Advertising Sales Manager Job Description
Advertising Sales Manager Duties & Responsibilities
To write an effective advertising sales manager job description, begin by listing detailed duties, responsibilities and expectations. We have included advertising sales manager job description templates that you can modify and use.
Sample responsibilities for this position include:
Advertising Sales Manager Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Advertising Sales Manager
List any licenses or certifications required by the position: IAB
Education for Advertising Sales Manager
Typically a job would require a certain level of education.
Employers hiring for the advertising sales manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Education, Advertising, Business, MBA, Communications, Psychology, Engineering, Digital Media, Finance
Skills for Advertising Sales Manager
Desired skills for advertising sales manager include:
Desired experience for advertising sales manager includes:
Advertising Sales Manager Examples
Advertising Sales Manager Job Description
- Work with our editors, society partners, and other stakeholders to migrate print recruitment to digital while optimizing revenue and minimizing disruption
- Provide input to improve functionality, customer experience, and overall operational aspects of career centers sites
- Work with the Business Develop team and other stakeholders to develop a strong pipeline of society recruitment partners, make compelling society pitches and win new business
- Provide financial evaluation and strategic input in the creation of advertiser incentive deals that influence advertiser behavior
- Collaborate with department heads on new revenue initiatives to develop advertiser incentive contracts and prove out profitability – video, digital partnerships, licensing, branded content, content syndication, events
- Devise and oversee implementation of negotiated deal terms to key partners within the organization
- Serve as the business partner to senior sales and finance management, communicate forecast, trends and contract incentive assumptions
- Prepare budget and operating review materials/presentations and manage ongoing reporting against budget and investment objectives
- Oversee ad pricing and rate negotiations to maximize revenue through price and volume
- Manage Associate Finance Manager or Finance Analyst in NY liaise with offshore finance team
- Demonstratable track record in successfully penetrating and growing B2B accounts
- A minimum of five years’ media sales experience with a strong understanding of both digital and print media
- Demonstrable full-time experience at a leading media company within sales
- 100% Sales person with business mindset
- Experience in Brand partnerships and 360 deals preferred
- Experience working internationally essential
Advertising Sales Manager Job Description
- Extensive knowledge of the BPS vertical, to the extent that you can become a trusted advisor to your clients
- Willingness to travel and ability to organize trips effectively
- Prepare pitching document and proposals
- Achieve company assigned sales target in print and digital
- Complete tasks and projects in a timely manner
- University graduate with at least 3 years proven track record in sales, preferably in the field of B2B trade publications
- Excellent in both written and spoken English & Chinese
- Proactive, result-oriented and persistent
- Have and promote customer obsession
- Consistently exceed assigned sales targets through selling to key CPG and agency partners
- Prior experience in working with societies and professional associations
- Strong forecasting and financial management skills
- Track record of performance and ability to achieve and improve results
- Good working knowledge of Microsoft Office – Excel, Word, PPT
- Minimum 5+ years’ sales experience with a proven track record growing revenue
- Leverages multiple Wisconsin Media USA TODAY NETWORK resources and partners to develop optimal client solutions including print and digital products
Advertising Sales Manager Job Description
- Strategically approach prospects and determine needs, marketing initiatives/objectives, business model, budget cycle and key decision-makers
- Conduct high-level client sales meetings and presentations to aggressively and professionally move the sales process towards agreement in a timely manner
- Establish account and sales pipeline by prioritizing and conducting a high volume of weekly sales calls to maximum revenue opportunities
- Provide reliable sales forecast, reporting, and results presentation using CRM software
- Track, measure and recap campaign performance to clients
- Complete regular sales pipelines and revenue forecasts
- Close new brand-direct advertising opportunities
- Actively seek out new sales leads and business opportunities through active networking and outbound / inbound referrals
- Create, define, and implement business strategies to optimize each partner relationship on a local, regional or global basis, including conducting day-to-day interactions, regular face-to-face commercial updates, identifying and managing marketing and promotional opportunities, and ensuring fulfilment of all contractual obligations
- Manage accounts to revenue targets and renewal goals
- Ensure that the business unit meets and/or exceeds revenue expectations
- Provide direction and strategy to sales staff and work closely with staff members during customer visits in the field, providing coaching and assisting in enhancing account relationships
- Collaborate with the staff on strategy, innovation, to ensure that new ideas are developed and presented to clients
- Evaluate client opportunity and potential based on current trends, changes in the market, Maintain a strong understanding of market competitors
- Advocate on behalf of the sales team to remove barriers on behalf of management to ensure achievement of company objectives
- Lead a topnotch sales team, which is supported by account managers, digital campaign managers, marketing strategists and more
Advertising Sales Manager Job Description
- Own and lead the sales process to enhance existing partnerships through up-selling and cross-selling of product and services, and sales optimization
- Oversee the launch and on-going, day-to-day performance of Advertising Partnerships, and influence across other functions, including Media Solutions, Marketing, Operations, Billing, and Product and Media Planners, to ensure successful campaign delivery
- Define and deliver continued improvement in revenue contribution to Egencia’s Media Business leveraged through ongoing insightful measurement and ROI analysis of existing partnerships
- Identify, prospect, and curate new business account growth, nationally - with great urgency
- Work with our clients across a variety of industries, and anticipate their needs
- Field customer requests via phone and online
- Thrive outside of your comfort zone
- Actively approach challenges with creativity and a can-do attitude
- Support the sales team’s operating planning (OP1/OP2) and goal setting processes
- Partner with Directors of Sales channels of the Advertising business to drive Advertiser acquisition and on-boarding efforts
- Sports knowledge preferred but not essential
- Strong SQL and data analysis expertise to access and transform data into insights
- Have an understanding of, and experience with, major media trends, including but not limited to B2B Content Marketing & Research, Print, Mobile, Programmatic, Apps and Video advertising
- Have an understanding of the Consulting and Business Services landscape, ideally through past experience with brands such as PWC, IBM, Xerox, Zurich
- Be prepared to travel across the Americas region as needed
- A minimum of 5 years relevant experience selling a consultative product (media, custom content, research) along with BS / BA degree
Advertising Sales Manager Job Description
- Owns providing analysis support to the reviews with partner teams
- Monitor the team’s performance, identify and celebrate achievements and help develop areas of focus
- Motivate sales representatives to succeed, manage program day-to-day activities, training, logistics & other activities as required
- Directs other executives accountable for achieving significant sales
- Hosting of client entertaining events focused on group running and cycling outings catering to Los Angeles-based partners
- Achieve sales goals for print and digital advertising in magazines and weekly newsletters
- Collaborate with other teams across regions including corporate account managers, membership, key leaders program, digital marketing, and editorial staff
- Call established customers, prospects, and leads
- Develop advertising plans and proposals
- Travel to several conferences each year to call on prospects in person
- Minimum 5-8 years demonstrated success in Digital Media Sales Management
- Experience managing and leading a team of sales managers and sales reps
- Extensive knowledge of multi-media ROI-based creative marketing solutions including superior product knowledge, market knowledge and customer knowledge
- Proficient in CRM Systems, preferably salesforce.com
- Established relationships with relevant clients/agencies in NY & Americas region
- Providing weekly status reports to the account director