Assistant Director Marketing Resume Samples

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D Hudson

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Experience Experience

Detroit, MI

Assistant Director of Marketing

Detroit, MI

Anderson Group

Detroit, MI

Assistant Director of Marketing

Develops and manages a comprehensive marketing strategy to promote 42 Varsity sports, including 6 ticketed sports
Oversees game day management including scripts, promotions, customer service, band and special initiatives
Secures corporate sponsorships and manages all fulfillment and client relations
Supervises and manages Marketing interns
Creates and directs all promotional and advertising plans to generate ticket revenue, increase attendance, and enhance awareness of Harvard Athletics programs
Identifies effective ways to deliver consistent branding and messaging through all marketing materials and digital channels
Direct the production and distribution of visual content on all social media platforms (Instagram, Twitter, Facebook, YouTube, etc.) and select venue videoboard content

Los Angeles, CA

Assistant Athletics Director for Marketing

Los Angeles, CA

Mills, Dicki and Tremblay

Los Angeles, CA

Assistant Athletics Director for Marketing

Develop and manage marketing budget
Supervise, manage and develop marketing department staff
Assist development office with annual campaign penetration
Collaborate and work with ticket office and development office to meet department wide financial objectives and goals
Lead and continue to develop athletics department strategic plans
Develop and implement strategies to increase and maintain high levels of student involvement
Work hand-in-hand with Alumni office to drive strategic growth, and potential donors

present

Houston, TX

Assistant to the Marketing Director UK & Eire

Houston, TX

Wunsch, Emard and Zieme

present

Houston, TX

Assistant to the Marketing Director UK & Eire

present

On diary and email management
Providing support to the Digital Team
Assisting with expenses
Merchandise management and competition fulfilment
Responsible for the management of the URL registry and online tracking document
By creating and maintaining bespoke presentations
With the daily maintenance of information resources, and by giving general administrative support

Education Education

Bachelor’s Degree in Marketing

West Virginia University

Bachelor’s Degree in Marketing

Skills Skills

Ability to prioritize multiple tasks, proactively problem solve and be highly organized
Embody a strong work ethic, have a desire to work in collegiate athletics, and have strong written and oral communication skills
Have knowledge of NCAA and Southland Conference rules and regulations
Be able to work an extensive night and weekend work schedule
Ability to work effectively with individuals from diverse communities and cultures
Excellent communications, management and collaborative skills
Employee shall adhere to all applicable rules and regulations of the University, the Conference, and the NCAA
Experience with database marketing and email marketing
Demonstrate experience with forms of new media including, but not limited to website, social media, video, mobile, and/or e-mail marketing campaigns

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15 Assistant Director Marketing resume templates

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Assistant Director of Loyalty Marketing Resume Examples & Samples

BA/BS in Business, Marketing, or Strategy
3-5 years work experience, including 1+ year in a supervisory position
Expertise in Tessitura CRM System and T-Stats analytic software and/or other comparable CRM systems
Familiar with enterprise Email Marketing platforms, such as ExactTarget, Marketo, etc
Strong, advanced Microsoft Excel skills
Comfortable with HTML/CSS
SQL experience is a plus, but not required
A numbers junkie…obsessed with KPIs and measuring success
Personable and an excellent communicator…can work across multiple teams and personalities
Excited about going outside of comfort zone to try new strategies and evolving current ones
Devoted to the success of your team…enjoy teaching and giving feedback
Passionate about the arts and entertainment industries

Assistant Director of Marketing for Athletics Resume Examples & Samples

Ability to plan, develop, and coordinate multiple projects
Ability to read and write at a level appropriate to the duties of the position
Ability to gather data, compile information, and prepare reports
Strong interpersonal and communication skills, and the ability to work effectively with a diverse faculty, staff and student body
Strong organizational skills and detail oriented
Excellent telephone courtesy, knowledge and experience
Ability to coordinate and organize meetings and/or special events
Knowledge of standard budgeting, and expenditure control procedures and documentation
Ability to interpret, adapt, and apply guidelines and procedures
Ability to make administrative/procedural decisions and judgments
Knowledge of general accounting principles
Ability to develop and maintain recordkeeping systems and procedures
Ability to resolve customer complaints and concerns
Ability to investigate and analyze information and to draw conclusions

Assistant Director of Marketing Resume Examples & Samples

1-3 years of relative experience in collegiate and/or professional sports, marketing, sales, public relations or other similarly related field required
Required organization and time-management skills; must possess strong interpersonal, written and verbal communication skills and creativity
Must be able to work as a team member and independently
Must be able to work some nights, weekends and an occasional holiday
Prefer experience uploading content to in-venue digital displays and managing digital display software

Assistant to the Marketing Director UK & Eire Resume Examples & Samples

Supporting the Marketing Director on a daily basis
By helping to facilitate a smooth flow of communication to and from internal and external colleagues
On diary and email management
By creating and maintaining bespoke presentations
With the daily maintenance of information resources, and by giving general administrative support
By arranging flights, transport, travel schedules
Assisting with expenses
Liaising with the PA to the Managing Director on away days, screenings and other sensitive information
Providing support to the Digital Team
Co-ordination of asset libraries and supply to agencies as required
Responsible for the management of the URL registry and online tracking document
Merchandise management and competition fulfilment
Ad-hoc anti-piracy checks online
Ad-hoc reporting using Infegy, Google Analytics and Insights
Managing vendors and POs on Snap
Experience with PO and expenses systems a must
Excellent ability in Microsoft Office software suite
Ability to create high-level, creative presentations
Interest in the film industry
Previous experience in a PA/Assistant capacity
Avid social media user (Facebook, Twitter, YouTube, Tumblr etc.) either for personal or community use
A passion for digital and technology
An analytical mindset

Assistant Director of Marketing Resume Examples & Samples

Under the direction of the Executive Director of Marketing and Branding, responsibilities of this position include, but are not limited to
Bachelor's Degree in sport administration, business, marketing, communications or a related field
At least two (2) years of experience in college athletic marketing or a related field with a proven successful experience in achieving marketing plan goals
Demonstrate a working knowledge of Microsoft Office Suite (Word, Excel, Outlook) and Adobe Creative Suite (Illustrator, Photoshop, InDesign) with basic graphic design capabilities and understanding
Demonstrated experience with forms of new media including, but not limited to: website, social media, video, mobile, and/or e-mail marketing campaigns
Embody a strong work ethic , possess a desire to work in collegiate athletics, and have strong written and oral communication skills
Ability to work an extensive night and weekend work schedule
General knowledge of NCAA and ACC rules and regulations
Master’s Degree in sport administration, business, marketing, communications or related field is preferred
Demonstrated progressive, results-oriented marketing experience at a NCAA Division I (including FBS football) or professional sports level

Assistant Director for Marketing Resume Examples & Samples

Bachelor's degree in communications, marketing, or public relations and one year demonstrated experience in collegiate athletics in the area of marketing, promotions, or sales; OR,
Any equivalent combination of experience, training and/or education
Experience creating marketing plans
Experience in direct marketing and sales in Division I athletics
Proficient use of Adobe InDesign, Photoshop, and Illustrator
Experience supervising students and working with volunteer groups

Assistant Director of Marketing Resume Examples & Samples

Bachelor’s degree from accredited university
Minimum two years’ experience working in media, marketing, community relations, public relations, and/or social media management
Experience in linking creative content on social media to revenue generation
Candidates who promote and enhance diversity are strongly desired

Assistant Athletics Director for Marketing Resume Examples & Samples

Direct responsibility for all marketing and promotional campaigns, brand development, and game entertainment for the athletics programs and shoulder initiatives in support of the mission of the Appalachian State Athletic Department
Coordinate marketing plans for all Appalachian Athletic programs
Plan promotional events for all sports to gain fan attendance and enthusiasm
Collaborate and work with ticket office and development office to meet department wide financial objectives and goals
Assist ticket office with group, season, and single-game ticket sales and campaigns for football, men’s and women’s basketball, and other sports at Appalachian State
Assist development office with annual campaign penetration
Responsible for the management, coordination, and execution of all in-game elements. Direct responsibility and management of all elements for football and men’s basketball (marketing, budgeting, promotions, sales)
Day-to-day contact for football and men’s basketball programs, video department, IMG; inter-department communications and coordination of marketing, promotions, game entertainment, and programs
Serve as coordinator/producer/director of football, basketball in-venue gameday experience
Supervise, manage and develop marketing department staff
Supervise cheerleading and spirit programs, collaborate with marching / pep band
Cultivate and create on-campus relationships and find ways to partner and support campus endeavors. Establish new and cultivate existing relationships with key influences in the local and regional communities to promote Appalachian Athletics. Work with on-campus organizations to coordinate special events: homecoming, pep rallies, etc
Gather content and distribute weekly gameday emails through database email access
Overall Junior Mountaineer Youth Initiative development; coordinate and supervise Junior Mountaineer Kids Club and Mountaineer Summer Reading Program
Plan, order and distribute all printed promotional materials, and miscellaneous publications
Research collection, understanding and implementation; evaluate all marketing plans and seek feedback from various patrons on best practices within the gameday experience
Plan and negotiate all advertising; development of advertising buys and oversight to football, men’s and women’s basketball ticket trade for advertising value
Work with external operations team on furthering the penetration of annual campaigns and brand awareness through unique events and other points of distribution
Conference and NCAA post-season and championship oversight, conference primary marketing contact

Assistant Director of Athletics Marketing Resume Examples & Samples

Assists in the planning and implementation of efforts to drive corporate partnerships, ticket revenue, gameday attendance, and overall brand awareness for Hartford Hawks Athletics
Creates, executes, and oversees a comprehensive marketing plan for on-campus promotional activities and outreach for University of Hartford students, faculty, and staff; as well as the greater Hartford community
Oversees gameday promotions and entertainment for all sports, including scheduling and coordinating spirit groups, music, national anthem performers, public address announcer, in-arena host of promotions, and public address script
Establishes, cultivates and maintains effective working relationships with internal and external constituencies to increase support and interest for athletic events
Markets Athletics through use of digital media, including social media, web, and more
Coordinates with the athletics communications office to implement marketing/sales campaigns on the athletics website (HartfordHawks.com) and athletics social media sites
Assists with the oversight, scheduling and supervision of part-time and student workers in the Athletics marketing office
Lead and assist with other duties as assigned

Assistant Athletics Director for Marketing Resume Examples & Samples

Direct day to day marketing activities for the eight time national champion men’s hockey program, volleyball program, football tailgating and campus organizations
Direct athletics department strategy for ticketing needs
Direct department and team facebook strategy and contribute to overall social media strategy with external staff members
The official kids club of UND Athletics “Jr. Champions.”
The student support group “NoDak Nation.”
Media buying strategy
Special events such as fan fests
This position oversees two full time employees as well as approximately 15 student interns
Will use excellent communication and organizational skills
Will use their knowledge of NCAA D1 rules and regulations
Perform other duties as assigned
Must have a commitment to NCAA compliance and follow all NCAA, conference and UND rules and regulations
Must provide support and encouragement and ensure the safety and well-being of the student athletes where applicable
4 or more years of D1 or D2 athletics marketing or professional sports marketing experience which can include any combination of full time, graduate assistantships, professional intern positions
Experience with D1 or D2 athletics marketing kids club
Experience with D1 or D2 athletics student support group
Experience with D1 or D2 marketing media buying experience
Experience with D1 or D2 tailgating and homecoming activities
Supervisory experience with student interns and/or full time employees

Assistant Director for Marketing & Promotions Resume Examples & Samples

Working knowledge of the creative process, graphic and web design, and production capabilities
Strong ability to provide effective direction in managing the flow of work
Ability to handle multiple projects and prioritize deadlines in a fast-paced environment
Knowledge of marketing principles
A Professional demeanor. Resourceful and solution oriented. Creative ability
Undergraduate degree, preferably in marketing, mass communications or related field or an equivalent combination of education and related experience
Demonstrated experience in a marketing agency or in-house shop, with traffic coordination preferred
Ability to use MS Office Suite, Adobe Creative Suite, Basecamp or similar project management software
Experience managing social media
Experience working in a marketing office of a professional or intercollegiate sports program/ franchise
Strong verbal and written communications skills

Assistant Director of Marketing & Fan Experience Resume Examples & Samples

Develops, coordinates and executes campaigns that enhance the Ole Miss fan experience for athletic events
Creates, oversees, and coordinates game day scripts
Coordinates the selection, scheduling, and supervision of interns for athletic events

Assistant Director, FAS Development Marketing Resume Examples & Samples

As a manager within FAS Development, participates in decision making and is responsible for carrying out policies and strategies. Demonstrates confidence and judgment in representing FAS Development on digital channels
Manages marketing schedules and day-to-day implementation of broadcast engagement and activation through digital channels, including web, email, mobile and social media, including creating and sending email campaigns, posting/responding on social channels, and testing on all platforms
Partners with the Director to ensure appropriate engagement plans are in place and monitors ongoing activity. Partnering with colleagues throughout Marketing and Communications, ensures that each channel works in coordination with one another for increased effectiveness
Monitors and evaluates analytics related to audience-specific marketing strategies, integrating marketing channels with fundraising efforts, to assesses trends and develop corresponding plans for optimal results. Develops analysis summaries by marketing campaign to inform teams of effectiveness and opportunities for improvement
Serves as team expert on social media, mobile and email best practices, with strong hands-on experience working with email marketing platforms (Salesforce Marketing Cloud, a plus), HTML and CSS, Facebook pages, YouTube, Twitter, Snapchat and Instagram. Experience with multimedia and graphic content creation, editorial planning, and writing/editing
Cultivates favorable relationships with colleagues across departments, including, but not limited to, FAS Development, Operations, HPAC, the HAA, and Alumni and Donor Services and external partners and vendors
In concert with FAS needs, works periodically on special projects in collaboration with the Marketing Director, senior management, and FAS fundraising staff
The above covers the most significant responsibilities of the position. It does not however, exclude other duties, the inclusion of which would be in conformity with the level of the position
Must be highly organized, detail-oriented, and have strong interpersonal and communication skills. Ability to establish and promote good working relationships with peers, alumni volunteers and donors. Must be flexible and possess the ability to prioritize and handle multiple tasks under deadline pressure. Must be able to work independently and take initiative
Must be professional, proactive, collaborative, conscientious, and results-oriented. Must have an optimistic and positive demeanor, good intuition and be able to adapt to changing priorities. Must have definite abilities to innovate, think strategically and conceptually, and display good, sound judgment with a sense of humor. Must be able to influence and persuade others
Must be motivated to learn and be open to change
Strong computer skills, including email marketing platforms, social media channels and data analysis

Assistant Director of Conferences & Marketing Resume Examples & Samples

Responsible for the recruitment of clients, development of promotional materials, and coordination of conference/intern services
Supervise the Coordinator for Summer Conferences and Events
Develop a marketing/sales strategy for the residence halls at Mason as a potential venue for summer conference, workshops, meetings, and retreats that meet the budgetary goals of the department
In collaboration with other university departments, develop a marketing/sales strategy for local businesses and other institutions of higher education for the recruitment of student intern housing that meet the budgetary goals of the department
Develop promotional brochures, audiovisual materials, video presentations, and other tools to recruit and contract with potential conference clients; and coordinate technical and design staffs to ensure that these materials are produced according to specifications; and
Meet annual intern and conference goals for increased revenue
Participates on university committees/projects
Attend residence hall events, town meetings and various department/committee meetings
Adhere to commonwealth and University guidelines regarding making purchases and financial transactions
Some weekend/evening hours are required; and
Core competencies: communication, writing, project management, fiscal management, customer service principles and trends
Excellent oral and written communication skills with demonstrated success with customer service and satisfaction
Excellent organizational and interpersonal skills
Demonstrated knowledge of different social media platforms and analytics
Must have knowledge and experience with Microsoft Office Software Package
Proven ability to manage time effectively
Ability to exercise independent judgment and initiative; and
Ability to work collaboratively in a team-oriented environment
Significant post-degree, full-time experience in marketing, public relations, special events planning, sales and promotions, student activities, or a related field, in order to acquire skills necessary to coordinate conference services for a university
Previous experience in housing conferences and housing assignments within a university housing system
One year experience as a supervisor
Knowledge and experience with Conference Programmer or other major assignment management system; and
Knowledge and experience with marketing in a housing or higher education environment

Assistant to Director Marketing Resume Examples & Samples

Office management of the Director Global Marketing: manage and coordinate agendas, arrange schedules, screen and prioritize mail and phone calls
Coordinate and organize meetings and manage their agenda in line with priorities. Ensure appropriate information and documentation for each appointment
Organize on site and off site team meetings and key global marketing meetings. Ensure all logistical activities such as scheduling events, hotel / conference room bookings, catering, preparing materials, writing memos, coordinate activities liaising with other assistants when necessary
Take care of travel arrangements for the manager, staff and visitors
Prepare and edit presentations and reports considering design and message delivery, generate spreadsheets and charts, maintain databases
Support the onboarding and exit organisation processes for members of the Global Marketing team
Track development against department budget using standard information systems
Take part in meetings and working groups, e.g. Business TV, Newsletter, Communication flow & best practice, SHE
Purchase office supplies for the whole team, maintain office equipment and manage stockrooms, shipment of products / TNT services
File and archive all relevant documents related to the department

Assistant Director of Marketing Resume Examples & Samples

Bachelor’s degree in marketing, business, sports marketing, sports administration or another related field, or equivalent combination of education and experience
Minimum of one to three years of experience as a full-time professional in collegiate or professional sports marketing
Master’s degree is preferred in Sports Administration, Marketing, Communications, or related field
Demonstrated experience (typically a minimum of two years) and a working knowledge of annual intercollegiate marketing processes, issues, considerations, and solutions at the NCAA Division I level
Working knowledge of and ability to

Issue Based Marketing Campaign Assistant Director Resume Examples & Samples

Collaborate with practice leaders and subject matter experts to develop and execute comprehensive, integrated, and multi-channel marketing and communication programs that build prominence around Big Bet issues
Work closely with subject matter experts to determine key issues around which to develop content and campaigns
Direct and manage content development for major events and industry conferences, digital and social media campaigns, advertising and media relations
Develop and manage program budgets; track the return on investment (ROI) of activities; adjust tactics based on effectiveness; and provide reports and status updates to leadership, as required
Collaborate effectively with counterparts across BMC, including those within EY Global Sector, Executive, Service Line and regional BMC teams to ensure marketing and communications programs are connected and reinforced across the enterprise
Create and deploy feedback loops that help inform decision making and ensure effectiveness of messaging and programs
Serve as part of the wider Markets BMC team to drive performance goals and, in particular, assist with the delivery of an integrated marketing and communications strategy and plan
Maintain up-to-date knowledge on brand, marketing, and communications issues and trends; market issues; and their long-term implications for EY within the competencies and sectors supported
Provide strong leadership in coordination with peers to drive performance goals of delivering stakeholder value, quality, and operational efficiency
Serve as an advisor and main point of contact to primary stakeholders being supported for all things BMC related
Experience building, managing and sustaining integrated marketing and communications campaigns within a professional services environment
A thorough understanding of content marketing, including digital content development and delivery principles such as social media campaigns and website/search engine optimization
Experience working with external and internal PR agencies/resources
A proven talent at building relationships and influencing without authority to gain support and commitment from others; mobilizing people to take action; motivating others to meet EY and BMC strategic goals; and effectively engaging with leaders
Experience effectively interfacing with senior leadership and navigating a matrix management structure
Excellent written and verbal communication skills, including proficiency in converting complex technical concepts into compelling market messages
Experience managing or directing teams
Ability to integrate and synthesize information from others; and connect all facets of the business when initiating, developing and implementing marketing and communications projects
Approximately 7 years of related work experience
Bachelor's degree, ideally with a Marketing or Communication major; MBA preferred

Assistant Director of Marketing Resume Examples & Samples

Master’s degree preferred. Emphasis in communication, public relations, or marketing is preferred
Knowledge of marketing platforms and best practices
Background in higher education
Web marketing strategies

Assistant Director of Marketing Resume Examples & Samples

Produce engaging content in the form of photography, short form video and graphic design to effectively promote Army West Point Athletics
Set and maintain standards of excellence for imagery used across all social media platforms
Direct the production and distribution of visual content on all social media platforms (Instagram, Twitter, Facebook, YouTube, etc.) and select venue videoboard content
Projects include hype videos, spirit elements, social media interactives, website features, etc

Assistant Director of PR & Marketing Resume Examples & Samples

4-year bachelor's degree in Business Administration, Marketing, Hotel and Restaurant Management, or related major; 5 years’ experience in a Marketing and PR leader or Assistant Director position
Previously a Director in a 5 Star Hotel within a leading global hotel brand or equivalent agency experience
Experience in GCC is desirable but not essential
Experience of having worked across all segments (leisure and business, group, corporate, transient, meetings and events, F&B, spa, meetings)
Marriott Marketing and PR experience is desirable but not essential
Strong understanding of Marriott brand principles & marketing standards preferred
Fluent in written and verbal English is essential, another language is a plus
Ensures that a correct positioning statement or messaging house exists for the participating properties and that all associates and stakeholders are aware of the Hotel’s positioning. Work on pull through of the positioning to ensure the statement lives and breathes in all departments – Builds, communicates and executes key words and phrases to enhance the statement
Takes part in the Marriott Business Planning Process including the set-up of a Marketing Budget for the organization and individual hotels within the cluster
Ensures the correct corporate policy and standards are followed for all printed and display materials, using Brand Works/Voice where appropriate
Ensures the hotel photographic library is updated and that all images are useable
Works closely with the Director of PR & Marcom on current and future participating Hotel initiatives
Works closely with the Director of PR & Marcom on new Hotel openings
Reports back to key stakeholders on a monthly basis in relation to marketing trends, competitor analysis, consumer websites, ROI tracking
Coordinates with hotel sales and revenue management leaders to ensure that the content, timing and execution of local Dubai Marketing initiatives are appropriate to each hotel’s needs and aligned with their strategy
Creates, implements and manages the participating hotels marketing communications plan with the Director of PR & Marcom as part of the overall communications program, which maintains and enhances the stature of the hotel, its personnel and services. Including; local advertising, printing, radio, direct marketing and all e-channels, through a close working relationship with eCommerce
Supervise the relationship between hotels, designers, agencies and printers, ensuring brand integrity is protected and promotional messages are delivered when dealing with 3rd party agencies
Provides technical guidance to suppliers and hotel/staff and is viewed as a Marketing expert, ensuring the production of quality, cost-effective collateral
Develops marketing initiatives to reinforce the Marriott Rewards Program within the UAE Market Organization, increasing database and using the loyalty program as a proper sales tool
Ensures corporate and regional marketing initiatives are pulled through at the property and market level
Monitors and produces reports with detailed ROI on all promotional activities and marketing campaigns
Is accountable for managing the department budgeted expenses related to marketing and print for both internal and external usage
Maintains a steady flow of information which favorably presents the hotel, its personnel and activities to the various target audiences
Works collaboratively with local, regional and national resources to build awareness and increase exposure for the hotels and restaurants (i.e. DTCM)
Selects the best opportunities for the Cluster based on market conditions and hotel needs
Uses creative selling abilities to obtain maximum exposure through travel journalists and media outlets. Create ideas and feature stories for articles for the media to genuinely use, together with articles and items such as newsletters for internal and external associates and guests
Is sensitive to all aspects of the hotel keeping business which might be translated into publicity either positively or negatively
Solicits new media outlets and travel media individuals, arranges for news presentations and personal appearances on radio and television. Conceives appropriate subjects (ideas) and arrange appropriate news coverage of company and hotel executives and celebrities who might visit the hotel (with appropriate respect of privacy)
Maintains effective relationships with trade, advertising and printing industries, existing and new travel writers and local media to ensure future exposure. Activities include calls, entertainment, FAM trips, trade shows, etc
Creates and sets the direction for promotional programs for food and beverage, rooms, health club and spa, meeting and events, weddings and catering departments, together with the design of an effective ROI methodology
Develops relationships within community to strengthen and expand customer base for group/catering sales opportunities
Creates contracts as required for location photo shoots, trade agreements, etc. with appropriate approvals
Supervises individual and group media visits, to ensure accurate, complete and effective communications are provided by property champions to visiting journalists, publicity or promotions
Identifies and supervises community service activities in conjunction with the public image and needs of the properties
Holds team accountable for measuring and tracking PR & Marketing Communications Campaign performance, ROI and analytics providing reports and improvement suggestions
Ensures Marriott Communication Channels are optimized and develop Marriott Loyalty Program Campaigns to increase hotel revenues and generate awareness, ensuring a quarterly marketing and promotions calendar exists for Marriott.com activities
Ensures increased awareness within the travel media community including events to gain exposures and grow revenue in the restaurant outlets
Works closely with the eCommerce Department to ensure hotels are well represented on all Marriott websites and third party websites, ensuring Brand Standards are obeyed, proper photography and text is being used, highlighting new links and synergies to the hotel web sites and associated dining site from local travel, hospitality, attraction and other appropriate attractions
Provides strategic counsel and guidance, issues statements and supports Executive Teams at hotels as well as the Cluster PR and Marketing Team
Directs all creative print fulfillment; ensuring corporate brand standards and legal compliances are met and incorporated into collateral
Reviews and approves all press communications including press releases, media kits and sales information
Reviews and approves ad layouts, copy, selected photography and provides creative expertise for local/regional ads
Works closely with Sales to distribute newsletters and promotions
Directs Marriott-sourced online opportunities along with the Marketing and ecommerce Managers (e.g., Marriott Rewards e-mails, individual property e-mails, promotional listings on Marriottrewards.com)
Leads the Marketing and PR team in the development of hotel campaigns, acting as the go-to person for all managers
Conducts bi-annual and annual reviews of the Managers, Assistant Managers and Executives in each of the Marketing and PR disciplines within the Cluster
Leads regular Marketing and PR meetings with all stakeholders ensuring the implementation of PR and Marketing plans and optimization of the properties’ budgets

Assistant Director of Marketing & Audience De Resume Examples & Samples

Makes significant contributions to the definition, design and implementation of FAC marketing and public relations plans, which could include branding; development of promotional collateral; research, planning and purchasing for print, broadcast and online advertising, direct promotions and public relations
Develop and execute a strategic and integrated digital content social media strategy to grow the UMass Fine Arts Center's(FAC) online, e-mail, social media, and new media marketing activity; in order to strengthen affinity and participation of key audiences; recruit and manage new social media volunteer networks to broaden and diversify communications through personal and professional networks; create and manage content for all major social media channels; regularly monitor and engage in existing social conversations; develop and analyze metrics to demonstrate reach and relevance of all social media campaigns
Serve as managing editor of FAC communications and marketing initiatives including Playbill production: consult with internal and external constituents to identify and select topical articles, profiles or other information of interest for publication; conduct associated research and interviews; review and approve written content in consideration of messaging goals and desired outcomes; develop and manage distribution schedules for numerous e-newsletters, social media campaigns, publicity plans and other publications as assigned
Write and/or edit content for a variety of FAC communications across multiple media channels, including newsletter articles, website text, event promotion/registration pages, promotional emails, social media posts, press releases, speaking points, video and PSA scripts, marketing copy and other informational collateral such as table tents and posters
Coordinate with internal and external constituents to manage the review and approval process for all electronic and print communications; ensure all written content appropriately represents and communicates intended themes and messaging; proof content for grammatical and informational accuracy; coordinate activation and/or distribution of approved event registration pages, web content and emails
Collaborate with a wide range of internal and external constituents such as media representatives, advertisers, campus, Five College and community representatives, local business vendors and audience members with a goal to strengthen and diversify participation of key target audiences in FAC programs. Plan, coordinate and participate in promotional events and activities in support of key programs and FAC events
Bachelor's degree in Business, Marketing or Communications or related field and 3 years of experience in market research, marketing, communications, advertising, social media, promotions or public relations
Knowledge of promotional strategies, online marketing and market research
Excellent communication, project management, analytical, writing, and interpersonal skills
Knowledge of content marketing and all aspects of digital and social media marketing
Required to work some nights and weekends

Assistant Director of Marketing Resume Examples & Samples

Assist with sponsorship cultivation opportunities by identifying sponsors for solicitation and cultivating existing relationships; this includes making new sales calls to potential sponsor prospects
Help lead efforts to increase season ticket sales
Work with current sponsors to help fulfill their specific promotions
Implement advertising campaigns for specific sports
Promote athletic events by designing materials, utilizing campus e-mails, campus TV’s, flyers, social media, campus and student organizations
Work with community groups, guest acts, and large groups to entertain and enhance the game day atmosphere
Write game scripts including the timeline for band, dance, and cheer
Lead on-court promotions and coordinate crowd giveaways with sponsors
Orchestrate video board graphics and audio
Schedule and organize live National Anthem performances, halftime acts, and special presentations for specific sports
Minimum 1 years’ sales/marketing/development experience required
Demonstrated understanding of marketing, college athletics and revenue production required
Minimum 1 years’ experience in NCAA Division I Athletic Department preferred
Strong interpersonal skills and ability to work with others
Top-notch customer service skills and commitment to fan experience
Ability to develop and maintain relationships with potential sponsors and donors
Ability to think creatively and act independently
Ability to manage a flexible schedule, including travel and attendance at all home and select road athletic events

Assistant Director of Advertising & Marketing Resume Examples & Samples

Ensures compliance with University policy, State and Federal Regulations
Develops and manages processes and systems to ensure efficient and effective workflow and support the strategic plan of the university, college, department or division
Oversee collaborative, external relationships and opportunities to develop and enhance the identification, service, recruitment and retention efforts for the program
Creates and facilitates program curriculum to ensure that students meet goals and identified learning outcomes
Serves on the Orange Media Network Leadership Team assisting in creation of long term strategies, goals, staffing plans, funding, and OMN organization
15% BRANDING LEADERSHIP AND ADVISING
8+ years of full-time, professional advertising, promotions or marketing experience
5+ years of professional newspaper and/or magazine experience
1) A resume/CV; and
2) A cover letter indicating how your qualifications and experience have prepared you for this position

AS Productions Assistant Director for Marketing & Assessment Resume Examples & Samples

Why are you interested in working for the Associated Students?
Why are you interested in working in this position?
What specific skills, knowledge, and/or experience (paid and volunteer) do you have that would help you be successful in this position?
Will you be available for all mandatory AS Staff Development events (this will not conflict with school) Fall Training between September 05th – September 15th?
What is your schedule of availability for a job interview?

Assistant Director of Marketing & Fan Experience Resume Examples & Samples

Two years progressive marketing, promotions and in-game promotion management
Strong interpersonal, customer service, motivational and (verbal and written) communication skills; including the ability to speak before groups
Ability to influence and build work relationships among a diverse workforce at all levels necessary
Must be creative, extremely detail oriented, and meticulous
Excellent ‎organizational, project management, and problem-solving skills
Ability to effectively meet established deadlines in a timely manner
Must possess a learning orientation to changing technology impacting athletics marketing, promotions and communications processes
Computer proficient in Microsoft Office and Adobe Creative Suite
Strong familiarity with social media platforms for business/marketing purposes
Must be able to maintain a flexible work schedule; including night and weekend work as it relates to athletic events
Valid Indiana Driver's License and ability to travel
Ability to lift and carry 10 to 25 pounds frequently and up to 40 pounds occasionally

Assistant Director of Marketing Resume Examples & Samples

Experience with marketing and social media analytics to measure effectiveness of marketing initiatives, as well as experience with faciliitating customer surveys
Excellent computer skills, including proficiency in Mac OS, Microsoft applications, HTML, Adobe InDesign and Adobe Photoshop
Experience with email marketing and social media tools such as Constant Contact, Facebook, SnapChat, Twitter, LinkedIn, Instagram, Google Analytics, video editing and mobile applications. Knowledge of emerging technologies
Strong interest in and passion for sports and college athletics
Ability to develop relationships with a wide variety of internal and external constituents
Results-driven, pro-active approach
Experience working with consultants and/or external agencies
Ability to work evenings/ weekends and travel to select events
Demonstrated ability to manage projects and supervise staff
Proven ability to work independently and multi-task; and

Assistant Director of Marketing & Conferences Resume Examples & Samples

Bachelor’s degree in communications, marketing, business, hotel managements, or related field
Experience coordinating concentrated marketing, outreach, and social media communication
Good computer skills
Strong interpersonal skills including excellent written and verbal communication skills
Excellent organizational skills and ability to manage time effectively
Demonstrated project planning success
Demonstrated success as a team player
Demonstrated commitment to social justice and diversity
Masters Degree in related field
Significant post-degree, full-time experience in marketing, public relations, special events planning, sales and promotions, higher education, or a related field

Director of Ticket Operations & Assistant Director of Marketing Resume Examples & Samples

Effective management and oversight of all ticket office functions, including personnel supervision, game-day ticket operations and policy development
Responsible for accurate bookkeeping and reporting of all revenue
Effective resolution of all customer service issues at all point of sale locations and at athletic events
Responsible for having a comprehensive knowledge of all NCAA rules and procedures governing complimentary ticket admissions, official visit complimentary ticket admissions, and unofficial visit complimentary ticket admissions
Responsible for a comprehensive knowledge of all NCAA rules and procedures governing student-athlete will-call lists
Responsible for effective participation in game day operations
Accountable for effective vendor relationships and securing favorable economic terms with all relevant third parties such as ticket agencies. Responsible for the performance of all relevant external ticket operation vendors
Effective creation and maintenance of computer database for accurate accounting and tracking the following: actual vs. projected sales for evaluating marketing strategies; program sales performance and spectator attendance for each event; complimentary tickets and to determine seating priority for season ticket seat assignments
Responsible for setting and meeting assigned ticket sales P&L projections
Ensuring inventory control, sales methods, cash handling, sales performance expectations, employment conditions and evaluation, etc
Responsible for the timely updating of all facets of the ticketing website
Responsible for effective management, hiring, scheduling, training and evaluating of assigned athletic event staff
Preparation and maintenance of a master ticketing/promotions calendar of all Athletics sport and special events
Ensuring effective management of all public requests, season tickets, execution of mail order and telemarketing sales strategies
Responsible for strategically designating seat assignments for season ticket holders, group ticket sales, and others. Make recommendations to senior staff for group ticket packages
Ensures appropriate management of consigned tickets to and from member NCAA institutions
Responsible for the on-going evaluation of athletic ticketing operations and has independent discretion to create and implement changes, as needed
Responsible for maintaining ticket operations budget. - Exercises independent discretion on all purchases and budgetary decisions for the ticket office
Responsible for ticket distribution at select postseason and other away games as needed
Demonstrated experience with third party ticket buyers is preferred
Demonstrated design software experience such as Photoshop, etc. is desirable
Demonstrated direct marketing experience is preferred
Previous experience coordinating volunteers and students is preferred

Assistant to Marketing Director Resume Examples & Samples

Commercial education/apprentice degree (Kaufmännische Ausbildung) in business administration or similar qualification
Minimum 3 years’ experience in a similar position
Experience in business travel and meeting organisation
Experience in the FMCG business
Very good IT-Knowledge (Windows, Office, specially Word, Excel, PowerPoint, Outlook)
Solid knowledge in budget and cost controlling
Strong communicator capable of building strong working relationships
Teamplayer and open personality
Entrepreneurial thinking and „Hands on“ mentality
Excellent organisationial skills
Time management & priority setting skills
Resilience &pPersistence
Results oriented working style
Confidential & trustworthy
Open to learn new things
Good with numbers
Living of our core values: achievement, entrepreneurship, ownership and partnership
German: native

Assistant Athletics Director for Marketing Resume Examples & Samples

Develop, implement and execute a comprehensive marketing plan for all sports, with an emphasis on increasing revenue, raising attendance, and enhancing in-game promotions to maximize the fan experience
Assume overall responsibility for all in-game marketing and promotions associated with assigned home athletic events, to include but not limited to: the production of run of show timelines and public address scripts, operation and production of video boards, organization of in-venue music and time-out coordination with band, cheer and dance, as well as activation of sponsorships
Develop and implement an aggressive advertising plan to increase awareness for assigned sports through print and electronic media, outdoor advertising, web content, community partners, and social media platforms
Develop and implement strategies to increase and maintain high levels of student involvement
Develop new ways to promote the UIW Cardinals as a local and national brand
Establish and reinforce sound processes for effective analyses of advertising campaigns, ticket sales efforts, email campaigns, lead-generation tactics, grassroots executions, etc
Spearhead the database marketing strategies for the athletic department
Work hand-in-hand with Alumni office to drive strategic growth, and potential donors
Lead and continue to develop athletics department strategic plans
Execute other duties as assigned
Demonstrate experience with forms of new media including, but not limited to website, social media, video, mobile, and/or e-mail marketing campaigns
Embody a strong work ethic, have a desire to work in collegiate athletics, and have strong written and oral communication skills
Be able to work an extensive night and weekend work schedule
Have knowledge of NCAA and Southland Conference rules and regulations
Experience with database marketing and email marketing
Excellent communications, management and collaborative skills
Sports marketing experience preferred
Proficient in Microsoft Office, Excel, Word, Power Point and other computer skills required
Ability to prioritize multiple tasks, proactively problem solve and be highly organized
Ability to work effectively with individuals from diverse communities and cultures
Employee shall adhere to all applicable rules and regulations of the University, the Conference, and the NCAA

Assistant Director of Business Intelligence & Marketing Resume Examples & Samples

Business Intelligence Management
Ability to understand industry and data trends and translate into reports; ability to gather, transform, and present data in an organized and meaningful way
Skilled in applications for data querying and data report writing
Proficiency in designing reports using data analysis software and reporting tools, such as MS Excel, Access, Cognos, Tableau, Google Analytics, Hootsuite, SiteImprove, and SPS and SPSS Modeler
Expert ability working with spreadsheets to analyze and manipulate data
Ability to speak and write effectively and give professional presentations
Ability to adapt and perform in a fast-paced, rapidly changing environment
Ability to work both independently and collaboratively
Ability to coordinate multiple events and activities while maintaining focus on details and outcomes
Knowledge in current Internet standards, including Web browsers and browser specifications
Ability to teach technology, reporting, etc. to staff with various levels of computer proficiency
Potential to motivate and lead to reach objectives both independently and with the group
Master's level coursework
Three or more years of relevant experience
Publication and digital marketing experience
Experience with website maintenance
Demonstrated experience in enhancing data quality and data analysis techniques
Experience in a higher education institution
Experience identifying and assessing technology and methods for reporting data
Experience with web authoring tools
Proficiency with various relational database management systems
Experience with Banner
Cover Letter

Assistant Athletics Director for Marketing Resume Examples & Samples

Develops and conducts the sports marketing program for intercollegiate athletics; Oversees production of all print, electronic, and other media advertising
Cultivates corporate partners and sponsors
Manages Game Day sponsorships
Responsible for promoting ticket sales
Develops and implements appropriate promotional and marketing programs to enhance program visibility and support to enhance attendance at Northwest athletic events--Must have promotional plan for ALL sports (to be approved by the Director of Athletics and marketing details approved by the Marketing office)
Produces written game scripts for home games
Monitors and maintains all aspects of the athletics department's licensing program, including coordination with external vendors
Oversees the operations of the video scoreboard in football and the sound systems in football, volleyball, basketball, soccer, baseball, and softball as a part of the game-day experience
Supervises student assistants or part-time labor as part of the video board or sound systems operations or promotional activities
Supervises and conducts the athletics internship program for marketing and promotions
Assists the Director of Athletics with special projects as assigned
Works closely with the University Marketing office to coordinate and implement messaging, design, and provide support for University marketing plan