Search Manager Job Description
Search Manager Duties & Responsibilities
To write an effective search manager job description, begin by listing detailed duties, responsibilities and expectations. We have included search manager job description templates that you can modify and use.
Sample responsibilities for this position include:
Search Manager Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Search Manager
List any licenses or certifications required by the position: SEO, GAIQ, PMP, DCM
Education for Search Manager
Typically a job would require a certain level of education.
Employers hiring for the search manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Business, Computer Science, Advertising, Digital Media, Economics, Statistics, MBA, Engineering, Technical
Skills for Search Manager
Desired skills for search manager include:
Desired experience for search manager includes:
Search Manager Examples
Search Manager Job Description
- Coordinate with other engineering teams to make a product greater than the sum of its parts
- Mentor team members, from college interns through experienced engineers
- Develop engineers into engineering leaders
- Manages the onsite search tool through rule sets to improve search results based on input from the Online Team insights from the onsite search analysis
- Develops action plans resulting from analysis of onsite search performance for Trading with regards to site content and category hierarchy optimization
- Reporting daily, weekly, monthly and quarterly KPIs
- Communicating performance and status to various US and global stakeholders
- Translating analytical findings into actionable insights and concise business actions and recommendations
- Owner of Search Discipline Development initiative (Marketing, Publisher Relations Committee, Analytics )
- Manage process for tracking SEM programs within our reporting tools
- Awareness of and interest in other online marketing/paid media channels is a plus
- SEO experience, Brightedge certification a plus
- Knowledge of web analytics platforms (eg
- In depth knowledge of modern, best-in-class Paid search strategies
- Review online activities impacting SEO (Content, wireframes, information architecture)
- Build systems and protocols internally that ensure all content is optimized across all platforms and user experiences (websites, mobile, social, video, blogs, retail portals )
Search Manager Job Description
- Manage workloads & schedules of PPC Executives & Deliver new product launches across multiple verticals of the business
- Support the delivery of a new PPC bid management platforms and own PLA & RLSA campaigns
- Implement search strategies with the SEO team to ensure optimal business performance & work with internal teams & departments to understand business impact, performance & target
- Carry out onsite web analytics analysis to optimise the complete consumer journey & pro-actively suggest improvements to PPC and internal architecture
- Previous experience in a Paid Search/PPC Manager role either from agency or client side
- An advanced understanding of search engine optimisation & experience of working with bid management platforms Kenshoo, ADlens, Marin & Searchignite
- Experience of using attribution platforms Tagman, Visual IQ, Marketshare & DCStorm
- Strong financial understanding & numerical skills & creative advert writer
- Retail or Telecommunications market experience
- Owns and manages the relationship with the vendors
- Excellent communication skills strong presentation skills in front of customers
- Experience developing enterprise software products and understanding how to build impactful products to enable business teams
- Industry experience or knowledge of of Hadoop technologies preferred (Pig, Hive, HBase, Storm, Spark, Solr)
- 3 + years experience managing display and/or social campaigns
- Proficiency using media buying software such as AdWords and Facebook / other social platforms
- Quantitative wizard –Be a thought leader in gathering and identifying hypothesis for analysis, blending front end SEM data with business performance
Search Manager Job Description
- Finding the right mix of the latest machine learning techniques and the simplest heuristics to satisfy user needs rapidly and accurately
- Using context and user signals to surface places that the user yet doesn’t know they love
- Going beyond ML techniques to make suggestions not just accurate but compelling
- Builds strong working relationship with teams across the organization that helps facilitate awareness and support of business strategies and initiatives
- Supports and provides direction to the business analysts in determining the impact of new functionality to existing business processes and system functionality
- Support the production and delivery of products in an agile product development environment, ensuring that priorities, schedules, budget, and business goals are met
- Identify and recommend new opportunities for traffic and sales lead expansion, plus cost control tactics
- Leverage ad extensions, betas, remarketing features, optimization tools, dynamic copy insertion, and automation tools to increase lead volume while minimizing advertising spend labor costs
- Research, hypothesize and test digital advertising best practices
- Stay up to date on industry knowledge via blogs, online communities, books and courses
- Knowledge of 3rd party tracking and serving technology related to SEM (Marin, Kenshoo, DoubleClick Search )
- Ambitious, profit driven and interested in the broader business context
- BS/BA or University degree required
- 7-10 years of experience recruiting VP level and above positions
- Experience in managing Executive Talent Acquisition either in a Corporate function or as part of a Retained Executive Search Firm
- Demonstrated track record of effectively building partnerships and effectively managing and resolving challenges
Search Manager Job Description
- Manage all Paid and Organic activity to drive traffic and ROI, which meet business requirements
- Manage both technical and content-based SEO to ensure rankings are optimised
- Ensure that Superdry remains at the forefront of search techniques and practices through an on-going programme of innovation
- Maintain strong relationships with key players in the search space to ensure that Superdry’s activity is always attuned to current best practice
- Maintain and optimise Superdry’s presence on search engines across the world
- Working with a very talented group of Engineers and representing the voice of the members
- Working with an extremely talented UX designer to solve the member experience needs
- Working with engineers in an Agile environment to plan sprints and deliver functioning code to production on a continuous basis
- Direct the strategy in the Affiliate channel finding the proper mix of coupon, loyalty/cashback, and blog/influencers to drive top line demand and grow the brand affinity
- Owning vendor relationships
- 3-5 years relevant paid search experience
- Experience managing paid search accounts in Google, Bing & Yahoo
- Experience with bid management software/platform preferred
- Experience in the oversight and management of digital marketing campaigns across multiple channels
- Data driven marketer with the ability to structure multi-variant data inputs and derive actionable insights for continuous campaign and channel optimization
- Track record of building scalable digital marketing campaign strategies and executing strategies with passion, precision, and excellence
Search Manager Job Description
- Help Sales to capitalize on competitors' weaknesses
- Develop strategies to minimize or eliminate competitors' strengths
- Know the customer and prospects
- Participate in collaborative sales discussions be the trusted advisor to both Sales and Prospects
- Understand what the customer/prospect is trying to do, and communicate back to the One Search team
- Look for solutions that fit the prospect/customer needs and fit into the product roadmap
- Make sure the One Search Team knows the customers, the market and the strategy
- Get engineers and other product managers into discussions with customers
- Present detailed presentations on strategies and successful implementations
- Collaborate with One Search Engineering and Product Management to identify and clarify product requirements
- 3 years of experience managing technical metadata
- 4 years of experience in library science, information architecture, cataloging, or related discipline
- 1+ years experience using scripting languages, , python, perl
- Statistics knowledge, time series analysis, linear regression, controlled experiment analysis
- A minimum of 4 years’ direct experience managing paid search programs, preferably at a multi-brand organization or agency
- Candidate must have strong analytical skills, be detail oriented and a