Advertising Sales Representative Job Description
Advertising Sales Representative Duties & Responsibilities
To write an effective advertising sales representative job description, begin by listing detailed duties, responsibilities and expectations. We have included advertising sales representative job description templates that you can modify and use.
Sample responsibilities for this position include:
Advertising Sales Representative Qualifications
Qualifications for a job description may include education, certification, and experience.
Education for Advertising Sales Representative
Typically a job would require a certain level of education.
Employers hiring for the advertising sales representative job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Business, Marketing, Education, Technical, Associates, Advertising, Communications, Communication, Technology, Directing
Skills for Advertising Sales Representative
Desired skills for advertising sales representative include:
Desired experience for advertising sales representative includes:
Advertising Sales Representative Examples
Advertising Sales Representative Job Description
- Direct Sales – Manage sales strategies and achieve monthly, quarterly and annual sales targets
- Reporting – Document sales activity in CRM and produce regular sales pipeline and updates
- Travel – 25% domestic travel is required
- Own the entire digital advertising sales process and ensure an exceptional advertiser experience
- Vet, prospect and qualify leads, contact digital advertisers (brands and agencies), close the sale, and provide post-sale account management and support
- Identify buying signals and deliver key value propositions, identify upsell opportunities and successfully convert to sales
- Engage in solutions-based business-level conversations to influence advertisers and, ultimately, close sales
- Become a digital advertising industry expert to provide a consultative sales experience for the advertiser
- Consistently achieve monthly sales quotas for revenue generation and customer acquisition
- Maintain and service accounts by evaluating customer’s needs, utilize applicable research, make presentations, prepare written proposals, and close sales
- Organizational skills, ability to multi task and work under pressure
- Strong CRM knowledge is required SalesForce
- Cold calling experiencing
- Able to function in a high transactional sales volume environment
- Self-motivated and strong sense of personal responsibility
- Ability to manage multiple competing priorities and work efficiently in a fast paced results driven culture
Advertising Sales Representative Job Description
- Develop and maintain thorough knowledge of complete portfolio of sales solutions for current customers and new business
- Aggressively sell against competing media
- Assist in the development of effective ad copy and design layout
- Manage all orders and details necessary to proficiently perform the job, including accurately ordering ad insertions and adhering to production requirements
- Ensure good customer relations by handling all customer requests, questions and complaints, and facilitating their resolution through personal action and intervention and working with others
- Achieve minimum KPI's and sales targets as set by Advertising Manager
- Proficiency in Prospecting, Networking and Developing New Business
- Becoming a Knowledgeable Resource in Customer’s Business
- Developing Creative Client Focused Solution Based Presentations
- Appreciation for Sale Process, Performance and a Results Oriented Sales Approach
- Flexible with the ability to adapt to change in a highly dynamic work environment
- Motivated, persuasive and consultative with the ability to work independently in a team environment
- Internal applicants, if any, must be exceeding metrics in current position and not on any disciplinary action
- Prior experience working with brands and agencies in the digital advertising space preferred
- Knowledge and experience in direct sales preferred (even better if digital advertising experience)
- Proficient with Microsoft Office and CRM systems such as salesforce.com
Advertising Sales Representative Job Description
- Provides input and assistance with lead generation and marketing campaigns
- Serves as backup for other in-coming advertising department telephone calls
- Assists Advertising Sales Manager with miscellaneous clerical functions as needed
- Tracks analytics and reports other quantitative information for FarmWeekNow.com to help measure growth in usage
- Listens to podcasts of “RFD Illinois” and develop written summaries of all aspects of each show
- Performs other related work as required or request
- Proactively develop sales opportunities from assigned accounts and via prospecting efforts in territory
- Manages print/digital/online advertising sales efforts for designated journals (print and iPad App's), websites and related products to maximize revenue and increase competitive market share by making a high volume of strategic calls each day
- Develop and execute 360-degree, in-depth integrated proposals and programs leveraging LWW's journals print, digital and online assets
- Complete understanding of online advertising in order to sell job board advertising, banner ads, eNewsletters, microsites, direct eMail campaigns, video and other online products
- Must have an adaptive management style and be able to work at multiple organizational levels
- Bachelor’s degree preferred (or currently working toward degree)
- Type 45 wpm preferred (Test given to determine typing aptitude)
- Advertising or Customer Service background is a plus but we will train the right candidate
- One year’s sales experience
- Demonstrated sales and customer service skills, including closing sales, overcoming objections, and dealing with difficult sales situations
Advertising Sales Representative Job Description
- Prospect for new sales opportunities using lead generation, data mining, cold calling, email, social media communication and other techniques
- Track competitive product offerings, pricing and share of market
- High level of prospecting phone calls and Face to Face calls as detailed in annual letter of expectation
- Attends and participates in regular team meetings
- Attends conferences, conventions and editorial meetings as assigned
- Prepare sales collateral and advertising promotions for job board products
- Prepares regular sales pipeline reports and other reports as assigned
- Build and motivate a high-functioning Inside Sales team to meet or exceed revenue targets and operational standards
- Foster an inspiring culture with an emphasis on service excellence
- Conduct world class pipeline development and opportunity management through flawless execution
- Proficient in the use of software and computer systems … this job requires that all orders and processes are submitted via our computer applications and online systems
- Understand the role of FOCUS in the community and learn the marketing strengths that may benefit advertisers
- Minimum 2 years SEM/SEO sales experience
- Bachelor Degree in business, communication, marketing or related field
- Outgoing, Self-Motivated, Disciplined and Organized
- Persuasive Verbal, Written and Presentation Communication Skills
Advertising Sales Representative Job Description
- Advance team through coaching, mentoring and advocating for team accomplishments while maintaining a pipeline of top talent
- Drive operational excellence to ensure the right service and solutions are offered to customers
- Support team members in customer engagements (calls, meetings, emails, demos and Skype for business)
- Review performance, provide visibility into opportunities, accurately forecast revenue and assess risk in portfolio reviews with senior management
- Manage cross group collaboration with multiple stakeholders across the organization to support business objectives
- Improve sales and business acumen via mentoring
- Understand and assess areas for growth within identified opportunity categories and share insights with sales team
- Help identify, develop and build relationships with potential advertisers, agencies, agency trading desks and programmatic buyers in Japan
- Having an existing network of relevant relationships is required
- Drive revenue opportunities across direct sales and range of programmatic deals
- Solution Based Problem Solving Skills
- Understanding of Lead Generation, CRM and Account Management
- Capable of Initiating and Cultivating Long-Term Relationships
- Proficient in Microsoft Office (including Outlook, Word, Excel, PowerPoint)
- Bachelor’s Degree in Business, Marketing or Relative Field Preferred
- Familiarity with the Central PA Business Community and Media Sales Experience Helpful