Branding Manager Resume Samples

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J Farrell

Johathan

Farrell

92785 Lupe Flat

Chicago

+1 (555) 184 6541

92785 Lupe Flat

Chicago

Phone

p +1 (555) 184 6541

Experience Experience

Detroit, MI

Assistant Manager, Employer Branding

Detroit, MI

Kutch, Welch and Leffler

Detroit, MI

Assistant Manager, Employer Branding

Drive employer branding activities and consistency in recruitment marketing communications, ensuring all external materials are on brand across Asean
A track record in developing social media marketing campaigns and driving community engagement
Stay abreast of new media developments, competitor marketing activities and their impact on recruitment marketing activities
Working knowledge of the recruitment scene in the Singapore market. Knowledge of other Asean markets is an advantage
Act as local employer brand champion to bring our brand strategy to life in the local markets
Project manages implementation of Global and Area employer branding programs for ASEAN including localization of marketing toolkits and collaterals and ensure their effective and coherent use
Work with Area employer branding team to execute on content and engagement strategies in ASEAN

Boston, MA

Branding Manager

Boston, MA

Halvorson-MacGyver

Boston, MA

Branding Manager

Assist in developing and implementing strategic and tactical branding, external communications and marketing plans for the company
Present and maintain a positive public image of company including proactively developing media outreach strategies and public speaking engagements
Work with internal team to develop and implement effective brand building strategies, promotional plans and marketing activities for corporate brands
Drive and execute the company's public relations activities, including press conferences, media interviews and enquiries, networking events, etc. to generate media coverage and promote company's corporate image and brand awareness
Develop and maintain relationships with key journalists both online and offline in mainland China, and draft & disseminate key press releases to editors (both online and offline) with high standard of language
Contribute to the development and execution of PR & multi-media communications plans by using the official website and other new/social media channels to generate brand awareness and impressions
Work with the company's appointed PR Agency and monitor the effectiveness

present

New York, NY

Employer Branding & Employee Engagement Manager

New York, NY

Mayert-Schulist

present

New York, NY

Employer Branding & Employee Engagement Manager

present

Project manage the development and localization of recruitment marketing toolkits and collateral in partnership with key internal stake-holders and external suppliers, roll out tools for Malaysia and ensure their effective and coherent use
Implement digital/social media strategy, monitor posts and manage our on-line communities using audience engagement tactics
Develop and update content on ey.com
Develop innovative campaigns that build and enhance awareness of EY's employer brand on campus and support the local recruitment teams to execute on campaigns
Implement internal brand engagement activities
Manage the Malaysia Employer Brand budget
Drive employer branding activities and consistency in recruitment marketing communications across Malaysia in conjunction with the regional team and local marketing and recruitment stake-holders

Education Education

Bachelor’s Degree in Marketing

Portland State University

Bachelor’s Degree in Marketing

Skills Skills

Ability to manage partners to tight budget, timeline and quality standards
Strong program / project management skills
Thorough understanding and experience with Search (SEO/SEM) principles
Experienced in brand strategy development, campaign execution and community management across a variety of social and web platforms
Experience managing and optimizing digitally-focused campaigns using web/third party analytics
Possess experience and understanding of web Content Management Systems
5+ years’ experience in a digital + mobile marketing related role

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15 Branding Manager resume templates

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Branch Branding Manager Resume Examples & Samples

At least 6 years’ experience designing and implementing high impact in-store environment experiences to “delight” customers. Design elements include but not limited to overall color palettes, merchandising, signage, window displays and collateral
Experience with premier retail brands
Deep understanding of customer centric merchandising best practices to maximize the in-branch customer experience
Experience creating high-impact window display themes and designs to capture customer and prospect attention
Experience with store openings, renovations, retro-fits – serving as a key partner with the multiplicity of teams involved including Real Estate, Sales, and Operations to deliver a best in class store experience and environment for customers
Must be comfortable operating in a fast paced, matrix environment
Heavy travel requirements: 60%

Assistant Manager, Employer Branding Resume Examples & Samples

Act as local employer brand champion to bring our brand strategy to life in the local markets
Work with Area employer branding team to execute on content and engagement strategies in ASEAN
Project manages implementation of Global and Area employer branding programs for ASEAN including localization of marketing toolkits and collaterals and ensure their effective and coherent use
Drive employer branding activities and consistency in recruitment marketing communications, ensuring all external materials are on brand across Asean
Implement internal brand engagement initiatives on the ground in ASEAN
Develop print and online advertisements
Develop innovative campaigns that build and enhance awareness of EY’s employer brand and support the local recruitment teams to execute on campaigns
Manage production process of collaterals in partnership with key stakeholders and external recruitment marketing agencies
Implement digital/social media strategy, monitor posts and manage our on-line communities using audience engagement tactics
Manage the Employer Brand budget
Conduct research to support employer brand initiatives includes coordinating and analyzing any surveys or market research to evaluate effectiveness of campaigns
Manage day to day relationship with external agencies and vendors as required
Stay abreast of new media developments, competitor marketing activities and their impact on recruitment marketing activities
Provide employer brand training to new recruitment team members as well as provide refresher training as required
A good degree in Marketing, with a minimum of 6 years marketing experience in agency or in-house environment, with a strong understanding of brand principles
Experience in working with external marketing vendors including delivering briefs and managing the creative development process
Experience in deploying recruitment marketing strategies
A track record in developing social media marketing campaigns and driving community engagement
Solid skills in writing and editing effective content in English
Meticulous attention to detail and project management skills with the ability to handle multiple tasks and priorities
A pro-active approach, and exceptional consultative and influencing skills
Working knowledge of the recruitment scene in the Singapore market. Knowledge of other Asean markets is an advantage
Knowledge of recruitment operations and candidate trends will be highly regarded

Branding Manager Resume Examples & Samples

Assist in developing and implementing strategic and tactical branding, external communications and marketing plans for the company
Present and maintain a positive public image of company including proactively developing media outreach strategies and public speaking engagements
Work with internal team to develop and implement effective brand building strategies, promotional plans and marketing activities for corporate brands
Drive and execute the company's public relations activities, including press conferences, media interviews and enquiries, networking events, etc. to generate media coverage and promote company's corporate image and brand awareness
Develop and maintain relationships with key journalists both online and offline in mainland China, and draft & disseminate key press releases to editors (both online and offline) with high standard of language
Contribute to the development and execution of PR & multi-media communications plans by using the official website and other new/social media channels to generate brand awareness and impressions
Work with the company's appointed PR Agency and monitor the effectiveness
Monitor daily/weekly/monthly activity and coverage by brand and report performance
Research and identify Public Relations opportunities in key APAC markets at all times

Asia-pacific Employer Branding Assistant Manager Resume Examples & Samples

Ensure that our APAC countries are supported and educated in best practice on all social channels where EY has a careers presence (Facebook, LinkedIn, Instagram, Twitter, Pinterest)
Work with and maintain a strong network and relationships with other teams with particular focus on digital platforms
Support on the creation and execution of central content (social, digital, offline) for APAC (or global), project managing the delivery by partnering with external agencies or the internal agency
Partner and support as employer branding representative on specific technology platform projects where required, liaising with country teams and supporting rollouts e.g. Sprinklr, Avature
Deliver timely reporting on social channel performance, analysing and interpreting data as required, and participate in specific and targeted intervention where countries require it
Understanding of core brand and marketing principles (not just buzz words)
Strong knowledge of social media channels and digital activation of professional content, including targeted and paid promotion
Experience with content creation for different audiences across multiple channels (print, digital and online)
Ability to build strong relationships both virtually and in person, through an impactful communication style and good listening skills
Solid understanding of EY, our vision, purpose and our brand in all its elements
Campus recruitment experience or working knowledge of campus environment

Manager, Branding & Promotion Resume Examples & Samples

Develops SCG master brand strategy for global solutions to simplify brand hierarchy and overall messaging
Serve as primary point of contact for all internal and external communications, including account team messages, robust PR plan, case study generation, and web / social media presence; able to manage urgent requests and after-hours
Manage day-to-day activities with internal groups and external agencies developing creative content that supports SCG marketing initiatives
Creates robust digital content for SCG, Franchise field sales teams, and external customers to drive SCG growth initiatives
Develops brand guidelines and ensure branding is integrated into all SCG activities (e.g. marketing materials, conferences, internal meetings, etc.)
Establish branding & promotion best practices across SCG marketing, deployment, and solutions teams
A minimum of a BS/BA is required. An advanced degree (MBA) is preferred
Experience in brand and strategy development required
Experience in building robust internal and external communication plans is required
Successful track record of collaboration and teaming with external agencies and marketing teams is required
Strong understanding of business analytics, consumer insights development, and core marketing levers
Must have the ability to make decisions independently and seek guidance where appropriate
Excellent communication and presentation skills, written and verbal
This position will require up to 20% domestic travel.Marketing

Manager, Employer Branding Resume Examples & Samples

Social Media Recruiting: Builds and executes the social recruiting strategy. Includes identifying appropriate social media platforms, objectives, and content to build a best-in-class strategy. Makes social posts and responds accordingly as well as measures success. . This will include managing the relationship with Linkedin as well as additional professional media outlets
College & Organizational Partnerships: Builds strategic partnerships with key colleges and organizations (i.e. military placement agencies, out placement services, etc.) based on business needs and resources available. Must be able to build and manage the budget that supports these efforts and be creative and influential in gaining company-wide participation. Manage the internship and co-op program: full cycle recruitment for interns and coops including management of onboarding, welcome events, midpoint and final reviews, final business presentations, all the way to conversion to full-time when applies
Employer Brand Materials: Assesses need and initiates the development of all materials that addresses the employer brand. Includes print material (works with Brand Marketing to execute the creative), written company descriptions, the creative side of employment advertisements, etc. Includes annual toolkits that sites can use for their hiring needs
Source Identification: Assists Talent & Acquisition team in identifying best possible sources to attract a wide variety and diverse population of candidates. Works closely with the Diversity & Inclusion department to build the strategy for recruiting diverse candidates
Culture Messaging: Works closely with Org. Development / LD and Brand Marketing to ensure the culture message that is studied and shared internally is consistently and appropriately shared externally. Includes educating all who recruit. Collaborate with HR Partners to activate North America's participation in Danone's International Junior Talent program
Bachelor's Degree in Marketing, Human Resources, or related field preferred
Ability to self-motivate and work independently
Minimum of 5 years experience in marketing or communications with an emphasis on digital branding. Excellent written/oral communication skills (English, French speaking a plus) Desire to develop or fine tune current Human Resource core competencies which will include recruitment/retention and the overall candidate experience
Strong Presentation and interpersonal skills
Computer proficiency with MS Office, internet search engines and ATS systems
Willingness to travel up to 30% (to support the campus recruitment strategy

Senior Manager, Employment Branding Resume Examples & Samples

Establish a clear content strategy, creating and curating authentic, compelling content and messaging (landing pages, videos, blogs, career sites, etc.)
Mature the digital marketing channel, using the full scope of channel mix to mature Medallia’s online footprint (job boards, SEO/SEM, banner ads, pay per click, etc.)
Rev and accelerate the demand generation engine, segmenting candidate audiences, nurturing relevant campaigns, lead scoring, and converting throughout the candidate journey
5+ years experience in an Employer Branding, Brand/Marketing Strategist, Digital Marketer, or other relevant function
2+ years of experience executing, project managing, or creating copy for branding campaigns
Proven track record developing core messaging, positioning, and value proposition materials
Bachelor's degree in Marketing, Advertising, or highly relevant field
2+ years of experience within a Talent Acquisition, HR Business Partner, or related discipline
Experience with Lever, Sprinklr, Hootsuite, or other CRM / content management software
Experience with reporting and data manipulation in spreadsheet software with ability to code in HTML/CSS/JavaScript

Manager Employer Branding Resume Examples & Samples

Develop and implement a global employer value proposition
Align employer branding initiatives with key stakeholders from Strategic Recruiting, Communication&Marketing, and external providers
Cooperate with and advise HR Business Partners
Develop and implement a global onboarding concept
Plan and manage global partnerships (e.g. universities and organizations)
Represent GEA at career booths
Responsible for GEA career page, image profiles, marketing materials and social media
Partner with other Performance, Talent & Learning peers in order to support various CoC projects

Employer Branding & Employee Engagement Manager Resume Examples & Samples

A minimum of 8 years related job experience
Bachelor's degree in Marketing or Communications or equivalent work experience
Corporate marketing or advertising agency background
Opportunities to develop new skills and progress your career

Senior Manager, Employer Branding Resume Examples & Samples

Refine, communicate, and harness evangelists and advocates to extend the reach of Medallia’s employer brand and value proposition
Capturing trustworthy data, producing the right reports and analytics, and identifying key trends to improve overall results and plan for the future
Experience with content management platforms (Lever, Sprinklr, Hootsuite, etc.)

Employer Branding Digital Manager Resume Examples & Samples

Bachelor’s degree or higher in a Marketing, Comms , Design, IT or Business related field
5+ years’ experience in a digital + mobile marketing related role
Possess experience and understanding of web Content Management Systems
Experienced in brand strategy development, campaign execution and community management across a variety of social and web platforms
Thorough understanding and experience with Search (SEO/SEM) principles
Experience managing and optimizing digitally-focused campaigns using web/third party analytics
Strong program / project management skills
Ability to manage partners to tight budget, timeline and quality standards
Strong communication and presentation skills – ability to influence others with ideas and align others to a common goal
Business partner mentality- experience collaborating with other teams and stakeholders to find win-win solutions
Culturally aware and sensitive – able to flex style according to the needs and expectations of a diverse stakeholder group
Self-starter- driven to set high goals and produce results independently

Branding Manager Role Resume Examples & Samples

Provide Marketing & communications counsel to the regional president, regional leadership and the employees of the region
Create thought leadership awareness in the media and ensure the global and regional priorities are adhered to deliver a strong rolling volume of media coverage and message penetration
Build and strengthen a network of regional/national media contacts and media categories (online, print, social media, broadcast, business, trade and verticals)
Support in developing a story pipeline that strengthens SAP’s public profile with regard to business strategy, innovation and thought leadership as well as leading market position in business software
Engage and manage external agencies, providing clear direction and focus to ensure alignment to global and local messages and ensure message and media training for industry and product spokespeople
Develop a Marketing & communications plan and provide regular updates to progress against plan goals as well as defining and managing budget requirements
Drive regular communication channels and work with regional teams to provide content for regular company updates or Town Hall meetings, ownership of the EMEA field kick-off content
Ensure crises are managed, coordinated and escalated to region and Global Communications leaders where necessary
Manage internal communications that focuses on consistent and engaging messaging for employees – working strongly with HR and business leaders based on the ragional business plan and company vision to create consistent key messages