Senior Manager Digital Job Description
Senior manager digital
provides strategic direction to Mower clients, particularly in the areas of website strategy, SEO, digital advertising and analytics.
Senior Manager Digital Duties & Responsibilities
To write an effective senior manager digital job description, begin by listing detailed duties, responsibilities and expectations. We have included senior manager digital job description templates that you can modify and use.
Sample responsibilities for this position include:
Act as internal/external product evangelist and subject matter expert for campaign analytics tools and products
Participate in various media industry technology and product development committees
Represent Warner Bros
Research and discover technologies and vendors in the digital media space to help support Warner Bros
Be responsible for developing digital paid media campaigns and influencer partnerships that tie back to brand objectives and amplify brand positioning and story across social media, digital publishers and blogs drive omni-channel traffic and customer acquisition
Assist in supporting global brand social channels – Instagram, Facebook, Twitter, Tumbler, Pinterest, Snapchat
Managing digital content for AllSaints.com from brief to delivery across a range of deliverables
Understanding the business functions, work processes and how systems and applications can be used or developed for best ways of working
You’ll motivate and lead the team to achieve most efficient and timely delivery
Actively working to improve processes and maintaining a full overview of all work going through the team
Senior Manager Digital Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Senior Manager Digital
List any licenses or certifications required by the position: PMP, ITIL, PMI, ACP, CPA, MBA, TOGAF, CSM, CRM, SEO
Education for Senior Manager Digital
Typically a job would require a certain level of education.
Employers hiring for the senior manager digital job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Business, Computer Science, MBA, Education, Communications, Engineering, Business/Administration, Statistics, Technology
Skills for Senior Manager Digital
Desired skills for senior manager digital include:
HTML
JavaScript
SQL
Google Analytics
Analytics metrics and terminology
Mobile
Technical and creative aspects of digital and mobile
Website design
MS-Office Suite
SEO
Desired experience for senior manager digital includes:
Lead teams to think, fail and iterate fast with research and learning, rapid prototyping, and applied pilot market tests
Deeply integrate with technology to ensure that our solutions are smart, scalable, and on the cutting edge of available technologies
Pitch to external partners and manage placement of promotion of new releases and catalog titles on digital storefronts marketing, merchandising, and placement of titles (theatrical, direct-to-video and TV) on external VOD & EST partners’ storefronts, services and sites
Experience in establishing a new practice within an organization
Excellent project management and communication skills, including the ability to work on several projects simultaneously and the ability to manage complex projects on a global & regional level
Understanding of retail operations, analytics, reporting and KPIs along with the ability to relate this information to retail operations and P&L
Senior Manager Digital Examples
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Senior Manager Digital Job Description
Job Description Example
Our growing company is hiring for a senior manager digital. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for senior manager digital
- Initiate programs by leading alignment on program scope, release planning, aligning teams on vision, business goals, create program structure, and securing cross-functional support
- Provide visibility to program status (key decisions, dependencies, issues, risks, metrics, ) on an ongoing basis through status reporting to all stakeholders
- Develop strong partnerships with functional leaders to drive focus on business objectives
- Serve as project’s main contact and be knowledgeable on all aspects of the project
- Interact closely with the account team to determine project needs and timing
- Attend weekly account status meetings
- Maintain weekly status reports to monitor hours and assist Account in managing project profitability
- Ensure that creative brief and fee estimate are approved by agency and client prior to project briefing
- Generate a timeline for each project and ensure that the timing is met
- Set up internal meetings for project kick-offs, creative reviews, and team checkpoints
Qualifications for senior manager digital
- Exceptional people and project management skills
- Experience with a variety of social and digital publishing, monitoring, and analytics tools such as Sprinklr, Adobe Social, Nielsen Social, Spredfast, Telescope, Percolate
- Minimum 5 years marketing experience within the digital/social media or apps space combined with proven ability to be both analytical and creative
- High level of competency working with agency partners related to digital marketing efforts
- Build a rapport and work closely with senior architects and engineers via personas, epics, user stories, requirements, priorities and sprints
- Support product launch readiness with engineering, sales, support, marketing, finance, legal, channel, procurement, PR and AR teams
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Senior Manager Digital Job Description
Job Description Example
Our company is looking for a senior manager digital. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for senior manager digital
- Partner with digital account manager to review creative briefs to ensure proper information and direction is given and assess project scope
- Develop and resource project plans and manage projects within project management software* Partner with the digital creative team and agency partners to execute on creative briefs
- Request, aggregate, create, and deliver content
- Manage kick offs, reviews, approvals, feedback and input from multiple stakeholders
- Ensure quality of creative execution and delivery* Work with manager to continue to define and refine the role
- Making clear actionable recommendations based on data and insight for improving digital self-service across all platforms – App, OCA, IVR
- Identify and manage overall program costs and budgets
- Resolve issues and conflicts, remove barriers, and resolve minor project issues
- Supervise project closure initiatives, such as client satisfaction survey and closure analysis
- Creates and maintains project documentation such as estimates, project plans, proposals, statements of work, status reports (internal and external), change requests, functional specifications
Qualifications for senior manager digital
- Be an active user of the product (dashboard, API ) and provide samples and training to marketing, sales, support, partners and customers
- Work closely with operations and support teams to ensure that their requirements are met so they can deliver a highly available and excellent customer experience
- 5+ years experience developing and delivering Internet-based products
- 5+ years of software/web product management experience
- Experience working in a Studio environment preferred
- Expert knowledge of presentation tools (Keynote and Powerpoint)
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Senior Manager Digital Job Description
Job Description Example
Our company is looking for a senior manager digital. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for senior manager digital
- Provide strategic leadership and guide the day-to-day management of SEO and PPC programs, managing internal and 3rd party resources
- Influences and educates the wider corporate marketing organization to adopt and deploy new marketing media and emerging online (web and mobile) marketing and selling tactics and technologies
- Create and secure alignment for a Bank-wide strategic digital roadmap by leveraging multiple inputs
- Identify and manage business activities (operating model, training, communications ) required to support transformation initiatives
- Analyze digital audiences to provide actionable insights across different content areas
- Develop audience insights that drive performance by leveraging proprietary data and less dependent on 3rd party sources
- OLeading Digital Sales team supporting all Product groups on sales opportunities, marketing and other interactions within the authenticated channels
- OOversight on strategies and tactics within channels to balance Product group objectives with channel customer experience goals
- OProcesses (scheduling, feedback loop) to ensure efficient campaign execution
- OLeveraging industry best practices, trends, and leading optimization tools to improve program effectiveness
Qualifications for senior manager digital
- Expert knowledge of video streaming technologies
- Expert knowledge of web development technologies (specifically video delivery)
- Strong knowledge of digital video business models
- Strong knowledge of video streaming protocols, codecs, and DRM
- Experience in developing successful apps
- The candidate will have succeeded in delivering products/services in a high growth environment and will have thrived in ambiguity and shifting priorities
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Senior Manager Digital Job Description
Job Description Example
Our innovative and growing company is looking for a senior manager digital. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for senior manager digital
- He or she will work closely with the company’s cross-functional teams and be a committed and collaborative stakeholder in the creation of digital experiences, ensuring marketing and sales objectives are met and the consumer experience is a seamless one
- Develop a successful lead/opportunity acquisition strategy across search engines and PPC sources
- Run display campaigns and retargeting
- Track and monitor reporting of digital campaign performance, optimizations, and learnings
- Lead annual, quarterly and monthly digital campaign planning processes
- Define and execute digital and ecommerce strategies globally working in close partnership with supporting functions and teams
- Proactively identify and implement required changes to business processes, company culture, technological capabilities, and organizational structure
- Define and implement a global digital governance structure
- Establish strong partnerships with functions and other key internal/external partners to assure organization-wide alignment and collaboration toward transformation
- Define the user experience via digital channels (websites, eStores and other online properties)
Qualifications for senior manager digital
- Bachelor’s degree in Business, IT or related field and a minimum of 7 years of experience in a combination of retail and eCommerce experience
- Expert knowledge of MS Office Suite
- 5-10 years of online merchandising experience, preferably in the beauty or fashion industry
- Strong working knowledge of ecommerce best practices
- Experience working with ecommerce platforms
- 1-2 years’ previous experience in digital design and production
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Senior Manager Digital Job Description
Job Description Example
Our growing company is searching for experienced candidates for the position of senior manager digital. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for senior manager digital
- Benchmark and monitor performance and activities in the digital marketing space of EAN partners
- Partner with Product Management to ensure support for and execution of features and functionality digital merchandising strategy
- Coordinate the creation, management, and optimization of digital creative, content, and media plans
- Identify trends and insights
- Drive digital capabilities and functionality to align with NPS targets
- Work closely with Senior Manager, Sales Operations to ensure digital products support online sales growth objectives and allow for optimal customer experience
- Lead and manage a team responsible for all customer facing online functionalities from plan to execution, to post launch analysis and optimization
- Collaborate with business stakeholders to align on digital objectives and roadmap
- Work with product managers across digital to identify best in class digital experiences
- Deliver digital projects in scope and on time
Qualifications for senior manager digital
- Strong understanding of digital landscape (online merchandising, digital marketing, web development) and how to translate that into increasing business
- Must be extremely proficient in Adobe Creative Suite web design tools and industry standard applications
- Technology & Software Knowledge
- The right candidate has direct experience in an operations management role at a digital or high tech company, a digital agency, or has experience managing budgets and working on SOWs in a project or account management role and is looking to move more purely into operations
- Strong MS Excel skills and excellent written and spoken communication skills
- Highly proficient in the drivers of effective growth and performance of a digital retail business