Digital Communications Manager Resume Samples

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C Ernser

Cara

Ernser

986 Nick Forge

Boston

+1 (555) 849 6101

986 Nick Forge

Boston

Phone

p +1 (555) 849 6101

Experience Experience

Los Angeles, CA

Digital Communications Manager

Los Angeles, CA

Lind-Rice

Los Angeles, CA

Digital Communications Manager

Develop performance metrics and manage performance of vendors/agencies against contract standards
Work with and manage various vendor relationships to produce quality work, on-time and within budget
Works with product managers & consults to develop social media & digital communication campaigns
Develop and create content and marketing materials for Aftermarket business channels, including; All-Makes, Proprietary, Leasing and Service
Work with developers on new platforms for interactive and multimedia content
Manages conversations and issues in social media. (member of the global virtual social media managers team)
Create and manage Aftermarket content to various newsletters of Volvo’s Up to Speed, Mack’s Growler and Aftermarkets Partners

Philadelphia, PA

Digital & Communications Manager

Philadelphia, PA

Padberg, Schinner and Rogahn

Philadelphia, PA

Digital & Communications Manager

Works with Affiliate Brand Manager and Corporate Social Media Manager to develop the right mix of traditional/digital, paid and non-paid budgets
Works closely with the Affiliate Brand Manager and Corporate Communications to develop the Brand’s overall PR strategy locally
Work cross-functionally to develop and execute aligned programs end-to-end
Advises Brand teams on influencers content strategy and development, which is led by Consumer Engagement Managers, or Marketing Managers
Manages external providers through SLAs and KPIs
Works with agency to assess the ROI performance of our digital influencers
Manage end to end digital projects

present

Boston, MA

Intranet & Digital Communications Manager

Boston, MA

Glover-Mertz

present

Boston, MA

Intranet & Digital Communications Manager

present

Create and manage content of an RBC Wealth Management Canada landing page
Develop the design and content management strategy for the RBC Dominion Securities intranet site is relevant, timely and accurate
Develop standards and best practices for the internal digital workplace
Develop strategies to drive engagement and collaboration
Provide training and guidance to employees on best use of digital tools
Monitor site analytics and provide monthly reports on site usage and KPIs
Work with IT to ensure sites run effectively and communicate issues efficiently

Education Education

Bachelor’s Degree in Marketing

California State University, Fullerton

Bachelor’s Degree in Marketing

Skills Skills

Ability to adapt quickly and be effective in new situations in a highly dynamic environment
Ability to effectively and quickly build relationships and establish trust, respect, competence and confidence
Strong sense of accountability
Knowledge of and ability to operate personal computing software programs including, word processing, spreadsheets, and databases
Strong attention to detail as well as creativity
Able to quickly learn new applications and tools
Very good MS Office knowledge
Strong project management skills with excellent verbal and written communication skills
Capable of working within a highly collaborative environment
Proven performance consulting capabilities, coupled with strong influence, collaboration and problem solving skills

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Digital Communications Manager Resume Examples & Samples

5)Manage search engine optimization agency to optimize, implement and analyze natural search engine marketing activities
6)Provide digital expertise and creative input on the development of digital & mobile advertising & paid media placements (banner ads, animation & online research initiatives)
7)Collaborate with Coca-Cola North America and the Coca-Cola Global Interactive teams on digital partner programmingacross various owned assets (e.g., My Coke Rewards, Journey, Coca-Cola.com, Coca-Cola Conversations, Company social media sites, etc.) to optimize relevant connections, cross-linking and owned media exposure/impressions
8)Work cross-functionally with the WOCC Experience Design team to integrate and activate digital applications within the attraction experience (mobile app, social media signage, interactive connections with social media sites, incorporation of hashtags, etc.) that drive content sharing, guest engagement and earned media
9)Develop performance metrics and manage performance results of digital & social channels including reporting and mastery of Company tools, i.e., Expion, Sysomos, etc
10)Generate official & binding legal contracts for multiple vendors, some with multiple statements of work and manage each against requirements, accountabilities and standards
Develop and implement communications tactics and performance effectiveness metrics to support WOCC business objectives with key audiences (e.g., locals, tourists, bloggers, groups, schools, tour agencies, convention planners, event planners, TCCC employees, etc.)
Manage the WOCC website, mobile site and social channels (www.worldofcoca-cola.com, www.facebook/worldofcocacola.com, etc.) as strategic communication channels to accomplish communications objectives
Create appropriate and relevant communications materials and relevant assets (e.g., web site and other online information, news releases, reports, video, photography, copy) for all audiences
Distribute communications to key audiences using various methods (e.g., internet/intranet channels, social media sites, mobile, email marketing, etc.) in order to reach key consumer groups
Provide creative input, direction and rationale to influence paid digital media development, execution and site/contextual placement. Identify and communicate digital and social trends and insights to appropriate partners/agencies as input to the creative process
Manage a project against a plan and objectives to ensure commitments are met by monitoring, assessing and resolving variances in budget, timing or quality of work
Lead agency teams to develop superior user experience for online programs and to ensure consistent communication that meets the needs of various target segments as well as the communication objectives of the attraction
Assist in building and protecting the reputation of the WOCC, The Coca-Cola Company and its brands
Communicate status of work to appropriate parties in order to keep them informed and involved
Collaborate and foster relationships with internal digital/interactive partners (e.g., Global Interactive Marketing, Corporate Archives, Corporate Enterprise Communications, Coca-Cola North America Connections & Investments, etc.) to adopt and contribute to digital best practices
Develop performance metrics and manage performance of vendors/agencies against contract standards
Provide input to the WOCC business planning process
Create ways to influence and manage expense items and implement action plans in order to deliver the Annual Business Plan
Identify outstanding communications agencies and consultants and establish relationships in order to harness their capability when needed
Web Development: Knowledge of web fundamentals including web design principles and approaches, impact of various technical design choices, and their impact on the user experience. Ability to create an RFP, technical or creative brief for a web project, to analyze web developer capabilities, create a statement of work, manage an outside developer, review, modify, test and approve developer’s work
Vendor Management: The ability to evaluate and ensure that vendor or agency performance meets or exceeds defined performance standards and adheres to overall company policies and procedures
Project Management: Ability to manage and execute highly complex or specialized projects to ensure successful delivery (on time, within budget, meeting agreed upon success criteria) to establish clear goals and accountabilities. Also includes the ability to develop project plans, allocate resources, identify potential issues/risks and develop contingency plans
Adaptability: Ability to adapt precedent and evaluate the benefits, efficiencies or upside to making significant departures from traditional approaches to developing solutions
Editing and Proofing: Ability to prepare materials for the media and other consumer audiences by selecting, revising and correcting copy elements
Graphic Design: Knowledge of key elements of page layout and design. Includes ability to work with suppliers to produce appealing, high-impact communications materials
Asset Protection: Knowledge of the importance of ensuring the safety and appropriate utilization of all Company assets. This includes the appropriate use of Company trademarks, logos, assets, terminology and data, treating information confidentially, ensuring employee and workplace safety, and having contingency plans
General knowledge of photography, film, video and multi-media production
Knowledge of and ability to operate personal computing software programs including, word processing, spreadsheets, and databases

Digital Communications Manager Resume Examples & Samples

Be familiar with latest developments and systems in digital marketing, ideally a proven Adobe expert
Project management experience and know-how to be able to setup and run complex global projects
Marketing-communications background and experience in (international) financial industry/ banking environment an advantage
Marketing account management know-how and experience in dealing with marketing and communication agencies
Strategic and digital marketing oriented capacity
Technology savvy
Fluently English, German an asset

Digital Communications Manager Resume Examples & Samples

Provide pro active advice to stakeholders on how to best leverage Digital channels for their purpose and how to support them e.g. corporate online strategy, functionality, trends and available services and products
Act as first point of contact for business clients and stakeholders and act as hub and interface between the business clients and further Digital service providers where the focus is to provide an efficient and effective request management through a fast hand-over to the respective service provider
Active internal marketing of Digital Communuications services and products towards and in collaboration with product managers, business clients and other digital domains
Act as a digital thought leader , enabling best practive and common standards across the bank’s digital communications channels
Elicit client and stakeholder feature requests, analyze ,consolidate and evaluate them based on usefulness and high level business case handing over to responsible parties in the software team
Coordinate with colleagues across teams to ensure advisory and execution is handled appropriately and information exchange occurs around strategy, development, service offerings to be able to provide effective and efficient advice and execution to our stakeholders

Digital Communications Manager Resume Examples & Samples

Extensive Digital Marketing experience, ideally gained within FMCG, Consumer Electronics, Retail or other Consumer categories
Have strong analytical, data-driven thinking skills whilst also being able to influence and manage cross-functional relationships
Up-to-date with the latest trends and best practices in online marketing and measurement
Proficiency in both spoken and written English, Cantonese

Digital Communications Manager, Marketing PR Resume Examples & Samples

Drive a holistic and dynamic editorial strategy and content creation/curation process, managing content contributor and third party vendors (copywriting, design, photography, video, etc.) while working in close cooperation with the Sr Manager Marketing PR, Marketing Transformation team and key content contributors across the Marketing organization. Examples include global campaigns, excellence awards, community output, etc.)
Serve as a regular contributor/writer for the digital communications platform, including research, writing, editing, publication, and asset management. Develop and deploy distributed publishing framework and guidelines
Create excitement and sustain engagement by developing and deploying a kick off media plan for the new digital platform and as well as the creation and ongoing execution of a marketing newsletter, managing the editorial planning and publication
Leverage google analytics and digital analyst to specify reports and tracking requirements, interpret results and make recommendations to improve content and channel planning as well as community activity
Develop and deploy new and innovative ways to use the digital communications platform for effective community outreach
Publish content in conjunction with agency partners

Intranet & Digital Communications Manager Resume Examples & Samples

Develop the design and content management strategy for the RBC Dominion Securities intranet site is relevant, timely and accurate
Write, edit and coordinate lively content and visual design for the homepage; keeping it fresh and engaging each week
Create and manage content of an RBC Wealth Management Canada landing page
Development of digital communication strategies to create efficient, trackable, engaging online and digital information vehicles
Lead efforts to create and maintain a sound site navigation (information architecture) and lead content cleanup efforts to ensure information remains current
Oversee creation of requirements and specifications of site applications
Maintain authoring standards for all third party publishers to ensure pages remain within brand standards
Monitor site analytics and provide monthly reports on site usage and KPIs
Train and mentor content owners on publication process, standards, and other best practices
Develop content strategies that will enable advisors to search and easily access relevant news and information intuitively
Develop a methodology to illicit the adoption of RBC’s internal social collaboration tool and educate users and management on the value of using this community
Work with IT to ensure sites run effectively and communicate issues efficiently
University degree and a post-secondary certificate in corporate communications and/or web design or the equivalent
Basic understanding of the components of common web technology (HTML, CSS, JavaScript)
Experience managing website content and developing and managing online communities
Proven experience of coaching, training and building the capacity of others
Strong experience of building networks and relationships leading to positive results. Able to tailor communication style to specific audience needs
Strong editorial skills and able to create clear and engaging online content
An understanding of social media trends and innovative communication
Ability to review online analytics and conduct usability reviews
Highly developed interpersonal and skills, including influencing and negotiation
Highly developed cultural awareness of the financial industry
A customer orientated and solution focused attitude
Dedication to personal development and to the development of others
Ability to juggle operational delivery with strategic thinking

Digital Communications Manager Resume Examples & Samples

Bachelor’s degree in communications, marketing, business, English, technical writing, or a related field or equivalent education or experience
Three or more years of experience in digital marketing, marketing and communications, web development, and not-for-profit organizational management
Strong interpersonal and communication skills, including the ability to interact positively with staff and top community leaders
Ability to exercise sensitivity in dealing with individuals of diverse socio-economic backgrounds, cognitive and physical abilities as well as individuals of diverse cultural and ethnic backgrounds
Be able to work independently; make decisions under pressure; have excellent organizational, time management and decision making skills; and the flexibility to change priorities as required
Be able to speak, write, and understand English clearly and concisely; proficiently use personal computers and commonly used office and marketing software; and establish and maintain cooperative working relationships with those contacted in the course of work
Proficient with Microsoft applications as well as Adobe Creative Suite including PhotoShop and InDesign. Strong skills in designing and implementing social media strategies including the use of Facebook, Twitter, LinkedIn, and YouTube
Familiar with basic HTML
Experience with email management system (Constant Contact or similar tool); Sharepoint experience would be a plus

Digital Communications Manager Resume Examples & Samples

Ensure that all online communications are timely, relevant and accurate
Ensure that all online communications reflect the Lazard brand, messaging and tone
Oversee day-to-day content production and management on internal and public-facing sites
Continually monitor online media, including social media, for significant mentions of Lazard and its people or relevant industry coverage
Review existing webpages for errors and updates on a consistent basis
Work closely with multiple office locations and departments to assure timely and consistent creation and publication of new digital content
Execute light graphic design using Adobe Photoshop
Become an authority on Lazard’s CMS system and train others on its use
Stay abreast of digital communications in the financial services industry for competitive analysis
Keep current with emerging web technologies and user-centered design principles to make recommendations that improve digital communication
Analyze organizational needs to implement consistent site structure and workflow best practices
Archive web-based content for future needs and reference
Promote site content to appropriate audiences
Discover, troubleshoot, and solve issues with digital content—articles, links, navigation, user experience, etc
Coordinate web projects across departments

Digital Communications Manager Resume Examples & Samples

Oversees WB social media & owned communications including CRM
Supports the Executive Director in development of a holistic social media strategy
Develops and supervises social media & digital communications KPIs
Manages digital communications agencies (social, owned, CRM)
Oversees the social media & digital communications budget for all divisons
Works with product managers & consults to develop social media & digital communication campaigns
Supervises social media communication quality for all divisons
Works with the franchise task forces to develop overarching a social media & content strategies
Works with Executive Director to develop a congruent WB corporate branding throughout the digital space
Is in charge of strategy development for emerging Platforms
Is point of contact for WBs strategic influencer relations
Works closely with digital Media, programmatic & business intelligence to ensure a holistic digital marketing environment
Well advanced computer skills, preferable experienced with PC, MAC & mobile operating systems
Very good MS Office knowledge
Ability to swiftly gain competence with a range of custom management systems and tools (Content Management, Business Intelligence, Data Dashboards, SAP)
Experienced with web analytic tools, Ad Words, FB Business Manager, YouTube Insights
Has basic understanding of technical web implementation (Pixel Code, HTML)
Is proficient with all established & up and coming social networks
Very high affinity to innovation, technological change & trending topics
Has ideally an established network of influencer contacts
Knows his/her away around the blogosphere/twittersphere
2-3 years related work in Social, Communications or Digital Marketing required

Digital Communications Manager Resume Examples & Samples

Master degree in digital communication or any other related field
Proficient with web Content Management Systems (CMS)
Proficient with web analytics tools such as Google Analytics and Abode Analytics
Proficient with Social Media channels creation and related management
Solid knowledge in Customer Relationship Management platform such as Salesforce.com
Proficient in English. Another European language an asset
At least 5 years of experience in a digital manager (generalist profile) role within a large company and/or agency dealing with large companies
Proven track record of managing digital projects from requirements gathering to deployment and promotion
Proven track record of delivering digital marketing strategies within an international environment
Experience in gathering, documenting and challenging business requirements
Experience in healthcare industry an advantage
Digital agency experience an advantage
Must possess strong sense of ownership, self-motivation, enthusiasm, positive attitude and perform as a team player
Self-starter with ability to assess complex situations and solve problems
Ability to persuade with facts and with empathy
High level of interpersonal skills to communicate effectively within a team and across matrix organization
Able to quickly learn new applications and tools
Open minded, fast learning personality with the curiosity to continuously explore new topics
Ability to effectively and quickly build relationships and establish trust, respect, competence and confidence
A person with drive, persistence, proven result-orientation and strong organizational skills
Ability to adapt quickly and be effective in new situations in a highly dynamic environment
Willingness to travel 10 to 20% in EMEA

Digital Communications Manager Resume Examples & Samples

Leads the digital communications strategy that supports the marketing objectives of the Advanced Wound Management business
Works with AWM Marketing teams on the creation of compelling HCP and patient-facing content published via digital communications channels, such as websites, social media, mobile apps, email, blogs and search engines
Directs vendors and agency partners in the creation and application of digital content that conforms to brand guidelines, product positioning and channel specifications
Understands the communications needs of downstream partners and drives the application of global AWM content across regional and country-specific digital channels

Digital Communications Manager Resume Examples & Samples

Work as integral part of the Aftermarket marketing team to create and drive marketing and communications initiatives through internal dealer and supplier business channels
Create and develop print and digital communications consistent with Aftermarket’s overall marketing, sales and communications strategy
Write, develop and manage the deployment of press releases, blog articles and copy for various Aftermarket specific initiatives
Develop new and efficient ways to broaden communications and coordination of activities that drive competence development and value selling
Create and manage Aftermarket content to various newsletters of Volvo’s Up to Speed, Mack’s Growler and Aftermarkets Partners
Work with and manage various vendor relationships to produce quality work, on-time and within budget
Support and attend Aftermarket events and tradeshows as needed
Develop and create content and marketing materials for Aftermarket business channels, including; All-Makes, Proprietary, Leasing and Service
Manage digital content and metadata for digital asset library; this includes current and legacy images and videos
Assure all work performed conveys the correct brand identity across customer experience touch points consistent with the multiple brand’s (Mack, Volvo, Road Choice) platforms and guidelines
Establish and maintain a strong working relationship and exchange of information within both Mack and Volvo corporate communications departments to ensure coordination and maximize results
Perform all other duties assigned
Bachelor’s degree in marketing, communications or related discipline
Minimum 5 years work experience in marketing, communications or commercial operations demonstrating success
Experience in a B2B environment preferred

Digital Communications Manager Resume Examples & Samples

Employees must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of Hire. Visa sponsorship is not available for this position
7 or more years’ experience in a communications role
Experience creating engaging, brand-enhancing content and building strong engagement base across digital and social platforms including YouTube, Facebook, Twitter, Instagram, Quora, Reddit, Snapchat
Genuine passion for and interest in materials science, high tech engineering and the future of flight, transportation, architecture and space travel
5-7 years related experience in either advertising/marketing/PR agency or in similar role at another organization
Creative, innovative, team player with high energy and able to work with minimal supervision; outstanding communication skills and strong work ethic
Thrives in a fast-paced environment
Early adopter of new digital platforms and trends, with fierce curiosity of "what's next?"

Digital Communications Manager Resume Examples & Samples

Manage the digital communications budget for European activity across social media, creative content campaigns, influencers and innovation projects
Develop & maintain relationships with content creators, influencers, platform partners, and key bloggers
Approval with the aim to grow following and engagement by driving paid and organic social programs for EMEA
Oversees the social-posting calendar for EMEA and liaising with NY HQ Global social media team for approval
· Lead EMEA content and community strategy for localized social platforms; working closely with the global team in New York developing and overseeing the execution of strategic social initiatives, including campaigns, supervision of channel accounts, content vision and overall execution
Lead proposals for innovative campaigns and keep watch on competitor brand activity in the digital space and reviews trade publications for wider industry news and developments
Oversees all campaign activity reports, both seasonal and brand campaigns and ad-hoc events
Awareness of competitor brand activity and sharing/reporting on their activities with the wider marketing team
Leads research into strategy and proposal documents with the wider team
Team management of a coordinator and assistant

Digital Communications Manager Resume Examples & Samples

Establish, redesign, and manage all social media platforms for GE Power Group with engaging, brand-enhancing content to build a strong follower base on channels including, but not limited to WeChat and Youku
Oversee the revamp of GE Power Website, developing and implementing a content strategy; be the interface between internal customers and the IT group to keep content fresh and engaging
Create a steady stream of relevant digital content that: (1) tells the most exciting stories about GE Power products and solutions and how the company are leading the transformation of the industry, and (2) makes GE Power a destination for insights into the future of power development, clean energy, energy efficiency, and digital power plant solutions, etc
Create thought leadership opportunities for GE experts and bring their voice to key social platforms
Create engaging assets including info graphics, H5, images, video and written posts, working alongside GGO communication team, business interfaces and agency partners
Develop creative campaigns that engage our key audiences on social media and drive awareness about GE Power Group’s value proposition, boosting the value of our advertising spend
Develop metrics and scorecards to measure the effectiveness of social media campaigns and analyze campaigns regularly and report on performance
Establish policies and act as an adviser to the GE Power Group's communications and marketing teams on social media best practice, dos and don'ts to drive a consistent and compelling experience on GE Power's social platforms
Six or more years’ experience in a communications role; 5-7 years related experience in either advertising/marketing/PR agency
Minimum three years’ experience in digital/social media communications
Experienced in creating engaging, brand-enhancing content and building strong engagement base across digital and social platforms
Genuine passion for and interest in energy, utility, and technology/digital sector
Organized and experience managing multiple projects/campaigns at once
Early adopter of new digital platforms and trends, with strong curiosity of new trend and leading digital communications practice

Digital Communications Manager Resume Examples & Samples

5 years + professional experience in digital communications, publishing and creative content and storytelling roles, preferably with a connection to high-energy, social brands
Knowledge of communication tools, platforms and storytelling assets for digital, print and broadcast
Experience working in digital publishing either in house with a consumer brand or in media, brand digital marketing and or social media influencer marketing or a creative/communications agency background is a plus
Knowledge of digital media, social media and influencer landscape across the globe
Interest in emerging trends in social media and content creation
Proven cultural acuity and ability to work within differing cultural practices and customs
Strong English written and spoken required
Proven ability to network and influence across media, with a proven background in pitching media
Engrained passion for sport is essential

Digital Communications Manager Resume Examples & Samples

Contributes to development of the online and Social Media communications strategy of ASEAN regions
Analysis, Concept, Implementation and Evaluation of digital communication campaigns of business messages, core messages and relevant corporate issues to relevant target groups in online & social media (Website, Blog, Twitter, Facebook etc.)
Plans, implements and optimizes performance advertising campaigns based on customer segment data and digital communication strategy
Drives implementation of marketing automation and content marketing initiatives
Ensures tracking, performance measurement and reporting of Online & Social Media Communications according to defined metrics
Orchestrates and contributes to content creation and optimization according to channel and target group
Manages conversations and issues in social media. (member of the global virtual social media managers team)
Monitors online & social media communication and KPIs and feeds it back into the organization
Optimization of owned & operated digital channels and assets for different device types (Desktop, Tablet, SmartPhones, Apps, TV)
Drives positive user experience, consistent customer journeys, search engine ranking in Web and share of voice in Social Media
Consults internal community on digital transformation of Siemens communications

Digital Communications Manager Resume Examples & Samples

Jacinta Neoh
Senior Manager – Customer Engagement
Level 14, 2 Park Street Sydney NSW 2000

Digital & Communications Manager Resume Examples & Samples

This is an upgraded PR 2.0 position that takes the Brand’s presence in the digital PR space to the next level
It maximizes the cohesion between the Brand’s digital marketing and digital PR efforts
Leads the Brand’s interaction with digital influencers, as well as traditional editors in countries where this is still relevant
Strategy, insights and solutions
Works closely with the Affiliate Brand Manager and Corporate Communications to develop the Brand’s overall PR strategy locally
Within this, works with Affiliate Brand Manager and Affiliate Corporate Social Media Manager to define the right ratio of digital-traditional in the overall PR mix, including its budget implications
Maps out and documents the needs and interests of traditional media editors, as well as relevant digital influencers; tailors brand stories and engages influencers accordingly to specific context / preferences
Based on understanding of the changing digital influencer landscape, creates new and exciting PR opportunities to enhance brand Image
Leading and managing PR function
Ensures that the digital and traditional capabilities are in place to deliver the immediate and long term goals of the Brand’s strategy
Translates the long term Brand strategies into annual / quarterly PR roadmap in the digital and traditional context
In line with the annual PR roadmap, secures all traditional non-paid brand media placements with radio, TV, newspaper, and magazines; organizes relevant press mailings, conferences and one-on one presentations
Works with Affiliate Corporate Social Media Manager to identify the Brand’s digital influencers with the right relevance and “fit” from the Affiliate’s catalogue of digital influencers (development led by the Affiliate Corporate Social Media Manager, while actual buildup / maintenance done by Agency)
Recommends new influencers (on a weekly / monthly ba.sis) to the Brand teams based on analysis of collected data
With those influencers that the Brand teams select, manages the relationship and interaction
Advises Brand teams on influencers content strategy and development, which is led by Consumer Engagement Managers, or Marketing Managers
Works with Consumer Engagement Managers or Marketing Managers to define targets for each influencer program; tracks the effectiveness of each investment and develops ROI proxies as guide for future investments
Implements all agreed non-paid activities with digital influencers
Supports Brand marketing teams in executing paid media activities with the same traditional and digital influencer group, by managing the relationship between the brand teams and editors/influencers (while content is jointly developed by the Marketing team and editors/influencers, particularly with regards to how to optimize the content for mobile / search)
Keeps up to date with all brand information – products, services, marketing, business objectives, consumer initiatives, issues etc
Keeps NY, CCM, and Brand Lead informed of activities within PR area and local media by providing clippings, tabulation and ongoing status reports; maintain up-to-date press lists tailored to brand’s specific requirements
Provides feedback to NY, CCM, and Brand Manager from press contacts and other audiences regarding perception of brand’s image and products of trends and competitors PR activities
Maintains schedule to ensure press releases / events are initiated and accomplished on time
Corporate social responsibility as per brand
Provides programs to consumer groups as required such as corporate services, community organizations and professional trade associations
Builds and enhance ongoing relationship with press, based on reliable and accurate product information to prompt correct, thorough press coverage
Keeps digital influencers and traditional press informed of new product developments by way of press releases, product seeing, sampling, meetings
Works with Affiliate Brand Manager and Corporate Social Media Manager to develop the right mix of traditional/digital, paid and non-paid budgets
Monitors and keeps agreed budget on track on an ongoing basis
Understands how to maximize efficiencies within constraints of the budget
Works with agency to assess the ROI performance of our digital influencers
Manages external providers through SLAs and KPIs
Maintains close contact with marketing, sales, and training on current and upcoming programs to assure proper focus and accurate information
Searches for ways for the brand to gather consumer feedback
Ensures that customer issues are followed up on quickly and effectively
Ensures that the affiliate is aware of its consumer feedback status – keeps everyone up to date with consumer and market information
Ensures that complaints are reported globally and locally
Ensures that public concerns and social responsibility issues related to the brand are addressed proactively (animal testing, etc.)
Ensures that product returns due to quality issues are managed
Works to ensure that the team is seen as brand champions and acts as a central authority for brand identity
Is kept abreast of technological advances in the areas of PR and communications
Coordinates visits to headquarters of any press people from other markets
Ideal candidate will have operational expertise in digital PR in the consumer, luxury, travel or beauty space
Exposure to digital influencer practices, including paid and non-paid relationships is a major plus
Qualifications
Degree or equivalent in Marketing, Media or Communications – ideally with specialization in Digital Marketing and digital PR
Minimum of 5 years of progressive experience in PR in the following areas: retail, cosmetics, luxury goods, hospitality, travel or FMCG
Excellent written and spoken communication and interpersonal skills
Possess high business acumen of taking a broader view of the business, industry, and consumer environment

Digital & Communications Manager Resume Examples & Samples

Develop and execute press event for major launches or brand initiatives
Plan and execute annual PR projects(press event, press trip, PPL & Sponsorship for media
More than 7 years of relevant work experience preferred
Creative/innovative thinking
Digital/ New media driven innovative thinking
The ability to handle a multitude of projects and issues at one time
Interpersonal skills; the ability to interact with all levels within an organization

Digital Communications Manager Resume Examples & Samples

Own, develop a strategy, and produce content for the company’s intranet (MyLaureate), the IT Department Intranet (IT Connect), the Finance Department Intranet (Finance Connect), internal social media Yammer, and the Global Safety & Security site
Own and manage the content for the LEAD site (global employee HR resource center) designed to increase awareness and adoption of HR policies, procedures, solutions and systems for 60,000 employees across Laureate
Periodically report to the Director of Employee Communications and the Chief Human Resources Officer on engagement/adoption/viewership analytics for these digital platforms to assess trends and make recommendations for improvements
Work in close collaboration with the HR Vice Presidents and the Director of Employee Communications aligning interactive content strategy with business objectives. Recommend and execute those specific plans and projects, ensuring the content strategy is executed consistently and concisely across all digital channels
Partner with HR Center of Expertise subject matter experts to align content strategically with business capabilities and objectives
Partner with business unit leaders in Finance, IT, Legal and Global Public Affairs to acquire content, images, research articles and write and publish posts for these digital platforms
Drive engagement of multiple Yammer communities (including HR’s): write and post articles and work with key Yammer champions to drive content, events and discussions to advance the HR strategy
Must have knowledge of content management system, particularly SharePoint Online, and should eventually be able to teach others in the organization how to use it. Partner with IT to support the implementation of the standard intranet template throughout the organization
Collect testimonials from internal stakeholders and modify for digital distribution
Write e-newsletters and create email campaigns to drive traffic and engagement of digital assets
Write news releases about awards and accolades and distribute across all digital assets
Facilitate contact with employees and respond to queries related to all digital assets
Remain informed of what’s current, new, and next both in our industry and in the digital content marketing space; this role will be responsible for curating innovative ideas on how to consistently elevate our brand with employees via our digital channels
Experience in marketing communications with multiple digital outlets including intranets, corporate websites, social media channels, e-newsletters, etc
Strong writing proficiency - Must have proven writing and editing skills for this role as well as effective content strategy and planning abilities
Must be proficient with popular applications (Excel, PowerPoint, e-mail systems) and demonstrate a basic understanding of HTML (Web updates, email creation)
Basic photography, videography and visual editing skills
Experience with website content management systems
Bachelor’s degree in a related field (Communications/Digital Marketing)
Technical Skills: Microsoft Office / Office 365; Adobe Photoshop/InDesign/Illustrator; Adobe Premiere or other video editing software
Minimum five years of experience working with digital media in support of Internal/External Communications or Digital Marketing

Digital Communications Manager Resume Examples & Samples

Ongoing optimisation of email processes
Deliver ongoing operational efficiencies within the email channel
Support the wider CCM&B teams in email marketing, aligning to individual market requirements
Develop tools and processes to improve targeting and segmentation for more relevant content
Leverage industry leading technologies to ensure deliverability, rendering and optimized customer experience
Work closely with relevant stakeholders in ensuring best practice across both Emirates and Group brands

Digital Communications Manager Resume Examples & Samples

Inspire and excite agents about the world of digital while encouraging them to participate in social media, online advertising, and lead generation tactics and best practices
Serve as the liaison between the Digital Marketing Team and Agent Marketing Team across all regions; point person for Agent Marketing team when it comes to agent-specific questions or projects
Help Agent Marketing Team create digital marketing pitch materials, one sheets and other marketing materials agents may need for their client meetings; attend client meeting with agents
Work with all teams to plan and launch new digital offerings
Create training programs and curriculums for agents; schedule in-office presentations on an ongoing basis
Create ongoing education plans for the new Agent Experience Center; help plan experiential events to activate digital initiatives and trainings
Stay abreast of competitive landscape and competitive advantages; propose new best practices to remain ahead
Provide guidance on marketing strategy and execution to top agents in one-on-one strategy sessions

Global Internal Digital Communications Manager Resume Examples & Samples

Be the go-to social media expert for our internal operations communications team
Drive our internal digital and social media strategy for reaching various internal audiences across our fulfillment network
Create engaging social media content that is aligned with the company brand and brings our internal campaigns to life in a unique and compelling way
Monitor and measure the effectiveness of communications through digital analytics, surveys, and other key performance indicators
Keep up-to-date with digital trends and developments
Proactively build and manage relationships with key internal stakeholders across a range of businesses and geographies
Responsible for the creation of creative internal content video and digital content
Establish a community management function that drives engagement with our digital content, listens and brings awareness to online chatter, connects our employees to their resources and escalates questions, comments or concerns coming from our employees
Partner directly with senior leaders across the business in several international markets
6+ years of digital marketing, internal communications, or retail operations services experience
Experience creating digital content and social media community management
Deep understanding of digital marketing
Experience developing relevant content for a diverse, remote and mobile workforce
Experience creating metrics to measure communication effectiveness, reach and engagement
Excellent writing skills is a must, with the ability to think and communicate clearly, formulate a clear point of view on complicated issues, and create a concise and well-written narrative
Possess a strategic approach to problems solving; able to anticipate potential reputational issues

Digital Communications Manager Resume Examples & Samples

Development and implementation of digital strategy for 8 brands
Content management for 8 brands pages on vk.com and facebook.com
Customer service for all brands on social networks, answering the requests from the customers and followers in the official groups
Planning and management of advertising campaigns on the Internet
Development and execution of special online projects on relevant digital platforms
Management of special projects with bloggers and influencers
Control of all digital communication channels: web-sites, newsletters, etc
Weekly and monthly reports about social networks activities for all brands
Competitors’ activities’ analysis
Online publications monitoring, clipping reports
Cooperation with advertising and PR agencies
Daily communication with Head office: product managers, digital marketing managers, graphic designers in all brands

Digital Communications Manager Resume Examples & Samples

Defining, implementing and executing Citizens internal and external digital communications and collaboration strategies across all businesses lines and functional groups, with a specific focus on Commercial Banking
Tracking, analyzing and monitoring usage metrics to continue to refine the approach to foster the adoption and foster increased usage of digital channels
Managing internal and external digital communications materials for Citizens ensuring quality control and that on-line material is up to date and reviewed on a regular basis (including that on-line materials are properly branded and consistently formatted
Keeping content contributors for all relevant sites engaged and on track for successful execution by fostering collaborative, mutually beneficial working relationships through regular meetings and communications
Serving as an advocate and ambassador for on-line communications and for Citizens Strategy Communications
5 or more years of experience in digital communications and documentation management in a large enterprise environment
5 or more years of experience in translating business needs into functional requirements and reporting digital results in language / format understandable to broad business audiences
Demonstrated record of excellence in communications, including skills in creating project plans, writing process guides and documentation, verbal communication, including group presentation skills and training competencies
Ability to function equally well at both a strategic and tactical level, and to switch from one to another with speed and ease
Ability to build confidence in digital projects and gain consensus throughout organization
End to End project management experience from definition to completion (as well as aftercare)
Deep understanding of web metrics, usage and trends
Expert knowledge of HTML, database structure, and content management systems
Ability to manage competing deadlines
Strong attention to detail as well as creativity
Strong sense of accountability
Self-motivated, independent and well organized

PP Marketing & Digital Communications Manager Resume Examples & Samples

Serve as a regional communications resource for US and Europe regions. Coordinate and attend tradeshows in these regions as needed
Become proficient in managing content on company’s internal Hub site (intranet) and serving as a divisional expert resource on this technology
Coordinate annual review and updating of division production facility fact sheets
Other divisional communications projects as assigned, such as contributing to internal newsletters and announcements
Travel – up to 10%
Demonstrated experience and knowledge of all aspects of marketing communications (collateral, sales tools, multimedia, advertising, web content)
Basic graphic design skills and aptitude
Some proficiency with web-based project management tools and collaboration technologies
Ability to easily understand and communicate highly technical and scientific subject matter
Bachelor’s degree in marketing, communications, English, journalism, public relations or related field
7-10 years of experience in corporate or business unit communications, marketing, sales, customer service or related functions, preferably in the chemical, manufacturing, or oil & gas industries
Familiarity with business-to-business marketing and sales activities for chemicals, industrial or consumer goods preferred
International experience is a plus
Excellent knowledge of Microsoft office suite; Familiarity with web content management systems and InDesign software strongly preferred

Digital Communications Manager Resume Examples & Samples

Provide strategy and direct numerous internal and external teams. Specifically
Bachelor’s Degree or 4+ years professional work experience
9+ years of application development and/or website management experience
Bachelor’s Degree in English, Marketing, Advertising, or related fields
3-5 years of digital agency account management
3-5 years SharePoint, Salesforce
Experience with agile development methodology and product ownership

Digital Communications Manager Resume Examples & Samples

Two years supervisory or leadership experience
Three years’ experience with project management and project implementation
Three years’ working with multiple communications media, including print and on-line
One year experience with developing social media strategies
Ability to utilize content management system for planning and measurement
Ability to influence peers and leaders in a matrixed organization, providing counsel on communications best practices, shaping events and programs that we communicate about so they maximize employee engagement
Strong judgment to identify information that will be most relevant and compelling to employee audience, and most effective in advancing company’s overall objectives
Ability to demonstrate grace under pressure, energy and enthusiasm in a challenging environment and adaptability in fluid situations

Digital Communications Manager Resume Examples & Samples

Bachelor's degree in Marketing, PR, Communications (or related field of study) or any equivalent combination of education and experience
Ability to travel stateside and overseas
Extensive digital marketing knowledge specifically in email marketing by small to medium sized business to consumers
Strong presentation & facilitation skills that easily adapt to individual, small, and large group settings
Experience using online course development tools such as Lectora, Snagit and Camstasia, Captivate preferred
Experience developing email automation
Experience with digital strategy campaign management (social media, display, paid search, remarketing etc.)
Engaging, high energy hands-on professional with exceptional written and verbal communication skills
Well-versed in adult learning / Learning & Development best practices, research and trends
Proven performance consulting capabilities, coupled with strong influence, collaboration and problem solving skills
Superior computer skills, including proficiency in Microsoft Office
Embrace change as an opportunity rather than a roadblock and inspire others to do the same
Take an active role in understanding how the business operates and continuously pursue new knowledge to make informed business decisions and maintain functional expertise
Practice open, honest and clear communication with all team members. Tailor communication style, approach and content based on the situation and audience needs or concerns
Proactively help others to do their best work through teaching, coaching and mentoring. Provide effective feedback to enable continuous performance improvement and the achievement of business objectives
Demonstrate the courage to stand up for values and beliefs regardless of the situation. Be willing to have tough conversations that will benefit team members and the business
Must successfully complete pre-employment screening process
3 – 5 years of Trainer/Facilitator experience
Strong project management skills with excellent verbal and written communication skills
Proven problem-solving and analytical skills, including data manipulation and analysis
Ability to influence without direct control
Proficiency in Microsoft Office Suite including VISIO and MS Project
Experience with digital strategy campaign management (social media, display, paid search, remarketing, etc.)
Knowledge of metrics tools to better understand revenue generating campaigns from email, social, paid search etc
Capable of working within a highly collaborative environment
Write and/or edit copy for emails and SMS Text
Fine tune product messaging for SMBs in coordination with clients
Edit content produced by your clients prior to publishing
Three to five years of experience in email marketing for small to medium sized businesses
Knowledge of relational databases and the data elements that relate to preparing effective queries and SQL scripts that meet business needs for our primary clients is preferred
Familiarity with cross functional reports that support our client applications
Industry knowledge of the Internet, online/ecommerce products/services
Able to facilitate and lead multiple projects with various deadlines
3 to 4 years using Digital Email and SMS Marketing for SMB businesses. E.g. Constant Contact, facebook, twitter etc

Digital Communications Manager Resume Examples & Samples

Understanding consumer and business trends along with the latest in digital marketing and communications
Leading business partners and agencies to design and execute the right digital marketing strategies and initiatives
Working across the organization to champion and ensure a consistent brand experience across all platforms
Assessing digital communications campaign success, reporting results, and continuously improving

Digital Communications Manager Resume Examples & Samples

Experience in media and marketing strategies; producing media in a communications office/capacity
Experience working with project stakeholders to develop or modify to applications or processes to solve/improve business processes
Experience in managing CMS-based websites; and developing and maintaining web pages and web applications in a production environment
Experience producing technical and functional specifications for applications, data, reports, lists or automated processes and developing those solutions
Experience with Adobe Experience Manager, and /or Salesforce Marketing Cloud (ExactTarget, Omniture, Radian6 and BuddyMedia.)
Experience working with marketing and communications departments is highly desirable
Experience working with not-for-profit or higher education institutions is a plus

Digital & Communications Manager Resume Examples & Samples

Full deployment and scheduling of all digital communications across Operations
Develop and customize digital content for each Customer Operations segment
Establish our digital presence to boost brand awareness
Monitor effectiveness of digital communications
Manage end to end digital projects
After hours support and management of centralized channel communication request mailbox, rush request process and communication prioritization
Create summary post mortems to determine ROI and identify key outliers
Work cross-functionally to develop and execute aligned programs end-to-end
Collaborate with key stakeholders (including directors and VPs) to communicate progress and results
Identify opportunities for continuous improvement of the communications function
Create, implement and maintain a formal communication plan for all teams, in support of overall strategy
Lead a team of Communications Associates involved in day-to-day digital and non digital communications
Coordinate with peers in Customer Operations and Corporate Communications to ensure business alignment