Marketing Representative Job Description
Marketing Representative Duties & Responsibilities
To write an effective marketing representative job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing representative job description templates that you can modify and use.
Sample responsibilities for this position include:
Marketing Representative Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Marketing Representative
List any licenses or certifications required by the position: PHR, ACC, CPR
Education for Marketing Representative
Typically a job would require a certain level of education.
Employers hiring for the marketing representative job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Associate Degree in Marketing, Business, Education, Communications, Engineering, Technical, Business/Administration, Finance, Advertising, Public Relations
Skills for Marketing Representative
Desired skills for marketing representative include:
Desired experience for marketing representative includes:
Marketing Representative Examples
Marketing Representative Job Description
- Sales/Channel Development - Analyze sales opportunities, review pricing practices, assist with new product information releases, and develop competitive analysis for the assigned industry
- MineStar Consulting, Applications and Implementations - consulting with dealers and customers on MineStar technology in the field
- You will rotate through any of the above areas during your developmental phase to gain additional experience
- Maintain a working knowledge of the mission and programs to promote the field and campaign fundraising initiatives
- Generating a new client base maintaining current client base
- Attend client meetings and functions to ensure visibility and deliver magical service to our clients
- Develop relationships with current and potential clients to increase business
- Creates artist exposure opportunities at lifestyle and retail through visibility, in-store play, and consumer promotions/contests
- Understands and communicates trends in the relationship between local consumers and physical/online retailers
- Sets up and facilitates area artist events
- Leadership - Visibly demonstrates character, work ethic and vision
- Communicator - Delivers written and verbal messages in a clear and concise fashion
- Creative Problem Solver - Recognizes issues and takes the responsibility to proactively resolve them
- Accountable - Takes ownership for areas of responsibility and associated business results
- Competitive - Wants to win and be the best in everything
- Confident - Demonstrates belief in self and the organization and conveys that self-assurance to others internally and externally
Marketing Representative Job Description
- Ensures email & direct mail programs deliver personalized, relevant content and are on strategy to meet business goals
- Works with key integrated communications and production teams to ensure proper processes, scheduling, prioritization & communications are in place for these programs
- Participates in the creative development process by developing project briefs, coordination of creative development, documentation and communication with email designer and securing all stakeholder feedback and approval
- Collaborates with Ecommerce team and provides direction to the email development team on guest online experience, tests email content deliverability performance, in-box render testing, and troubleshooting deployment issues
- Acts as the subject matter expert for email marketing and direct mail and ensures utilization of email and direct response best practices that optimize deliverability and response
- Ensures compliance at all times with CAN-SPAM laws
- Develops and maintains strong partnerships with cross divisional stakeholders/partners to ensure business objectives are met by continuously recommending enhancement to email & direct mail communication programs
- Provides data-driven CRM strategic recommendations for retaining Outer US, Florida resident and annual pass holder direct mail & email campaigns to Consumer Brand Management and internal agency team members by utilizing key success metrics and result analysis
- Develops test & learn plans that deliver against ROI targets while driving and optimizing key traffic and revenue metrics including CTR, open rates, incremental revenue lift, engagement, and retention
- Work with Analytics team to leverage CRM dashboard and provide performance of each email campaign on a daily, weekly and monthly basis to key stakeholders
- Experience - Leverages knowledge and insights to achieve higher levels of performance and productivity
- Bachelor’s Degree in Marketing, Communication, Business or related field preferred, or equivalent training and experience
- Must be willing to travel extensively (50-70%) relocate based upon business needs
- Excellent computer skills and organizational skills
- BCP Industry Sales Representative - Analyze sales opportunities, review pricing practices, assist with new product information releases, and develop competitive analysis for the assigned industry
- You will rotate through any of the above areas during your development phase dealer location to gain additional experience
Marketing Representative Job Description
- Maintains documentation of all segment campaigns including business strategies & segmentation, creative comps, and stakeholder comments and approvals
- Proactively monitors competitive market, tracking competitors campaigns and reporting that back to key stakeholders
- Assist in roll out and promotion of company tools or initiatives
- Prepare Sales Meeting materials as requested
- Consistently meets or exceeds sales goals by selling Epsilon Products to Clients in assigned market area
- Review product results and recommend needed enhancements to maximize programs
- Recommends and develops direct mail promotions that address dealership concerns on a timely basis
- Manage territory activity to optimize support of assigned key customers
- Works with field team in given territory to address dealership and company objectives with respect to sales goals and customer satisfaction
- Maintain and grows relationships with local OEM field representatives within the given territory
- Passionate - Loves the job and the organization
- Motivated - Self-driven and inspired
- Must currently have or will have by July 1, 2017 an accredited Bachelor's, Masters or PhD in one of the following programs Marketing, Business Administration, Management, Finance, Engineering or Engineering Technology
- Team player and strong communicator, both written and verbally
- Goal-oriented, self-motivated, creative, flexible problem solver with excellent judgment and adaptable to new situations
- Extensive computer knowledge and proficiency in Microsoft applications
Marketing Representative Job Description
- Consistently meet or exceed sales goals by selling Epsilon Products to prospective dealers in assigned market area
- Maintain timely, detailed and accurate records in Salesforce.com of activities, phone conversations, outcomes and any other pertinent client interactions
- Responds to regional and corporate requests for information and follow up to support communication
- Maintains close contact with customers and industry participants to identify marketplace opportunities
- Identifies, develops and executes opportunities to improve economic synergies along region’s value chain within facilities’ and logistical constraints
- Persistent, “no-quit” attitude
- Fully maintained company vehicle, company laptop and smart phone
- Role will start off admin and clerical in nature
- Invoicing clients
- Maintain fax line
- Minimum 2 years experience in account management, marketing, or events/promotions
- Full-time position with 20% local travel required
- Ability to present material to both individual and group audiences with confidence, knowledge and energy
- Flexibility to work when needed under deadlines
- Minimum undergraduate degree in business or related field or equivalent experience required
- Minimum 5 years of trading or marketing experience including profit/loss responsibility for product trading, contract negotiation, and scheduling (rail, truck, and pipe)
Marketing Representative Job Description
- Identifying new sales perspectives and driving business growth in the region through customer and market need definition developing a leading edge on competitive offering in the region
- Territory mapping – regularly monitoring of distribution coverage, market shares by territory and segments
- Carrying out commercial negotiations with customers, negotiation of commercial terms and prices
- Participate in formal training (structured John Deere training schools)
- Participate in informal training (on-the-job training, shadowing a current field manager)
- Fulfill specific developmental assignments
- Assist field managers with dealer events, shows, promotions
- Fulfills a variety of developmental assignments to gain unit and field experience by managing small strategic projects
- Assignment of projects related to John Deere Financial
- Participates in training related to product, sales, and marketing processes
- Bachelor's degree in Management / Marketing / Sports Marketing
- You must be comfortable with making a minimum of 20+ calls daily while also following up with emails
- Ability to communicate confidently and effectively with key decision makers on campus ranging from high level university employees like a CIO to all workers
- Ability to manage multiple ongoing conversations (multi-task/follow-up)
- Ability to stay organized while managing large amounts of account contacts, e-mail communication, and marketing opportunities
- Adapt to change (priorities may change with minimal notice, need to be flexible)