Wholesale Marketing Manager Resume Samples

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O Schowalter

Ona

Schowalter

2736 Betsy Mountain

Detroit

+1 (555) 339 7819

2736 Betsy Mountain

Detroit

Phone

p +1 (555) 339 7819

Experience Experience

Philadelphia, PA

Wholesale Marketing Manager

Philadelphia, PA

Reynolds Inc

Philadelphia, PA

Wholesale Marketing Manager

Collaborate with Marketing Director on annual planning, implementation and reporting on co-op investments
Help define project scope and schedule with Wholesale Marketing Director and Team Members and ensure proper prioritization within the Marketing Group
Create and analyze monthly reports detailing all Crocs US Wholesale Field Marketing Programs
Significant business-to-business marketing, specifically marketing to the C-suite
Seasonal planning for marketing in collaboration with accounts, creative and product teams
Responsible for US Wholesale store visits; planning, execution, and post mortem
Oversee conception and execution of all regional marketing events

Philadelphia, PA

Senior Wholesale Marketing Manager

Philadelphia, PA

Frami, Reichel and Hane

Philadelphia, PA

Senior Wholesale Marketing Manager

Establish close relationship with Brand Management and Sales teams
Project management and implementation
Develop seasonal WHS marketing campaigns for all brands
Creative and analytical thinking
Deep knowledge of retail marketing strategies
Creation of seasonal marketing packages for WHS
Understand retail business

present

Chicago, IL

Senior Wholesale Marketing Manager Timberland

Chicago, IL

Hilll-Friesen

present

Chicago, IL

Senior Wholesale Marketing Manager Timberland

present

Perform manage the regional CMM: set objectives, be a role model and draw individual developing plans
Work closely with the Retail Marketing Manager and VM Manager EMEA to align objectives and GTM plans and meet regional targets
Manage regional budget: support local CMMs in the local expense and accrual management. Ensure budget control and optimization
Willing to travel 20%
Track and report results to capture learning of any marketing activities and report at the end of every season
Brief bespoke assets to help regional sell in and sell thru to support local strategic accounts
Fluent in English

Education Education

Bachelor’s Degree in Marketing

Loyola University Chicago

Bachelor’s Degree in Marketing

Skills Skills

Excellent leadership and interpersonal skills. Ability to effectively communicate at all levels of organization
Demonstrated ability to develop and maintain professional relationships with key business partners and customers positively impacting business growth
Proven ability to be effective with customer and account presentations and negotiate
Proficient in Microsoft Office
Strong business acumen in the wholesale and/ or footwear industry
Ability to analyze data and make sound decision
Strong work ethic and high level of enthusiasm for the dynamic environment
Ability to travel 35%

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Wholesale Marketing Manager Resume Examples & Samples

Bachelor’s Degree in marketing communications or similar
Requires 5-7 years marketing experience. Relevant wholesale experience a plus
Proven collaboration skills
Proficient communication skills both verbal and written with presentation experience
Proficient understanding of budgeting
Proven detail and organizational skills
Retail experience a plus
Ability to work in a fast paced, rapidly changing environment

Industry, Wholesale Marketing Manager Resume Examples & Samples

Work closely with our Centers of Excellence to execute the marketing plans and strategies, including targeted advertising, events, marketing communications, etc
Help establish SunTrust and/or SunTrust Robinson Humphrey as a leader among its peers in specific industries, and a banking partner that can help business clients realize smart growth
Gather, understand and monitor the competitive landscape and general industry information and communicate related news and positioning
Recommend resource enhancements that can be made, based on research or input from Business Partners
Develop and foster relationships with internal and external partners

Wholesale Marketing Manager Resume Examples & Samples

Partner with the Marketing Director on the strategic conceptualization and execution of wholesale marketing programs at the store level throughout the United States
Collaborate with Marketing Director on annual planning, implementation and reporting on co-op investments
Work with partners across different functions to ensure we deliver a consistent and integrated branded experience and message across all platforms and mediums
Own on-line strategy for all E-commerce channel partners
Monitor project timelines, create briefs and manage asset for E-commerce content, paid social, social, paid digital media campaign assets and digital-based projects
Responsible for US Wholesale store visits; planning, execution, and post mortem
Ensure fixture, graphic, and POP placement compliance.Place and track orders to Field Merchandisers and wholesale accounts
Oversee conception and execution of all regional marketing events
Seasonal planning for marketing in collaboration with accounts, creative and product teams
Evaluate and communicate ongoing trends, missed opportunities, and high priority items
Directly working with vendors as applicable – print, GWP, POP, etc
Create and analyze monthly reports detailing all Crocs US Wholesale Field Marketing Programs
Analyze ROI and other key metrics on marketing activation and make recommendations
Collaborate with the Niwot based Global marketing team to ensure mutual goals are met and exceeded
Collaborate with the sales force to ensure mutual goals are met and exceeded
Influence others to share enthusiasm for both the company and the product line
Bachelor’s Degree. Preferably a concentration in Marketing
Minimum 5 years’ experience in Marketing, Sales, Business Development in a related industry
Strong business acumen in the wholesale and/ or footwear industry
Experience in Digital and Social marketing required
Excellent leadership and interpersonal skills. Ability to effectively communicate at all levels of organization
Demonstrated ability to develop and maintain professional relationships with key business partners and customers positively impacting business growth
Proven ability to be effective with customer and account presentations and negotiate
Ability to analyze data and make sound decision
Strong work ethic and high level of enthusiasm for the dynamic environment
Ability to travel 35%

Senior Wholesale Marketing Manager Timberland Resume Examples & Samples

Ensure a consistent seasonal brand strategies roll out across EMEA
Lead and support local Country Marketing Managers draw seasonal Go To Market integrated plans following brand strategies and bespoke channel needs
Develop a deep knowledge of the market incl. sale needs and marketing positioning thru frequent market visits
Work closely with the Retail Marketing Manager and VM Manager EMEA to align objectives and GTM plans and meet regional targets
Brief bespoke assets to help regional sell in and sell thru to support local strategic accounts
Track and report results to capture learning of any marketing activities and report at the end of every season
Manage regional budget: support local CMMs in the local expense and accrual management. Ensure budget control and optimization
Perform manage the regional CMM: set objectives, be a role model and draw individual developing plans
An international background with trade marketing knowledge is a must
Excellent communicator able to influence country leaders and work cross function and cultures
Positive and enthusiastic attitude
Willing to travel 20%
8+ years experience in similar role

Vans Wholesale Marketing Manager Pure Players Resume Examples & Samples

Drive & own “Go to market” strategy for Zalando & Amazon to deliver business growth across the marketplace
Establish wholesale marketing plans fully align with Brand strategies and Business objectives
Establish a deep understanding of the accounts consumer, business KPIs and
Marketing or Business Degree
Minimum 4 years of Marketing management experience
Proven Digital Marketing achievements and deep understanding E commerce.- Deep understanding of the Vans brand as well as the action sports and lifestyle industries- Language skills: Fluent in English (both written and spoken). Fluent in German
Willing to travel frequently
Good commercial mind set and business acumen
Strong Strategical thinking

Wholesale Marketing Manager Resume Examples & Samples

Collaborate with Line of Business leaders and our internal Centers of Excellence to develop marketing strategies and plans that demonstrate the value of our SunTrust OneTeam Approach, and are designed to drive meaningful conversations with C-suite business leaders
Provide strategic counsel to internal business leaders and influence them about the types of marketing initiatives that will help build profitable growth
This list may evolve over time and at times it will be necessary to perform functions outside of the general job duties described to ensure that stakeholders receive pertinent information in a timely manner

Wholesale Marketing Manager Resume Examples & Samples

Key responsible of adidas positioning at POS for WHS Clients
Provide input to the development of the overall local go-to-market plan according to channel/account needs
Align with the local Sales Organization and Account Marketing in regards to account specific marketing plans and their execution
Participate in the planning and excecution of the account marketing plans in order to win at ROI
Monitor marketing investments and ensure efficiency
Coordinate Marketings tasks of space management initiatives (SiS, In Store)
Interface with Account Mkt
Coordinate WHS Mkt áreas to support space negotiation within wholesalers, excecution and manteinanc
Communicate adidas brand campaings and key products at POS

Wholesale Marketing Manager Resume Examples & Samples

Collaborate with Line of Business leaders and our internal Centers of Excellence to develop marketing strategies and plans that demonstrate the value of our SunTrust OneTeam Approach, and are designed to drive meaningful conversations with C-suite business leaders. Work closely with our Centers of Excellence to execute the marketing plans and strategies, including targeted advertising, events, marketing communications, etc
Recommend resource enhancements that can be made, based on research or input from Business Partners. Develop and foster relationships with internal and external partners
10-15 years marketing experience with expert knowledge in strategy, and how content marketing can help drive conversations when the business has a value-added sales model that sells strategic advice, services and/or products
Ability to influence internal peers and senior business leaders about the value of content marketing
Significant business-to-business marketing, specifically marketing to the C-suite
MBA preferred or equivalent business experience
Demonstrated ability to engage across a broad spectrum of key organizational partners across lines of business
Ability to communicate very complex topics in a simple and understandable way
Must be able to take initiative and manage multiple projects at one time
Experience working with a range of stakeholders, including legal, compliance and line of business leaders
Excellent communication, relationship management, project management and organizational skills

Wholesale Marketing Manager Resume Examples & Samples

Contribute to the development of the trade marketing strategy and tactical delivery for the Clarks wholesale channel
Develop and activate co-op and key account plans including monitoring of business goals, budget / expenses, and brand building that drives conversion and are consistent with the brand’s strategy. Evaluate and optimize marketing programs
Create “story telling” tools that deliver consistent, image building, conversion driving output
Build cross-functional relationships with key stakeholders in Marketing, Sales, Product, Finance, Ecommerce and Creative. These relationships are a key component driving the success of trade marketing
Strong understanding of the wholesale marketplace, co-op marketing and competitor landscape
Extremely well organized with the keen sense to adapt to and develop process that drives clarity and results internally and externally
Manage all trade and coop marketing budgets while driving innovation that exceeds program goals
Manage and develop at least on direct report
Bachelor’s degree in marketing and/or business management
Working knowledge of marketing creative process
Strong understanding of the wholesale/Retail marketplace (preferably within footwear or apparel)
Direct experience with co-op marketing and trade marketing (this is not a brand marketing role)
Innovative thinker who is excited to bring new ways of working into the business
Knowledge of analyzing basic expenses versus budget and marketing program results to provide input and recommendations for improvements
Must be able to travel domestically approx. 20% (some night and weekend travel required)
Energetic, passionate individual who can successfully build relationships and deliver results to the business
Sees opportunities not problems
5+ years direct experience with trade marketing, coop marketing and wholesale channel marketing
Clearly demonstrated ability to organize time and projects, delivering on-time, on-budget deliverables and/or projects
Proven, experienced project manager who thrives on working in a fast-paced, multi-deliverable environment
People person who is comfortable being the “face of” the Clarks brand internally and externally
Ability to manage up and across in a tiered global orgranization

Wholesale Marketing Manager Resume Examples & Samples

Work closely with the Wholesale Line of Business Marketing Leads to understand our value proposition to clients and prospects
Execute the marketing plans and strategies for several Wholesale lines of business, working closely with Centers of Excellence and select outside vendors to help
Coordinate the traffic flow of projects that span all Wholesale Lines of Business, by understanding timelines and work with internal and external providers to make sure timelines are met
Work with internal and external clients to deliver desired material in a timely manner

Senior Wholesale Marketing Manager Resume Examples & Samples

Develop seasonal WHS marketing campaigns for all brands
Adaption of existing retail concepts and materials
Creation of seasonal marketing packages for WHS
Project management and implementation
Interface between external agencies, subsidiaries and WHS partners
Establish close relationship with Brand Management and Sales teams
Understand retail business
Strong experience in working with WHS partners and understanding the challenges of developing marketing campaigns for a multibrand environment
Deep knowledge of retail marketing strategies
Deep understanding of consumer behaviour in premium apparel market
Experience in budget planning and steering
Excellent communication skills both written and verbal
Creative and analytical thinking
Ability to take pragmatic fast decisions and agile action handling