Marketing Execution Job Description
Marketing execution
provides marketing support to clients, including marketing/promotional assets, social media assets, publicity assets, key global campaign updates & production updates.
Marketing Execution Duties & Responsibilities
To write an effective marketing execution job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing execution job description templates that you can modify and use.
Sample responsibilities for this position include:
Support the uniform coordination of outbound marketing programs across multiple media and digital distribution platforms
Work cross-functionally with marketing execution, market insight, product, pricing, and marketing communications teams, develop and execute integrated retail programs
Identify and define key retail tactics to enabling new opportunities to drive wireless acquisition, by leveraging key marketing pillars and assets
Work hand in hand with product and pricing teams to create attractive, relevant and revenue positive offers
Create compelling and strategic retail facing presentations to drive buy in and alignment across business units and retail partners
Actively contribute to the overall retail execution plan
Lead the quarterly acquisition, cross sell and revenue acceleration campaign planning
Develop the annual and quarterly content strategy to drive differentiation and support channel requirements for the small, medium and enterprise segments
Drive success of the business loyalty program including membership, program value, member engagement and partnership strategies
Develop and manage campaign messaging strategy & execution
Marketing Execution Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Marketing Execution
List any licenses or certifications required by the position: ISACA, IAPP
Education for Marketing Execution
Typically a job would require a certain level of education.
Employers hiring for the marketing execution job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Marketing, Business, MBA, Communications, Management, Associates, Advertising, Education, Graduate, Technology
Skills for Marketing Execution
Desired skills for marketing execution include:
Assuring updates with the BM/CPA
Best practices and assets available according with each activity
Critical steps
Key approaches
Pharmaceutical industry and related business compliance
Social media
Brands BVI's and POSM
Digital distribution
Direct marketing to provide recommendations on use of 1:1 tactics to achieve marketing objectives
Earned media
Desired experience for marketing execution includes:
Develop lead generation strategies to increase marketing qualified leads to sales
Work cross-functionally with the market insight teams, product, pricing, marketing communications and channels to develop and execute campaigns and offers end to end
Interpret marketing and customer data to identify new opportunities to best target business customers
Analyze and optimize campaign results and perform quarterly post mortems
Manage, motivate and develop a team of 3 marketing managers
Strong analytical capabilities to interpret customer and market data, channel performance metrics, competitive intelligence and generate campaign/offer insight
Marketing Execution Examples
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Marketing Execution Job Description
Job Description Example
Our growing company is hiring for a marketing execution. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for marketing execution
- Develop and execute the marketing and take to market plan for the segment
- Collaborate closely across the marketing organization including channel sales teams to ensure the effective execution of marketing strategy
- Plan and manage time and workloads
- Support CRM/Marketing Automation Managers on executing campaign blueprints for all user segment programs and channel types
- Ownership of the setup, maintenance, and quarterly review of recurring and triggered email communications
- Maintain a current understanding of CRM/email marketing best practices and apply them to the execution of campaigns
- Partner with the engineering teams to understand the data requirements to implement successful lifecycle/trigger campaigns
- Consult with marketing team and data engineers to develop user targeting approaches
- Implement testing plans and report results
- Create campaign dashboards and provide quarterly roll-up reports
Qualifications for marketing execution
- Strategic thinker who can lead campaign and content strategy development, analysis and communications
- Innovative and creative to develop new approaches to achieve measurable performance impact on results
- Proficient at building business cases, annual/quarterly campaign plans to accelerate share and revenue growth
- Deep understanding of the marketing concepts across all 4P’s
- Demonstrated experience building creative digital, social, direct and online campaigns
- Highly organized and detail-oriented with the ability to manage multiple projects simultaneously and deliver flawless execution
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Marketing Execution Job Description
Job Description Example
Our innovative and growing company is hiring for a marketing execution. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing execution
- Achieve company business goals by jointly identifying co-op marketing opportunities with Wireless Carriers and National Retail customers
- Interfaces with clients to consult and advise regarding capabilities & gather online marketing requirements
- Develop plan and schedule across stakeholders with a thorough knowledge of timing required by the various media marketing distribution platforms
- Ensure that delivery conforms to internal processes and policies and meets agreed service levels
- Manage campaign schedules and timelines for assigned campaigns
- Monitor and communicate the day-to-day status of assigned campaigns
- Research and address/escalate issues that impact our ability to deliver
- Monitor input/output volumes to ensure clients are aware of progress against service level thresholds and volume overages
- Manages the timing and movement of data processing enabling post-campaign reporting
- Act as the subject matter expert on the end-to-end marketing execution process for USSM
Qualifications for marketing execution
- Experience leading a marketing team to plan and execute mass and direct marketing initiatives
- Experience marketing with sales channel and strong understanding channel activity
- Possess previous wireless and telecommunication experience
- Ability to work with internal clients to influence, facilitate and achieve marketing strategy
- Minimum of 5-8 years’ experience in creative design and content for both print and digital
- 3+ years experience building and executing cross-channel marketing programs specifically email, push and SMS across multiple device types (mobile, desktop)
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Marketing Execution Job Description
Job Description Example
Our company is looking to fill the role of marketing execution. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing execution
- Govern contractual restrictions and suppression rules that relate to execution
- For key projects, you’ll serve as the Project Manager across multiple stakeholders, including Marketing, Campaign Delivery, Technology, and external vendors
- Partner with key stakeholders to identify gaps, conduct root cause analysis, and execute solutions or enhancements
- Lead cross-functional teams to drive innovative ideas, resolve challenges, implement process improvements, and develop, iterate and execute our competitive marketing strategy to deliver best in class results
- Collaborate and liaise with key client stakeholders across Broadband Networks, Small Business Solutions, TELUS Health and other strategic partners to plan and deliver on initiatives that enable the attainment of business goals and objectives
- Execute program plans (quality, risk, communication, staffing, ) to align the program outcomes with stakeholder expectations and standards
- Develop models and processes to enable decision making around pricing, churn and other metrics
- Ensure control of projects dealing with conflicting priorities, issues, risks, dependencies and change
- Communicate program details effectively up to and including Senior Executives
- Lead conversations and consult with multiple business partners regarding campaign strategies and requirements gather and align requirements to business objectives
Qualifications for marketing execution
- Strong computer skills, including, Microsoft Word, Excel, PowerPoint, Photoshop internal systems and tools
- You're the most organized person there is
- Willing to run all over town to get this done
- An amazing ability to prioritize & multi-task
- Ability to work in a fast-paced, demanding and deadline-driven environment
- Field Enablement – In consistent alignment with sales and business stakeholders, understand the role of stakeholder management in the development of effective marketing tactics and assets
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Marketing Execution Job Description
Job Description Example
Our innovative and growing company is hiring for a marketing execution. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing execution
- Reviews deliverables and ensures deliverable quality before submitting to Demand Generation Manager for approval
- Ensures campaign activities are integrated and marketing touch points are coordinated through all marketing channels
- Manages central coordination of the North American Marketing planner
- Works with North American marketing teams and marketing communications department to identify campaign needs
- Editor and delivery manager of all email marketing campaigns in North America
- Designated as a ''power-user'' of METTLER TOLEDO’s eMarketing toolset
- Upholds organizational values while following policies and procedures
- Supports all channels (Retail
- Solid wireline product experience
- Both wireline and wireless networking knowledge
Qualifications for marketing execution
- Previous promotion management experience preferred but not required
- Ability to clearly communicate objectives with key stakeholders and create alignments with objectives across teams
- Ability to manage projects across multiple stakeholders
- Elevated communication skills with a positive, "can do" attitude toward creative problem solving
- Strong collaborative and influence management skills with the ability to establish and grow relationships, able to influence without authority and comfortable navigating a matrix organization
- Strong analytical skills, including the ability to think through all aspects of business requirements and generate possible courses of action
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Marketing Execution Job Description
Job Description Example
Our growing company is searching for experienced candidates for the position of marketing execution. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for marketing execution
- Ensure high degrees of collaboration between leaders, dotted line and direct (Product, Engineering, Marketing, Creative Services and Revenue Management)
- Take unstructured problems and drive analysis
- Conduct statistical tests for merchandising optimization
- Build a winning culture that encourages innovation which results in significantly enhanced business performance
- Build amazing teams
- Run day to day operations of the Managed Services program
- Project manage all campaign requests coming in to our team and escalate to Manager for complex requests
- Support handling of Managed Services inquiries and be the point of contact for Marketing Managers on operational tasks
- Work on process improvements and help with the implementation of enhancements
- Maintain reporting and volume metrics
Qualifications for marketing execution
- Experience working with capabilities or operations a plus
- Knowledge of marketing execution processes a plus
- Strategy Execution – Have a thorough understanding of how to translate business strategy and objectives into effective marketing execution tactics
- Lead Management – Understand the goals, objectives and processes involved in successful lead management
- Data Management – Focus on excellent execution and speed to market when documenting campaign execution and lead management activities in the systems of record, including CRM, reports, dashboards and scorecards
- Field Enablement – Consistently align with marketing and/or business stakeholders