Digital Product Owner Job Description
Digital Product Owner Duties & Responsibilities
To write an effective digital product owner job description, begin by listing detailed duties, responsibilities and expectations. We have included digital product owner job description templates that you can modify and use.
Sample responsibilities for this position include:
Digital Product Owner Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Digital Product Owner
List any licenses or certifications required by the position: CSPO, SCRUM, SFDC, SAFE, PMI, MBA, ASCP, HFI, PMP, CMS
Education for Digital Product Owner
Typically a job would require a certain level of education.
Employers hiring for the digital product owner job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Business, Computer Science, Marketing, Engineering, Technology, Education, Finance, MBA, Communications, Technical
Skills for Digital Product Owner
Desired skills for digital product owner include:
Desired experience for digital product owner includes:
Digital Product Owner Examples
Digital Product Owner Job Description
- Tracks assigned budget and resources and provides input to the annual budget development process
- Groom the product backlog, prioritizing highest value features first
- Build and maintain a deep understanding of all the product aspects, including the customers and user perspective, competitive products and our technical capabilities
- Contribute to a clear product vision, program backlog and product release planning
- Translate the program backlog into user stories and product iterations to feed the implementation team(s)
- Ensure and communicate clear prioritization in the backlog based on delivering maximum value to the customer
- Support the product manager with the introduction of new products and product versions in the market
- 3+ years of relevant experience as a product owner or in a similar role
- Strong user empathy and able to represent the customer in product development
- A good understanding of product and software development
- At least 2 years of Product Management or at least 2 years of product design experience
- At least 2 years of experience with User Experience Design, or at least 2 years of experience with Interaction Design, or at least 2 years of experience with Web and Mobile Application Design
- 2+ years of experience in web content and web design
- 2+ years of Web 2.0, Adobe Photoshop, Illustrator, Macromedia Flash, Dreamweaver, HTML, CSS, PHP, and JSP
- 2+ years of experience on Adobe Suite
- 2+ years Omnigraffle and Balsmiq
Digital Product Owner Job Description
- Work closely with the Scrum Master to ensure the smooth day-to-day running of the scrum team
- Maintain a prioritised and clear backlog
- Work with User Experience, Design and IT to design and deliver the optimum customer experience for each development
- Work with web operations, test and analytics to determine the impact of those changes and track performance
- The ability to think strategically and be able to network (across multiple functions, business units, external stakeholders)
- As a digital marketing product owner take responsibility for an experience or campaign from design through to live implementation
- Elicit marketing insights and requirements using interviews, document analysis, requirements workshops, storyboards, surveys, business process descriptions, use cases, scenarios, event lists, business analysis, competitive product analysis, task and workflow analysis, and/or viewpoints
- Spearhead a dedicated digital marketing design and development team through the agile process to deliver new experiences and functionality for our digital marketing initiatives
- Work closely with the Scrum Master to ensure the smooth day-to-day running of the agile team
- Communicate digital marketing vision and design approaches to key stakeholders through presentations, demos and documentation
- At least 1 years of Agile product owner experience writing business requirements and maintaining a product backlog
- At least 1 years of experience building and launching applications on mobile platforms
- Masters Degree in Business Administration (MBA) or Masters Degree in Computer Science or Masters Degree in Interaction Design
- 1+ years leadership experience working on the product team of a startup company or 1+ years leadership experience working on the product team of a consumer products company
- 1+ year experience with design thinking and human centered design methodologies
- 1+ years experience working on mobile payments products
Digital Product Owner Job Description
- Manage engagement with marketing stakeholders and effectively communicate product release contents and expected product capabilities/customer journey
- Oversee team financials, develop value-at-stake and total cost of ownership models and define KPIs to measure business outcomes and team success
- Define a vision for your digital products and experiences, based on metrics, which will support our digital strategy and our strategic success metrics on customer adoption and engagement (shift from calling to self serve)
- Plans projects and maintains budgets that align with business initiatives and campaigns
- Works directly with vendors, manufacturers, and business partners for executing market specific campaigns
- Contributes to the development of various business projects as it relates to digital engagement
- Leads cross-functional teams through a project management process for business projects
- Effectively communicates programs and responds to market and customer needs
- Identifies opportunities and challenges for market activity through discussions and analysis of data
- Reports the results by activity type, store, market and level of effectiveness
- Lead grooming activities within an Agile team, specifically defining and writing user stories, acceptance criteria and user interface design for platform and product enhancements
- Drive day-to-day prioritization of work operations, projects and scope
- Contribute to continuous improvement of product ownership and other agile processes
- New Product Development certification (NPDP)
- Four years of relevant experience in process improvement, project delivery, business/requirements analysis or business operations/product line
- Lead the interaction between creative, business and technical teams for web and mobile app engagements
Digital Product Owner Job Description
- Have good understanding of SEO best practices and technological impact of organic search traffic and site structure
- Develop and implement digital and social strategies that support Go to market at the national, regional, zone and practice level
- Serves as business lead for social media, email marketing and web content
- Collaborates with internal stakeholders to create seamless implementation of new digital capabilities
- Develops and manages relationships with external vendors and consultants in the digital marketing, creative development and analytics space
- Develops and implements effective metrics and analytics that determine ROI of existing efforts and provide guidance for future efforts
- Selects, develops and motivates team members for high performance
- Manage multi-million dollar budget
- Interface with wider business to help innovate and identify new ways of improving process and creating value from data and analytics driven products
- Engage with end users by opening lucid communication channels and implementing feedback loops with users to ensure we build successful and valuable products
- Must have experience gathering and documenting technical and business requirements
- Experience on working between technical and marketing teams
- Experience working on web or mobile projects
- Experience with Agile is nice to have
- Lead a highly dynamic and multi-disciplinary team to develop and enhance digital messaging products on a day to day basis
- The successful candidate will be able to understand customer expectations
Digital Product Owner Job Description
- Monitor and escalate issues that may affect customer satisfaction
- Validate and sign off on all major design changes, epics, and stories
- Partner with product management, application architects, and development manager to help establish vision, release and annual program backlogs
- Research and scope system and operational implications – identify relevant stakeholders and capture information as required for initial concepts
- Responsible for coordinating and working closely with technical writer leader, engineers, and product management to produce product documentation such as user guides, release notes, internal and external training
- Drive beta, pilot and early adopter programs with early-stage features, proof of concepts
- Work with 3rd party system integrators to drive process on schedule and on budget
- Establish and maintain relationships with other internal and external suppliers/partners
- Design optimal methods for product demonstrations and presentations and assist with the development of ROI sales tools
- Manage and maintain industry contacts in fraud and identity industry and advise on industry trends and behavior
- Experience leading diverse, cross-disciplinary teams
- Ability to work under pressure in a fast-paced consulting environment
- Excellent communication skills with the ability to influence senior business stakeholders on product decisions
- Strong problem solving skills paired with the ability to develop creative and efficient solutions
- Ability to manage client expectations effectively and not get overwhelmed by client pressures on team
- 5+ years of relevant experience as a technology-related Digital Marketing Specialist, Product Owner, or as Subject Matter Expert in the digital marketing domain