Senior Marketing Communications Resume Samples
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Senior Marketing Communications Resume Samples
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LH
L Harris
Lourdes
Harris
526 Collier Port
Dallas
TX
+1 (555) 453 9857
526 Collier Port
Dallas
TX
Phone
p
+1 (555) 453 9857
Experience
Experience
Philadelphia, PA
Senior Marketing Communications Writer
Philadelphia, PA
Mohr-Hermann
Philadelphia, PA
Senior Marketing Communications Writer
- Developing, coordinating and maintaining marketing calendars to ensure support developing new content and refreshing existing materials
- Managing all steps of writing projects, from information gathering to content development, review, editing, design, proofreading and final publication
- Establishing writing standards and quality control measures to ensure consistent messaging, tone and brand standard/identity
- Copy editing of existing materials
- Write copy for various marketing campaigns, lead generation and marcomm materials
- Providing recommendations on how to organize website content to be most effective and to conform to online best practices and industry norms
- Adheres to brand standards and compliance guidelines
San Francisco, CA
Specialist Senior Marketing Communications
San Francisco, CA
Beatty, Torp and Abernathy
San Francisco, CA
Specialist Senior Marketing Communications
- Assists in the development and measurement of yearly and quarterly metrics
- Analyze metrics and provide recommendations
- Plans, recommends and executes integrated Marcom campaigns for our commercial businesses
- Act as liaison to the creative development process by supporting agency and vendor relationships
- Continuously strives to improve the quality and effectiveness of all marketing communications
- Develop and lead strategy that integrates social media efforts in larger PR, Marcom and employee communications campaigns
- Assist communication leaders with crisis communications as necessary
present
Chicago, IL
Senior Marketing & Communications Specialist
Chicago, IL
Zboncak Inc
present
Chicago, IL
Senior Marketing & Communications Specialist
present
- Supports corporate decision making by preparing, editing and facilitating due-diligence review materials, progress review updates and approval materials
- Write clear, compelling and effective marketing copy in plain language, for both online and offline channels
- Manage all unit social media profiles in DST, including engagement/response, analytics, and reporting
- Support internal events and assist with meeting planning
- Assists in the preparation of internal training and onboarding materials and communications
- Ensures consistency, compliance, integration of messaging, and mitigation of risk across all materials produced by the marketing group
- Are familiar with Sun Life Financial Group Retirement Services writing tone and style
Education
Education
Bachelor’s Degree in Journalism
Bachelor’s Degree in Journalism
California State University, Los Angeles
Bachelor’s Degree in Journalism
Skills
Skills
- Develop and implement proactive and reactive communications strategies and tactics designed to protect and enhance the company’s brand, value proposition and reputation with key stakeholders
- Develop, execute and measure a variety of brand-building and public relations initiatives, including but not limited to event planning, speaking opportunities trade shows and advertising
- Develop and execute channel communication strategies (website, social media) that support the brand and align with Sabre-wide brand strategies
- Counsels site leaders to ensure consistency of corporate messaging
- Prepare materials for executives’ internal and external presentations on products, business plans and management communications
- Develop relationships and serve as the primary site spokesperson with local media
- Develop and execute new and complex messaging for employees, partners, clients and other targeted audiences. Drive the development of plans for positioning, promotion and measurement of communication objectives including employee recruitment and engagement, brand awareness, and thought leadership positioning. May serve as editor for formal business communications
- Determine and manage realistic timelines, budgets and communications
- Communicate program results to management
- When necessary, serves as the primary site resource for issues and crisis communications strategies and tactics
15 Senior Marketing Communications resume templates
Read our complete resume writing guides
1
Senior Marketing Communications Writer Resume Examples & Samples
- Successfully conveying our value proposition by developing engaging, persuasive marketing content for a variety of channels, including webpages, course literature, white papers, research reports, direct marketing, newsletters, video scripts, case studies, blogs, other social media content, and e-mail communications
- Collaborating with colleagues across the organization to tailor messages for internal and external audiences and media types, while developing a product that is engaging and meaningful to the reader
- Managing all steps of writing projects, from information gathering to content development, review, editing, design, proofreading and final publication
- Providing recommendations on how to organize website content to be most effective and to conform to online best practices and industry norms
- Developing, coordinating and maintaining marketing calendars to ensure support developing new content and refreshing existing materials
- Establishing writing standards and quality control measures to ensure consistent messaging, tone and brand standard/identity
- Planning online marketing content updates globally (both internal and external sites) according to strategic direction, working with design vendors as needed
- Recommending enhancements, reviewing requirements and participating in user testing for the optimization of our online channels and tools
- Supporting the creation of processes that encourage ongoing teambuilding and collaboration between content writers, marketing, and graphic designers to complete BAU and new programs
- Ability to manage both short and long term deadline efficiently
- This is a global position and will require cross-functional and cross-regional communication across multiple time zones. Some flexible work scheduling (early or late) may be necessary periodically for scheduled regional conference calls
- BS/BA degree or equivalent required (English, journalism, communications, marketing or related major)
- 8-10 years of experience as a professional marketing communications writer
- Strong financial services and payment industry experience required
- Excellent verbal communication skills with a strong ability to communicate story ideas successfully at all levels across the organization
- Experience interpreting Web analytics and making informed recommendations
- A strong work ethic: A self-starter who can solve problems creatively and work well with others in a cross-functional team environment
- Excellent project- and time-management skills with the ability to multitask and meet deadlines while maintaining a high level of attention to detail
- The ability to adapt to change quickly and to tackle unfamiliar tasks and requests with enthusiasm and resourcefulness
- Strong computer skills: Microsoft Word and PowerPoint, Adobe InDesign and Photoshop, HTML editor tools, CRM and marketing automation tools, and social media applications
- Experience working in a global or multiregional capacity, with strong cross-cultural sensitivities; written knowledge of a secondary language a plus
- Knowledge of the financial industry a plus
- Portfolio Submission**
2
Senior Marketing Communications Resume Examples & Samples
- Develop and implement proactive and reactive communications strategies and tactics designed to protect and enhance the company’s brand, value proposition and reputation with key stakeholders
- Develop, execute and measure a variety of brand-building and public relations initiatives, including but not limited to event planning, speaking opportunities trade shows and advertising
- Develop and execute channel communication strategies (website, social media) that support the brand and align with Sabre-wide brand strategies
- Counsels site leaders to ensure consistency of corporate messaging
- Develop relationships and serve as the primary site spokesperson with local media
- Develop and execute new and complex messaging for employees, partners, clients and other targeted audiences. Drive the development of plans for positioning, promotion and measurement of communication objectives including employee recruitment and engagement, brand awareness, and thought leadership positioning. May serve as editor for formal business communications
- Communicate program results to management
- When necessary, serves as the primary site resource for issues and crisis communications strategies and tactics
3
Senior Marketing Communications Resume Examples & Samples
- Excellent written and verbal communication skills; ability to handle multiple projects simultaneously
- Bilingual - Spanish and/or Portuguese a plus
- Previous experience in working with Global Teams a plus
4
Specialist Senior Marketing Communications Resume Examples & Samples
- Plans, recommends and executes integrated Marcom campaigns for our commercial businesses
- Continuously strives to improve the quality and effectiveness of all marketing communications
- Assists in the development and measurement of yearly and quarterly metrics
- Continuously analyzes operational process and budget to find and implement more efficient tactics
- Help to research and evaluate new approaches and trends in the changing world of web, digital, email/web delivery, reviewing results and performance, and adjusting for future campaigns
- Trade show and event onsite support
- Act as liaison to the creative development process by supporting agency and vendor relationships
- Help to set up and execute campaign elements within the marketing automation tool, including campaigns email creative, list selection, landing pages and web forms
- Ensure your efforts are integrated with fellow PR, employee communications and regional teams within the department
5
Senior Marketing & Communications Editor Resume Examples & Samples
- Edit copy for a broad range of materials geared to financial advisors and their clients. These include publications, commentaries, client letters, presentations, and web
- Edit and proof materials prior to distribution to ensure that these are error-free and adhere to LPL Research quality standards
- Contribute to the team’s efforts to ensure consistency in the tone and voice of research, key messages, and editorial style
- Assume lead role in submitting materials to Compliance. Incorporate Compliance and regulatory changes to copy
- Proactively develop and write collateral for publications, blogs, and advisor-facing websites
- Create creative, new collateral in line with industry trends and in support of Research initiatives
- Help develop vignettes that can be used in a range of Research formats
- Support the research distribution function as needed, i.e., web publishing, posting to internal websites
- Ideal candidate has 3-5 years of professional experience, ideally editing copy
- Excellent editing, writing, rewriting, proofreading, and fact checking skills
- Ability to capture complex ideas and express them clearly and concisely
- Ability to summarize and analyze ideas
- Ability to incorporate feedback and ideas from team members
- Ability to think creatively about copy and share ideas to improve collateral
- Proven ability to prioritize and execute on multiple projects, while maintaining a high level of accuracy and meeting deadlines
- Ability to set and enforce hard deadlines
- Strong written and verbal communication skills, including ability to partner with subject matter experts, graphic designers, compliance teams, etc. with teams
- Experience managing the publication of multiple documents of varying content and audience
- Flexibility and interest in working in a dynamic environment
- Experience in the financial services industry is a plus but not required
- Bachelor's degree in journalism, marketing or communications required
- Master’s degree in in journalism, marketing or communications a plus but not required
6
Specialist Senior Marketing Communications Resume Examples & Samples
- Acting like a daily news “reporter” and publisher – you will seek, simplify and then tell Honeywell Aerospace stories, facts and news every day externally via approved social media sites such as You Tube, Google+, Blogs, Twitter, and many others that exist or will soon be invented
- Assist communication leaders with crisis communications as necessary
- Develop and lead strategy that integrates social media efforts in larger PR, Marcom and employee communications campaigns
- Research, educate and propose new or emerging types of online media opportunities to team leaders
- Analyze metrics and provide recommendations
- Build and expand our online audiences and followers as they relate to key customers, partners, employees and media
- Engage in online conversations via executive involvement or approved individual responses
- Report on results from social media interactions and posts
- Lead third party agency
7
Senior Marketing Communications & Customer Engagement Manager Resume Examples & Samples
- In support of Strategic Marketing and the Foodservice Global and Strategic Chain Sales teams – lead the development and execution of marketing communication initiatives for assigned accounts driven by Kerry’s push technologies, current trends in the marketplace, and Insights contributing to Kerry’s top line growth
- Using the Market Insight Presentation process – project manage and deliver high quality, trend and insight driven customer centric presentations and events to include trends presentations, technology presentations, etc
- Collaboration with key Kerry departments to act as the conduit for deliverables with assigned presentation and platform initiatives including Sensory, R&D, Digital & MRCI
- BS degree in Marketing, Business or related field. Advanced degree MSIR, MBA desired
- 8-10 years of progressive experience in a contemporary marketing function. Foodservice industry experience preferred
- Ability to interact with senior leaders within the organization
- Extensive experience pulling together the story objectively
- Flexible with ability to adapt to shifting priorities, tight timelines, and ambiguity
- Execution oriented
- Strong sense of accountability and independence
- Proven track record of successful project management
- Stellar communication skills via multiple forums
- A passion for helping delight and nourish consumers with food and beverages
- Leadership, and facilitation skills
- Proven track record of creative project management and execution
8
Senior Marketing Communications Writer Resume Examples & Samples
- Adheres to brand standards and compliance guidelines
- Supports health literacy and clear communication standards
- Bachelor's degree in journalism, communications, marketing, advertising or related field
- Minimum of ten (10) years of diverse writing and editing experience in the B2B space
- Excellent writing and copy editing skills is required for this position. Please include a link with samples of your work
- Experience in healthcare communications-related field, healthcare technology preferred
- Ability to utilize strong project management and organizational skills to manage multiple projects simultaneously
- Adapt well to change in a fast-paced environment
- Deliver effective communications by required deadlines
- Support the marketing product lifecycle that results in a successful outcome
- Works both as a team member and independently
- Understand the role of marketing in the bigger picture of the company's goals and in the marketplace
- Assist in maintaining the power of a strong brand and the long-term competitiveness of a company
- Utilize existing knowledge and experience, while also implementing innovative ideas for raising the effectiveness of current and future marketing projects
- Passion for writing creative and strategic marketing copy
- Ability to convert creative concepts into strategic copy
- Superior language, grammar and creative writing skills
- Ability to work effectively as a member of an internal creative team and as a resource for different marketing teams
- Solid research skills and ability to synthesize and summarize key information
9
Senior Marketing Communications Project Coordinator Resume Examples & Samples
- Responsible for supporting all communications efforts to meet or exceed targeted growth, retention, and enrollment expectations
- Ensure all health plan communications are following compliance guidelines and contractual regulations
- Develop and execute a communications/ marketing plan for Delaware
- Collaborate with outreach specialists, member advocates, provider representatives and others at the health plan to support member and provider communication and education needs
- Manage all activities involved with the development, coordination, revision, and approval process of marketing and communication materials
- Track membership and growth outcomes related to communication/marketing strategies
- Keep budget for local marketing/communications efforts
- Work with public relations, corporate communications, government affairs and others to enhance visibility of UnitedHealthcare in the marketplace
- Identify, develop and maintain strong relationships with key community partners. Serve as an ambassador for United HealthCare
- Stay informed on UHC operations, provider network, premiums, member services, claims, explanation of benefits, processes and other services and issues to provide community partners, prospects, and members with accurate information, and provide feedback as appropriate
- Oversee website content and updates for Delaware
- Conducts a review of the demographics (age, ethnicity, gender and geographic area) of the membership once per quarter to ensure communication efforts are aligned with the profile of our membership
- Monitors all materials for potential and existing members, as well as providers, to ensure accuracy and consistency
- Ensures accurate information is posted on the website within the required reading level and in a manner in which navigation is easy to the member. Reviews the website at least once per quarter for accuracy
- Coordinates review of the Member Handbook and Provider manual at least annually, or more often as needed, an updates copy on the website
- Keeps an inventory of all member facing materials and approvals
- Keeps all employees interfacing with members, such as the Member Call Center, the Member Advocates and Field teams aware of communication materials and pieces
10
Senior Marketing Communications Mrg Resume Examples & Samples
- Achieve annual plan goals for subscriber acquisition and cost per acquisition (CPA) by managing the strategic direction, review, and execution of Movers Acquisition campaigns. Includes strategic development plus all tactical elements such as drafting the creative brief, briefing in the agency, and managing through release
- Drive results on multiple time sensitive projects simultaneously while adjusting priorities on the fly to meet hard deadlines and sales objectives
- Key liaison for routing and distributing creative for internal and external review and approval
- Stay informed on industry trends, competition and changing technology. Identify trends and opportunities, translate analysis into actionable plans
11
Senior Marketing Communications Producer Resume Examples & Samples
- Lead day-to-day of production with local, regional and/or global resources and selected agency support on behalf of the Customer Experience team, maintaining current status of assigned projects at all times
- Manage logistics of each project and recommend best practices
- Ensure all content strategy and production is delivered, including video, digital, and social
- Build relationships with Business Partners and develop communication channels to ensure smooth workflow; liaison between team, resources, Account Management to ensure quality, on-time delivery within budget parameters
- Prepare request for bid specifications, and send to selected local, regional and/or global resources and selected agencies
- Advise on cost efficiencies for internal stakeholders for projects
- Work within established operating budgets and maintain daily tracking and analysis of benchmarking information
- Be exceptionally well organized, self-motivated and passionate about making a major contribution to a growing brand
- Team-oriented, entrepreneurial, proactive attitude
- Be able to communicate with a wide variety of personality types, work interdependently and collaboratively with the team, and provide leadership and support for the growth and development of others
- 10 years of production experience
- Experience leading creative development projects across multiple design disciplines
- Proven project management skills
- Experience working with suppliers and vendors to negotiate job costs and schedules
- Highly proficient with MS Office software, especially Excel, and project management software
- Ability to work in fast paced environment, be flexible and professional
- BA or BFA Degree is highly preferred
- Experience with direction/leadership of others-- Coordinates use of local, regional and global resources on a project basis
- May include project-level oversight of external agency resources
12
Senior Marketing Communications Mgr Resume Examples & Samples
- Achieve annual plan goals for subscriber acquisition and cost per acquisition (CPA) by managing the strategic direction, review, and execution of Direct Marketing acquisition campaigns. Includes strategic development plus all tactical elements such as approving creative briefs, briefing in the agency, and managing through release
- Collaborate inter-departmentally and with outside agencies to execute campaigns
- Interpret the analysis of key campaign metrics to optimize future performance and testing opportunities
13
Senior Marketing & Communications Specialist Resume Examples & Samples
- The Senior Marketing Communications Specialist will be a key member of the Member Experience mm@w Communications team. They will
- Create and execute communications initiatives, designed to educate and empower plan members to remain engaged in their workplace pension and savings plans
- Utilise tools such as workback schedules and an online project management platform to ensure successful and timely execution
- Collaborate with internal teams (such as Client Relationship Executives, Member Education and Implementation) and external clients
- Work with Graphic Designers and Campaign Specialists/Managers to brainstorm and develop design concepts that are on strategy and reflect our brand’s personality
- You’re passionate about and have experience in integrated marketing communications
- You can identify distinct audiences, write messaging for each and recommend appropriate delivery tactics
- You’re comfortable managing multiple projects simultaneously, using your proven project management skills to maintain scope, timelines and budget
- You’re comfortable in a consultative environment and working with multiple stakeholders across the organization, at all levels
- You’re detail-oriented, ensuring that marketing collateral accurately reflects GRS tone and style, clearly balanced with the needs and objectives of the client
- You’re creative and enjoy collaborating with designers, translation, external agencies and print/production companies
- You have excellent customer service and interpersonal skills, with the ability to build rich relationships with business partners
- You have a keen eye for identifying process improvements and implementing best practices
- You’re open to feedback and self-development
- LI-SP1
14
Senior Marketing & Communications Specialist Resume Examples & Samples
- Works closely with the Director of Marketing and the Marketing Department to aid in the conceptualization, design, development and delivery of the following key deliverables
- Researches, writes, edits, and prepares marketing materials, executive summaries, executive email communication, approval request documents, and presentation materials for presentation to senior management and medical professionals
- Ensures consistency, compliance, integration of messaging, and mitigation of risk across all materials produced by the marketing group
- Generates ideas, develops and produces confidential information memorandums, FVC strategy presentations, and presentations on assessment of strategic fit of a potential marketing campaign or launch
- Assists in the preparation, review and editing of presentations related to medical conditions and procedures for external clinical staff, physicians, and outpatient business partners or customers
- Communicates to pertinent FVC management status updates regarding achievement of milestones and changes to timelines
- Assists Director in ensuring effective and streamlined communication of key company-wide marketing initiatives across the following departments; executive team, the senior leadership group, legal, compliance, center staff, sales, operations and external partners: physicians, patients and nurses. Develops, manages, and maintains positive relationships with internal stakeholders such as Senior Management, sales, and Compliance and external stakeholders such as vendors and customers
- Collaborates with Idigital partners on the development and maintenance of web based communications services to be utilized by the digital marketing team
- Leads the preparation of bi-monthly FVC Today Magazine, presentations, webcasts, and associated communications
- Assists in the preparation of internal training and onboarding materials and communications
- Supports the Director of Marketing by
- Creating and managing marketing requirements for new centers and rebranding for all centers; communicates timeline expectations to relevant members of the team and internal personnel
- Assists in the evaluation and development of feasible opportunities for marketing exposure and messaging in new and existing business with support from relevant resources both within and outside the company
- Supports corporate decision making by preparing, editing and facilitating due-diligence review materials, progress review updates and approval materials
- Assists Director by collaborating with compliance to ensure that potential promotional and marketing communication/education meet legal and policy guidelines/requirements and scientific authenticity
- Metrics related to potential marketing programs
- Creates regular reports as directed to inform the executive management team on ongoing activity and special projects
- Creates and manages communication materials by
- Utilizes external and internal market research and 3rd party clinical materials, forming conclusions and demographically appropriate patient education
- Tracks new documents to assure approvals are acquired and archived
- Launches and updates catalog of materials by monthly announcements to sales force
- Notifies Director and VP of Marketing of issues and problems as they arise
- 5 – 8 years of communications, marketing, journalism, public relations, business, copywriting preferably within healthcare/medical with a Bachelor’s degree; or a Master’s degree with 3 years of experience in healthcare marketing; or a PhD without experience
- Superior verbal and written communication skills; possesses exceptional writing abilities with prior journalism or white paper experience a plus
- Able to effectively and quickly develop any form of communication required, tailored to effectively reach the appropriate audience. Customer centric mindset
- Must thrive in a fast-paced and uncertain environment, be comfortable working cross-functionally, and enjoy the challenge of multiple projects ongoing at once
- Well organized; provides oversight to multiple projects concurrently even when faced with ambiguity and incomplete information
- Exceptional attention to detail with consistent follow through
- Proven ability to develop relationships across functional areas
- Exemplifies qualities of integrity, initiative, intelligence, creativity and commitment
- Exhibits tact and professionalism; sound business acumen; interfaces with all levels of employees up to senior management
- Problem solving skills and critical thinking skills
- Ability to function as a strong member of a highly motivated and integrated organization team
- Clear understanding of healthcare marketing and tools; including exceptional PowerPoint skills, social media, and proficient in Google docs and sheets
15
Senior Marketing & Communications Specialist Resume Examples & Samples
- Write, produce, and optimize web features and promotions, campaigns, marketing collateral, social media content, advertisements, etc. in collaboration with technical and marketing practitioners across RTI
- Coordinate development of multimedia assets
- Coordinate conference and trade show activities, including messaging, promotion, and collateral development in collaboration with technical and marketing practitioners across RTI
- Ensure consistency and channel-appropriate voice, tone, and brand across business unit’s print, digital, and social media, and adherence of all assets to RTI Brand Identity Guide
- Collaborate with leadership and technical experts to conceive and produce content, (e.g., webinars, white papers, infographics, videos, etc.) to build stature and thought leadership status
- Coordinate with RTI media relations team on unit announcements
- Lead a marketing community of practice and develop skills among marketing and communications practitioners in the business unit
- Manage all unit social media profiles in DST, including engagement/response, analytics, and reporting
- Lead internal business unit communication through the development and maintenance of content on the DST intranet, and developing talking points and presentations
- Support internal events and assist with meeting planning
- Coordinate fulfillment of marketing material and literature requests either received directly or through the external web site
- Master’s level degree, preferably in a communications discipline with a minimum of 6 years of marketing communications experience
- Strong knowledge of web-based marketing tools and techniques, including campaign tracking, KPIs, Google Analytics, and social media platforms
- Strong Microsoft Office and CRM skills
- Excellent analytical, oral and written communication and problem-solving skills
- Demonstrated ability to lead and work collaboratively in matrix organizations
- Proven ability to gain stakeholder support, establish a solid working relationship with clients, industry partners, technical staff, managers, and peers
- Excellent project management skills and ability to balance multiple tasks while working under tight deadlines
- Ability at operating independently
- Experience working with graphic designers and multimedia specialists
16
Senior Marketing & Communications Representative Resume Examples & Samples
- Bachelor’s degree in marketing, business, health care, public relations, journalism or related field preferred. In lieu of Bachelor’s degree, must have an Associate’s degree from an accredited art institute
- Three years professional experience in marketing and/or public relations
- Maintains a positive relationship with various system departments to accomplish goals
- Evaluates the effectiveness of marketing and communications activities by documenting results and recommending changes for improvement when appropriate
- Assists in the planning of comprehensive marketing and communications strategies for assigned system services, facilities or programs
- Manages multiple internal services, facilities or programs with limited supervision
- Trains and develops less experienced staff
- Adheres to all Memorial Hermann policies, procedures, and standards, within budgetary specifications, including time management, supply management, productivity, and accuracy of practice
17
Senior Marketing & Communications Advisor Resume Examples & Samples
- Brand management to provide a single and consistent narrative across Service NSW
- Contribute to the development and implementation of the overarching marketing and communications strategy (including social media, research, advertising, digital marketing etc) to grow awareness of Service NSW
- Lead the development and implementation of marketing and communications plans and campaigns (including social media, research, advertising, digital marketing, brand management etc) to inform customers about services and the customer’s role in the service delivery process
- Project and campaign management across change and marketing functions (including review of project documents) to ensure timely and cost effective delivery of communication functions
- Copywriting for collateral and writing for business reporting ensuring a consistent editorial style across services and channels
- Provide advice, reports, campaign reports, strategic advice and support to the manager as required
- Participate in project delivery activities in order to deliver accurate project communications
- Relationship management of vendors and stakeholders to deliver accurate, timely and cost effective communication outcomes
- Development of appropriate merchandise and collateral to support digital integration to provide a consistent voice across Service NSW
- Work closely with the Corporate Relations team in co-ordinating a communications approach to ensure consistency and accuracy
- Demonstrated broad experience across senior marketing and communications roles. A high level understanding of government communications will be preferred
- Proven experience working in a lead communications and marketing role on large transformation projects, preferably with digital and customer outcomes focus
- Strong oral and written communication skills, especially developing and executing integrated business and marketing communications strategies and plans
- Ability to work weekends if required
18
Senior Marketing / Communications Specialist Resume Examples & Samples
- Accountable for leading the creative development of site-based and overall new strategic marketing projects
- Develop, plan and implement creative strategy supporting predetermined marketing plans for sites, and product lines
- Plans will include creative outline, tactics, vendors and budget
- Work collaboratively in an advisory role with the site management, lead physicians and key staff
- Plan, coordinate and manage day-to-day marketing activities to ensure creative development plans are completed and goals are met
- Information gathering, developing, writing and editing consumer-based marketing/communications material
- Participate in the development and monitoring of operations budget
- Develop strong business partnerships with Allina Health Group sites, HealthPartners/Park Nicollet and Essentia colleagues, executive leadership and outside vendors
- Participate in implementation and measurement of best of practice through quality efforts
19
Senior Marketing Communications Writer Resume Examples & Samples
- Write copy for various marketing campaigns, lead generation and marcomm materials
- Copy editing of existing materials
- 10+ years of experience in writing and editing in the B2B space
- Expereince working in the Healthcare industry
- Experience working with Project Management tools - Workfront, Basecamp or Asana
- Excellent writing and copy editing skills is required for this position. Please be prepared to share samples of your work
- Utilize existing knowledge and experience, while also implementing innovative ideas for raising the effectiveness of current and future marketing communications
20
Senior Marketing & Communications Specialist Resume Examples & Samples
- Are passionate about delivering timely, high quality marketing and communication tactics, including letters, newsletters, articles, brochures, presentations and website content for assigned projects and initiatives
- Are able to actively and effectively participate in project working group meetings and create marketing and communication plans and/or materials that meet ambitious objectives
- Understand that content, information and outcomes are just as important as the delivery. As such, you are equally excited and knowledgeable about new media communication techniques, and how they can be appropriately incorporated into marketing and communications plans alongside more traditional techniques
- Are excited to apply your creativity to promote GRS projects and services to SLF staff, plan sponsors, advisors, consultants and pension plan members
- Exude patience and poise when working with multiple stakeholders at various levels in the organization, and with multiple levels of approvals
- Are familiar with Sun Life Financial Group Retirement Services writing tone and style
- Are comfortable navigating the organization and working with internal and external partners to ensure successful completion of the communication pieces
- Are confident that your project management skills will help you to manage competing priorities
- Have proven ability to work within tight deadlines, under pressure, with laser focus on the task at hand
- Post-secondary education in English, Journalism, Marketing Communications and/or related experience
- Minimum of 3 years experience in copywriting, business writing, or editing
- Minimum of 3 years experience in Group Retirement Services or financial services
- Demonstrated ability to develop and implement communication and marketing plans (from assessing needs to formulating strategy, implementing tactics, developing budgets and measuring results)
- Strong writing, editing and production skills
- Ability to adapt the style, tone and complexity of writing to suit a variety of formats and audiences
- Strong project, time management and organizational skills – ability to manage multiple priorities for multiple clients
- Ability to work within tight deadlines and under pressure
- Advanced Microsoft Office knowledge, especially PowerPoint and Word
- Knowledgeable about new media communication tools, including SLF Collaboration tools and social media