Marketing Manager, Taiwan Job Description
Marketing manager, taiwan
provides deep technical expertise, vendor landscape knowledge, and proven patterns and practices across industry workloads, including: Demand Side Platforms (DSP), Programmatic Display Marketing, Content Management Systems (CMS), Data Management Platforms (DMP), Headless Commerce Tools, Content Distribution Networks, Analytics and Measurement/Instrumentation.
Marketing Manager, Taiwan Duties & Responsibilities
To write an effective marketing manager, taiwan job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing manager, taiwan job description templates that you can modify and use.
Sample responsibilities for this position include:
Develop and manage the implementation of a comprehensive online & offline campaign calendar with centralized tracking of all regional marketing campaigns including test drive, lead generation, and external corporate activities
Work with communications team on consistent and effective messaging of external documents and promotional materials to support our marketing activities
Identify relevant industry events
Develop strategic road map to achieve targeted sales by market
Identify and maximize sales opportunities across wholesale, retail and e-commerce
Manage Licensing agent and monitor sales on a monthly basis, identify gaps to achieve set targets by market
Work in conjunction with Cartoon Network Enterprises (CNE) Marketing Executive to continually refresh sales tools and programs for every franchise together with retail initiatives to drive sell-in and sell-through
Regularly pitch portfolio to FMCG/QSR and media agencies to drive the promotional licensing business and secure consumer promotions
In charge the CMS of the program website and oversee the event management in TW
Provide social media support for the merchant program
Marketing Manager, Taiwan Qualifications
Qualifications for a job description may include education, certification, and experience.
Education for Marketing Manager, Taiwan
Typically a job would require a certain level of education.
Employers hiring for the marketing manager, taiwan job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Business, MBA, Communications, Business/Administration, Education, Business/Management, Technical, Computer Science, Hospitality Management
Skills for Marketing Manager, Taiwan
Desired skills for marketing manager, taiwan include:
At least one of the industry leading analytics providers
Excel
HTML/CSS and content management systems
Online advertising
Organizational dynamics
Paid search/display landscape and industry tools
Surgical field
CQ5
Costing
Digital and mobile app landscape across Taiwan
Desired experience for marketing manager, taiwan includes:
Oversee the merchant program and event planning communications
Travel upon necessary
Proficiency in Word and PowerPoint is a must
Amplification of awareness initiatives to strengthen the Aruba brand
Optimize global demand generation campaigns to meet local market and work closely with the sales team on program development and implementation
Drive outbound or inbound marketing activities for local markets by demonstrating expertise in various areas (content development and optimization, advertising, events planning )
Marketing Manager, Taiwan Examples
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Marketing Manager, Taiwan Job Description
Job Description Example
Our company is looking to fill the role of marketing manager, taiwan. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing manager, taiwan
- Management of key marketing assets and collateral localization
- Key stakeholder management by working closely with internal sales and SE teams, channel account managers, and leadership teams
- Partner with the markets under the guidance of the General Manager SEAHAWK, to align and implement offline and digital marketing and media strategies that align to the regional/ global direction, brand roadmaps and business plans
- Identify sources of growth in SEAHAWK markets and develop, execute and track regularly marketing plans
- Collaborate with agency partners to define appropriate offline and digital media spend levels to inform market strategies and support the development of effective channel strategies
- Partner GM-SEAHAWK in the development of annual sales and profit projection, pricing and expense budgets
- Partner with markets to deploy digital metrics and control measures that allow for a data-driven marketing approach including optimization patterns and test –to-learn program implementation
- Provide relevant input into an effective Area budget aligned to brand and business growth potential
- Support the SEAHAWK strategic planning process
- Undertake periodic market sizing actions, predict market trends, understand competitive moves, consumer behavior and strategize accordingly
Qualifications for marketing manager, taiwan
- Candidate must speak native Mandarin, fluent English is required, Cantonese is a plus
- A bachelor’s degree in Marketing or Communications
- 6-8 solid years of experience in enterprise IT, Networking or Security (Wireless/Mobility a plus) in field marketing roles
- Self-motivated with the ability to successfully handle multiple tasks
- Ability to collaborate and works well with others
- A flexible, pro-active, positive attitude a must!
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Marketing Manager, Taiwan Job Description
Job Description Example
Our growing company is looking to fill the role of marketing manager, taiwan. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing manager, taiwan
- Build a strong KOL network in the region and ensure a high level of industry traction
- Liaise with other departments such as finance, regulatory, scientific affairs to ensure marketing strategies are realized
- Liaise and manage key vendor relationships as necessary for successful execution of marketing activities
- In conjunction with sales & scientific affairs and relevant departments update product training to sales and customer service teams regularly
- Continually evaluate and apply knowledge of effectiveness (share impact/ ROI) and efficiency (expense control) of promotional tactics
- Effectively manage projects to deliver high quality work product in a timely fashion (meets deadlines) and ensure that regulatory and legal guidelines are followed
- Develop and maintain effective collaborative working relations with all relevant stakeholders, including but not limited to KOLs, medical publishers, creative services/agency teams, medical/regulatory teams
- Establish a productive work environment by creating trust and respect within the affiliate
- Develop deep understanding of target audience
- Perform detailed analysis on campaign/business performance
Qualifications for marketing manager, taiwan
- Good track record and experience in APJ/ Regional marketing management
- 10+ years of relevant work experience in vendor or SI marketing
- High Internet and e-commerce affinity and experience with online shop-systems (preferable Magento)
- Post-graduate or tertiary qualifications for Marketing Management, Digital Marketing or Digital Media from a reputable university
- Bachelor’s degree in business, marketing, chemistry or related degree
- Develop local marketing strategy, based on global and regional strategy, supporting local business objectives in collaboration with retail business leadership team and Marketing and Communications regional leads
3
Marketing Manager, Taiwan Job Description
Job Description Example
Our growing company is looking for a marketing manager, taiwan. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for marketing manager, taiwan
- Understand local consumer behaviour and needs and ensure those are translated into local plans, tailoring corporate initiatives to the country
- Feed local insights and ideas up to local and Asia Pacific strategic leads
- Engage with Hong Kong and Taiwan sales and partner management teams, with APAC and GEMs regional marketing teams, to define, prioritize, and implement marketing programs and campaigns with our existing and prospective customers and selected local partners and alliances
- Engage with selected local resellers and distributors to create and lead marketing
- Campaigns to grow revenue and sales opportunities
- Use a broad mix of marketing programs (e.g., event marketing, social media, and
- Direct marketing for named accounts and customers) to generate interest and demand
- Track and monitor the ROIs of programs and investment by engaging with partner
- Marketing teams and channel sales resources to ensure that the value is quantified and
- Captured for future investment
Qualifications for marketing manager, taiwan
- CRM, Loyalty Program, MLM, Retail, Dining or Hospitality industry experience preferred
- Collaborate with the local brand teams on the localization and implementation of the digital campaign toolbox to generate demand and sales opportunities
- Create, develop and execute tailor-made local campaigns to fit local consumer need
- Manage paid and owned digital and social media channels (Facebook, Youtube and other local platforms)
- Partner with local media agencies to bring digital plans to life
- Partner closely with e-commerce customers/partners and key internal stakeholders to align on all marketing and merchandising initiatives and tactics
4
Marketing Manager, Taiwan Job Description
Job Description Example
Our company is growing rapidly and is looking for a marketing manager, taiwan. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing manager, taiwan
- Solutions, and how to convince customers to select our solutions
- Follow lead management processes and metrics to ensure the success of campaigns
- Apply the right marketing tools and systems as appropriate, including web content
- Submissions and management
- Serve as a budget manager and facilitate the relationship
- Build effective account-cased marketing plans, driving demand with assigned commercial managed partners across PC Print and supplies
- Define, manage and own key performance metrics associated with marketing plans
- Drive campaigns and engagement for partners across commercial CSO accounts
- Ensure high quality measurable plans are submitted timely for approval
- Event logistics for regional webinar/seminar series
Qualifications for marketing manager, taiwan
- International digital and e-commerce project experience preferred
- Hands-on experience as an extended member of a regional/global digital project preferred
- Proficiency in Mandarin and Cantonese is required
- Minimum 8 year marketing experience , preferably from FMCG, technology, retail or banking sectors
- A team player , always with can-do attitude, collaborative and flexible
- Proven track record and competence on marketing campaign planning and execution, covering ATL and BTL scope
5
Marketing Manager, Taiwan Job Description
Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of marketing manager, taiwan. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing manager, taiwan
- Event materials – outbound and return and event logistics notification to prepare staff for onsite
- Ensure setup readiness - signage, seating, AV, nametags, check-in
- Source custom promotional materials & giveaways as required
- Monitor execution of TPE/TCE versus pre-established plan
- Perform marketing support activities as required, , Siebel MRM/CRM, PO/accrual management, collateral fulfillment
- Conceptualize and develop strategies and execute plans for our social media platforms and digital marketing campaigns
- Create compelling digital content to engage new and existing viewers via emotional storytelling, to build buzz and brand equity across various social platforms
- Involve in the daily operation and maintenance of owned social platforms, websites and video-sharing website, including enquires and comments handling, page patrolling, content updates and A/B testing of campaigns
- Conceptualize marketing plans with affiliate partners to promote channels
- Providing stakeholders images, promotional materials for social and on-air use for channel promotions
Qualifications for marketing manager, taiwan
- Abundant experience of digital and social media campaign planning, operation/maintaining and monitoring
- Detailed oriented in terms of time management, budgeting and data analysis
- Great coordination skills with external, internal stakeholders including agencies, merchants in both country and regional levels
- Sense of ownership and being proactive
- Strong business sense and understanding of marketing process
- Minimum of 4 years marketing experience demonstrating progressive career growth and a pattern of exceptional performance (hospitality industry preferred)