Category Development Manager Job Description

Category Development Manager Job Description

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Category development manager provides advanced analytics utilizing multiple syndicated data sources and tools, including IRI and/or Nielsen, and CRM databases to uncover new department and category insights.

Category Development Manager Duties & Responsibilities

To write an effective category development manager job description, begin by listing detailed duties, responsibilities and expectations. We have included category development manager job description templates that you can modify and use.

Sample responsibilities for this position include:

Leads, in partnership with the field based Category Develepment teams, the creation and delivery of the category joint business plan with retailers, leveraging Shopper and Retailer insights
Contributes to developing Category strategy and realize the implementation thereof
Leads global assignments within the Category
Manage category/channel level monthly operating plan status of key business metrics to identify risks, opportunities and gaps
Lead the overall facilitation of ICP process for the category
Ideate category marketing strategies by partnering with vendors, sellers and marketing team
Manage Item / category pages including product imagery, rating reviews, basic and enhanced content
Optimize item and category pricing
Work with cross functional teams (across marketing, product and supply chain) to execute initiatives to optimize category performance
Directly supervises team of Category Development Managers and Analysts to drive business results

Category Development Manager Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Category Development Manager

List any licenses or certifications required by the position: CPM, PMI, PMP

Education for Category Development Manager

Typically a job would require a certain level of education.

Employers hiring for the category development manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Business, Marketing, MBA, Management, Business/Administration, Education, Finance, Graduate, Engineering, Economics

Skills for Category Development Manager

Desired skills for category development manager include:

PC based applications
IRI
Nielsen systems
Excel and PowerPoint
Bacardi company history and culture
Syndicated data
Category
Competitive products
Competitive strategies and industry trends
Excel

Desired experience for category development manager includes:

Strong customer penetration and influence vs
Sales Experience with proven track record will be a preferred advantage
Ability to work in a Minneapolis based field sales office
2+ years in a Category Management role calling on Dollar General
1010 data experience and advanced analytics
Shopper Insights knowledge and advanced data mining experience

Category Development Manager Examples

1

Category Development Manager Job Description

Job Description Example
Our company is growing rapidly and is hiring for a category development manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for category development manager
  • Serves as a SSC (HQ) team primary point of contact to the Category Development field teams
  • Enables greater share of promotion, distribution and shelf by transforming raw data into actionable conclusions for use by the field Category Development teams and other diverse stakeholder groups
  • Acts as the “go to person” for the category for Field Sales and internal Brand teams
  • Highly collaborative with Category, Sales, Marketing, and other functions
  • Sets goals and actions in line with overall strategy
  • Executes fulfillment of goals and action plans from a sending, carrier and people perspective
  • Continuously develops the business to secure operational precision and lowest cost over time
  • Secures good co-operation with stakeholders within supplying process to optimize results
  • Is responsible for effective Roadmap deployment and execution
  • Negotiate with vendors/sellers to bring their products onto our platforms
Qualifications for category development manager
  • Minimum 4-8 years in Sales, Marketing or MDO
  • Experience in the FMCG industry is a must
  • 2 to 3+ years commercial experience (sales & marketing) in FMCG industry is a must
  • Develop and maintain socialize strategic customer profiles incl
  • Knowledgeable in offshore operating environments Captive, Build Operate Transfer, Managed Service, Functional & Full Service concepts
  • Ability to travel (air and ground both domestic and internationality)for various meetings at Takeda and Supplier sites
2

Category Development Manager Job Description

Job Description Example
Our growing company is looking to fill the role of category development manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for category development manager
  • Building and driving the business and category marketing plan for consumer displays at GWE region level in congruence with country plans
  • Presenting HP Products internally and externally (to retail buyers and category directors) with professionalism and enthusiasm
  • Develops ongoing and detailed knowledge base of key customer strategies and plans
  • Primary responsibilities include translating consumer and shopper insights to actionable retail strategies and selling presentations
  • To synchronize brand strategy and channel strategy into in-store execution and supplement the achievement of the maximum sales results, Develops and implement the annual business strategies and plans in order to achieve business plan, distribution and merchandising target
  • To initiate the promotional tools Trade presenter, Promotion Presentation material, POP material, selling tools by reapplying conceptual selling of value added and FAB
  • Develop customer and channel sales promotion plan in line with overall business strategy and objective based on channel, customer, consumer insight and understanding of competition environment
  • Implementation of sales promotion plan with PDCA approach to ensure execution, effectiveness and continuous improvement of activities
  • To promote brands and sales through out of home visibilities to plan and implement OOH visibilities nationwide
  • To participate in selected events for solution demonstration
Qualifications for category development manager
  • Ability to relocate within the sales organization
  • Delivering recommendations and solutions that are derived from insights and analytics to advance the strategic partnership with Target
  • Developing fact-based analysis to support volume/financial decisions for the inclusion in the Field Sales Update process (FSU)
  • Providing comprehensive analysis and solutions of promotional, distribution, pricing and shelving opportunities (significant use of multiple data sources, Nielsen, Info Retriever, Shopper Insights and Merch IQ)
  • Participating in weekly sales calls with the VP of Target Team Sales, National Account Executives and other key decision makers
  • Interacting with appropriate Target contacts in support of the day to day business
3

Category Development Manager Job Description

Job Description Example
Our growing company is looking to fill the role of category development manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for category development manager
  • Analyse the industry, market and supplier situation and trends of assigned category
  • Develop global category strategies and Supplier / CMO strategies and ensure its implementation globally in close collaboration with internal stakeholders
  • Ensure adherence to the category life cycle management of the Pharma Procurement Policy, Directive, Guidelines and functional SOP’s
  • Monitor category specific KPI’s, sourcing project status and supplier performance metrics (own and delegated projects) and initiate corrective measures if necessary
  • End to end management and drive of consumer displays business, with key objectives of market share, revenue and margin growth
  • Participation and drive of general sales strategy for assigned categories via account business plans
  • Working closely with other members of the HP account / sales team
  • Actively participating in managing product supply and rollovers
  • Responsibility for sell-in and sell-out activities
  • Lead and inspire a cross-functional delivery team
Qualifications for category development manager
  • Understanding key learnings and develop presentations allowing for effective recommendations to the buyer and the customer executive leadership team
  • Leading and developing analysis methodologies to track market pricing, feature pricing and base pricing and provide solutions
  • Previous Consumer Packaged Goods (CPG) experience
  • Must demonstrate ability to handle multiple project assignments in a timely manner
  • Over 5 years of e-commerce related working experience
  • Breath of experience across e-commerce
4

Category Development Manager Job Description

Job Description Example
Our company is growing rapidly and is looking for a category development manager. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for category development manager
  • Gather category, consumer, and shopper data to help identify opportunities at the customer level to improve category sales through optimal assortment and shelving
  • Understand and apply customer, consumer and industry insights using market research data to deliver category growth
  • Develop the UK&I Services customer offer by creating the customer journeys and selling models for major new category initiatives and emerging service categories
  • Embed the new initiatives and emerging categories into the relevant services category/ business area
  • Experience of driving a business unit through category management and trading (desirable)
  • Facilitate communication throughout the development process by partnering with a variety of internal teams including marketing, business development, and customer support
  • Coordinate with key stakeholder to ensure the cohesiveness of the overall user experience
  • Integrate user research, market analysis, and community feedback into product requirements to ensure products satisfy user needs, wants
  • Set up cross-functional sourcing and supplier relationship management teams with adequate resources depending on the project scope to ensure execution of global sourcing events and manage global contracts
  • Understand key contract terms and conditions and work with the legal, finance and contract teams to drive contract creation and negotiations
Qualifications for category development manager
  • Self-motivated, proactive, self-starter, tenacious and high degree of personal integrity
  • Shop competitive and inspirational brands to generate design ideas and identify market trends
  • Identify new or growing categories
  • Bring newness and innovation to assortment
  • Collaborate with US /UK design/buying teams to identify leverage opportunities
  • Manage execution of concepts through development of seasonal product assortments
5

Category Development Manager Job Description

Job Description Example
Our innovative and growing company is looking to fill the role of category development manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for category development manager
  • Develop and provide to Customer Managers fact-based, compelling, customer-relevant and marketing-aligned category selling stories/presentations/packages by channel for each major category initiatives
  • Provide Insight on channel and category trends to the Sales & Marketing team and during Innovation & Renovation projects
  • Work with teams to ensure superior client satisfaction by providing hands-on deep analytics and contribute to team problem solving through findings
  • Stay informed of analytic best practices across the industry and provide effective information for assigned commodities in the pursuit to deliver sales, margin, and market development goals
  • Develop, communicate, execute, and monitor specific performance metrics and goals relevant to each business as part of regular, scheduled business reviews (including the supplier's role in continuous improvement tied to product portfolio management, cost reductions, supply chain improvements)
  • Analyze appropriate supply chain to evaluate and make recommendations on supplier performance to enhance the company's inventory logistics objectives
  • Create and deliver analytic excellence by providing advanced analytics using a variety of techniques and available data sources and managing data sources to monitor the field execution of vendor programs
  • Develop a performance related TTS strategy to support priority initiatives
  • Be the point of contact at project level for new initiatives and emerging service categories, taking ownership of individual initiatives and owning their delivery within UK&I
  • Be responsible for developing the commercial model, selling model and operating model for specifically owned programs
Qualifications for category development manager
  • Preferred to have 5 or more years experience in a product development role
  • Must be able to travel on business as needed (including International travel)
  • Knowledge of fabric and/or hard goods technical construction an asset
  • Advanced knowledge of Adobe Photoshop and Illustrator an asset
  • Knowledge of packaging standards an asset
  • Must be a motivated professional with an entrepreneurial approach who thrives in a team environment

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