Crm Executive Resume Samples

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KS
K Schmeler
Kobe
Schmeler
21934 Lindsay Ports
Dallas
TX
+1 (555) 805 1491
21934 Lindsay Ports
Dallas
TX
Phone
p +1 (555) 805 1491
Experience Experience
Dallas, TX
Crm Executive
Dallas, TX
Schmidt-Shields
Dallas, TX
Crm Executive
  • Planning, implementing and evaluating marketing campaigns within budgets and deadlines. Ensuring budgets are met and kept within plan
  • Setting up, delivering and deploying direct marketing campaigns across multiple direct marketing channels – the primary focus will be email
  • Supporting & assisting the CRM Manager with the budget planning process and marketing plan development
  • Working with the wider marketing team to ensure there is inspiring and relevant content for use within CRM programmes
  • Briefing suppliers and creative design agencies and work with them to scope, plan and manage the execution and creative design of campaigns
  • Supporting the operational design and delivery of customer programmes in a highly targeted and relevant way, to deliver maximum value to and from each customer
  • Conducting seasonal campaign reviews in preparation for forward planning
New York, NY
International CRM Executive
New York, NY
Bruen, Lynch and Runte
New York, NY
International CRM Executive
  • Work closely with the country managers and the wider international commercial team to ensure overall improvement of international CRM activity
  • Working closely with the data team to ensure all international CRM plans are integrated into the overall CRM plan for Paddy Power Betfair
  • Implement feedback and analysis driven improvements across all international CRM campaigns
  • A great team player who can work well with many different stakeholders across multiple locations
  • Willingness to support other members of the wider Paddy Power Betfair CRM team during times of high campaign volume, such as Cheltenham or the World Cup
  • Planning, building, designing, testing and executing all international CRM campaigns using a multitude of channels such as email, SMS and push notification
  • Knowledge of ESP software such as Adobe Campaign or similar
present
Chicago, IL
Email Marketing & CRM Executive Login to Save This Vacancy
Chicago, IL
Keeling, D'Amore and Cassin
present
Chicago, IL
Email Marketing & CRM Executive Login to Save This Vacancy
present
  • Assist planning of emails by working with key stakeholders from Category Trading and Trade Card teams, as well as considering seasonally relevant themes, external events and competitor activity
  • Brief the external design agency to create first class customer emails that achieve business objectives
  • Carry out competitor reviews to establish best in class email design and strategy
  • Assist planning and implementation of dynamic content
  • Develop a plan and carry out multi-variant testing
  • Review and check email campaigns prior to sending
  • Feedback on the email design and liaise with the Category Trading/Trade Card teams to collate their feedback
Education Education
Bachelor’s Degree in Business Related Studies
Bachelor’s Degree in Business Related Studies
University of Central Florida
Bachelor’s Degree in Business Related Studies
Skills Skills
  • Posseses good attention to detail
  • A strong customer focus with the ability to analyse data and make recommendations
  • Excellent verbal and numerical skills with a high level of attention to detail
  • Basic HTML knowledge
  • Operationally proficient with the ability to plan, prioritise and deliver with clear results
  • Strong stakeholder management skills
  • Excellent written and verbal communication skills
  • Demonstrate passion for CRM, database, social and digital marketing.. Good knowledge of direct and data-driven marketing theory and practice; testing, segmentation and targeting, campaign management, campaign analysis and customer profiling
  • Strong communication skills
  • A team player with excellent interpersonal skills; able to work in matrix management arrangements and be deployed to different teams and projects to proactively make improvements to working practices
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15 Crm Executive resume templates

1

Crm Executive Resume Examples & Samples

  • You will be numbers focused. Primarily, the CRM Executive will support the successful delivery of existing player revenue against set targets. Secondarily, you will be responsible for player engagement KPI's for a broad customer base, including NPS, APD, lifetime tenure
  • You will assist in the development of a tailored Player Relationship Management scheme through deep segmentation, predictive modelling, promotions application and communication strategies
  • You will continually evaluate and improve marcomms through all online/offline and direct/indirect channels
  • You will ensure application of brand consistency across all marcomms
  • You will provide a clear campaign reporting and evaluation programme (with the support of the BI team) for all engagement marketing spend which demonstrates the business impact e.g. satisfaction, engagement, churn, ROI
2

Crm Executive Resume Examples & Samples

  • Plan, deliver and deploy direct marketing campaigns across multiple direct marketing channels
  • Assist senior campaign managers in the design of customer journey plans (e.g. welcome, retention, discovery) using behavioural and usage data to personalise communications and drive behavioural change that deepens engagement
  • Brief suppliers and creative design agencies and work with them to scope, plan and manage the execution and creative design of campaigns
  • Implement test and learn approaches to inform the development of the long term direct audience engagement strategy and capabilities
  • Work closely with the Campaign Management Platform Product Manager to ensure audience journey designs are technically configured and executable within the solution
  • Monitor, analyse, measure and report direct marketing campaign success and learnings
  • Provide general administrative assistance to the wider Direct Audience Engagement team. General
  • Drive efficiency and effectiveness in everything the BBC delivers to provide value for money for BBC licence fee payers
  • Comply with all relevant BBC safety rules, procedures and guidelines, and be aware of responsibilities under the BBC safety policy
  • Comply with the BBC’s policies on Diversity and to apply the principles of the policy when carrying out the role
  • Contribute to making M&A a fantastic place to work and to attract and motivate the best people
  • Demonstrate passion for CRM, database, social and digital marketing.. Good knowledge of direct and data-driven marketing theory and practice; testing, segmentation and targeting, campaign management, campaign analysis and customer profiling
  • Hands-on practical experience of multi-channel campaign management platforms including (ideally) email, social broadcast, social listening, SMS and push app notifications
  • Practical experience in executing multi-channel customer lifecycle journeys utilising traditional get, keep and grow CRM frameworks to drive engagement, retention and advocacy
  • Understanding in utilising data sets for list segmentation and contact targeting
  • Operationally proficient with the ability to plan, prioritise and deliver with clear results
  • A team player with excellent interpersonal skills; able to work in matrix management arrangements and be deployed to different teams and projects to proactively make improvements to working practices
  • Self-reliant, resilient and proactive with a high motivation to make things happen, deliver effectively and efficiently
  • Understanding of data and databases, data protection legislation and application
  • Hands-on experience and skills with a range of social media management tools, preferably to include Brandwatch, Spredfast, Social Flow or similar
  • Record of campaign delivery success in the field of CRM, direct and digital marketing
  • Proven experience in delivering a high volume of quality work, juggling multiple tasks in a fast-paced environment
  • Experience in providing campaign management solution platform support and technical assistance
  • Experience of list selection and contact targeting
  • Demonstrable experience in testing, UAT and QA with a ruthless attention to quality and detail
  • Evidenced experience of, and aptitude for, working in a highly matrixed environment managing competing demands and objectives from disparate teams
  • Up-to-date knowledge of social platforms and the broadcasting or publishing industry and a demonstrable passion for the BBC and digital media
  • Basic HTML coding and Photoshop experience preferable
3

Senior CRM Executive Resume Examples & Samples

  • A minimum of two years CRM experience, preferably from MNCs
  • Positive working attitude with strong analytical and quick problem solving skills
  • Hands on experience in customer related analytic projects and marketing campaign implementation, and knowledge to measure marketing activity performance and transaction driven
  • Experience in SAS
  • Good business acumen, learning agility and passionate in the industry
  • Excellent organizational and communication skills
  • Computer literate with experience in Excel, Word and PowerPoint
  • Excellent command of spoken and written English, Chinese and Mandarin
  • Candidates with less experience will be considered as CRM Executive
4

Senior Retail Marketing & CRM Executive Resume Examples & Samples

  • University graduate
  • Good command of Chinese and English
  • 4 years’ experience in CRM/ retail industry; beauty industry in preferable
  • Retailing marketing/ CRM experience
  • Good analytical skills and numerical sense, excellent communication, coordination and organization skills
  • Independent, proactive, detail mind, able to perform multi-tasks and work under pressure
  • Advanced level of MS Excel usage (e.g.: Pivot table, V lookup) and Power Point
5

Crm Executive Resume Examples & Samples

  • Setting up, delivering and deploying direct marketing campaigns across multiple direct marketing channels – the primary focus will be email
  • Assisting senior campaign managers in the execution of customer journey plans (e.g. welcome, retention, discovery) using behavioural and usage data to personalise communications and drive behavioural change that deepens engagement
  • Briefing suppliers and creative design agencies and work with them to scope, plan and manage the execution and creative design of campaigns
  • Assisting senior campaign managers to implement test and learn approaches to inform the development of the long term direct audience engagement strategy and capabilities
6

CRM Executive M&s.com Resume Examples & Samples

  • Experience working within eCRM/email marketing is essential
  • Experience in using the ESP Exact Target is ideal and previous experience using a known ESP is essential
  • Experienced in analysing and reporting on KPI’s across campaigns, and providing recommendations for increased performance
  • Knowledge of key email fundamentals (spam compliance, deliverability, bounces etc.)
  • Good understanding of A/B testing, website usability and conversation optimization
  • Creative mindset with an eye for detail and quality
  • Ability to prioritise multiple tasks and work to strict and tight deadlines whilst remaining calm when under pressure
  • Self-motivated and confident in taking on the responsibility of new challenges
  • Comfortable working in a matrix structure; demonstrates flexibility and professionalism in an environment where change is constant
  • Able to manage day-to-day relationships with internal stakeholders to execute campaigns accurately on budget and on time
7

Crm Executive Resume Examples & Samples

  • Responsible for deploying CRM campaigns across email and push notifications
  • Coordination of campaign assets across multiple stakeholders
  • Daily monitoring of email program send volumes to verify proper operations and identify potential program issues
  • Support customer targeting (group building, list generation, control groups etc) through Audience Builder and other SFMC tools
  • Optimise email newsletter deployment and deliverability
  • Monitor and maximise email delivery and rendering across all major platforms, email clients & multiple devices
  • Email reporting, utilising Salesforce Marketing Cloud, Omniture and Customer Database to facilitate detailed understanding of email programmes and customer behaviour
  • Bachelor's degree, ideally in Direct Marketing / Business
  • Experience in email marketing and ESPs (ExactTarget, Neolane, Responsys, Silverpop etc.)
  • Strong problem solving skills and confidence in manipulating data in Excel and other tools
  • Good familiarity with HTML and Photoshop
  • Basic programming language knowledge is a benefit
  • Proficiency in Microsoft PowerPoint, Excel, and Word
  • European Languages desirable
  • LI-KG
  • HJI123
8

Crm Executive Resume Examples & Samples

  • Ensure activity for the week is clearly planned and prioritised and track that all activity is delivered to schedule, budget and standards
  • On a daily, weekly and periodic basis perform relevant audit checks to ensure the integrity of the email marketing database
  • Set up new campaigns in the email platform, source materials needed, check targeting rules and validate links before approving emails for delivery
  • Ensure all email output is of appropriate quality and complies with all relevant BBC & BBCW guidelines and procedures. Ensure the correct functioning of escalation and issue management procedures
  • Be the ‘goto’ person for all email campaign questions; give guidance and support to regions, brands and products; manage simple technical queries with our suppliers
  • Previous experience of working with an Email service Provider is essential
  • Keen eye for detail is absolutely essential
  • Knowledge of HTML also essential
  • Good communication skills are absolutely essential
9

Marketing & CRM Executive, Estée Lauder Resume Examples & Samples

  • Bachelor degree in business related studies or marketing
  • At least 5 years CRM experience, preferably from beauty / retail industry / FMCG / MNCs
  • Hands on experience in marketing campaign implementation, customer related analytic projects and knowledge to measure marketing activity performance and transaction driven
  • Excellent data analytics and customer metrics measurement skills
10

Crm Executive Resume Examples & Samples

  • College graduate with 2-3 years experience in related industry
  • Trade Marketing or filed experience with department stores are preferred
  • Diligent, honest, positive and hardworking
  • Ability to handle project independently
  • Initiatives and self starter
  • Care and further to details
  • Passionate with high energy
11

Crm Executive Resume Examples & Samples

  • Previous Salesforce administration experience, with a strong understanding of best practice and functionality
  • Strong understanding of Salesforce technical requirements, system configuration, and user requirements
  • Proficient in custom objects, validation rules, workflows, reporting, dashboards, assignment rules, and formula fields
  • Work proactively, positively and collaboratively with employees and customers at all levels to ensure constructive team working and problem solving
  • Strong analytical skills, including a thorough understanding of how to interpret business requirements and translate them into effective solutions
  • Must have excellent verbal and written communication skills as well as the ability to interact professionally with a diverse group of executives, managers and subject matter experts
  • Strong numerical skills, be comfortable preparing/analysing large amounts of data and able to spot trends/anomalies
  • Must also be able/keen to research to deliver robust recommendations to the business
  • Good command of all Microsoft Office
  • Must be able to manage own time and priorities in line with business and departmental objectives
  • Must be able to manage multiple work streams
12

Egaming CRM Executive Resume Examples & Samples

  • Planning, building and executing all gaming related marketing campaigns using a multitude of channels
  • Work closely with the data team to ensure all plans are integrated into the overall plan
  • Work closely with the eGaming Marketing Manager to ensure business requirements are met
  • QC marketing campaigns for execution across a multitude of channels
  • Implement feedback and analysis driven improvement of communications
  • Acquire and retain a good understanding of all Betfair gaming products
  • Work closely with the gaming team to ensure overall improvement of gaming CRM activity
  • Experience owning and executing CRM campaigns in a fast paced environment
  • Experience using CRM systems and planning tools
  • Experience analysing CRM KPIs, highlighting patterns and suggesting improvements
  • Experience working with third parties or creative agencies
  • Experience working with HTML code using tools such as dreamweaver
  • Experience working in the gambling industry
  • Experience using an ESP such as Adobe Campaign
  • Experience working at pace and liasing with a number of different teams
  • An interest in sport or gambling
13

Crm Executive Resume Examples & Samples

  • To implement the segmentation of the brand database to drive customer programmes and improve long term profitability of the customer file
  • Execution of individual campaigns from the customer communications plan including creative execution, customer selection, test activity and results to drive the sales plan
  • Planning, implementing and evaluating marketing campaigns within budgets and deadlines. Ensuring budgets are met and kept within plan
  • Conducting seasonal campaign reviews in preparation for forward planning
  • Supporting & assisting the CRM Manager with the budget planning process and marketing plan development
  • Educated to degree level of equivalent in a relevant field
  • Previous marketing work experience, ideally from a fashion/retail environment
  • A strong work ethic and ambition
  • Experience of contributing towards a successful team
  • A strong customer focus with the ability to analyse data and make recommendations
  • The ability and confidence to communicate effectively at all levels
  • Excellent verbal and numerical skills with a high level of attention to detail
  • PC literate and competent user of MS Excel and other MS Office programmes
14

Crm Executive Resume Examples & Samples

  • Work with key stakeholders across the marketing department to design campaigns that retain, upsell, win back and drive loyalty amongst our customer base
  • Set up the target audience for these campaigns
  • Build HTML email templates
  • Brief our copy writers and design teams for content
  • Get sign off from key stakeholders
  • Become a super user of Adobe Campaign marketing automation software as well as a basic user of the Adobe marketing cloud
  • Track and report on the performance of campaigns
  • A/B test targeting, copy and creative concepts and use the results to improve the performance of campaigns
  • Track competitor performance and report on it
15

Betfair UK&I CRM Executive Resume Examples & Samples

  • Plan, cost, build and execute CRM campaigns (for Sportsbook and Exchange) based on specific customer segmentation, campaign or behavioural change objectives
  • Work closely with the International CRM team to produce coherent and high performing Sports marketing plans delivering against business and product KPIs including: repeats month on month, reactivations and customer engagement KPIs such as opens, clicks and unsubscribes
  • Help the UK & IE CRM Manager to manage the CRM budget to meet the desired balance between ROI and spend
  • Ability to work at a fast pace, whilst still showing meticulous attention to detail
  • Ability to understand the implementation of sophisticated customer segmentation
  • Experience of understanding and using campaign and business performance data
  • Ability to integrate and build strong working relationships with operational and commercial teams as well as other parts of the marketing department
  • Highly organised and focused
  • Knowledge of CRM systems and processes (ESP software, planning tools & Excel)
  • Ability to work with raw data to analyse campaigns and draw useful conclusions
  • Ability to edit HTML and QC the coding of others to a high level
  • Knowledge and experience of using Google Analytics and/or Tableau
  • Degree level education in a relevant field
  • At least one years’ experience working in a CRM team at a fast paced organisation
  • Displays good subject knowledge in sports events and/or gambling
16

International CRM Executive Resume Examples & Samples

  • Planning, building, designing, testing and executing all international CRM campaigns using a multitude of channels such as email, SMS and push notification
  • Working closely with the data team to ensure all international CRM plans are integrated into the overall CRM plan for Paddy Power Betfair
  • Working closely with the international CRM manager to ensure all commercial business requirements are met
  • Implement feedback and analysis driven improvements across all international CRM campaigns
  • Acquire and make use of a good understanding of the international gambling space, including region specific legislation and marketing restrictions
  • Work closely with the country managers and the wider international commercial team to ensure overall improvement of international CRM activity
  • A great team player who can work well with many different stakeholders across multiple locations
  • A desire to question the status quo and look for opportunities to improve both processes and campaigns
  • The ability to learn quickly and retain key information such as regulatory differences between regions and best practices when using marketing tools
  • Willingness to support other members of the wider Paddy Power Betfair CRM team during times of high campaign volume, such as Cheltenham or the World Cup
  • Analytical capabilities with tools such as Microsoft Excel, Tableau or Google Analytics
  • Knowledge of ESP software such as Adobe Campaign or similar
  • Ability to understand and edit the HTML code of digital marketing communications
  • Organisational skills needed to compile and manage a CRM plan servicing many regions
  • Degree level education, preferably in marketing or similar
  • Experience using ESP software, not imperative, but preferred
  • Knowledge of CRM accrued through experience working in a CRM or marketing team
  • Experience marketing in several languages, not imperative, but preferred
  • Fluent in a second language such as Danish, Spanish or Portuguese, not imperative, but preferred
17

Crm Executive Resume Examples & Samples

  • Passionate about direct customer relationship marketing, with a customer centric approach
  • Experience in a CRM function or database marketing role
  • High levels of attention to detail
  • Self-starter with lots of initiative
  • Knowledge of HTML coding, specifically relating to Email
  • Knowledge of SAP and SAP CRM
  • Experience of using multiple Email Service Providers
  • Educated to degree level (or equivalent) in a marketing or business related subject
18

Crm Executive Resume Examples & Samples

  • Supporting the operational design and delivery of customer programmes in a highly targeted and relevant way, to deliver maximum value to and from each customer
  • Build and develop emails within the ESP system to help deliver CRM programmes
  • Work with internal campaign design teams and third party providers to deliver end-to-end, direct, e-mail, and social marketing communications across all channels. This includes defining objectives, set KPIs, establishing testing parameters and briefing in content requirements for different customer segments
  • Working with the wider marketing team to ensure there is inspiring and relevant content for use within CRM programmes
  • Supporting the Marketing Manager to measure CRM campaign effectiveness and programmes performance against the business objectives. Communicating insight to stakeholders and contributing to the design of programmes using and learnings from previous campaigns
  • Alongside the Marketing Manager you will be developing online personalisation programmes using Optimizely (a third party tool) and our CRM customer data. You will be analysing results, producing robust reporting and recommending new programmes
  • 2 years + experience in a CRM/Database role within retail or digital industry essential
19

UK CRM Executive Resume Examples & Samples

  • Implement CRM campaigns, ensuring high levels of customer engagement across email, mobile push and SMS platforms
  • Use state of the art tools (such as Journey Builder, Audience Builder) to build customer journeys
  • Build and render test html templates ensuring high levels of deliverability
  • Analyse campaign results on a regular basis, making recommendations & implementing changes based on findings
  • Build and execute tests to develop our understanding of what content and offers best engage our customers. Ensure we use what we’ve learned to shape future campaigns
  • Identify opportunities to help grow our subscriber database
  • Work closely with the Social Media, Brand, Partner Marketing, PR, Creative and Customer Care teams to develop innovative campaigns with a consistent message
  • Share and learn best practices with global territories and ensure the right tools/software are in place to enable us to deliver our goals
  • Create campaign webpages, using a CMS
  • Act as the voice of the customer at all times
  • A minimum of 2 years eCRM experience ideally working in a fast paced environment on a consumer brand
  • Experience of Salesforce Marketing Cloud (ExactTarget) or similar ESPs is a must
  • Basic html knowledge is required
  • Analytical and data driven approach
  • Friendly, personable and positive – ‘half-glass full’ attitude!
  • Self-starter with a can-do attitude is a must
  • Dreamweaver experience and WordPress is desired
  • Experience of Tableau would be an advantage
  • Desire to become part of a hard working, fun digital marketing team
20

Email Marketing & CRM Executive Login to Save This Vacancy Resume Examples & Samples

  • Assist planning of emails by working with key stakeholders from Category Trading and Trade Card teams, as well as considering seasonally relevant themes, external events and competitor activity
  • Maintain the email plan, helping to ensure it is customer-led
  • Brief the external design agency to create first class customer emails that achieve business objectives
  • Feedback on the email design and liaise with the Category Trading/Trade Card teams to collate their feedback
  • Review and check email campaigns prior to sending
  • Work with the external design agency to ensure feedback is implemented and the design is optimized for user experience
  • Use segmentation techniques to target emails to the right customers
  • Develop a plan and carry out multi-variant testing
  • Analyse results from email marketing campaigns to improve key performance metrics (deliverability, open rate, click through rate, sales)
  • Assist planning and implementation of dynamic content
  • Carry out competitor reviews to establish best in class email design and strategy
  • Confidence and assertiveness when dealing with a variety of external agencies and internal stakeholders at different levels
  • Excellent communication skills, both written and verbal
  • The foresight to put yourself in the shoes of the user
  • Strong capability for analysing customer data and campaign data
  • Creative flair and an ability to think outside the box
  • Good copywriting skills
  • Ability to work effectively under pressure and to tight deadlines
  • Previous experience in a similar role desirable
  • Basic HTML knowledge desirable
  • Experience of an email marketing platform desirable
21

Marketing / CRM Executive Resume Examples & Samples

  • Creative and innovative approach to communicating with viewers
  • Experience working collaboratively
  • Ability to review statistics to make data­ driven decisions
  • A passion for TV, ITV and its role at the heart of popular culture
  • An interest for Online and how data insight can be used to improve business performance
  • Strong attention to detail and excellent communication and written skills
  • Degree in Marketing, Media or similar is a great advantage
  • Previous experience in a similar work placement role is an advantage
  • Closing date: 21st April 2017
22

Crm Executive Resume Examples & Samples

  • Brief, copy, write, proof and action compelling and engaging content through the use of CRM channels, primarily e-mail
  • Develop incentives that turn consumers into brand advocates
  • Assist with development of A/B testing approaches to identify most effective communication content/creative
  • Synchronise content across (SMS, Push, Email and Social) to help engage and grow the GAME gaming community across multiple channels
  • Assist with the planning and development of email campaigns
  • Demonstrate an understanding of different audiences in order to improve email targeting
23

Crm Executive Resume Examples & Samples

  • Responsible for planning and executing the campaign calendar
  • Deployment of B2C marketing emails to drive engagement with FT content and tools
  • Develop new communications which are aligned to the news agenda. Aim to diversify and solidify reading habits
  • Work with our agency, and other stakeholders to deliver communications across multiple channels, such as social, search and customer services. Define the optimal channel mix for different campaigns
  • Support other departments in delivering communications, such as Acquisition, Customer Services, Editorial and Product to improve customer experience and drive business efficiencies
  • Test and learn constantly, to ensure that campaigns are in line with KPI’s and above industry standard
  • Monitor campaign performance and customer behaviour to recommend strategies to increase loyalty and engagement
  • Support the planning, implementation and QA of automated journeys and lifecycle communications
  • Be a guardian of quality, ensuring all communications are on brand, fully QA’d and fit seamlessly into the FT’s activity. Maintain a strict attention to detail
  • Keep abreast of the news agenda and develop relationships with Editorial in order to harness the best content and drive engagement
  • 2+ years in a Marketing position, ideally centred around customer engagement
  • Confident self-starter. Goal orientated, with a bias towards action
  • Experience executing social campaigns
  • Experience in multichannel communications
  • Up-to-date with the latest trends and best practices in email and measurement
  • Posseses good attention to detail
  • Understanding of customer journeys and automation
24

Aveda CRM Executive Resume Examples & Samples

  • Relevant CRM or VIP Marketing experience more than 2 years
  • Cosmetic industry experiences preferred
  • Full understanding of customer relationship management
  • Self-motivation, the ability to work independently
  • Team worker with co-operative attitude