SEO Marketing Manager Cover Letter

I am excited to be applying for the position of SEO marketing manager. Please accept this letter and the attached resume as my interest in this position.

In the previous role, I was responsible for technical SEO recommendations and keyword density analysis to improve positioning in organic search results.

Please consider my qualifications and experience:

• Deep knowledge as it relates to direct marketing best practice, database solutions and the eco-system (list vendors, solution providers and database options)
• Understanding of the CPG marketplace through consulting or corporate role
• Experience in key tools and technologies, such as Conductor, Bright Edge, Screaming Frog, SEMRush
• Third party bidding tools like Kenshoo preferred, Tableau preferred
• Working knowledge of SFDC and Marketo
• In-depth knowledge of the various paid marketing channels and technologies, including paid search, retargeting, social network advertising (Facebook, Twitter, LinkedIn, Pinterest, and more), and content distribution
• Experience handling digital marketing budgets and forecasting/reporting results
• Extensive knowledge of search engine algorithms

Please consider me for the SEO marketing manager opportunity. I am including my resume that lists my qualifications and experience.

Previously, I was responsible for support to the SEO team with regards to data analysis and automating monitoring of key SEO metrics.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Expertise with SEO and traffic analytics tools such as BrightEdge, Google Analytics, Google Search Console, SEMRush, Searchmetrics, ahrefs, Screaming Frog, Moz, Adwords
• Experience creating and executing offsite SEO strategies
• Experience creating keyword and content strategies
• Experience in quantifying marketing impact and SEO performance
• Work with TurboTax Sr
• Work closely with x-functional teams (Product, Marketing, Care, PR, Social, and across business units) to recommend and prioritize site enhancements that improve organic search engine rankings
• Deep experience with keyword research and writing compelling, keyword-rich, ‘within brand guidelines’ title tags, meta descriptions and more in collaboration with others for input on high visibility pages
• Develops and reviews content, including video, mobile, and user-generated content, help optimize mobile apps, widgets, and tools

I would like to submit my application for the SEO marketing manager opening. Please accept this letter and the attached resume.

Previously, I was responsible for thought leadership and drive the cross-brand SEO function with on- and off-site optimization efforts and vet new opportunities to improve SEO ranking and sales.

Please consider my experience and qualifications for this position:

• Extensive knowledge on SEO tools, preferably Brightedge
• Expert knowledge of SEO and experience with paid search best practices
• B2B digital marketing experience highly preferred
• Proficient at using Google Analytics
• Familiarity with international search engines Baidu, Yandex, and Naver preferred
• Understand online testing tools
• Strong proficiency in Google Analytics and Excel, and a familiarity with Google AdWords, Google Tag Manager and Marketo
• Capable of analyzing complex data sets and delivering actionable business recommendation

I would like to submit my application for the SEO marketing manager opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for ongoing analysis of SEO trends, finding opportunities to expand Upwork’s search share, and assist in the process of tracking and analyzing overall success.

Please consider my qualifications and experience:

• Practical knowledge of search engine marketing concepts
• Detailed knowledge of Google Analytics, Google Search Console, Bing Webmaster tools and their use to direct SEO analysis
• Knowledge of HTML, CSS, JS, and 3rd party tools such as BrightEdge and SEOmoz
• Professional experience with Digital Marketing and Analytics (SEO, SMO, SME)
• Work cross-functionally between teams, including sales, marketing, product, and engineering
• Deliver technical and/or product presentations and demonstrations that show the value of the platform to users, business partners, and senior executives
• Google Analytics IQ and Google Tag Manager Certifications
• Deep understanding of SEO best practices and front-end coding techniques including detailed HTML, CSS, and Javascript for SEO implementation

Please consider me for the SEO marketing manager opportunity. I am including my resume that lists my qualifications and experience.

Previously, I was responsible for analysis on the school’s Search Engine Optimization and search marketing strategies (SEO and SEM).

Please consider my qualifications and experience:

• Strong in SEO analysis with a hardcore data background
• Passionate about SEO, keeps on top of industry trends, reads the latest search engine news and helps to communicate these out
• Strong HTML, JS, and similar experience
• Strong experience with SEO research tools and analytics platforms (Google Search Console, Omniture, Keyword research and Ranking tools, others)
• Experience managing marketing activities with and through third-party tools (such as Facebook and Google Adwords)
• Creative thinker with excellent communication, presentation, and analytical skills
• Experience working in a collaborative, cross-team capacity (preferred)
• Track record of managing, launching and delivering large SEO projects