Web Content Writer Job Description

Web Content Writer Job Description

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Web content writer provides back-up support to graphics function utilizing Photoshop for images editing and eMarketing tools for HTML creation.

Web Content Writer Duties & Responsibilities

To write an effective web content writer job description, begin by listing detailed duties, responsibilities and expectations. We have included web content writer job description templates that you can modify and use.

Sample responsibilities for this position include:

A strong commitment to customer services and improving the user experience across the county council's digital channels
An articulate and credible communication style (written and verbal) with senior managers, Members, partners, colleagues and, most importantly, our customers
Strong leadership skills, with the ability to influence and negotiate mutually beneficial outcomes with a range of stakeholders
A commitment to developing online and digital service delivery with the consistent objective of achieving an excellent user experience for our customer
The proven ability to plan and lead projects with minimal supervision
Experience of analysing and interpreting data (including customer insight and user research) and translating into effective business solutions
A strong aptitude to research and problem-solving tasks, with a forensic eye for detail
The ability to work effectively as part of a team, and independently, in a quickly changing and complex environment, working to tight deadlines
Effective management and prioritisation of workload, planning accordingly to meet competing deadline
The successful candidate will know what excellence in digital service delivery looks like, and will support the delivery of that vision within challenging timescales

Web Content Writer Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Web Content Writer

Typically a job would require a certain level of education.

Employers hiring for the web content writer job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Journalism, Communications, Marketing, English, Writing, Education, Public Relations, Design, Broadcasting, Business

Skills for Web Content Writer

Desired skills for web content writer include:

Adobe Photoshop and other applications in the Adobe Creative Suite
CP Style
Content management systems
Experience with search engine optimization techniques
HTML
HTML and CSS a definite asset
INews
Marketing strategy
Photoshop
Photoshop and Polopoly would be an asset

Desired experience for web content writer includes:

The post holder will be resilient, being able to manage and respond positively to challenge, the ability to project manage effectively, balancing competing demands where applicable
Knowledge of 508 compliant rules and regulations a plus
Writing/editing experience in the B2B marketing and sales space a significant plus
Work with the client and team to strategically focus on content as a key part of the overall user experience
Develop and maintain content strategy, tone of voice, and language style guide documents
Write and edit accurate and concise content

Web Content Writer Examples

1

Web Content Writer Job Description

Job Description Example
Our innovative and growing company is hiring for a web content writer. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for web content writer
  • Update and manage the portal’s taxonomy
  • Manage Code CRs pertaining to content creation and integration
  • You'll understand findings from user researches and apply appropriate content and solutions to address the problems
  • Creating templates for standard process documents, presentations and communications for our team to use
  • Ensure regular, scheduled communications are being prepared and distributed by team members for various projects and programs
  • Be writing, editing and proofing a variety of materials for the web, marketing items including newsletters, print, and other materials
  • Manage and maintain the look, feel, and performance of company website
  • Create, manage, and track all associated content project plans and develop solutions to problems that are encountered day to day
  • Email Copywriting, Web Page Content Writing, Internal Communications
  • Proofreader - Copyeditor
Qualifications for web content writer
  • Ability to creatively translate complex concepts into easy-to-understand content appropriate for target audiences
  • Expert understanding and advocacy for Web user experience
  • Experience with the Agile development method a plus
  • Experience using Rational or other change management tool suite a plus
  • Must be organized and ability to work independently in a fast-paced environment
  • Minimum 2 years experience writing news, preferably for online or newspaper
2

Web Content Writer Job Description

Job Description Example
Our company is growing rapidly and is looking for a web content writer. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for web content writer
  • Creates and produces daily/weekly content (news analysis, gallery, video, blog post, ) for waste360.com
  • Publishes, copy edits and digitally optimizes new content for waste360.com, using a web publishing CMS
  • Chooses relevant art, related articles, related links, related media and digital calls to action for each new piece of content
  • Writes and produces social media posts and newsletters
  • Coordinates with content team digital to promote newsletters, social
  • Working closely with Waste360’s audience engagement team, uses Omniture and other traffic tracking data to inform and shape content plans
  • Helps manage waste360.com’s social media sites (Facebook, LinkedIn, Twitter, Instagram)
  • Attend WasteExpo and other industry events as needed
  • Participates in weekly editorial meetings, bringing news and content ideas
  • Takes on special projects as requested
Qualifications for web content writer
  • Exceptional communication and interpersonal skills with a great respect for team work
  • Able to handle a constant stream of internal and external communications
  • Reviews and edits existing content
  • Serves as project coordinator, working closely with methodology lead, customers and project participants
  • Leads and participates in relevant meetings with team and/or customers to plan, assess progress and work issues related to assigned projects
  • Excellent copywriting and copyediting skills in English, with the skills to produce copies in a variety of styles for different audiences, for both web and mobile (in Chinese would be a plus)
3

Web Content Writer Job Description

Job Description Example
Our company is growing rapidly and is hiring for a web content writer. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for web content writer
  • Works with industry representatives, freelancers and other editors to promote waste360.com and our newsletters and event brands
  • Create scripts for all marketing and advertising campaigns
  • Report, write and publish breaking and enterprise news content
  • Create engaging interactive digital content using tools like timelines, maps, infographics
  • Generate, curate, monitor live storytelling pieces such as live blogs, Facebook Live videos, live streams, live Twitter stories
  • Provide administrative support for the ExactTarget and ReturnPath relationshipSearch Jobs US
  • Research SharePoint options for workflow advancements and other areas to improve our process
  • Research training tools and training designs to incorporate interaction in online training content
  • Assist Training Developers with online training content and including interactive processes in training curriculum
  • Research new tools and help create business cases
Qualifications for web content writer
  • Strong background in eCommerce or startup environment
  • Able to multi-task and deliver several projects on time
  • Strong writing, editing, and graphic design capabilities, with an emphasis on quickly developing high quality content for use in marketing content communications, both digital and non-digital
  • Strong social media content development skills, with experience writing copy for Twitter, Facebook, and LinkedIn
  • Experience with Search Engine Optimization (SEO) tools and comfort using SEO technologies to guide broader team
  • Strong communication skill and advanced English (verbal and written)
4

Web Content Writer Job Description

Job Description Example
Our company is looking for a web content writer. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for web content writer
  • Research options for Sitecore programming, possibly including gamification, badges
  • Manage Compass/Sitecore updates/design/search
  • Interface with customer and functional organizations to assist with SharePoint Administration
  • Research new tools for online training scenarios
  • Run reports to measure key performance indicators
  • Serve as a liaison with training developers in Knowledge Management to ensure existing training programs meet and/or exceed customer needs
  • Work closely with teams in DFW, Montevideo, Singapore, Bangalore and Krakow to ensure updates are consistent with business/system needs/changes
  • Creation of online or recorded content using Captivate or other learning software
  • Serve as lead content writer for marketing initiatives, product launches, press releases and other SEO campaigns
  • Collaborates with internal teams on the development and execution of content strategies on behalf of various customers and products
Qualifications for web content writer
  • Capable of turning complex issues into clear, concise copy under tremendous deadline pressures
  • Strong experience in creative design and innovation of presentation of concepts into marketing deliverables
  • Experience in content development for different channels
  • Strong marketing skills and experience, including project- or role-based experience in marketing, internet/intranet messaging and structuring, and social media
  • Hands-on experience with latest technologies for Marketing Content development, particularly for internet/intranet/social media and mobile, preferred
  • Open-minded creativity and imagination
5

Web Content Writer Job Description

Job Description Example
Our company is looking to fill the role of web content writer. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for web content writer
  • Optimize existing and future search engine friendly copy and content
  • Analyze organic search traffic and trends and write new SEO content
  • Lead conference calls with clients to discuss marketing efforts, SEO content, provide updates and resolve issues
  • Design, write, edit, and manage technical web content for the web portal supporting an Outreach and Engagement organization
  • Manage the content hosted on the portal to ensure it is accurate, relevant, and reliable
  • Triage and respond to user feedback
  • Research, author, and publish new web content that is relevant develop and implement a process for managing new content requirements
  • Use processes for generating and tracking updates to a large volume of knowledge articles to include identifying changes, tracking updates rates, and validating changes
  • Submit trouble tickets and tracks issues through completion to fix bugs or recommend updates to the portal
  • Utilize search engine optimization (SEO) principles
Qualifications for web content writer
  • A degree/diploma in journalism is strongly suggested
  • A highly developed editorial sense -- Must have strong news and editorial judgment, strong copy editing skills, clear and concise writing ability, have an excellent command of the English language, and an ability to write accurate and engaging headlines
  • Mastery skills working with Microsoft Office applications required
  • High-performing team member with ability to manage multiple marketing projects simultaneously
  • Strong ability to coordinate with disparate resources and work with people from multiple countries and cultures to deliver outstanding results
  • Demonstrate aptitude to work independently with minimum supervision

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