Marketing Manager, Digital Cover Letter

I submit this application to express my sincere interest in the marketing manager, digital position.

In the previous role, I was responsible for thought-leadership in on-going measurement and analysis of SIE’s service portfolio including ecommerce transactional and subscription based models for games, digital video and music businesses.

Please consider my experience and qualifications for this position:

• Flexible and quickly adaptable to new situations
• Expert knowledge of social, digital media, and other elements and how they work together to drive measureable results
• Strong knowledge of SEO/SEM strategies, tactics, and best practices
• Strong skills in analytics and developing reporting models and dashboards
• Working understanding of related digital disciplines such as user experience, content strategy and creation, production
• Bachelor's in marketing or related field (MBA strongly preferred)
• Curious and self-motivated to explore and experiment
• Passion for and intellectual interest in all aspects of marketing

In response to your job posting for marketing manager, digital, I am including this letter and my resume for your review.

Previously, I was responsible for communications dashboards, web metrics and benchmark criteria, to measure the effectiveness of digital programs and implement improvements.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Lead the building of our .com H&B site strategy and content plan in partnership with our digital COE
• Develop a management system to ensure continuous improvement
• Marketing experience which includes web development and SEO (Search Engine Optimization)
• Demonstrable success / experience in building social media strategy and harnessing the power of social media to enhance marketing campaigns and contribute to pipeline
• High self-motivation, sense of urgency and attention to detail
• Build and maintain information architecture for site
• Define and report on KPI for site usage and engagement
• Test and advise on changes to site to improve goal conversions

I submit this application to express my sincere interest in the marketing manager, digital position.

In the previous role, I was responsible for thought-leadership in on-going measurement and analysis of SNEI’s service portfolio including ecommerce transactional and subscription based models for games, digital video and music businesses.

Please consider my qualifications and experience:

• Conduct campaign pre post analysis in order to improve future campaign planning
• Work with media agency to select most appropriate digital meia vechicle, mix and ensure optimal media buying vs KPI
• Daily lead &
• Proficiency in English communication and presentation skills
• Strong drive for results and leadership
• Good connection and networking with the industrial bodies
• Proficient in usage of a CMS, Microsoft Office programs including Word, PowerPoint and Excel
• Experience with design programs (eg

I would like to submit my application for the marketing manager, digital opening. Please accept this letter and the attached resume.

Previously, I was responsible for input on business cases to drive investment decisions and determine the metrics to measure and track success.

Please consider my experience and qualifications for this position:

• Keep abreast of digital marketing developments (thought leadership, technology, creative, media and platforms / channels)
• Continously test & learn and embed best practice to drive continual and sustainable performance improvements
• Good technical and analytical competencies with a detailed understanding of Video platforms, PPC, Programmatic media, SEO and Social Media
• Demonstrable success from previous acquisition and retention marketing campaigns
• Practical experience working with a range of analytics systems (Adobe would be a bonus)
• Have leadership and supervisory skills
• Highly developed
• Advanced project

I submit this application to express my sincere interest in the marketing manager, digital position.

In the previous role, I was responsible for thought-leadership in on-going measurement and analysis of SIE’s platform engagement and service portfolio including ecommerce transactional and subscription based models for games, digital video and music businesses.

My experience is an excellent fit for the list of requirements in this job:

• Experience in delivering excellent execution of digital activity, both through internal teams and agency partners
• Knowledge and understanding of key consumer & digital trends to be an authority on digital within the business
• Product Marketing and Digital Channel experience
• Should have leadership & motivation skills, strategic thinking, budgeting and project management skills
• Strong knowledge of digital analytic tools and insights – eg Radian6, Google Analytics, FB Insights ect
• Extremely proficient in project management and execution
• Experience in B2B digital marketing
• Experience with digital marketing campaign tools (Eloqua, Pardot)