Marketing Engineer Job Description
Marketing Engineer Duties & Responsibilities
To write an effective marketing engineer job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing engineer job description templates that you can modify and use.
Sample responsibilities for this position include:
Marketing Engineer Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Marketing Engineer
List any licenses or certifications required by the position: CCIE, VCDX, VCIX, VCAP, AWS, PMI, PMP, OCM100, EX318, VCP6
Education for Marketing Engineer
Typically a job would require a certain level of education.
Employers hiring for the marketing engineer job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Engineering, Computer Science, Electrical Engineering, Technical, Marketing, Business, MBA, Science, Computer Engineering, Education
Skills for Marketing Engineer
Desired skills for marketing engineer include:
Desired experience for marketing engineer includes:
Marketing Engineer Examples
Marketing Engineer Job Description
- Develop Industry product positioning and messaging that differentiates the products in the market
- Act as a liaison and provider of analytics requirements back to the datasets / process owners so that data is fit for analytics purpose
- Propose, collect and prioritize analytics business cases to inform which new datasets to collect, analyze
- Propose and develop frameworks, derived variables and transformation of raw dataset to make it easier and more actionable for analytics
- Build, automate and maintain data transformation and heuristic modeling workflows
- Help ensure that datasets and related derived variables are well understood by the business community to minimize risk of inaccurate results
- Respond to ad-hoc dataset access request needs from market analysts and data scientists
- Provide design and development methodology and standards
- Measure and report product forecast, share, market activities, voice of the customer, and competitive intelligence
- Develop, conduct, and coordinate training for field sales, distributors, contractors, and customers
- Able to work closely with engineering experts from all fields to create strategic product architecture and detailed specification
- Knowledge about IOT market and solution landscape including Smart Home, Healthcare, Industrial, Robotics
- Ability to build strong working relationships within the department and across the company with project related tasks
- Ability to learn to lead teams within the department
- A Bachelor of Science, Masters, or PhD degree in Computer Science or related technical discipline
- Expertise configuring and programming to popular cloud platforms, such as Amazon Web Services, Microsoft Azure and/or Google Compute Engine
Marketing Engineer Job Description
- Create/implement strategic and profit plans for sales, marketing, and product development activities
- Lead the development of supporting marketing collateral, including presentations, application guides and product aids
- Lead all BidMan programming, pricing, and back-end database support
- Maintaining customer drawings, specifications and tracking changes to drawings and specifications
- Assisting customers and field sales personnel in interpreting customers’ specifications, drawings and schematics to provide quotes and solutions
- Following-up and tracking quotations, administering order changes
- Drive innovation and product development and updates through close coordination with
- You are involved in the spare parts / project initiation phase, to analyze customers requirements and
- Fully responsible for the accuracy of all product literature and electronic media
- Fully responsible for Product Creation, Product Maintenance, and Trading Product processes
- Recent experience in OO language ideally PHP
- Great knowledge of http and web development technologies (HTML, CSS, JavaScript)
- Undergraduate degree and above in Computer Science, Information Engineering or a related field
- 3-5 years’ experience in data analysis, database development, and/or process automation role in the high tech industry
- Advanced knowledge of SQL , Hadoop / Hive / map reduced query skills and C++ / Java programming language
- Open and creative mind-set
Marketing Engineer Job Description
- Measure overall effectiveness using the metrics of profitability, sales and sales margins vs
- Prepare thorough and well documented Product Idea Proposals for the Expert Team
- Conduct thorough and well documented Field Tests within a timely manner to meet commitments
- Responsible for the Sales and Customer focus of the Expert Teams and must ensure the Team is driven toward the commercial goals and commitments
- Establish realistic sales budgets together with Sales Management in each Business Unit
- Ensure a good level of rapport with Sales, R&D, Operations, Administration, and other departments based on mutual respect
- To keep abreast of technology developments and industry trends for specific segment markets
- Develop penetration strategy for key customers, work with field team to execute the plan and drive design win
- Create marketing collateral, presentation, press release and article to support the sales effort and new product promotion
- Establish pricing guideline and work with international distribution channels and reference design partners for joint promotion
- Experience hiring in the field with strong network and with ability to attract top talents
- Willingness to adapt to flexible working hours necessary for a global role
- 6-8 years of experience in systems design, architecture, and development of large scale platform and applications preferred
- Work well in a team environment across multiple organizations
- Flexible to travel at up to 25% of the time supporting worldwide initiatives
- 6+ years of hands-on enterprise datacenter experience across multiple technology domains
Marketing Engineer Job Description
- Track competitors and update management periodically on the competitive landscape
- Work with target customers for new product definition and support product roadmap development
- Generate market (TAM/SAM/SOM) and SWOT analysis for the target segments
- Provide product training to Sales/FAEs and Sales Rep worldwide
- Market intelligence –Conduct market research, gather competitors new move and identify customer needs and market new trend to give sales more market information guidance
- Demand generation – develop the strategy and manage the marketing programs that drive demand for your product
- Act as the local focal point to communicate with global LoB team and cross BU coordination
- Conduct competitive product/pricing analysis and market research, evaluate sales performance, and formulate and review strategic long range plans, goals, and objectives for specific product areas
- Oversee development and production of marketing material, may be required to develop and present product training material
- Responsible for creation and maintenance of product briefs and price books
- Experience with public cloud services (compute, storage)
- Experience in one of the Process Manufacturing industries involvement in the ISA100, Hart, IPSO, IEC, IEEE standard bodies highly desirable as well
- Travel may be required as much as 25% of the time
- Must have graduated within the past 18 months or will graduate in May/June of 2017 with a bachelors, masters or PhD degree
- Extensive knowledge of SaaS architectures, web-based systems architecture, enterprise application architecture
- Minimum of 2 years of technical sales in electrical industry
Marketing Engineer Job Description
- Develop product specification additional requirements
- Support new product developments by addressing the marketing requirements specified in the Orange book new product development process
- Production of marketing, sales, educational and competitive arguments associated with the product line
- Forecasting unit sales demand and liaising with manufacturing to ensure customer’s expectations are met in terms of delivery and quality
- Benchmarking and compiling competitor activity
- Creation and maintenance of product literature, web pages and marketing communications
- Serve as liaison to the factory our Front End Sales organization
- Manage the proposal tracking system, including system updates, maintenance, and report generation to ensure timely and effective responses to customers, effective coordination of proposal elements offered concurrently to different customers
- Evaluate new technologies and add-on applications to improve and optimize marketing performance
- You will have a free hand to develop in the most appropriate way for any given situation
- Bachelor Degree in engineering relevant discipline
- 5-8 years of marketing/product experience in semiconductor industry required
- Possess a blend of business and technical savvy
- Strong technical and system background with optical sensors for industrial applications, distance sensors, light barriers, object detection, 3D imaging
- Pursuing a BS degree in Electrical Engineering, Electrical and Computer Engineering, Computer Engineering, Computer Science or related field
- Technical knowledge and aptitude