Manager, Digital Job Description
Manager, Digital Duties & Responsibilities
To write an effective manager, digital job description, begin by listing detailed duties, responsibilities and expectations. We have included manager, digital job description templates that you can modify and use.
Sample responsibilities for this position include:
Manager, Digital Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Manager, Digital
List any licenses or certifications required by the position: PMP, PMI, AMC, SCRUM, IAB, MBA, IQ, CSM, QA, ITIL
Education for Manager, Digital
Typically a job would require a certain level of education.
Employers hiring for the manager, digital job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Business, Education, Communications, MBA, Advertising, Computer Science, Management, Digital Marketing, Journalism
Skills for Manager, Digital
Desired skills for manager, digital include:
Desired experience for manager, digital includes:
Manager, Digital Examples
Manager, Digital Job Description
- Researching top vendors to become valued partners
- Leverage analytics to track campaign and website performance and make recommendations for improvement
- Review metrics against expected/forecasted results, measure channel effectiveness and ROI on all marketing campaigns
- Provide analysis and insights of integrated campaigns for optimization and report on industry trends related to digital marketing to enhance future marketing initiatives
- Works collaboratively with managers and Plan USA teams to optimize learnings about Donor Engagement and integrates digital marketing with overall marketing and organizational strategies
- Attends relevant meetings and helps put new ideas and strategies in place
- Apply a good level of technical knowledge relating to websites and digital solutions
- Collaborate with agencies and internal teams to ensure delivery of accurate specifications for projects
- Oversee A/B and multivariable tests
- Manage content through a review committee process
- 2-3 years of account management experience including digital experience and be able to demonstrate online industry aptitude, terminology, and general SEM/SEO best practices fundamentals
- Promote a winning, positive culture
- 5 years or more experience in sales, promotions, marketing required
- Thorough understanding of current digital music distribution partners and industry best practices entertainment trends and social networking
- Experience managing sprints and releases via Jira (or similar tool) strongly preferred
- Prior experience managing large-scale websites and content management systems, platform migrations and redesigns
Manager, Digital Job Description
- Coordinate training and learning efforts
- Create, monitor, and enforce governance model for the community
- Curate homepage of posting announcements
- Collaborate with IT to plan and execute enhancements
- Gathering and testing of all assets needed for go live (tags, creative, keywords)
- Work directly with organizational and project leaders to identify, vet, and determine optimal technological solutions to address business and project-specific objectives
- Lead the implementation of technology development projects as assigned
- Serve as in-house expert and internal resource on NICHQ’s various software programs and online properties
- Building and challenging key areas of privacy management
- Building effective relationships through the key areas within Group Digital
- Deep understanding of the principles of social media and digital communications, while still being willing and able to be hands on
- Range of digital sales, marketing, and merchandising experience
- An understanding of digital music services both download and streaming
- Work with our specialist partners on SEO to ensure the sites are fully optimised
- Expert in managing social media platforms, especially Weibo and Wechat
- 3-5 years business development experience preferably in the digital content / digital product licensing areas
Manager, Digital Job Description
- QA test newly developed site test links provided by agency partners
- Leverage keyword learnings to enhance search visibility and grow organic traffic
- You will work closely with Marketing, Programming and Creative to develop content plans to drive usage, brand awareness and revenues across
- Input on digital maturity roadmap
- Lead TH digital transformation plan
- Manage the re-design and development of the corporate website with a new focus on generating leads and conversions online ensuring other business, regulatory, legal and accessibility requirements are addressed
- Manage the relationship with the web development and hosting company and other relevant agencies as required
- Familiar in various statistical analyses
- Establish Key Performance Indicators and goals for tracking the effectiveness of digital properties and marketing initiatives
- Act as a subject matter expert in analytics and digital building capabilities and understanding across the enterprise of the tools and capabilities available the business impact of making data driven decisions
- Oversee X-channel promotions through the use of house banners across NBC-owned websites
- Working with the Digital & Social Media Executive, develop and oversee social media strategy across all channels
- Support channel Marketing Managers to conceptualise and execute digital marketing campaigns in the form of interactive activities, contest promotions
- Demonstrated ability to use logic to problem-solve
- Proven track record in selling to large, national retail customers
- Post-secondary education in business or technical field preferred
Manager, Digital Job Description
- Being good citizens
- Being transparent
- Stays abreast of digital marketing trends, digital marketing technologies and emerging digital marketing channels
- Along with List Manager, manage list segmentation
- Oversee and conduct daily management of content marketing and lead nurturing campaigns
- Oversee daily execution of email campaigns from bundling of creative assets, creative set-up, testing and deployment via email/automation service
- Support the success of digital marketing campaigns by providing insight on best practices, program enhancements, bring forth new ideas and stay current on new trends and ideas
- Serve as strategic lead for key email enhancements including automated/triggered- based email programs, win back campaigns, retargeting campaigns
- Understand and monitor the competitive landscape for customer email activities and strategies, provide insight and recommendations on changes
- Drive email list research and growth strategies and execution across multiple channels, serving as email acquisition authority
- Successful candidates should have an established record of success as a digital marketing professional
- Manage tracking of Digital Media production expenses by project in SAP
- Perform accounting-related functions for Fluency Studios productions
- Manage ultimate models and amortization in SMART for Fluency Studios productions
- Assist in the analysis of Compensation and Benefits, identifying and summarizing key trends for reporting to Senior Management
- Assist in the preparation of annual budget, estimates, and long-range plan by thoroughly understanding key business drivers
Manager, Digital Job Description
- Leverage our strong and authentic brand and incredible wealth of content to execute on content marketing strategies through paid channels
- Execute plans and measure results, across the full range of digital vehicles, to drive growth
- Maintains monthly reporting on digital assets
- Updates job knowledge by participating in educational opportunities and staying abreast of the latest trends in healthcare marketing, advances in digital media technology
- Create the unified MUSA customers digital experience
- Develop and test hypothesis re customer engagement
- Use data-driven decision-making to manage and execute weekly email
- Develop email acquisition strategy to grow our customer email file
- Develop HD Truck Parts blog to be leveraged on website, social media and in email campaigns as appropriate
- Develop & manage mobile apps as appropriate for sales force and sales meetings
- Proven track record of delivering measurable performance results through digital marketing end-to-end experiences with an understanding of the impacts of SEO, SEM, paid and social media
- Strong understanding of digital marketing tools/tactics and optimizing their use for digital campaigns, including email, website, paid search, SEO, SEM, social media and banner ads
- General understanding of the internet and interactive advertising
- Passionate about digital, future trends, technologies and devices
- Aggressively prospect, develop, and close leads using a variety of online and offline sources focused on maximizing “vertical” opportunities
- Engage and strategize with colleagues to find/develop new partners