Digital Media Sales Job Description
Digital Media Sales Duties & Responsibilities
To write an effective digital media sales job description, begin by listing detailed duties, responsibilities and expectations. We have included digital media sales job description templates that you can modify and use.
Sample responsibilities for this position include:
Digital Media Sales Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Digital Media Sales
List any licenses or certifications required by the position: IAB
Education for Digital Media Sales
Typically a job would require a certain level of education.
Employers hiring for the digital media sales job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Business/Marketing, Associates, Education, Marketing, Communications, Advertising, MBA, Public Relations, Business, Journalism
Skills for Digital Media Sales
Desired skills for digital media sales include:
Desired experience for digital media sales includes:
Digital Media Sales Examples
Digital Media Sales Job Description
- Schedule agendas, events , invitations and travel during festivals
- Coordinate and supervise the delivery of promotional material following up through traffic and promotions dept
- Coordinating mailings and clients news
- Maintain updated database
- Make and receive phone calls
- Coordinate multiple daily conference calls
- Maintain updated programming lineup and future projects, material shipments
- Keeping the historical archive of promotional material shipments
- Maintain updated files (paper and digital)
- Estimated and projected costs for travel and festivals, coordinate meetings with marketing department before each festival
- Reserve the conference rooms, prepare and welcome visitors
- Maintain familiarity with rich media ad formats, technologies, and vendors digital sales and media industry trends
- Strong understanding of online ad serving, rich media, and best practices
- Strong working knowledge of Javascript, CSS, HTML5, tag types, dynamic ads, and debugging tools (i.e., Fiddler, Developer Tools, etc…)
- Ability to analyze, modify, and troubleshoot ad types
- Extensive experience with tag management solutions (i.e., Ensighten and Signal), ad servers (i.e., DFP), and data management platforms (i.e., BlueKai)
Digital Media Sales Job Description
- Manage and grow existing client base
- Partner with SVP and Marketing teams to create marketing programs and monitor overall strategy to drive advertising and revenue objectives
- Assist with prospecting strategies with Local Sales Managers and Account Executives, support GM’s, LSM’s and AE’s by attending sales presentations and assisting in digital sales proposals, work with market managers and Account Executives to identify key accounts and growth categories for digital opportunities
- Execute consultative sale methodology in accordance with corporate and regional standards
- Contribute to the development of Network Security, Digital Media & Mobility by advertising lessons learnt within the region and by supporting the Product groups in developing/driving Network Security, Digital Media & Mobility solution
- Lead the development of regional or local partnerships with external suppliers/partners, when necessary
- Support solution delivery to bring in forecasted revenue
- Manage and develop a strong, existing account list
- Identify and evaluate digital advertising opportunities, trends, technologies, and best practices
- Responsible for the day-to-day management and selling of advertising campaigns to CPG clients and agencies
- At least 2 years of Jewelry/Watch category experience
- Must be proficient in AdBook (inventory management) and SalesForce (business management), two primary tools required to manage performance to goal
- Bachelor’s degree from a four year college or university and a minimum of two years related experience and/or training
- Minimum of 5 years of consultative field selling experience
- Must have a minimum of 8 years of experience in digital media sales, including four years in a leadership position
- Must have a minimum of 3 years in enterprise selling, and be comfortable in a long-term sales cycle
Digital Media Sales Job Description
- Educate digital sales team on digital capabilities and work with them to prospect and close business with agencies and advertisers
- Meet or exceed assigned revenue goals for digital budget
- Meaningful contributor in sales meetings on digital marketing topics (ex
- Services existing agencies and direct client businesses by utilizing station marketing and research resources
- The Digital Sales Manager serves as the local market digital sales champion developing and driving revenue growth
- Responsible for the development and delivery of market specific training and education programs designed for local market leadership and account executives to ensure the ongoing education and rollout of new technology and information
- Assist with prospecting and sales strategies with Local Sales Managers and Account Executives, support LSM’s and AE’s by attending sales presentations and assisting in proposal development, and work with market managers and Account Executives to identify key accounts and growth categories for digital opportunities
- Act as the local liaison to a number of support functions including Product, Sales Planning, Production, Operations, Client Solutions, Account Planning
- Work with Account Executives, clients and creative/production in the development of digital elements to ensure campaign and brand effectiveness
- Act as technical liaison with other departments on initiatives as related to ad operations & ad products
- Minimum 3-6 years experience in sales role, preferably in advertising, media or other related industries, candidate with more experience & people managment experience will be considered as a Team Leader
- Demonstrated success crafting interactive brand strategies resulting in robust digital ad sales for an online destination(s)
- Deep rolodex of industry contacts and positive relationships with ad agencies/marketing executives at the client level
- Experience with a start-up or launch is ideal
- If requested, manage and monitor all contracts, accounts receivables
- Typically requires a Bachelor's Degree in Business or Liberal Arts or equivalent related experience in Marketing and/or Sales
Digital Media Sales Job Description
- Test new ad products, and develop optimal workflow and trafficking processes
- Serves as Digital sales champion over an assigned regional geography
- Aids in set up and execution of sold campaigns
- Assists in the delivery of training programs to LSMs/Account Executives to ensure the ongoing education and rollout of new technology and information
- Participate in the creation and updating of sales documents, training and digital presentation
- Update the pricing lists
- Provide quality customer service to radio representatives for the ten Quebec markets and for local television in Montreal
- Act as an expert to all local digital players in the creation and modification of digital contracts via DFP
- Manage digital inventory requests via DFP and Google Calendar
- Work closely with the ad operations department on various requests such as campaign reports, new account creation, new product creation and more
- 7+ years minimum in online media ad sales experience
- In-depth knowledge of the unique dynamics of the digital healthcare marketplace, relevant advertiser segments, industry challenges
- A focus on achieving sales metrics including exceeding the average deal size, average close ratio, CPM growth and balancing the ratio of custom to standard programs as it relates to HDM Average
- 7+ years minimum in online media ad sales or advertising agency experience
- Willing to travel regionally without extensive notice
- Generally works in an indoor office environment
Digital Media Sales Job Description
- Produce digital sales weekly report and other reports as required
- Opening of new customers accounts with financial services
- Supports order and inventory management via IBMS and Rep Pak for local television
- Foster a culture based around performance, exceeding client expectations
- Maintain a consistent visual identity across all platforms while customizing per medium
- Deliver compelling graphics that are on brand, and be able to jump from one brand to another, all within a quick turnaround
- Flourish while working independently or with a team and always bring an eagerness to learn
- Understand brand, brand standards and how to apply across all mediums
- Liaise with radio stations and marketing teams on a daily basis
- Must possess a diverse design background
- Experience in Cable and Digital Sales is preferred
- Previous successful digital media sales experience
- Possess strong leadership capabilities • Must be able to develop strong relationships with buyers, divisional staff and operations
- Previous digital marketing and/or digital media sales experience is required
- Bilingual with a concentration in Spanish
- Growth opportunity is great