Lead Creative Job Description

Lead Creative Job Description

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Lead creative provides creative support to creatives (creative directors, designers, copywriters, etc.) across the entire briefing, creative development, production, and post production process.

Lead Creative Duties & Responsibilities

To write an effective lead creative job description, begin by listing detailed duties, responsibilities and expectations. We have included lead creative job description templates that you can modify and use.

Sample responsibilities for this position include:

Highly competent in Adobe Creative Cloud Suite (in particular Photoshop, InDesign, Illustrator)
Ability to build GIF animations in Photoshop
Oversee product development
Manage creative asset buying photo/video shoots for high impact assets
Strong brand/commercial understanding
Experience as a short-form or trailer editor
Of TV and online advertising campaignswhile assuring quality results and
Develops project plans in coordination with IT partners, functional analysts and vendors, and other business units and departments
Researches best practices and analyses current processes, tools, system or database and makes recommendations for development, improvement or simplification
Develop on-brand native & custom content solutions that engage a discerning audience across multiple platforms, including (but not limited to) digital, video, print, and animated / interactive infographics

Lead Creative Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Lead Creative

List any licenses or certifications required by the position: PMP, CSM, CAPM

Education for Lead Creative

Typically a job would require a certain level of education.

Employers hiring for the lead creative job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Design, Marketing, Graphic Design, Business, Communications, Advertising, Fine Arts, Communication, Computer, Education

Skills for Lead Creative

Desired skills for lead creative include:

Adobe Creative Suite
Creative writing
Multimedia production
Traditional design
Composition
Photoshop
Illustrator
Premier
Sketch
Aesthetics across an array of client environments

Desired experience for lead creative includes:

You’ll have proven technical skills and knowledge including Adobe CS Suite, digital publishing, and have MS Office skills
You’ll manage client expectations at all times with frequent and appropriate communication
You’ll have been an experienced designer with project management skills and experience of working in a large corporate environment
You’ll be adept at working on and managing multiple projects with various deadlines
You must be highly creative and innovative and be able to effectively communicate key messages to a diverse audience
Develop effective presentation and sales materials, including decks, storyboards, videos, infographics, Keynote, PowerPoint, comps, sell sheets, premiums, and more

Lead Creative Examples

1

Lead Creative Job Description

Job Description Example
Our company is searching for experienced candidates for the position of lead creative. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for lead creative
  • Assuming responsibility for an identifiable portion of the portfolio
  • An internal team of Designers & Project Managers to balance all delivery in terms of quality, time & money
  • Designers within your area (product designers, graphic designers, VTA designers, product graphic designers)
  • Business partners like Consumer Marketing Management and Developers
  • Develop and execute project work plans (participate in brainstorms, manage operational aspects of the project, review deliverables, prepare for and schedule engagement reviews, documentation updates on project)
  • Risk Management (identify and mitigate risk, risk response planning to ensure the project is completed within the specified timeframe.)
  • Resource Planning (meet with internal and external project team members and identifying resources for the project)
  • Manage project execution (Communicate with internal and external clients on the status of the project on a weekly basis, including analytics)
  • Manage project budget (prepare Statement of Work, ensure that project stays within or below budget
  • Have internal and external contacts
Qualifications for lead creative
  • A creative eye with excellent attention to detail
  • Strong communications skills with the ability to communicate creative ideas
  • An agile, approachable attitude with good problem-solving skills and a desire to get involved in all aspects of e-commerce
  • An understanding of fashion and luxury brands essential
  • Self-driven and willingness to ‘roll up your sleeves’
  • As a seasoned marketing professional (8+ years) you have developed strategic messaging/positioning decks and creative briefs to fuel the creation of world class work for F500 brands and/or top notch agencies
2

Lead Creative Job Description

Job Description Example
Our growing company is hiring for a lead creative. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for lead creative
  • An understanding of current design trends and the ability to learn industry and advertising specific regulations
  • Creative flair balanced with the ability to accept feedback from brief owners
  • A strong understanding of typography, layout and excellent attention to detail is a MUST
  • Experience working in a fast-paced and deadline-driven environment (in-house background would be ideal)
  • An enthusiastic, eager, dedicated, team player with initiative, great attitude and strong communication skills
  • Working collaboratively with the CNNIC teams Data & Insight, Research and AIM - build and direct creative function to supporting revenue generation and strategic goals
  • Including and not limited to multi-platform campaigns, websites, all ad-formats, native formats, internal and external-facing websites, sales and sizzle reels, print ads, invitations and EDMS
  • Forming strong relationships with the internal teams in the Eurosport Paris headquarter, and especially the Offer, editorial, and production teams
  • Assists in administration of business affairs for the Sales and Marketing departments
  • Plans, coordinates, schedules and oversees the workload, deadlines and day-to-day activities of the Sales team support members to ensure effective delivery of services
Qualifications for lead creative
  • Agency partnership and resource management
  • Ability to work cross-functionally with global and regional teams
  • Outstanding project management skills with high attention to detail and creative eye
  • Digital creative development and/or production experience a plus
  • Four Year Degree in Sales/Marketing or related degree, or equivalent experience
  • PMP / ACI / Scrum Certification is preferred
3

Lead Creative Job Description

Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of lead creative. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for lead creative
  • Creates emails, flyers and coupons to support Store Development team for store openings and closings
  • Clearly demonstrate innovative approaches using modest budgets – creating “more with less”
  • Assist the other Creative Specialists with asset creation for other creative projects for the company
  • Assist in setup and management of photo assets within the framework of Kirklands.com
  • Plans content and prepares file to slices for HTML coding
  • Assists with the coordination of photography, artwork, and printing
  • Thrive for innovation and aesthetic excellence
  • Possess the ability to take a project from ideation to completion
  • Coach and advocate for junior designers and deliver actionable feedback on both design and art direction projects
  • Exhibit self-initiative and operate with a high level of autonomy
Qualifications for lead creative
  • Work with SunTrust line of businesses (LOB’s) to understand their strategic objectives and be responsible for ensuring our UX creative excellence
  • Five plus years of copywriting experience
  • Building a budget/ budget management and experience in cost recovery methodology
  • Experience with Asana / Quickbase or similar project management software
  • Proficient in Excel, Microsoft Project or equivalent tools
  • Must have excellent documentation, negotiation, and conflict management skills
4

Lead Creative Job Description

Job Description Example
Our company is growing rapidly and is looking to fill the role of lead creative. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for lead creative
  • Manage multiple and/or complex projects at clients through hands-on delivery
  • Be on-site or designate staff assistant to be point of contact for each official drumline rehearsal and performance
  • Work closely with MCS Creative Director MCS Creative managers (web, video and graphics) to develop creative strategies and content for MCS Creative deliverables
  • Provides guidance in the development and execution of marketing strategy and brand guidelines
  • Attract, retain and, develop top creative staffers internally build strong external talent relationships to leverage by project
  • Provide creative thought leadership
  • Enhance design concepts with our knowledge of what technology can do
  • Fill the gaps between design and development
  • Keep Fjord in the forefront of emerging technology
  • Oversee all phases of design projects for screen presentations, printed presentation materials, and motion graphics pieces
Qualifications for lead creative
  • Proven ability to deliver integrated creative solutions across platform experiences
  • Bachelor's degree in Graphic Design or related field with advanced design and video production skills, or have equivalent experience
  • Must have developed diplomacy skills used to guide, persuade and influence others internally and externally
  • Minimum of 3 years of experience as an Art Director in an agency or design organization
  • Minimum of 7 years’ experience in Digital Client Service required (web design, assembly, email, irep, banners)
  • Passionate about turning product messaging into well-crafted narratives on how products work, fit into the market and benefit the people that use them
5

Lead Creative Job Description

Job Description Example
Our innovative and growing company is looking for a lead creative. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for lead creative
  • Provides creative direction and digital media expertise in developing effective and engaging online courses and programs in close collaboration with SPS instructional design team, faculty, and program leadership (60% of this position)
  • Produces high quality, effective, and engaging media assets for courses and programs at the School of Professional Studies (30% of this position)
  • Works in partnership with SPS online leadership team and Manager of the Digital Media Group to develop and implement long and short-term strategic plans and workflows to ensure efficient production of digital media content (10% of this position)
  • Lead the creation of visual design concepts and compositions for digital experiences across multiple form factors (web, mobile, tablet)
  • Maintain the integrity of brand and design standards throughout all digital properties
  • Work with your User Experience team colleagues to support our clients digital efforts by collaborating on new designs and design strategies, execute designs within current global UI / design pattern standards, and perform needed design maintenance on existing digital properties
  • Provide UI / design pattern guidance, ensure that all digital properties follow our clients global standards, and deliver needed concepts, assets, reviews and evaluations to development teams within and outside of the company
  • Document visual design specifications and styles
  • Work with our team of Front End Developers to ensure that your vision becomes a reality and adjust work to fit technical requirements and limitations
  • Provide oversight of creative design delivery by digital product teams
Qualifications for lead creative
  • Extensive experience writing in longer-form about concepts and technologies within the online advertising and/or software solutions spaces
  • IT competency in Powerpoint, Outlook, Excel, Word
  • A passionate advocate to our brands
  • Working with Creative Directors, you’re accountable for improving creative across divisional brands
  • Producing and delivering quality work to brief, across a variety of brands and media
  • Working with the Creative Directors and wider design team to fulfil the expectations of the clients brief

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