Marketing Manager, Wholesale Resume Samples

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J Carter

Jarrett

Carter

425 Balistreri Ramp

Los Angeles

+1 (555) 628 7184

425 Balistreri Ramp

Los Angeles

Phone

p +1 (555) 628 7184

Experience Experience

Boston, MA

Marketing Manager, Wholesale

Boston, MA

Abshire-Schoen

Boston, MA

Marketing Manager, Wholesale

Works with the wholesale sales management team to plan for events including trade shows, seminars and sales events
Versatility, flexibility, and a willingness to work within constantly changing priorities with enthusiasm
Develops a lead generation program to solicit leads of brokers and businesses that could be potential customers for the Liberty wholesale sales team
Utilizing metrics and analytics, supports the development of strategic marketing plans and campaign strategies to include market analysis, competitive analysis, and broker segmentation
Proficient in Microsoft Office programs, including Word, Outlook, Excel, and PowerPoint, contact management systems such as Salesforce, Eloqua, contact management systems and website content management tools
Working jointly with the wholesale sales management team, manages development and implementation of growth initiatives and marketing campaigns from a marketing perspective
Commitment to excellence and high standards

Los Angeles, CA

Marketing Manager Wholesale Partnershop

Los Angeles, CA

Langworth LLC

Los Angeles, CA

Marketing Manager Wholesale Partnershop

Assist in developing marketing plans and objectives to support sales for multiple brands
Manage production of marketing elements of wholesale seminars, conferences, webinars and co-op
Monitor and manage digital assets for both partner and wholesale accounts, finding alignment and representing both sides of the business
Regional promotional program development, implementation and execution
Partner with Special Events Manager and styling team to plan in-store events including store grand openings, and trunk shows
Monitor and manage the online Ad Style Process
Provide direct leadership to direct report Coordinator and serve as a role model, leading by example, to other members of the department

present

Dallas, TX

Senior Marketing Manager, Wholesale

Dallas, TX

Lemke, Hansen and Kovacek

present

Dallas, TX

Senior Marketing Manager, Wholesale

present

Lead large scale, equity and sales driving, custom marketing programs at Macy’s and other key department stores
Partner with Sales and Merchandising to understand annual and seasonal business goals and plan compelling marketing programs in support of those goals
Act as primary point of contact for Levi’s with Macy’s (and other account) marketing teams
Present brand POV at Levi’s market week, and key planning meetings throughout the year
Understand that channel and the role of Macy’s (and department stores) in the Levi’s portfolio and identify new opportunities for Levi’s to gain share (floor space, sales, marketing exposures) within the account
Coordinate compelling launch programs for new fits or key equity moments for Levi’s within Macy’s, etc
Thoughtfully plan and execute strategic and compelling marketing programs leveraging all tactics for the Macy’s account, including online placements and strategies, email marketing, on-floor creative kits, trial events, PR, media, demand generation, social, and engagement programs. Extend planning to other key department stores where relevant

Education Education

The University of Alabama

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Marketing Manager Wholesale Partnershop Resume Examples & Samples

Supervise in-house resources in the efficient development and implementation of integrated marketing initiatives, promotions and events that meet high quality standards for the wholesale and partnershop business – finding alignment between the businesses where applicable
Align account initiatives to ensure they meet and fall within corporate brand guidelines and goals for the season
Oversee Coordinator to execute various in-store promotions, policies, store communication, GWPs, additional documentation, and various projects as needed
Partner with Special Events Manager and styling team to plan in-store events including store grand openings, and trunk shows
Maintain calendar for events, campaigns and collateral for wholesale and partnershop
Monitor and manage the online Ad Style Process
Research and document customer profiles for each account, both catalog and online
Monitor activities of competitors and industry trends on an ongoing basis
Assist in developing marketing plans and objectives to support sales for multiple brands
Monitor and manage digital assets for both partner and wholesale accounts, finding alignment and representing both sides of the business
Work closely with sales and wholesale admin team to ensure proper execution of national and regional in store events, co-op, etc
Process all wholesale requests - including but not limited to: collateral, image, vendor requests, inter-office requests and all account requests
Organize and maintain Wholesale Terms for all vendors
Manage production of marketing elements of wholesale seminars, conferences, webinars and co-op
Regional promotional program development, implementation and execution
Strategically plan and maintain various in store and corporate budgets
Provide direct leadership to direct report Coordinator and serve as a role model, leading by example, to other members of the department
5-7 years in a Multi Brand Marketing Management role, wholesale apparel industry a must
Self-starter with strong project management skills
Highly organized and able to prioritize workload with a strong attention to detail and accuracy
Ability to interface with all levels of management
3-4 years relevant work experience
Wholesale apparel marketing experience an absolute must
Excellent computer skills (Word, Excel, Outlook, PowerPoint and internet research)

Marketing Manager, Wholesale Resume Examples & Samples

Utilizing metrics and analytics, supports the development of strategic marketing plans and campaign strategies to include market analysis, competitive analysis, and broker segmentation
Working jointly with the wholesale sales management team, manages development and implementation of growth initiatives and marketing campaigns from a marketing perspective
Creates communication plan and develops communication for broker alerts, marketing collateral, websites, presentations, brochures and other wholesale department communication needs
Works with the wholesale sales management team to plan for events including trade shows, seminars and sales events
Develops a lead generation program to solicit leads of brokers and businesses that could be potential customers for the Liberty wholesale sales team
Runs the Eloqua drip campaign as appropriate for communication needs and lead generation
Other duties as needed
5+ years of broad marketing experience, with financial services and/or mortgage industry experience highly preferred)
Bachelors Degree. MBA preferred
Excellent analytical, project management, and proactive leadership skills
Experience managing cross-functional teams and projects
Experience developing and implementing strategic and tactical marketing initiatives (B2B channel preferred)
Proficient in Microsoft Office programs, including Word, Outlook, Excel, and PowerPoint, contact management systems such as Salesforce, Eloqua, contact management systems and website content management tools
Versatility, flexibility, and a willingness to work within constantly changing priorities with enthusiasm
Proven ability to handle multiple projects and meet deadlines
Ability to understand and follow written and verbal instructions
Commitment to excellence and high standards

Senior Marketing Manager, Wholesale Resume Examples & Samples

Lead large scale, equity and sales driving, custom marketing programs at Macy’s and other key department stores
Partner with Sales and Merchandising to understand annual and seasonal business goals and plan compelling marketing programs in support of those goals
Act as primary point of contact for Levi’s with Macy’s (and other account) marketing teams
Present brand POV at Levi’s market week, and key planning meetings throughout the year
Understand that channel and the role of Macy’s (and department stores) in the Levi’s portfolio and identify new opportunities for Levi’s to gain share (floor space, sales, marketing exposures) within the account
Coordinate compelling launch programs for new fits or key equity moments for Levi’s within Macy’s, etc
Thoughtfully plan and execute strategic and compelling marketing programs leveraging all tactics for the Macy’s account, including online placements and strategies, email marketing, on-floor creative kits, trial events, PR, media, demand generation, social, and engagement programs. Extend planning to other key department stores where relevant
Brief in creative needs to US Wholesale Sr. Manager of Content with clear deliverables and timelines
Recap, review, analyze and share out learning on all marketing programs
Own budget and monthly forecasts for Levi’s marketing at Macy’s and other key department stores
5-7 years work experience, Channel Marketing is preferred
Strong strategy experience and management of 360 marketing programs
External relationship experience required
Attention to detail, and strong follow-up is required
Proven ability to manage and motivate others
Comfortable working in a matrixed cross-functional organization