Marketing Manager Europe Resume Samples

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K Hudson

Kasandra

Hudson

3818 Kiehn Lodge

Boston

+1 (555) 141 9164

3818 Kiehn Lodge

Boston

Phone

p +1 (555) 141 9164

Experience Experience

Philadelphia, PA

Digital Marketing Manager, Europe & Israel

Philadelphia, PA

Connelly-Hammes

Philadelphia, PA

Digital Marketing Manager, Europe & Israel

Analyze performance metrics and use the insights you gain to make optimizations that improve return on ad spend (ROAS)
Create, manage, optimize and report on paid campaigns
Work with various teams and functions (Brand, Expansion, PR, Sales, Digital Web, and Engineering) to execute online marketing initiatives and tasks
Translate customer persona data to determine audience segmentations to be used to make marketing more effective
Analyze web trends, site conversion rates, and ad campaigns to determine most effective marketing spend allocation
Passion for using data to influence marketing decisions and grow a business
Familiarity with Marketing platforms (Marin, Kenshoo), Analytics platforms (Google Analytics, Omniture) and/or CRMs

Philadelphia, PA

Voltarol Marketing Manager GB & Northern Europe

Philadelphia, PA

Lynch and Sons

Philadelphia, PA

Voltarol Marketing Manager GB & Northern Europe

To influence and motivate a matrixed team of local teams, expert and shopper managers to deliver and execute Voltarol agenda
Influences Global Category teams with Marketing Category Director to ensure optimum strategy, innovation and communications toolkits for delivery to GBI and the Northern Europe area
To create and execute GB and Ireland plans for sales and profit growth to build brand equity
To execute the GB growth strategy through superb execution of the plans including brand connection
To create the Northern Europe growth strategy for the Voltarol/Voltaren Brand Portfolio, engaging key stakeholders to the plan for expert, brand and shopper
To be aware of performance in the Northern Europe and to act as a source of guidance to other markets
To ensure the wider Northern Europe area has the right assets to brilliantly execute

present

Houston, TX

Senior Marketing Manager Haemorrhagic Stroke Europe

Houston, TX

Zemlak, Lakin and Wiegand

present

Houston, TX

Senior Marketing Manager Haemorrhagic Stroke Europe

present

Provide leadership to the TDM and sales team, overseeing marketing planning, strategy & implementation initiatives
Assist sales force training and professional education in strong collaboration with the EU Training Manager
Strong team player and track record of working collaboratively to manage cross-functional, cross-business issues and generate impact through others
A flexible individual feeling at ease in different cultures and situation
Direct field-testing of new programs/products to determine Clinician and customer acceptance for new product development
Build a strong relations ship with the EU stroke society and the EU KOL to establish more CoE on HS
Measure and monitor sales force and region activity and results related to key strategies (Cognos, Saratoga)

Education Education

Bachelor’s Degree in Marketing

Auburn University

Bachelor’s Degree in Marketing

Skills Skills

Ability to drive results within a team environment while leveraging professional relationships across a highly matrixed organization
Strong oral and written communication skills including the ability to present and communicate complex information to all levels of the organization
Proven knowledge and ability of owning and managing marketing initiatives and projects
Strong analytical skills and ability to understand and work with data
Capable of leading parts of a presentation effectively with poise, enthusiasm, and impact
Ability to develop and execute marketing programs
Ability to influence cross-organizational teams
Demonstrated ability to effectively maximize the ROI of marketing communication strategies
Ability to think strategically and creatively
Able to think independently and work with ambiguity

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15 Marketing Manager Europe resume templates

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Senior Marketing Manager for West Europe Resume Examples & Samples

Responsible for leading the development of an integrated marketing plan, defining priority and choice and targeting customers in the key selected industry segments in the West Europe region aligned with sales target and supporting local growth initiatives
Drive the organization and process change to transform the actual marketing activities, in the regions, to be aligned with the new Electrical Sector marketing vision, with the divisions and with the marketing best practices in the industry
Reinforce marketing tools, process and content standardizations to execute measurable, efficient and data-driven marketing activities
Manage the regional and marketing teams, setting goals and directions
Work with the regional sales VP and country sales leaders to define strategic and marketing plans to focus on the right segment and initiatives driving sales grow in the region
Build a marketing community and modus operandi which will increase regional and central cooperation to improve efficiency and effectiveness of the marketing activities in region
Expand the marketing activities to the identified axis: marketing intelligence, offer support, channel marketing, segment approach, pricing management, communications activities including digital marketing, PR and events
Support a culture of continuous improvement and share impact of all marketing programs and activities with wider EMEA team to support development of functional excellence
Manage the marketing budget in the region in alignment with the central marketing budget
University Degree in Engineering or Business school. MBA a plus
10 years' experience in multinational organizations (Industrial Manufacturing or FMCG sectors) working in complex organizational setups
Ability to define, articulate and promote a technical and commercial vision for a complex application
Ability to execute multiple and complex projects simultaneously
Ability to work in a highly international environment (virtual teams / matrix organization)
Experience leading teams with direct and functional responsibility
Great learning and listening ability
Ability to think and act strategically
Ability to drive change
Must be strongly customer-oriented
Fluency in English is a must, fluency in German will be a strong advantage

Senior Marketing Manager Haemorrhagic Stroke Europe Resume Examples & Samples

Develop & implement the EU Sales & Marketing plan & strategies for the haemorrhagic product group to ensure short and long-term achievement of targets/strategies in cooperation with global team and the VP of Sales
Responsibility for implementation of all product marketing plans in countries of responsibilities partnering with the area and country sales teams and the TDM’s. Collaboration with country marketing & management to ensure roll out of key marketing & sales strategies and setting of country and regional targets
Ensure effective product management for the respective product group in cooperation with countries, supply chain, demand planners in EMEA and global marketing (Portfolio&channel management)
Price mgt, Supply chain mgt, product development roadmap etc.). Accurate and balanced sales and product forecasting for the assigned product group for complete region (EU)
Ensure effective and successful product launches including marketability & availability new products, pricing, launch dates etc. Develop interactive tools for IPad application. Develop matrix to measure implementation and tracking of the sales results
Build a close relation and cooperation with global marketing & product development teams, Clinical Affairs, EU medical Affairs to ensure promotional material, strategy & product development in line with EU requirements
Direct field-testing of new programs/products to determine Clinician and customer acceptance for new product development
Develop and implement effective and innovative marketing programs to achieve the product group goals, monitor the effectiveness of these initiatives and recommend improvements/changes where necessary
Measure and monitor sales force and region activity and results related to key strategies (Cognos, Saratoga)
Drive and develop a team of Product Managers (4)
Provide leadership to the TDM and sales team, overseeing marketing planning, strategy & implementation initiatives
Identify together with local TDM’s opp. to develop the HS business
Build a strong relations ship with the EU stroke society and the EU KOL to establish more CoE on HS
Assist sales force training and professional education in strong collaboration with the EU Training Manager
Maintain contact with Key NV - Opinion Leaders and customers and direct their activities as they relate to procedure-based marketing initiatives. VBHC project development in NV
Oversee marketing communications including branding, public relations, advertising, white papers, trade shows, seminars and events collateral materials, analyst and market research management, and website design and content either directly or on an outsourced basis
Implements and drives this strategy in strong collaboration with the Country Sales Managers
Is accountable for the performance and results of the EU H. stroke business
Sales and marketing experience in the Endo Vascular industry for at least 5 years is required
Sales or Marketing experience in the Neuro Vascular business is a strong advantage
Strong communicator and motivator
Experience in marketing and in multiple markets is a strong plus. (pan-European)
A forward thinking high achiever who can demonstrate an ability of working under pressured time constraints, and developing business opportunities in a creative and professional manner
Meet travel requirement of 60%
Excellent computer skills with experience of Microsoft Word/Outlook/Excel/PowerPoint
Demonstrated ability to drive results in a matrix structure
Strong leadership and influence skills for all levels of the business including Highest Level internal and external of the organization
Strong team player and track record of working collaboratively to manage cross-functional, cross-business issues and generate impact through others
A flexible individual feeling at ease in different cultures and situation
Passionate about the business
Healthcare related (scientific or engineering) degree or its equivalent
Fluent in English, any other European languages is a benefit

Marketing Manager Europe Based Resume Examples & Samples

Responsible for brand building and refining the Ecolab Dishmachine Program through combination of global and local best practices and then rolling out the new program to local businesses throughout Europe
Work with global team to define the structure and tools for the program in Europe and coordinate with regional teams to adapt and implement in local systems
Actively manage the established portfolio of products with a focus on optimizing the category P&L
Effectively apply multiple analytical tools including “voice of customer” and “voice of business”, and combine this with size of the market and competitive insights to develop both short and long-term strategies

Marketing Manager Europe Based Resume Examples & Samples

Develops growth tactics in line with the European strategy and initiatives, driving implementation for the Market for our foodservice segment
Drives strategic planning for the Market and is responsible for executing the innovation pipeline for the Market, along with regional portfolio direction, partnering with Europe segment and category marketers and coordinating other functions in-market to test and launch innovations
Effectively applies multiple analytical tools including “voice-of-customer” and “voice-of-business” research, and combines this with size of the market and competitive insights to develop both short and long-term strategies
Leads and is accountable for Market implementation of European marketing and portfolio initiatives, working closely with regional marketers, division managers and sales leadership, ensuring maximum leverage of programs and growth in the Market

Senior Marketing Manager Northern Europe Resume Examples & Samples

Participate actively to the regional agenda, providing analysis and market intelligence and liaising with regional and country teams
Understand market dynamics and collaboratively develop and implement marketing assisted sales campaign to support new business development and product adoption (for example Travelport Smarpoint’s adoption, particularly around Branded Fares & Ancillaries)
Work in close co-operation and alignment with the Regional VP & Managing Director to develop an effective regional integrated marketing strategy and plan, in coordination with a number of stakeholder teams across and beyond the CMO, including other Marketing Managers, Segment Customer Marketing, Market Research, LOBs, Internal Communication, and Corporate Communications to develop/execute successful marketing activities for the relevant channels and countries, in accordance with the Travelport Marketing communication strategy
Support the Regional Marketing Director with ongoing marketing activities including the creation of newsletters, event support, electronic direct mails and maintenance of the microsites along with other activities as deemed necessary
Under guidance from LOBs and the Regional Marketing Director, develop and create internal sales support, such as sales presentations and training materials, in order to facilitate more integrated sales and marketing activities
For the deliverables that involve external agencies, work with the Creative Strategy Manager to deliver high quality and ensure that deliverables’ deadlines are communicated to stakeholders and met and
Measure marketing campaign results and produce post-activities reports to assist in ROI measurement, as well as providing Key Performance Indicators to the Regional Marketing Director
Effectively manage allocated marketing budget, ensuring that the communication plans are executed on budget and provide regular budget status reporting
Any other duties that may reasonably be required
Educated to degree level with at least 5+ years of marketing experience preferably in a B2B environment; experience of travel Industry is a plus
Working knowledge of content management systems (CMS) and more generally digital marketing tools (HTML, CSS, etc.)
Must be able to travel often, including global travel
Superior critical thinking skills and ability to evaluate problems logically, prioritise competing demands across a wide spectrum of activity and develop innovative yet practical solutions within limited resources and time
Experience with Agile technics and tools like Kanban a distinct advantage

Voltarol Marketing Manager GB & Northern Europe Resume Examples & Samples

Significant consumer marketing experience within FMCG or Consumer Healthcare
Evidence of strong commercial understanding and P&L accountability
Product and commercial innovation delivery
Significant experience with consumer connections
Experience of working in a local market with global teams and /or managing a cluster of countries
Must have the gravitas to credibly engage with / influence internal and external Stakeholders
Significant experience in people development
To deliver planned sales, share, profit and GM% growth for the Voltarol/Voltaren Brand with a particular focus on winning share in the GBI and Northern Europe
To create and execute GB and Ireland plans for sales and profit growth to build brand equity
Influences Global Category teams with Marketing Category Director to ensure optimum strategy, innovation and communications toolkits for delivery to GBI and the Northern Europe area
To be the brand expert for the area, handling questions/requests from other local markets and the global category teams on behalf of the area
Co-lead key product and commercial innovation project with global team to deliver relevant pipeline and toolkits for the Northern Europe Area
Lead best practice sharing of plans and initiatives with relevant brand teams across the area
Where appropriate, to refine/create supplementary marketing materials to execute in GBI that could also be used in other Northern Europe markets
To create the GBI growth strategy for the given brand portfolio, engaging key stakeholders to the plan in order to win share and deliver the P&L required
To influence and motivate a matrixed team of local teams, expert and shopper managers to deliver and execute Voltarol agenda
To influence the global category team strategy to deliver the Northern Europe the most powerful set of assets for local execution
To create the Northern Europe growth strategy for the Voltarol/Voltaren Brand Portfolio, engaging key stakeholders to the plan for expert, brand and shopper
To execute the GB growth strategy through superb execution of the plans including brand connection
To analyze business performance of the portfolio in GB and Ireland, proactively managing any course correction required
To be aware of performance in the Northern Europe and to act as a source of guidance to other markets
To ensure the wider Northern Europe area has the right assets to brilliantly execute
To manage careful deployment of the budget and budget phasing for GB

Marketing Manager, Europe & Israel Resume Examples & Samples

Launch and manage SEM and Display advertising campaigns across various platforms (AdWords, Bing Ads, GDN, Doubleclick, RTB, retargeting, etc) and in multiple countries and languages
Create, manage, optimize and report on social ad campaigns
Drive innovation in process, automation, and scalability of WeWork’s SEM and Display advertising programs
Work with various teams and functions (Brand, Expansion, International, Sales, Digital Web, and Engineering) to execute online marketing initiatives and tasks
Own and maintain roadmap to drive growth and meet business KPIs and goals
Determine actionable optimizations from performance of ongoing marketing campaigns

Senior Marketing Manager General Surgery Europe Resume Examples & Samples

Develop and execute European/national marketing strategy for general surgery, including detailed activities to be implemented in a defined timeline and budget
Develop “integrated” clinical & capital marketing and sales strategy and tools to achieve short and long term goals for procedures /sales quotas, products and system sales (executive and clinical vision presentations, webinars, KOL videos and content, market development events, executive sessions, white papers, key publication summaries etc…)
Partner with key surgeon champions (KOLs) to develop and implement leading robotic clinical education programs and symposia to drive competency and utilization of da Vinci Surgery
Develop and execute strategies/activities with European, National and Regional surgical societies
Work closely with clinical affairs to develop and implement publication strategies that will support procedure adoption goals
Work closely with National and Global Market Access Manager team to assist in development and execution of cost effectiveness/ value strategies in key markets
Work closely as needed with product development teams to define marketing and product requirements for new products needed to further enable key general surgery procedures and drive adoption
10+ years of Clinical/Product marketing experience in a therapeutic medical device company
Bachelor's degree in life science or business discipline. MBA preferred
Language (spoken and written): fluent in English, French and/or German
Proven ability to effectively position and procedure/product messages and develop strong sales support to drive desired adoption
Demonstrated success in building clinical education and marketing programs to drive product/procedure growth
Self-starter with ability to take leadership in unstructured environment
A keen ability to manage projects, keeping to budget, organizing, prioritizing and coping with multiple tasks
Strong knowledge of the MS Office product suite
Sales experience desired
Management experience a plus

Field Marketing Manager Southern Europe Resume Examples & Samples

Develop and deliver the regional marketing plan and campaign calendar on time and budget
Ensure the success of the demand generation program in region by recommending the right mix of tactics (activities) and assets (content) for campaigns
Analyse and present campaign results to the sales and marketing teams and recommend strategies to optimise results
Develop and maintain an understanding of Commvault’s products and services in regional markets route to channel
Collaborate with the channel marketing to leverage campaigns with partners
Liaise with local PR agencies in country and the global Communications team to support Commvault’s and eEnsure PR plans are relevant to the region communications strategy
Measure and analyse results to optimise campaigns and their associated activities

Marketing Manager Europe North Marketing Team Resume Examples & Samples

Facilitates the dissemination of marketing information and project update information among internal and external groups, including assessing where campaigns are working and course-correcting where we believe we can make additional improvements
Plans and manages multiple tasks including securing appropriate resources
Assists in training internal teams, Sales reps, and customer-facing staff on marketing programs
Represents Marketing in a professional manner by responding on a timely basis to customers and colleagues
Generates support and enthusiasm of marketing programs across internal departments and management
Demonstrated ability to effectively maximize the ROI of marketing communication strategies
Ability to influence cross-organizational teams
Strong analytical skills and ability to understand and work with data
Ability to develop and execute marketing programs
Strong oral and written communication skills including the ability to present and communicate complex information to all levels of the organization
Ability to drive results within a team environment while leveraging professional relationships across a highly matrixed organization
Capable of leading parts of a presentation effectively with poise, enthusiasm, and impact
Able to think independently and work with ambiguity
Intimate understanding of traditional and emerging marketing channels
Familiarity with the latest trends, technologies and marketing methodologies
Hands-on, gets-things-done approach
Budget-management skills and proficiency
Proven professional marketing or business development experience
Undergraduate degree in marketing or a related field

Digital Marketing Manager, Europe & Israel Resume Examples & Samples

Create, manage, optimize and report on paid campaigns
Translate customer persona data to determine audience segmentations to be used to make marketing more effective
Analyze performance metrics and use the insights you gain to make optimizations that improve return on ad spend (ROAS)
Analyze web trends, site conversion rates, and ad campaigns to determine most effective marketing spend allocation
Work with various teams and functions (Brand, Expansion, PR, Sales, Digital Web, and Engineering) to execute online marketing initiatives and tasks

Marketing Manager, Northern Europe Resume Examples & Samples

Own Northern Europe marketing campaigns from concept to execution and analysis. Focus areas include thought leadership and content marketing, account based marketing, events, online and offline advertising, e-mail and direct mail
Work closely with Corporate and Product Marketing teams to extend marketing programs across channels in the UK,Benelux and Nordics
Select relevant trade and industry events to be considered in the region and manage the events planning process to deliver and successful execution and ensure post event analysis of KPI’s to evaluate success
Play a key role in supporting the Northern European sales team via the creation of external sales tools, case studies and by packaging relevant market and competitive research
Partner with the UK and Benelux sales and operations teams to better integrate marketing efforts with Criteo’s CRM platform and track effectiveness
Line management responsibility for 1 Marketing Associate and 1 Intern
Own the marketing strategy and plan for the Northern Europe region
B2B field marketing experience managing lead generation, upsell and retention initiatives
Strong senior sales stakeholder management experience
Line Management experience desirable
Strong events management experience
Minimum of bachelors degree of equivalent

Marketing Manager Southern Europe Resume Examples & Samples

Own the marketing strategy and plan for the Southern Europe region
Own Southern Europe marketing campaigns from concept to execution and analysis
Focus areas include thought leadership and content marketing, account based marketing, events, online and offline advertising, e-mail and direct mail
Work closely with Corporate and Product Marketing teams to extend marketing programs across channels in France, Spain and Italy
Play a key role in supporting the Southern European sales team via the creation of external sales tools, case studies and by packaging relevant market and competitive research
Partner with the France, Spain and Italy sales and operations teams to better integrate marketing efforts with Criteo’s CRM platform and track effectiveness
Proactively research and recommend new marketing programs and partnerships that help address key business needs
True Modern Marketer with experience leading on and off line programs
Strong adtech or digital media industry knowledge
Strong sense of ownership
Can work effectively across functions