Campaign Manager Resume Samples

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R Champlin

Rafaela

Champlin

2553 Daniel Throughway

New York

+1 (555) 610 2736

2553 Daniel Throughway

New York

Phone

p +1 (555) 610 2736

Experience Experience

Dallas, TX

Campaign Manager

Dallas, TX

Marvin-Baumbach

Dallas, TX

Campaign Manager

Name a complex campaign that you have worked on at Sydney Opera House or at another time in your career. Please detail (a) the contribution that you made that had the greatest impact on the campaign - detail your approach, execution and results. And (b) please detail a key learning from this campaign and the way that you have implemented this learning in campaigns since
Weekly report management and review of first party and third party data for every campaign via DFP and Third Party providers (agencies, performance tracking vendors, etc.)
Work responsibly and maintain productive working relationships with multiple internal teams (brand general managers, engineering, web development, social media, product, ad operations, billing, etc.) to facilitate execution assigned advertising campaigns
Direct communication with client on any and all elements related to creative specifications and submission. Maintain customer relationship through these interactions and when troubleshooting any ad creative issues that affect tracking, implementation, or reporting and working with sales, clients and internal ad technology teams to resolve these issues
Work with Advertising Operations team to oversee, monitor and optimize ongoing campaign performance ensuring orders are executed properly and according to client expectations
Create and manage campaign production schedules
Work with sales team to assist with management of client expectations throughout the life of a campaign

Los Angeles, CA

Digital Campaign Manager

Los Angeles, CA

Olson, Shields and Berge

Los Angeles, CA

Digital Campaign Manager

Work with Inventory Management team to monitor and manage pacing and performance, provide proactive optimizations to achieve campaign KPIs
Establish, develop and manage a prospect list that reflects the segmentation strategies established by the company (segmentation strategy will be provided)
Provides consistent feedback to fulfillment providers to facilitate continuous improvement in the quality of service and campaign results
Work with Digital Reporting Specialist to report on key performance indicators, and opportunities for improvement on a regular basis
Reviewing ad performance relative to campaign objectives to provide optimization recommendations and increase performance for client
Lead creative services for the Media Solutions group working closely with clients, Business Development Managers and other key stakeholders
Manage digital inventory and corresponding planning tools. Work with digital sales and revenue management to ensure proper pricing strategy

present

Detroit, MI

Senior Campaign Manager

Detroit, MI

Stracke Inc

present

Detroit, MI

Senior Campaign Manager

present

Work with advertising measurement tools and partner with research team to analyze advertising performance and continually propose improvements
Work with, and manage day-to-day relationships with, creative agencies and print providers to ensure collateral is produced in advance of monthly campaigns
Project Management:Assist ad ops management team on special projects as assigned
Manage creative development (ideation, proposal and production/implementation), under the guidance of EU HQ in Luxembourg
Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
Lead and assist in coaching, managing, and educating Campaign Managers and Campaign Specialists, helping to support campaigns
Work to develop customer communications plans, including targeting, messaging, channels and frequency

Education Education

Bachelor’s Degree in Marketing

Florida International University

Bachelor’s Degree in Marketing

Skills Skills

A clear and concise communicator and able to demonstrate good business acumen and highly numerate
Demonstrated ability to manage time and workload to multitask and achieve goals in a deadline-driven environment while maintaining strong attention to detail
Strong relationship skills, including the ability to participate in meetings and complete deliverables in a timely manner
Motivated and detail-oriented with the ability to handle multiple tasks at once and quickly prioritize projects in a fast-paced, deadline-oriented environment
Strong ability to multi-task with attention to detail
Ability to communicate clearly and display a high level of professionalism, including the ability to work with staff of all levels
Team player with strong interpersonal skills and the ability to articulate ideas clearly in both oral and written communication
Strong working knowledge of Microsoft office (Excel, Word, PowerPoint and Outlook)
Strong attention to detail and meticulous with numbers
Ability to quickly adapt to change

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Campaign Manager Resume Examples & Samples

Identifies problems or needs, and participates in solutions or systems with some precedent
Ensures quality and timeliness of project results
Tracks pertinent inputs and outputs required for execution of a project
Monitors specific project details, andcreates standard or ad hoc reports
Contributes/provides support to larger projects
Works with various stake holders (graphics, print, audit)
Obtains allAudit and Campaign Approvals
Completes Job trafficking of business requirements of each campaign
Acts as a Liaison with Marketing Business Owners
Ability to work independently, providing support and direction to team
3 - 5 years Marketing Execution, Acquisitions,or related experience
Team coordination and organizational skills
Business Analysis process mapping
TimelineManagement
Problem Analysis & Resolution
Fluency in MS Word, Excel, PowerPoint and Project

Campaign Manager Resume Examples & Samples

Managing all aspects of the campaign from concept through implementation phases
Creating detailed requirements documents
Managing weekly meetings, meeting minutes and maintaining all necessary campaign documentation
Identify and manage risks/ issues and resource conflicts that impact progress against deliverables
Must have strong business acumen
Must have 1 to 3 years proven experience in managing campaigns/projects
Ability to be flexible, follow tight deadlines, organize and prioritize work
Strong interpersonal skills; motivate campaign team members and interact effectively with all levels
Solid issue management and resolution skills

Campaign Manager, NY Plaza, NY Resume Examples & Samples

Primary liaison between ad operations and line of business
Work directly with advertisers (key stakeholders from each line of business) to obtain requirements for campaign requests and provide support for ad-related inquiries/issues
Build, schedule and publish online advertising campaigns via internal content management tools, our internal campaign workflow tool, xCRT and X 1
Support small development type updates and requests to build pages
Analyze campaign performance, ensuring they are effectively maintained to guarantee optimal delivery
Investigate and resolve campaign issues
Work with cross-functional groups to support projects as ad operations resource
Cross-train and support the work and relationships of other Campaign Managers as needed
Primary liaison with creative and editorial resources, legal and compliance officers, and development support teams to test and troubleshoot new and/or existing ad products
Work as needed to support ad related emergencies and scheduled enhancements
3 years experience in digital operations role for an e-Commerce and/or a publisher network or ad tech company. Experience with related technologies is helpful (X 1, DFP, DFA, programmatic ad tools, etc…)
Familiarity with Flash, HTML, JavaScript
Experience in navigating highly matrixed organizations
Excellent oral and written communications skills. Ability to work well with others across multiple departments and lead both technical and non-technical discussions with end-users
Ability to meet tight/adhoc deadlines and multi-task effectively while supporting and delivering on multiple requests
Applicant must have a propensity to quickly learn new systems and technologies, multi-task and be able to work in a team environment across multiple locations

Campaign Manager Resume Examples & Samples

Responsible for managing data analytics, lead generation and revenue conversions for all verticals within Marketplaces and digital marketing services
Aids in the development of KPIs and set campaigns’ key metrics to monitor
Partners with marketing team members to drive the appropriate channel marketing mix and supporting campaigns across all channels best on knowledge of high-performing media
Collaborates with Channel Manager and Sr. Integrated Marketing Manager to optimize media plans to maximize spend, lead performance and ROAS across channels
Serves as primary contact for external & internal teams to establish tracking protocols for all channels
Develops benchmarks to gage against timely, industry standards as additional key metrics
Builds reporting dashboards, set baseline comparisons when applicable and provides actionable insights to optimize performance across all marketing channels based on KPI goals and reports to various levels throughout the Company
Tests all media to ensure tracking mechanism are in place and properly functioning
Identify and propose key changes to website and landing pages to optimize user experience, web engagement, lead generation and tracking of revenue/opportunities from initiation to close through use of digital analytics tools and resources
Develops ‘test plans’, both creative and media-based in collaboration with marketing team members
Contribute to discussions on creative, messaging/content utilization on various online and offline-marketing channels based on creative performance and analytic measurement with Brand, Content, Channel and Sr. Integrated Marketing Managers
Bachelors degree in Marketing or Business related discipline
4+ years of experience and demonstrated accomplishments in channel attribution assessment, campaign optimization across online and offline channels and improving Return on Ad Spend (ROAS) results
Basic HTML knowledge
Knowledge of “media math” and language such as CPM, CPA, CPC, ROAS, modeling, forecasting, and budgeting
Hands on experience building weekly and monthly dashboards as well as quarterly campaign reports
Highly analytical with experience using data to recommend marketing plan and website optimizations
Articulate, professionally polished and assertive with solid written, verbal and presentation skills
High attention to detail and proven ability to manage multiple, competing priorities simultaneously and work effectively within a larger team
High level of creativity, innovation, problem solving skills
Has a sense of humor
Can laugh at one’s self

Campaign Manager Resume Examples & Samples

Ensure the accuracy of advertising contracts that bridge from our planning team to our contract management system
Provide pre-launch demo environments for internal and external review. Edit HTML, Javascript, and Flash code within ads when necessary
Monitor campaign pacing to identify and address campaigns in need of optimization as well as delivery anomalies
Identify placements in need of reallocation and address requested reallocations and makegoods
Provide campaign screenshots within 24 business hours of launch, in agency/client templates if required
Send out in-campaign reporting on request and final reporting within five days of campaign end date
Investigate and address billing issues and disputes
Collaborate with Sales on campaign management strategy for select categories
Contribute to category and departmental goals and projects

Campaign Manager Resume Examples & Samples

Business Unit Ownership & Communication: Campaign managers will own the relationship with the business units they have been assigned and will be the primary communicator from ad operations. Campaign managers should be able to handle many questions/issues as they arise without having to escalate to their Team Lead or Supervisor
Business Unit / Digital Ad Ops Workflow: Campaign Managers will have mastered the digital workflow that connects the business units they support and the ad servers we maintain to fulfill buys across the Gannett ad network
Campaign Scheduling: Must fully understand all aspects of the ad servers and how to appropriately schedule campaigns
Creative Scheduling: Must fully understand all aspects of the ad servers, ad specs, creative templates and ad tags to ensure proper execution of creative elements to campaigns
Delivery Management: Must have in depth knowledge of ad server delivery logic to troubleshoot delivery issues and provide effective solutions to manage campaign delivery in full
Urgent Support: Provides urgent support to their business units as requested
Bachelor’s degree in a business or technical related discipline required
1-2 years of working experience in ad serving platforms or ad trafficking. (3 - 5 years of practical work experience in digital technology or advertising can be substituted for college education)
Demonstrated ability to function in a technical role
Quick, adaptive learner who will develop expertise in digital workflow and ad serving systems
Ability to clearly convey technical and complex information through written communication
Flash, HTML and Javascript knowledge

Campaign Manager Resume Examples & Samples

The Campaign Manager is expected to understand site ad functionality, including knowledge of all ad products available on our site
Implementation and management of online advertising campaigns
Monitor OSI delivery and find ways to optimize based on clients success metrics
Campaign reporting utilizing analytical and proprietary tools
Manage and be accountable for billing reconciliation and reporting
Prepare and edit HTML code used to deliver ad creative

Campaign Manager Resume Examples & Samples

Execute and implement advertising campaigns to ensure accurate impression, performance and revenue delivery
Ensure clients' ads are trafficked, monitored, and optimized
Maximize campaign performance and company revenue by preparing reports, analyzing data (performance and delivery), preparing recommendations and initiating tactical optimizations (creative execution and strategy, placement evaluation, day-parting, frequency capping, etc.) to further increase success rate and renew/grow current business
Maintain QA process for all advertisements, assuring that all ads meet creative specifications and are tracked properly
Coordinate with sales, client, creative and other departments for set-up and implementation of campaigns
Provide weekly pacing reports for all ads & provide suggested measures to ensure full revenue expectations are realized
Create end-of-month third-party delivery reports for billing reconciliation
Update contract management system (Fat Tail) with campaign change orders (campaign delays, optimizations, etc.) and alert team of changes that will affect revenue
Intermediate level of Excel required, including the ability to make and use pivot tables. Basic proficiency in other Microsoft Office applications required
Requires ability to sit and work at computer for most of the work day
Be a problem-solver, not just a problem alerter

Campaign Manager, WSJ Ad Ops Resume Examples & Samples

Monitor delivery of campaign from beginning to end and optimizing as needed
Proactive daily analysis and campaign optimization
Interact with internal as well as external clients including but not limited to coordination and consultation to ensure a successful advertising campaign
Perform the day-to-day ad placement, scheduling and updates for customers, including rich media ad placements
Follow-up with immediate action & provide concise, timely feedback within the deadlines established
Self-manage tasks / schedule for effective and efficient time management
Troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies
Traffic on all mobile devices, including iPhone, iPad and android

Senior Campaign Manager Resume Examples & Samples

Business Unit Ownership & Communication:Senior Campaign managers will own the relationship with the business units they have been assigned and will be the primary communicator from ad operations.Senior campaign managers should be able to handle most questions/issues as they arise without having to escalate to their Supervisor or Manager
Business Unit / Digital Ad Ops Workflow:Senior Campaign Managers will have mastered the digital workflow that connects the business units they support and the ad servers we maintain to fulfill buys across the Gannett ad network
Campaign Scheduling:Must fully understand all aspects of the ad servers and how to appropriately schedule campaigns
Creative Scheduling:Must fully understand all aspects of the ad servers, ad specs, creative templates and ad tags to ensure proper execution of creative elements to campaigns
Delivery Management:Must have in depth knowledge of ad server delivery logic to troubleshoot delivery issues and provide effective solutions to manage campaign delivery in full
Urgent Support:Provides urgent support to their business units as requested.Also participates in ad ops on call rotation to assist markets in off hour requests
Mentor Team Members:Mentor Campaign Manager and Associates on key job responsibilities
Project Management:Assist ad ops management team on special projects as assigned
Troubleshooting:Troubleshoot scheduling, trafficking and delivery issues as they arise
2+ years of working experience in ad serving platforms or ad trafficking.(3 - 5 years of practical work experience in digital technology or advertising can be substituted for college education)
Quick, adaptive learner with the ability to develop expertise in digital workflow and ad serving systems
Ability to react to change productively
Flash, HTML and JavaScript knowledge
Previous experience in digital ad serving technologies

Campaign Manager Resume Examples & Samples

Identifies problems or needs, and participates in solutions or systems with
3 - 5 years Marketing Execution, Acquisitions, or related experience
Project/strategic planning and business background with understanding of
Timeline Management

Campaign Manager Resume Examples & Samples

Serve as liaison and main point of contact between sales, sales planning, creative solutions, product, engineering, and editorial to ensure campaign fulfillment and client satisfaction
Responsible for collection of assets from clients, leading internal and external kickoff calls, and project management of ad campaigns from launch to final reporting
Coordinate with development and engineering teams on implementing custom sponsorships and integrations
Interface with clients on optimization opportunities to improve campaign performance
Advise on best practices for campaign delivery, workflow improvement and technical
Assist finance with internal and 3rd party delivery reporting to ensure proper revenue reconciliation

Svp, Campaign Manager Resume Examples & Samples

10+ years of communications, marketing or journalism experience, preferably in the financial services industry
Has top quality written and verbal communication skills, and experience implementing branding, marketing, and communications programs
Has strong strategic and analytical skills with the ability to look at the broader perspective as it relates to business strategy
Has experience implementing social marketing programs
Is detail-oriented
Proven experience writing editorial content
Familiarity with online communities and social networking sites including Facebook, YouTube, LinkedIn, Twitter and similar sites
Excellent communication skills and judgment required to work with senior executives
Strong influence management – ability to inspire, motivate and lead cross-functional teams; able to win support of peers, seniors and juniors for projects
Experience working with third party agencies, vendors, partners and website development teams
Excellent organizational and project management and PowerPoint presentation skills to effectively manage the production of content and communication pieces
Extremely detail-oriented, experienced in quality control, review and proofreading
Works effectively without close supervision, independently and on a team; thrives in a fast-paced, ever-changing environment; and possess superior oral and written communication skills
Highly flexible; comfortable working with ambiguity, frequently changing timeframes and short deadlines
Gets hands dirty – enjoys rolling up sleeves and figuring things out!
Bachelor’s degree or higher in Marketing, communications, journalism or equivalent preferred

Campaign Manager, San Francisco Resume Examples & Samples

Act as the primary post-sale contact for both NYT Sales and advertising clients
Manage receipt, testing, and any required technical adjustment of creative in time for campaign launch
Implement high volume of campaigns in a timely and accurate manner in our ad serving systems
Remotely monitor high impact campaign launches and troubleshoot site-impacting campaign issues during off-hours when necessary
Pull and upload 3rd party delivery when required; identify and investigate 3rd party discrepancies as necessary
Gather and report on advanced campaign metrics where applicable
Schedule and run periodic campaign status update meetings with planners and other stakeholders

Campaign Manager Resume Examples & Samples

Implementation and management of internal House and Circ campaigns
Meet with internal teams to review campaigns and weekly reports
Traffic on all mobile devices, including iphone, ipad and android

Digital Campaign Manager Resume Examples & Samples

Implementation and management of advertising campaigns from start to finish
Monitoring and optimizing multiple campaign executions to ensure campaigns are launching and delivering on schedule and according to client expectations
Reviewing ad performance relative to campaign objectives to provide optimization recommendations and increase performance for client
Ensuring all booked revenue is recognized while campaign objectives are consistently met or exceeded
Identifying, troubleshooting & fixing creative issues
Recognizing, analyzing and quickly solving discrepancies between ad servers
Ensuring clients and internal sales teams are receiving exceptional customer service and support
Participation in client campaign kick-off calls to outline ad tracking requirements and deliverables
Providing Finance team with reporting for monthly billing as well as providing reporting to clients
Assisting with various special projects as needed
Working with internal teams to identify and design new tools and systems to improve efficiency
Exceptional troubleshooting and problem solving skills
Superior time management and organizational skills as well as the capacity to manage multiple projects with tight deadlines
Experience with online ad serving systems such as DART, Atlas, OAS
Knowledge of 3rd party ad tags (DFA, PointRoll, MediaMind, Flashtalking, etc.)
Basic knowledge of HTML, JavaScript, Flash, Firebug and Rich Media a huge plus
Experience analyzing online campaign data activity preferred
Self-motivated with the ability to work in both a team environment and independently
Superior verbal and written communication and customer service skills
Flexible, personable attitude with the willingness to go the extra mile
Strong desire to grow with company and learn new skills
1+ years of digital advertising experience (preferably in Ad Operations)
Must reside in the New York Metro Area

Campaign Manager Resume Examples & Samples

Understand PubMatic’s technology and media solutions from an intellectual and applied perspective; transfer that knowledge to buyers
Actively create, monitor and terminate PMP deals by stated book of buyers
Quarterback Deal creation process, deal set up with publisher, QC process and buyer outreach
Prepare, lead and present regular strategy meetings around revenue performance reports to buyers
Active collaboration with Marketing & Sales Development teams to create inventory packages
Build and monitor reporting to support revenue performance management
Work directly with buyers on a day-to-day basis on relationship management providing excellent customer service resulting in high publisher approval rates, timely receipt and activation & optimization of campaigns
Build and maintain close working relationships with multiple departments including: Publisher Sales, Ad Operations, Accounting, Engineering and Product Management
BA/BS required; MBA or equivalent preferred
2-4 years of recent work experience in online advertising and specifically display advertising or working for an Ad Network, DSP or Trading Desk
Preferred experience in account management or yield management
Flexibility and an ability and willingness to think strategically and act tactically
Very strong analytical thinking abilities
Very strong project management and organization skills
Strong oral and written communication skills; ability to communicate effectively to a C-level audience
Desire and willingness to learn and work hard

Channel Online & Digital Campaign Manager Resume Examples & Samples

Helping drive an all round/360 degree view of our partners using their self-declared profile, digital body language, purchase information, & information captured by field account managers
Using this 360 degree view to serve segment relevant content via the channel partner website, E-newsletters, web training and promotions
He/she will have direct responsibility of maintaining the
8-10 years of experience with focus on web communication/digital marketing/social media/marketing automation/marketing communication
Strong communication & stake-holder management skills with the ability to influence stakeholders at the global, regional & country level to drive them to common ground
Experience of managing internal/external vendors and virtual teams and to drive progress against timelines
Strategic mindset with strong execution focus with the ability to handle multiple projects simultaneously
Experience of managing stakeholders and balancing expectations of global, regional & country stakeholders and driving people towards a common ground
MBA preferred but not required

Global Campaign Manager Resume Examples & Samples

Business Analyst (BA) or Bachelor of Science (BS) in Marketing or related field; Master of Business Administration (MBA) preferred
10+ years software marketing experience, knowledge and experience in Services marketing. Experience from campaign manager roles plus field marketing
Strong knowledge of demand generation and lead nurturing principals, practices, tactics (search, e-mail, lead scoring, building workflows) and tools (Eloqua, Salesforce, Siebel, )
Strong global communication skills- understanding of regional sensitivities, ability to communicate clearly and frequently
Extremely strong project management skills
Ability to learn Services positioning and technical basics for the HP Software Services business
Strong analytical skills. Comfortable using spreadsheets to analyze budget, results and market data
Excellent interpersonal skills. Effectively collaborate with and influence all levels of management, functional disciplines and suppliers
Demonstrated interest in staying current with digital marketing and lead generation trends
Previous experience from a marketing role in Services is a great advantage

Senior Global Digital Campaign Manager Resume Examples & Samples

Lead a virtual cross-division and cross-functional team to drive campaign strategy and messaging
Drive the mapping for assets to lead nurturing for the workflows; as well as working with nurturing manager to establish scoring, progressive questioning, etc
Drive the schedule and timeline with the respective vendors or functional leads
Establish metric criteria and drive the analytics and reporting
Effectively communicate plans and metrics regularly to the business and regional counterparts
Represent the campaign metrics, success and learning s to the executive staff qtrly
Work with agencies and functions to identify new demand generation/direct marketing trends to help HP become a recognized leader in the space
Strong knowledge of global digital campaigns and lead nurturing
Ideal candidate will have experience with SaaS marketing
Strong global communication skills
Strong project management skills, use of Microsoft Project and Visio recommended
Ability to easily learn product positioning and technical basics for the HP software business- ideal candidate will have some industry experience
Strong analytical skills. Comfortable using spreadsheets to analyze budget, results and market data. Experience with SalesForce.com ideal
Excellent interpersonal skills. Effectively collaborate with and influence all levels of management, functional disciplines, regions and suppliers
Ability to operate in a virtual environment across all global time zones. Willing to engage in frequent meetings outside of normal business hours
Regional ( outside the US ) or Global marketing experience ideal
Negotiation and conflict resolution skills
Independent work-style - ability to plan and execute with little direction
Willing to travel 25% of the time for planning meetings, events, regional interlocks, and more
Experience: 7+ years outbound marketing – hands on experience in both small and large firms a plus
Education: College degree required, MBA preferred

Global Campaign Manager Resume Examples & Samples

Experience in developing and driving consistent field adoption of industry/segment message
Familiarity with and/or experience in partner marketing
Excellent interpersonal skills; ability to build and manage virtual teams
Excellent influencing and consensus-building skills

Enterprise Solutions Campaign Manager Resume Examples & Samples

Owns the development and execution of the go-to-market plans to support specific growth initiatives
Localizes and adapts global content and programs that achieve sales demand through print and electronic collateral, sales training, customer research and customer briefings
Gathers feedback through multiple channels, including direct customer interaction, and communicates to appropriate marketing and business leaders
Works with Corporate Communications team and business leaders to increase visibility, education and awareness to key industry audiences through use of press releases, case studies, press briefings, featured stories, speaking opportunities and analyst briefings
Executes product launches at local level, working with cross-functional teams
Provides inputs into events strategy, including recommended events, budget allocation, and proposed themes
Utilizes standard campaign methodology and metrics to track local/ BU marketing/sales efforts and drive program results throughout quarter/year
Provides sales team with marketing roadmaps and training on key initiatives, industry trends and partner solutions
Determines most effective segment/vertical sales tools and drives usage to maximize sales productivity
Ensures that sales and marketing teams understand and are able to fully utilize tools to enhance sales and marketing activities
Ability to Influence
Cross-functional marketing experience
Understands impact of emerging business trends and their implications for the business and its customers
Organizational expert within defined subject area
Develops complex solutions to business problems or customer engagements through in- depth analysis, coordination and negotiation with key decision makers
In-depth knowledge of professional standards and trends within area of expertise

Assistant Campaign Manager Resume Examples & Samples

Working closely with the CM, manage the execution of cold list, enquirer and CRM mailings
Ensure timely delivery of all assets, including data and all printed material to suppliers and internal teams
Liaise with data team to ensure data is loaded onto databases where necessary
Day to day management of data supplier relations
Ensure customer services are thoroughly briefed on all activity
Assisting with results reports
Manage 3rd Party Inserts; including execution, delivery and working closely with the external agency

Campaign Manager Resume Examples & Samples

Day-to-day client services of key clients for AOL inside the multi-national team, with a focus on our Spanish, Italian and Latin American client portfolio
Delivering excellent campaign results in accordance with client KPIs and benchmarks to ensure client satisfaction and retention
Working with the Spanish, Italian and Multimarket sales teams to set transparent and achievable campaign KPIs and manage client expectations
End-to-end management of a portfolio of Italian, Spanish and Latin American campaigns, including monitoring and reporting of campaign performance and optimisations to meet client and business KPIs
Producing intelligent end of campaign analyses including successes, key learnings and recommendations
Creating case studies of best performing campaigns for internal and external use
Creating roadmaps and action plans for key clients with Trading Account Executive/Agency Sales Manager
Ensuring smooth coordination between Trading Account Executive/Agency Sales Manager, Publishing and Video Engineering teams
Work with Agency Sales Managers to create templates and tools for media planning, delivery and reporting
Accountable for strategic planning and 100% delivery to client KPIs for all campaigns
Fluent spoken and written English and full professional proficiency in Spanish and Italian
Strong understanding of the online business as well as digital platforms
Strong ability to multi-task with attention to detail
Self-driven, hard working, solution-oriented
Ability to recognise and creatively solve problems before they arise
Ability to work closely with internal teams in foreign markets
Resolving queries efficiently and communicating effectively across teams

Senior Campaign Manager, Sem / ppc Resume Examples & Samples

Lead and manage overall PPC strategy across multiple websites
Build campaigns messages, bidding strategies, and creative testing
Manage and report day to day search engine marketing activities across Google, Bing, Yahoo!,
Develop long term and short term road maps for PPC strategies
Forecast and budget activities by tracking and reporting and analyzing all PPC initiatives
Serve as the subject matter expert on all SEM / PPC related projects to help build the road map to increase ROI within this channel
Work with SEO Manager to best optimize strategies between SEO and PPC
A/B Test ad copy, landing pages, and bidding strategies
Use Google analytics to make data driven decisions on PPC/SEM
Use Google Tag Manager to properly collect revenue data for PPC based channels
Develop transparency within the organization by creating KPIs and weekly, monthly, and yearly reporting
Quickly improve the strategies based on the KPIs
Drive innovation outside of SEM and focus on performance based marketing to ensure best use of the SEM budget
Research and manage affiliate and online advertising programs
Manage ads and performance based initiatives through social media platform like Twitter and Facebook
5+ plus experience in managing paid search campaigns
Take ownership of the PPC/SEM channel and is accountable
Advanced knowledge of Google suite of products including Google Tag Manager, Google Analytics, Google Analytics, Google Webmaster Tools, Google Adwords, Bing Ad Center
Experience with DoubleClick a plus
Passion towards SEM/PPC driven results
Google Adwords or Bing AdCenter Certification preferred
Experience and proven track record of increase qualified traffic to increase conversions

Campaign Manager Resume Examples & Samples

The ability to understanding the business strategy and align campaign activity to business goals
Business acumen with an ability to understand the commercial realities
The ability to analyse data and diagnose issues and trends, and recommend action prior to the execution of campaigns, tasks and projects
Strong stakeholder management including senior leaders, and the ability to build effective working relationships
Financial services experience essential
Minimum five years marketing experience
Experience developing and implementing effective multichannel marketing campaigns that focus on a range of business outcomes (profitability, revenue, sales, retention and advocacy)
Project and vendor management skills with the ability to handle multiple tasks and deadlines
Proven data and analytical skills, including intermediate Excel skills
Proven experience measuring campaign effectiveness through measuring ROI and other qualitative feedback

Campaign Manager, Be On Resume Examples & Samples

Bachelor’s degree education
Experience in digital advertising (media planner, campaign manager preferably)
Online video background
International experience within an international operational team

Campaign Manager Resume Examples & Samples

Collaboration with marketing managers to identify opportunities, campaign strategy and the framework for measurement and reporting
Management of multi-channel marketing execution (from conecpt to delivery) including working across multi functional teams, such as: internal and external agencies on creative development and execution, print/production/fulfillment agencies (and/or liaison)
Manage campaigns to ensure initiatives are on-strategy, on time and within budget parameters
Making recommendations for campaign improvement based on results and contributing innovative and creative ideas
Optimizing marketing campaigns to improve results, efficiencies and reduce costs

Campaign Manager, Digital Ad Ops Resume Examples & Samples

Serve as liaison and main point of contact between sales, sales planning, client solutions, product, engineering, and editorial to ensure campaign fulfillment and client satisfaction
Manage desktop, mobile, and video ad campaigns which includes: trafficking, pacing, optimization, and reporting of ad campaigns
Maintain client relationships by managing their campaigns, expectations, communications, and reporting metrics
Manage advertiser reconciliation and billing coordination with finance department
Troubleshoot issues related to testing, under/over-delivery, order management and implementation

Campaign Manager Intern Resume Examples & Samples

Plan and deliver campaigns in your local market (Sweden) and Nordics
Monitor and optimize campaigns to make sure objectives are fulfilled
Write campaign reports summarizing key results
Analyze campaign results
Conduct media planning
Updating sales team on their campaigns and communicate results to client
Minimum of 1-2 years digital and online experience

Campaign Manager Resume Examples & Samples

Support the market strategy for the enterprise accounts segment to deliver pipeline coverage for the sales organization. This role owns the enterprise pipeline targets and this will be a key success metric
Support the creation of, and manage the enterprise accounts marketing plan to encompass alliance partner, channel partner, and directly managed tactics, campaigns, events and activities across c-level, executive, management and technical audiences. For some accounts 1:1 marketing plans will be developed and delivered
Own the delivery of materials to ensure the enterprise VMware value proposition is effectively articulated and is role and segment-specific through presentations, references and collateral
Coordinate the enterprise CxO marketing and engagement program. This includes collateral generation and creation of CxO engagement forums and opportunities
Will have held marketing position within a technology vendor, solid marketing experience
Ability to act as trusted advisor to senior regional sales management
Skills, confidence and gravitas to engage with and communicate effectively with customers
Dedication to providing prompt, reliable service and responsiveness
Proven program /project management skills, with a results orientated approach – including event management
HBO or university degree
Marketing degree - NIMA B

Campaign Manager Gravity Resume Examples & Samples

Ensure that online advertising campaigns are implemented in an accurate and timely manner to ensure complete and accurate revenue recognition (we don’t like losing money, come on!)
Responsible for executing on all operational efforts relating to the management of online ad campaigns: trafficking, monitoring, and optimizing
Schedule the delivery of online advertising campaigns via various ad delivery technologies and platforms
Prepare campaign performance reports and post-campaign analysis for sales and clients
Regularly provide optimization recommendations to the Account Management team, both from an inventory standpoint and a creative standpoint
Primary liaison between ad operations, sales and technical staff
First point of contact for investigating and resolving reporting discrepancies and campaign issues
Able to work non-standard hours as needed to address ad-related emergencies as they arise
Assist in other projects as assigned (we do lots of cool stuff!)
BA/BS degree in media-related or computer-related field, or equivalent work experience
1-2 years of Internet experience in an internet/media-related company working in ad operations or similar role
Experience working on ad serving platforms, and Salesforce.com, as well as demonstrated expertise using MS Excel
Basic knowledge of HTML, Flash and rich media
Experience manipulating data with performance campaigns sold on CPC, or CPA (we love data)
Strong organization skills, attention to detail, diligence and follow-through, and experience prioritizing multiple deadlines
Experience with online advertising and ad serving software
Clear understanding of how to provide superior customer service
Professional confidence, yet friendly demeanor

Email Campaign Manager Resume Examples & Samples

Develop and execute strategies and campaign plans for email programs across various business units and brand franchise initiatives to acquire, retain and maximize value of new and existing customers. Provide end-to-end campaign management for brand and marketing initiatives as needed. This includes campaign planning; campaign design; targeting and list pulls, list management, monitoring, analytics and budgeting/forecasting. Must be able to craft polished decks and present well to senior level executives
Analyze and report out to business units on performance of campaigns and marketing/database trends/metrics on a regular basis. Recommend new approaches and provide guidance on customer acquisition, campaign design, targeting, cadence and frequency based on available data
Plan and implement lifecycle programs and marketing automation strategies to increase engagement and add operational efficiencies. Develop and implement policies and rules to combat list fatigue. Develop structured testing plans/operational processes, and recommend changes to maximize conversion rates and ROI from marketing campaigns. Work with global business units and marketing teams to strategize on how best to structure campaigns to meet business program objectives, as well as measure and test the objectives accurately. Help end-users with design questions or issues in relation to their goals
Serve as a subject matter expert on CRM best practices and activities, campaign management and WB customer data. Work with our Technology team to develop and implement systems and processes to support our CRM strategy and programs. Assist Technology team to resolve CRM data issues. Provide support to QA and troubleshoot as necessary to ensure data reconciliation

Campaign Manager Resume Examples & Samples

Follow best practices and procedures on ad trafficking. Provide basic analysis and insight on campaign delivery and management
Uphold company contracts for deliverable units with advertisers with the end result of realizing full revenue. Provision, track, measure, and analyze the performance of assigned campaigns. This includes updating and maintaining client campaign reports on a weekly and monthly basis
Work collaboratively with sales to optimize campaign delivery and goals. Cultivate positive business relationships with clients and sales, by regular contact regarding campaign optimization and being available for any campaign performance questions and other issues as needed
Direct communication with client on any and all elements related to creative specifications and submission. Maintain customer relationship through these interactions and when troubleshooting any ad creative issues that affect tracking, implementation, or reporting and working with sales, clients and internal ad technology teams to resolve these issues
Regularly monitor and reconcile campaigns across delivery, financial and third party ad serving systems. Use advertising delivery applications to manage and administer all creative and tracking assets
A Bachelor's Degree and at least 5 years' experience with digital platforms and client customer service in the internet media business
Must have working knowledge of MS Office tools, specifically FreeWheel and/or Google DFP
User of digital platforms. High interest in client customer service and internet media business
Excellent client service, organizational abilities, and verbal and written communication skills with both internal colleagues and external clients
Strong analytical skills, attention to detail and a positive attitude
Proficient in Outlook, MS Excel, Power Point & Word
Career minded professional with a can-do attitude
Extremely proactive and highly organized, with the ability to manage multiple tasks simultaneously
Ability to work independently, multi-task and thrive in a fast-paced environment
Enjoy working in a collaborative team environment, sharing knowledge across the company

Campaign Manager Resume Examples & Samples

3+ years Media experience in demand side Account Management or Ad Operations
Ad Agency or Account Management experience in the online media space, including Real Time Bidding (RTB)
Hands on campaign trafficking and optimization experience for advertisers using Demand Side Platforms (DSPs) and Data Management Platforms (DMPs) or trading desks
Experience managing campaigns on a variety of inventory sources including ad networks and RTB
Familiarity with and ability to compile and analyze campaign data and metrics
Experience with A/B test strategies, multiple pricing models, targeting tactics, and ROI optimization strategies
Knowledge of HTML, JavaScript, Flash, and various rich media advertising creative technologies
Experience with click and view based attribution models and back end ROAS goals

Junior Campaign Manager Resume Examples & Samples

Day-to-day client services of key clients for AOL inside the multi-national team
Delivering excellent campaign results in accordance with client KPIs and benchmarks to ensure client sat-isfaction and retention
Working with the Multinational and UK sales teams to set transparent and achievable campaign KPIs and manage client expectations
End-to-end management of a portfolio of campaigns, including monitoring and reporting of campaign per-formance and optimisations to meet client and business KPIs
Ensuring client retention by securing additional budget from existing clients and helping the sales teams with up-selling opportunities
Creating roadmaps and action plans for key clients with Account Manager and Trading Account Execu-tive/Agency Sales Manager
Ensuring smooth coordination of campaign deliverables with the Publishing and Video Engineering teams
Work with Account Managers and Agency Sales Managers to create templates and tools for media plan-ning, delivery and reporting
Accountable for 100% delivery to client KPIs for all campaigns
Monitor and manage campaign KPIs and profit margins in accordance with team targets
Passionate about video, new media, social media
1-2 year's experience in a similar role
Understanding of the content business and how it drives incremental yield
Ability to recognise and creatively solve problems
Capable of working under pressure in an international environment
Ability to work closely with internal Aol teams and clients, including in overseas markets

Campaign Manager, Sydney Resume Examples & Samples

Effectively manage and execute the full marketing mix for a range of campaigns and projects
Manage relationships with agencies and third-party vendors to deliver necessary
Under the leadership of the Head of Wealth Marketing and Development,
Tertiary qualification ideally with a marketing degree of equivalent
5+ years of financial services marketing experience
Proven track record in execution of product campaigns development and launches
Experience managing concurrent, complex strategic marketing campaign programs through successful delivery
Understanding and delivery of web analytics and marketing metrics
Ability to build strong relationships and influence key stakeholders

Campaign Manager, Meredith Digital Resume Examples & Samples

Coordinate with clients and/or agencies to obtain creative materials and launch advertising campaign
Accurate scheduling and trafficking of contracts from the contract management system (AdBook) to the ad serving platform (DART for Publishers)
Minimum of 1 year experience with digital ad serving systems and trafficking required
Understanding of ad yield and on-line performance metrics required
High attention to detail required
Experience using Internet, on-line ad databases, email
Uphold and evangelize Allrecipes core culture values and the Allrecipes brand values in every day responsibilities
Be a problem-solver, not just a problem alerter. Problem alerters are a dime a dozen. It is easy to sit around and point out the flaws of any system, product or organization. Allrecipes needs problem solvers. Problem solvers are the real innovators in this world
Be humble

Campaign Manager Resume Examples & Samples

Follow best practices and procedures on ad trafficking using Freewheel/DFP and provide basic analyses and insights on campaign delivery and management
Advanced user of digital platforms; experience using Freewheel or Doubleclick for Publishers (DFP) is required
High interest in client customer service and internet media business
Bachelor's degree. Previous experience in the industry preferred

Campaign Manager Resume Examples & Samples

Integrated Marketing team member responsible for supporting global and EMEA Geo field by inputting from EMEA to build truly global Enterprise customer propositions/campaigns
Lead the EMEA end to end (acquisition to retention, Channel/Partner to Customer) planning and execution of global propositions/campaigns for Enterprise Segment
Build and develop bespoke end to end (acquisition to retention, Channel/Partner to Customer) EMEA Enterprise campaigns to deliver against specific EMEA objectives as aligned with Geo channel and Geo field
For all campaigns, tap customer insight and data to be highly targeted and relevant to the customer, deliver through the most appropriate channels, engage the customer and monitor in real time
Take portfolio view in the selection of campaigns for execution, i.e. campaign A may have greater value when combined with Campaign B. This could vary per market. Ensuring adaptive learning by learning from past campaigns and use these to guide future marketing campaigns
Plan & quantify results and "keep score and as a result guide the selection of campaigns, including business cases and scorecards to align with the marketing strategy
Build strong networks. Coordinating and directing activities with other departments. Build solid relationships with key stakeholders
Customer Insight. Understanding customers, their behaviours and how segments of customers judge value. Understand specifically how customers use and engage Symantec products/services
Deliver against commercial targets and KPIs
Act and work in accordance with the Symantec Leadership Triangle
5+ years Marketing experience in a high technology company required
Enterprise campaign marketing experience
Excellent leadership, organization and negotiation skills
Organisational Sensitivity
Strong communicator; high energy; highly productive & strong initiative
Ability to collaborate, communicate and manage in a highly matrixed organization that operates across multiple time zones
Excellent communication, interpersonal skills, presentation skills and the ability to be effective over several communication vehicles (phone, web, email, social media etc.)
Ability to travel 10% of the time - in EMEA and when needed worldwide

Campaign Manager Resume Examples & Samples

Ensure that product/marketing has consistent feedback on campaign effectiveness
Work with Regional campaign management team to
Move as many campaigns from static to dynamic modules – from offline/SAS campaigns to COP’s
8-10 years’ experience in areas of financial services technology, CRM tools, campaign management processes
Minimum of undergraduate degree in technology, operations research, industrial engineering, or financial management
Strong understanding of consumer banking products and the associated P&L drivers
Significant work experience in the areas of campaign evaluation, design and execution and CRM tool deployment
Experience with deployment/use of advanced analytics within campaign lifecycle
Hands on experience as demonstrated by driving both strategy and execution in the areas for data management enterprises, functions, or business units
Have demonstrated capabilities on data management architecture, DWH design, CRM platforms and how it drives the business strategy and business users’ delivery
Must have demonstrated through hands-on experience on making presentations on strategies related to business use of information management
Working Knowledge of SAS/SQL

Patrons Campaign Manager Resume Examples & Samples

Source for new opportunities within the market
Drive repeat business and referrals from existing customers
Follow up prospects through to a meeting, relationship management and after sale
Carry out site visits to show case the products to the clients local contacts or representatives
Follow through on behalf of the clients with the processing departments in respect to sale agreements, letters of offer, and receipts among other documents
Respond in a timely manner to client's correspondence or enquiries
Maintain and update reports of the products and clients uptake on an on-going basis
Responsible for the management of events and assist the marketing and public relations executives during events
Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

Campaign Manager Resume Examples & Samples

This role requires strong people development skills and client relationship skills, at all levels
Heavy client interaction with customer experience focus
Experience implementing change both within a team and across departments is required
5+ years in Operations, Strategic Marketing Management, or Project Management functions
College Degree or equivalent experience, MBA preferred
Extensive knowledge of operational marketing disciplines
Excellent people related change management and leadership skills, with demonstrated ability to lead and influence cross functional teams
Ability to be self-directed and drive others toward achieving challenging results
Strong leadership, communication and interpersonal skills, including a proven ability to build strong partnerships with Marketing Strategy teams
Key competencies: Leadership, Business Acumen, Problem Analysis & Resolution, Strong Communication and Deployment experience
Strong PC Skills, including fluency in MS Project, Excel, and Power Point

Junior Campaign Manager Resume Examples & Samples

Management of key clients for the Multi National team across most of AOL’s product portfolio, with a primary focus on the UK market
Building and growing strong client relationships, whilst continuously working towards maximizing client satisfaction and retention
Working with relevant Agency Sales Managers and Trading Account Executives to set transparent and achievable client service KPI’s
Monitoring and reporting of campaign performance, together with the Campaign Manager
Identification and implementation of service and process improvements where appropriate
Provide support to Trading Account Executive and Agency Sales Manager team through customer facing interaction as appropriate. This will be both proactive and reactive
Building campaign success criteria and creating case studies of best performing campaigns for both internal and external use
Setting client expectations in cooperation with campaign managers
Ensuring work processes and best practices are followed by Campaign Managers
Ability to work closely with Publisher Managers and Sales Managers in foreign markets
Experience in managing people
Passionate about new media, entertainment, social media, communities, technology
Self driven, solution-oriented
Reliable, Ability to Multi task
Good technical knowledge
Strong communication and interpersonal skills, organizational skills
Ability to creatively solve problems and to strategize for future trending; to resolve queries efficiently and to communicate across teams

Campaign Manager Resume Examples & Samples

Lead the strategic direction for outbound customer contact campaigns, anticipating internal and external business challenges
Leading the definition, build and management of customer campaigns for outbound and inbound customer contact activity
Planning, execution and monitoring of outbound campaigns
Design and implement the logic to be delivered through our internal campaign management application
Liaise with third parties such as digital or DM agencies
Development and delivery of cross sell, up sell and re-contracting campaigns
Development and delivery of next best action campaigns
Development and delivery of churn prevention campaigns
Development and delivery of loyalty campaigns
Working with our outbound customer care team to deliver lead lists for outbound campaigns
Ensuring that all base planning and retention activities are aligned
Active engagement with stakeholders & departments to improve acquisition quality, reduce churn, increase tenure and to improve margin
Utilise a consistent and rigorous approach to control group definition and management, to ensure that campaigns can be measured and reported upon
Experience working with MicroStrategy, SAP Business Objects, Microsoft BI , would be advantageous but not mandatory
Ideally a background in the telecommunications industry
Knowledge of SQL or similar data transformation logic

Campaign Manager Resume Examples & Samples

Manages relationships through influence and negotiation
Applies project management skills and communications skills
Applies knowledge to ensure there is consistency in the use of data driven marketing approaches, tools, and processes
Delivers plans and/or project designs
Anticipates future trends and potential issues and assesses their impact and develops appropriate actionable recommendations
Demonstrates knowledge of performance marketing techniques
At least 2 years experience in designing marketing campaigns
At least 2 years experience in applying project management
At least 2 years experience in applying Digital Marketing and Communications
At least 1 year experience in using Data Driven marketing techniques

Campaign Manager Resume Examples & Samples

Responsible for working with the Campaign Director to organize, create and manage profitable promotional campaign that exceed client expectations
Communicates and contacts directly with social media influencers regarding campaign opportunities, the negotiation of prices and keeping them to proper timelines
Ongoing project management of the execution of campaigns and programs including timelines, results, changes/improvements
Communicates campaign plans and results to the Director of Campaigns
Assists influencers in the creation of highly engaging content and messaging
Participates in the influencer selection process for campaigns
Able to calmly and effectively work under pressure, with tight deadlines
Able to think creatively, sometimes under minimal direction
Ability to relate to and work well with all types of people
Has a "team-player" mentality
Familiar with Instagram, Vine, Twitter, SnapChat, and Facebook... In depth knowledge of these platforms is preferred
Good at multi-tasking
Experience working and negotiating with social influencers (a Plus)
Great email management, organizational and communication skills
Bachelor’s Degree in Marketing, Communication or related

Senior Campaign Manager, Digital Ad Ops Resume Examples & Samples

Monitor ad-server delivery and corresponding 3rd party pacing and delivery. Troubleshoot discrepancies, proactively implement solutions across ad server. Provide suggested measures to ensure full revenue expectations are realized
Mentor and train Campaign Managers, with focus on best practices and comprehensive campaign management excellence
Execute and implement advertising campaigns to ensure accurate impression, performance and revenue delivery. Accurate scheduling and trafficking of contracts from the contract management system (FatTail) to the ad serving platform (DFP Premium)
Ensure clients’ ads are trafficked, monitored, and optimized
Provide existing/historical program feedback during proposal process to generate compelling renewable advertising programs
Minimum of 3 years experience with digital ad serving systems and trafficking required
Must enjoy & effectively build relationships with internal & external contacts. Ability to collaborate and work cross-functionally
Positive attitude and ability to work under tight time restrictions
Be able to think strategically and act tactically. Willing to roll up your sleeves and do what needs to be done
Uphold and evangelize Meredith core culture values and the Meredith brand values in every day responsibilities

Campaign Manager Resume Examples & Samples

The Campaign Manager will support the successful delivery of existing player revenue against set targets
You will be responsible for player engagement KPIs for a broad customer base
You will assist in the development of a tailored Player Relationship Management scheme through deep segmentation, predictive modelling, promotions application and communication strategies
You will continually evaluate and improve marketing communications through all online/offline and direct/indirect channels
You will ensure application of brand consistency across all marketing communications
You will provide a clear campaign reporting and evaluation programme for all engagement marketing spend which demonstrates the business impact
Experienced in managing a team of three or more direct reports is highly beneficial
Comfortable leading on the design, build and execution of targeted email campaigns, delegating tasks to fellow team members and providing support, as and when required
Able to undertake detailed analysis on campaign performance and provide highlights for multiple stakeholder groups
Digital tech-savvy. You will have an interest in marketing technologies and the emerging trends in their usage
A clear and concise communicator and able to demonstrate good business acumen and highly numerate
Experienced in working with Email Marketing tools, such as Salesforce, Exact Target, Smart Focus or Mailchimp
Excellent proficiency in Microsoft Excel and experienced in segmenting substantial customer databases using Excel, data visualisation tools or similar
Able to use Adobe Photoshop to edit campaign imagery and demonstrate strong HTML and CSS skills
Industry knowledge is desirable
Familiar with freemium and real money gaming models is a plus
Confident in presenting internally to stakeholders at all levels of the organisation and externally to our partner brands
Experienced in using a Web Content Management System (CMS)
Familiar with using data visualisation tools, such as Tableau, QlikView etc

Campaign Manager Resume Examples & Samples

Day to day management of display and video ad campaigns
Daily management includes trafficking, pacing, optimization, and reporting of ad campaigns
Assist sales team with the RFP process
Manage inventory across VEVO properties
FTP and testing of all ad creative for compliance of site specifications as well as functionality
Manage creative collection, obtain client approvals and inter-department communication
Maintain advertiser client relationships and their campaigns by managing client expectations, communication and reporting metrics
Assist in the development of custom creative with internal departments and clients
Knowledge of all ad creative and site specifications for compliance as well as functionality

Campaign Manager Resume Examples & Samples

Study, and Introduce new technological advancements to group as existing systems are updated (DFP, Jira, FatTail)
Coordinate and work with team members on special projects and training documentation. Share knowledge with team and department regularly
Improve inter and intra department communication, streamline processes
Make recommendations for process improvement and ad operations efficiencies. Establish best practices
Coordinate with Account Managers, external clients, creative and other departments for set-up and implementation of campaigns. Represent AdOps/CM perspective for Internal Kick-Off Calls. Understand client needs/ success metrics
Ensure that contract management system (Fat Tail) aligns with Ad Server (DFP) with respect to change orders (campaign delays, optimizations, etc.) and alert team of changes that will affect revenue
Understanding of online advertising concepts and industry best practices
Knowledge of systems: contract management, ad server, content management
Knowledge of inventory/contract management/analysis systems (e.g. FatTail and DFP)
Basic ability in HTML and JavaScript

Digital Campaign Manager Resume Examples & Samples

Overseeing the successful implementation of digital campaigns and communicating to sales when campaigns go live
Tracking and reporting on marketing campaign results metrics & web analytics to help measure the success of our integrated marketing initiatives and drive ongoing campaign performance improvement over time
Coach and Manage Team Member(s)
Upload creative to Digital Traffic Systems: Work with Ando Webcast Metrics, 24/7, Rovion, Stickyfish and Vortal to load all digital ad campaigns
Maintain working knowledge of digital inventory: Understand the current and projected sellout levels of the four ETM sites
Monitor Campaigns to ensure all campaigns are hitting the promised impressions goals and spots during their flights. Adjust priority levels as appropriate. Alert Digital DOS of any anticipated problems
Monitor Sites for Streaming Fill: ensure all sites have proper about of ‘fill’ spots to cover any unsold streaming ads
Campaign Reports: At month end and/or campaign end, run affidavits of performance for digital campaigns and give to Account Executives for delivery to clients. Affidavits will now also be given to the business office
Train and be proficient with online vendors: 24/7, Ando Webcast Metrics, Wide Orbit, Stickyfish, Vortal, Everyzing, Brightcove

Digital Campaign Manager Resume Examples & Samples

Establish, develop and manage a prospect list that reflects the segmentation strategies established by the company (segmentation strategy will be provided)
Spend at least 90% of time prospecting leads or presenting to clients
Consults local and regional businesses to understand their needs and aspirations so that tailored solutions can be designed, implemented, and executed
Execute a business plan and sales strategy, established with the Digital Sales Manager, that ensures attainment of digital revenue goals
Provide feedback to the internal Digital Agency regarding opportunities to improve the overall product offering and general positioning of the company’s product suite
On-going consultation with sold clients regarding the performance of their purchased campaigns
Maintain contact with advertisers to ensure high levels of client satisfaction
Adhere to all company policies, procedures and business ethics codes

Campaign Manager Resume Examples & Samples

A Bachelor's degree (B.A.) from a four-year college in Marketing, Communications, or Journalism; or two to four years related experience and/or training; or equivalent combination of education and experience
Retail or consumer marketing experience
Experience with and knowledge of digital channel-focused strategic planning including e-mail marketing, web site management (including microsites and landing pages), search engine marketing, social marketing, online advertising, mobile marketing, and web analytics
Experience and familiarity with digital marketing metrics: conversion rate, click-through rate, internal and external benchmarking, ROI analysis and other key performance indicators
Project management skills and experience

Assistant Digital Campaign Manager Resume Examples & Samples

Working knowledge of digital media campaigns
Digital Trafficking or Ad Ops experience
Working knowledge of online research tools such as Nielsen NetRatings, ComScore and other media software tools
Experience with third party ad servers and rich media vendors (DoubleClick, Sizmek)
Experience analyzing complex data, market research, and formulating actionable plans

Digital Campaign Manager Resume Examples & Samples

Manage digital inventory and corresponding planning tools. Work with digital sales and revenue management to ensure proper pricing strategy
Facilitate digital creative continuity by managing the digital campaign submission process and schedule all non-streaming digital campaigns
Optimize all active digital schedules on a daily basis to ensure impression delivery and maximize campaign performance
Generate and evaluate proof of performance reports on a monthly and/or campaign-end basis. Assist in campaign recaps for key clients
Serve as a back up to Digital Sales Strategist
Ability to manage production workflow, timelines and schedules
Ability to handle multiple projects simultaneously and meet deadlines in a fast-paced environment
Skilled at written and verbal communication
Skilled at analytics and reporting (e.g., preparing performance reports for digital products)

Campaign Manager Resume Examples & Samples

Proactive account management of key advertisers and media agencies in our core markets
Ownership of managing online campaigns, including booking and monitoring deals to ensure full delivery and meeting client objectives
Providing best in class customer support, encouraging repeat and increased business
Developing and maintaining excellent external relationships; acting as the primary day to day contact for clients, advertising agencies, and creative agencies throughout a campaign
Pre-sale campaign planning, including any technical questions from advertisers about ESPN’s properties and organizing creative delivery from agencies
Creating digital media plans using available inventory across all digital platforms to package our products effectively and maximise sales revenue, while ensuring customers have a positive buying experience with ESPN
Campaign stewardship, including reporting, billing, and screen shot requests
Ensuring full delivery and analysing performance in ‘end of campaign reports&#8217
Work closely with Sales, Editorial, and Product teams to create innovative sponsorship solutions focusing on company goals and client KPI’s
Work with Finance team to generate campaign invoices and resolve any billing discrepancies in a timely manner
Participate in inter-department efforts to grow the ESPN brand and business in EMEA

Americas Senior Campaign Manager Resume Examples & Samples

Drive the planning and execution of the right mix of Americas marketing activities relevant to business mobility
Own the overall execution of integrated marketing programs into the marketplace and articulating metrics in a timely manner
Participate and collaborate with extended team and ensure all programs are aligned with business objectives with key internal stakeholders & partners and the Centers of Excellence
Actively participate as a key member of a high performance team to fulfill program and organizational objectives
Utilize strong analytical ability to evaluate end-to-end customer experience & results across multiple channels and customer touch points. Instrument conversion points and optimize user funnels
Outstanding organizational skills to coordinate matrixed stakeholders to achieve expectations
Able to execute collaboratively through competing priorities to ensure timely execution on key programs and projects
Integrate the EPIC2 values in everyday activities and interactions
10+ years of integrated marketing experience
Expertise in both strategy & execution of B2B demand generation programs leveraging both live events and digital programs
Thorough understanding of how to interpret customer business needs and translate them into digital marketing program strategy and tactics
Quality analytical and outstanding project management skills required
Experience with persona marketing and new audience acquisition through innovative online community programs
Strong problem analysis and resolution abilities; exercises judgment and practices to determine appropriate action
Excellent communication skills (verbal, written, listening), attention to detail, and follow through
Ability to interact professionally with diverse groups including executives, managers, and subject matter experts
Measure campaign success through to sales revenue
Excellent customer services skills with the ability to maintain professionalism under pressure
Solid understanding of how to execute marketing programs through broad channel ecosystems a plus
Bachelor Degree in Business or other related degree
Must be self-driven

Decision Management Campaign Manager Resume Examples & Samples

Master degrees in major of Finance / Statistics /Econometrics/ Mathematics /Computer Sciences
At least 5 years experience for manager position and 3-4 years experience for assistant manager position
Good team player, self-motivated and proactive at work. Able to work under pressure
Experience in Database/web platform building is a plus

Campaign Manager Resume Examples & Samples

Monitor and analyze campaigns for both delivery and performance
Monitor all campaigns for both delivery and performance
Recommendation of appropriate campaign optimizations when applicable
Strong attention to detail and meticulous with numbers
Self-starter, results-oriented attitude, ability to meet deadlines
Proficient in Doubleclick Ad Serving systems (DFP) a must

Influencer Campaign Manager Resume Examples & Samples

Managing the production process for sponsored and custom Influencer content from deal signature to launch, implementation and recap
Developing and maintaining production schedules and managing assets, ensuring all content guidelines are adhered to
Acting as the lead post-sales point of contact for Sales (and where necessary, clients) to help manage talent deliverables and client approvals, and as primary point of contact to relevant internal departments (Talent, Production, Brand Experiences Account Management, Video) during the production process
Leveraging deep knowledge of Digital Influencer landscape, formats and best practices
Monitoring post performance to ensure campaign impressions and engagement goals are met
Working with other Production groups to meet the demands of the Sales team
Creating and implementing key processes within a fast-paced publisher or platform
Minimum 3 years experience as an digital producer/project manager
Must have track record of managing and organizing digitally native talent and integrated campaigns
Able to manage multiple projects and tight deadlines in a new and changing offering
Tenacious individual who knows when to not take “no” for an answer
Beyond relationships and determination, must also be a strategic and creative thinker

Campaign Manager Resume Examples & Samples

Act as single point of contact responsible for providing execution status for assigned advertising campaigns
Facilitate order processing, internal communication and ownership of execution of signed insertion orders
Assist driving the process for the timely review and signing of third party tracking vendor contracts (rich media, performance tracking, etc.)
Create a tracking form for every assigned advertising campaign
Create Master timeline of deliverables for every assigned advertising campaign
Secure creative assets from agencies/clients prior to campaign start
Work responsibly and maintain productive working relationships with multiple internal teams (brand general managers, engineering, web development, social media, product, ad operations, billing, etc.) to facilitate execution assigned advertising campaigns
Work with Advertising Operations team to oversee, monitor and optimize ongoing campaign performance ensuring orders are executed properly and according to client expectations
Alert relevant team members to all issues that threaten the successful execution of any element of a campaign and provide recommendations for resolution
Work with sales team to assist with management of client expectations throughout the life of a campaign
Hold weekly campaign review meetings with sales team and Ad Operations to discuss strategy, provide recommendations for optimization and agree on next steps
Weekly report management and review of first party and third party data for every campaign via DFP and Third Party providers (agencies, performance tracking vendors, etc.)
Manage monthly/quarterly third party billing reconciliation process
Facilitate approval process of delivery reporting with client/agencies and third parties
Send campaign delivery data to Media Planning team for wrap reports (including screen shots) after each campaign
Assist Media Planning and sales team teams in strategic analysis of completed campaigns and provide recommendations for future media plans
Foster ongoing relationships with agencies, clients and internal teams
2+ years interactive account management and/or digital media optimization – experience in auto category preferred
Strong working knowledge of Microsoft office (Excel, Word, PowerPoint and Outlook)
Knowledge and use of interactive media planning and IO tools: MediaVisor, Atlas, etc
Familiarity with DART
Heavy ability for attention to detail
Proactive problem-solving capabilities
First-class client service
Patient and adaptable
Entrepreneurial and team-oriented spirit

Watson Iot-global Campaign Manager Resume Examples & Samples

5+ years of experience
Expert understanding of the marketing mix; highly proficient in building campaigns
Understanding of marketing automation tools (specifically Unica and our migration from 7.5 to 9.1)
Ability to deploy and track paid medias
Proficient in designing/using content in campaigns

Adobe Campaign Manager Resume Examples & Samples

Responsible for the planning, setup, and execution of Adobe products in accordance with the strategy and objective of our clients
Implement, drive and manage campaign programs, ensuring the implementation and execution of campaigns using Adobe Campaign
Ensuring data across the technical solutions are managed effectively for campaign management
Oversee the delivery of correct and completed client work, on time and to schedule, managing SLAs, campaign costs and turnaround times with client
2+ years’ experience of working as a campaign manager in a client or agency environment using Adobe Campaign
Experience with Campaign server ecosystem setup and installation, platform configuration, email deployment
Experience with IP Warm up strategy and execution
Good understanding of SQL Query writing and audience segmentation
Experience with Adobe Cloud (AEM, Target etc…) is considered an asset
Good client facing skills required with clients to support in the set-up and management of campaigns as well as on boarding and support when required
Experience and exposure of running CRM programmes across industry sectors
Experience of manipulating large amounts of data including segmenting, cleansing and extraction to build campaigns in campaign tool and must have good SQL experience with understanding of relational database schemas
Must have a sense of humor

Campaign Manager Resume Examples & Samples

Work with the Marketing Managers to develop and implement plans, campaigns and activities to maximise the acquisition of profitable cardholders via Partner brands
Gain an in depth understanding of the acquisition channels
Achieve new to bank and cross-sell account targets utilising multiple acquisition marketing channels
Manage source code and commission processes including set ups, audits, full end-to-end testing and processes improvements
Manage campaign offer fulfilment, including set-up, testing and implementation
Work closely with key stakeholders such as Digital, Compliance, Telesales, Product and Brand to ensure marketing campaigns are delivered in a timely manner
Develop detailed plans for successful launch of campaign activity
Work closely with Decision Management/BPO to develop campaign tracking and analysis
Maintain, update and distribute all campaign and acquisition reporting weekly
Own and manage channel processes and procedures, ensuring they are compliant, followed as BAU and updated
Manage the budget and monthly accrual process for acquisition campaigns; meeting all reporting deadlines including accruals, campaign calendars and marketing metrics and ensuring ongoing optimisation of budget allocations
Support the Marketing Managers and Senior Marketing Manager in other projects/activities as and when required including key project work for new technology enhancements
Bachelor's degree in Marketing or related discipline
Minimum 3 years in Marketing
Experience in banking or telco considered a plus
Strong background in Direct Response Marketing, with a focus on branch or retail distribution considered a plus
Results driven and self-motivated
Highly analytical
Strong understanding of campaign analytics
Strong understanding of and experience in the creative/collateral development process

Digital Campaign Manager Resume Examples & Samples

Execute and traffic campaigns through our platform ONE
Media planning across the different formats we sell
Manage and service clients to deliver the best possible experience and service
Produce reports and communication to clients
Work closely with the sales team to deliver the best results for our clients
Support the Nordic organization with insights and updates from our platforms
Preferably have experience from a similar position
Be self-driven and open to learn new things
Be outgoing and proactive, and find motivation in autonomy
Have a team mentality and the ambition to drive change
Be fluent in English and one of the Nordic languages

Digital Campaign Manager Resume Examples & Samples

Past experience producing content for the web including developing compelling narrative along the stages of the buying journey
Knowledge of cohort needs and behavior
Developing content strategies and blueprints
Managing editorial process and performance
Experience with web, social, and digital analytics
Journalistic Writing & Editing Style
Developing Messaging Plan & Proof Points
Knowledge of Digital Channels

Campaign Manager Resume Examples & Samples

) Experience building end-to-end demand generation marketing campaigns
) Digital and social marketing skills
) Demonstrated analytics skills with a knowledge of various campaign testing methodologies
) Demonstrated teamwork, project management, and communications skills
) Budget management experience
) 3 years or more executing digital marketing campaigns
) MBA preferred

Campaign Manager Resume Examples & Samples

Publishing or a similar industry experience is desirable
Comfortable with MSFT Excel and analyzing data
Working knowledge of ad server (Google) and order management system (Operative One) is preferred
Experience managing performance driven strategic campaigns is a plus
Working knowledge of MOAT, Omniture, Nielsen, Comscore, Lotame is a plus
Act as post-sales operations expert partnering closely with Sales and Ad Trafficker to ensure flawless campaign execution and delivery
Will work closely with internal and external teams to translate customer requirements into actionable functional and technical requirements to be executed by the customer’s advertising initiatives
Act as point of contact for troubleshooting for any issue where advertising campaigns might impact including creative issues, delivery concerns, product execution and configuration, QA, site performance impact, and campaign setup
Analyze and reconcile third party delivery for proper billing every month
Provide guidance to Sales on campaign setup, delivery and performance optimizations. Understand common KPIs, conversions, inputs, calculations and outputs required for any new strategic campaign implementation
Continuously monitor campaign delivery and performance and communicate recommendations for optimizations and up-sell opportunities. Will lead weekly pacing calls with assigned Sales teams
Utilize various analytic and targeting systems (DFP, Ad-juster, MOAT, Lotame, Comscore, Nielsen, Omniture, etc.) to analyze and troubleshoot campaign delivery and performance
Perform wrap-up analysis reporting, pulling in various sets of performance data and metrics to help tell a story to the client about how the campaign performed and help recommend best practices for future campaigns
Provide additional ad hoc analysis for gain visibility and insight into various cross-sections of business verticals and ad products to optimize performance
Bachelor's degree in Math, Engineering, Finance or similar discipline or equivalent experience
Minimum of 2 years managing complex operational processes in online advertising or related industry
Strong knowledge of campaign lifecycle management, ad sales process and familiarity with online advertising ecosystem
Exceptional understanding of ad systems and technologies including Doubleclick, Operative, Yieldex or similar systems and technologies

Campaign Manager Resume Examples & Samples

Manage NVIDIA platform marketing campaign and establish standardized framework to promote GeForce GTX Enthusiast GPU messages to gamers and partners through joint marketing efforts
Ensures communication of plans and project execution details to regional distributors, icafe SIs, retailers and etailer, establish NVIDIA as a leader in gaming industry, drive demand for GeForce GTX-E
Cooperation with eco-partners, develop new business opportunity, build an eco-system, play the leadership in echo-system
Build effective merchandising solution with eTail team and tools that drive upgrades and ASP lift
Amplify market voice through NVIDIA Partner Network and digital marketing tools
Coordinate with internal & external partner cross function teams in plan and execution

Xaas Campaign Manager Resume Examples & Samples

Help building integrated end-to-end campaigns inclusive of events, digital, social and nurture
In partnership with marketers from other teams, the Campaign Manager defines the tactic and offer mix that will engage prospects and buyers and help progress opportunities to sales
Apply data driven analytics and assess campaign performance to ensure they are driving expected results
Manages the end-to-end response management plan and adjusts campaign tactics to improve response volume and quality
Partners with the GEOs to drive local execution
Prepares and manages the program marketing budget
Manages the program guidance and delivery to ensure that campaign execution is meeting business objectives
Manages the program system requirements: offers, assets, tactic code creation, campaign maps, etc
Develop prospecting campaigns supported by lead detection triggers to target and retarget new buyers
Ensures integration in all aspects of campaign, event and digital/social execution
Strong project management skills; excellent communicator
Knowledge in some marketing disciplines, preferably Dialogue Marketing or Direct Marketing, Digital Marketing (Marketing Automation), and Lead Management
Knowledge in Sales jobs and their needs
Highly motivated – “Can do” attitude
Structured thinker
Able to work proactively in a multi-tasking, fast paced environment
Good numerically (Good spreadsheet) skills
Strong and pro-active communication
You are used to work together with an international team, able to work across Europe by telephone / email with IBM and Agency resources
Fluency in German/Spanish/Italian/French would be a plus

Digital Campaign Manager Resume Examples & Samples

Brilliance in Execution: Manage campaign execution across digital channels in EMEA, including Facebook for Business website, Facebook Pages and Ads
Leverage datasets to identify opportunities to improve performance, reach, and return on investment of digital marketing activities
Own all aspects of trafficking, optimisation, and troubleshooting with a sustained focus on efficiency and scalability
Design and implement test plans (A/B and multivariate) to understand drivers of response and value
Strive for operational excellence
Master of Collaboration: Drive best practice of the Facebook platform and be seen as a Facebook product expert
Report digital marketing results regularly and provide recommendation to leadership and key stakeholders
Collaborate with Creative, Content, Marketing, and Sales teams across the world to share and reapply digital strategies
Contribute to the optimisation of campaign opportunities by using data and insight
Proactively collaborate with cross functional partners Media Planning, Strategy, and Measurement: Translate business objectives into campaign strategy, proposing campaign structures and implementing measurement solution (derive actionable insights)

Campaign Manager Resume Examples & Samples

Must have demonstrated success in marketing campaign management within a financial services (or other intangible service) company to the extent of having positively influenced financial performance and be able to prove impact of activities
A self-starter who can show they have worked well on their own and as part of a team, demonstrating a real drive and ability to innovate and deliver creative marketing campaigns
Strong knowledge of financial products and services, financial markets and economic environments
Some experience of designing digital UX for services, products, processes
Some familiarity with the technical considerations needed when
Planning and control skills
Communication skills (both oral and written)
Excellent presentation and networking skills
Independent self-direction
Degree level education
Extensive years Marketing or Digital Marketing experience

Campaign Manager Resume Examples & Samples

BA/BS degree in business, finance, economics, engineering, computer science or other quantitative discipline required
Strong background in banking/financial services industry
Extremely knowledgeable in Marketing Data Marts and campaign management tools (IBM Interact)
Proficient in SQL query writing, Microsoft Access, Excel, Power Point
Demonstrated ability to understand and explain complex technical issues to non-technical persons
Ability to implement and manage projects simultaneously
Responsive to client’s requests
Write and speak clearly and concisely
Adhere to all information security, privacy, and compliance policies
Demonstrated ability to attain successful results in accordance to marketing plans, financial goals, and business objectives
Some experience with basic AIX commands and shell scripting

Multinational Campaign Manager Resume Examples & Samples

Proven experience in online media
Experience in video or rich media is a plus
Up-to-date with the latest trends and best practices in online advertising and measurement
Organised, proactive and tenacious
Demonstrable customer service and relationship skills
Superior project management skills, attention to detail, and ability to prioritise and manage multiple tasks
Excellent deadline and time management skills
Outstanding communication skills, with the ability to clearly express your ideas
Ability to make swift decisions, work through stressful situations and solve problems quickly
Demonstrated numerical and analytical ability
Enthusiastic team player, but also capable of working independently
Excellent IT skills, particularly in Excel
English: native, bi-lingual or full professional proficiency (written and spoken)
You must be legally allowed to work in the UK

Campaign Manager Resume Examples & Samples

Interface with cross-functional product management, business development, marketing and merchandising teams to deliver high-value promotional campaigns
Support end-to-end execution of major email programs, including creative coordination/development, delivery, and reporting
Manage a detailed email calendar

Online Campaign Manager Resume Examples & Samples

Day-to-day management of programmatic and traditional display campaigns including, set-up, QC, trafficking and troubleshooting all aspects of a campaign when issues arise
Daily optimization of live campaigns using the tools available to propel performance forward and meet/exceed client expectations
Maintain a close working relationship with sales reps, including strong and seamless communication
Manage regular client interactions securing executed contracts, campaign assets, delivering campaign performance and working with clients at a strategic level to enhance performance
Manage multiple advertising schedules for numerous clients to successfully launch all campaigns on time and deliver in full while achieving client specific KPIs
Generate, prepare and analyze regular campaign performance data and reports using MNC’s DMP, DSP & ad server
Collaborate with sales and marketing on campaign execution for top tier strategic clients
2+ years experience in online advertising including: Buy- side and sell-side operations, programmatic campaign management, data management, account management and working with ad networks
3+ years working with Demand Side Platforms, Doubleclick for Publishers, Supply Side Platforms and experience with Data Management Platforms
Ability to create, analyze and present client reports and optimization recommendations on a weekly basis
Thrives within a fast past team environment across global departments within the organization, as well as being a self-starter
Must possess an analytical mindset, strong attention to detail and drive to succeed
Customer successes focused for both internal and external clients
Creative problem solving skills and solution oriented
Foreign language skills: French & Italian
Knowledge of HTML, HTML5, MRAID & Flash

Campaign Manager Resume Examples & Samples

Responsible for working with the Director of Campaigns to organize, create and manage profitable promotional campaigns that exceed client expectations
Communicates with social media influencers regarding campaign opportunities, negotiates compensation, and keeps them on strict deadlines
Defines campaign objectives, target audiences, strategies, and identifies the optimum structure and strategy for assigned campaigns
Familiar with Instagram, SnapChat, Facebook, Twitter, and Vine
Experience working and negotiating with social influencers preferred

Digital Campaign Manager Resume Examples & Samples

Serve as the day-to-day contact for all post sale actions related to digital advertising campaigns, including providing best-in-class customer service and support for client and/or advertisers
Revise IOs for optimizations and help to identify upsell opportunities with client and/or agency
Request, receive and process creative assets to send to QA and Ad Ops
Provide campaign wrap-up reports to the agencies/clients
1-2 years of experience in digital sales support
Proficiency in Windows/Mac, and Microsoft Office, particularly Microsoft Excel

Digital Campaign Manager Resume Examples & Samples

Conceptualize, develop, execute and optimize promotional campaigns through digital channels in partnership with key stakeholders within and outside of the Digital Channel
Lead creative team of copywriters, designers and testers to deliver cohesive, targeted and effective digital campaigns comprised of banner ads, emails, promo pages and other digital assets
Partner with marketing, segment strategy, and varied lines of business to develop and implement digital campaign roadmap
Understand/Anticipate client and prospect needs; continually improve digital campaign experience using tools such as OpenX, Marketo, Adobe Analytics, Adobe Target, etc
Evaluate industry trends, competitive environment and new product features/functionality/application to improve digital sales experience
Analyze/Interpret campaign performance to propose appropriate optimizations and achieve revenue goals
3-5 years of business experience in digital marketing or digital product development
Experience implementing and managing digital campaigns using tactics such as banner ads, email, paid search, promo pages, etc
Experience with web analytics tools such as SiteCatalyst or Google Analytics
Familiarity with marketing automation and mobile-optimization concepts and digital campaign tracking processes
Strong relationship management and communication skills across all levels an enterprise organization
Ability to think strategically and independently
Contract negotiation and vendor management experience
Experience in managing campaigns through IT Risk and Audit procedures

Junior Influencer Campaign Manager Resume Examples & Samples

Developing and maintaining production schedules and managing assets
Leveraging deep knowledge of YouTube Influencers, formats and best practices
Deploying traffic drivers and marketing tactics to ensure delivery against campaign goals
Interpreting and reporting out of all analytics for optimal client reporting
Implementing key processes within a fast-paced publisher or platform
Minimum 1 year experience managing and organizing digitally native talent and integrated campaigns
Must be extremely organized and a problem solver
Must be a savvy marketer with a passion for digital media and emerging marketing principles
Ability to thrive in a dynamic, fast-paced environment with tight deadlines

Campaign Manager Resume Examples & Samples

Coordinate creation and delivery of multiple programmatic audiences between brand leaders, media planners, digital agencies, DSPs, and analytics leads; Communicate clearly with all stakeholders through the digital marketing process, from creative ideation to delivery and campaign launch
Assist brand marketers in translating target audiences to team’s available 1st party digital segments
Identify and build targeted audiences for our programmatic campaigns. Monitor and optimize campaigns. Report, analyze, and communicate results
Maintain a thorough understanding of audience profiles, audience targeting, and how they relate to various current and catalog media properties

Campaign Manager Resume Examples & Samples

Oversee the fulfillment of advertising campaigns with a focus on on-time delivery and quality execution; tasks include: request/receipt of advertising creative from clients, creative testing, creative upload, proper targeting, rule/template execution, 3rd/4th party client tags, rich media code, etc. via OMS and Ad Server
Interact directly with new and existing clients, our sales teams, and other teams using judgment and discretion on how to best resolve creative, trafficking or delivery issues
Work closely within the team to help prioritize daily traffic tasks, responsibilities and functions
Assist with producing daily trafficking reports for Ad Ops teams, running applicable reports to help maintain and prioritize tasks. Works with supervisor to help maintain report, keeping it up to date, changing as requested
Build and maintain an advanced knowledge of the products and site taxonomies of consumer sites that are part of the Cox Automotive Media Group portfolio
Oversee the delivery and fulfillment of ad trafficking tasks managed by outsourced teams
Ensure campaign is properly implemented and delivering via QA tasks including: 3rd party reporting verification/validation, auditing of targeting for both national and regional campaigns, and review of ad server or other delivery reports
Works with Supervisor to help maintain third party reporting verification across all campaigns, ensuring third party campaigns are running and tracking accurately
Build and maintain strong, healthy relationships across all teams (sales, product and ad ops teams, etc.) keeping them apprised of any issues or anomalies that impact our business
Maintain process documentation, such as Order Entry Guidelines to ensure up to date information can be used by all team members
Demonstrate the flexibility necessary to adjust to changing/additional duties as the needs of our clients and our operations change. Additional responsibilities may be delegated in order to assist meeting our goals and mission

Digital Campaign Manager Lead Resume Examples & Samples

Uses comprehensive knowledge of all digital ad products and fulfillment processes to effectively assist in launching and maintaining campaigns that achieve advertiser goals and KPIs
Detailed knowledge of both internal and outsourced digital fulfillment requirements and workflow
Project Manager for DOT workflow tool
Onboards new centrally fulfilled products in workflow tool
Troubleshoots workflow system issues & market created support tickets
Refines DOT reporting and dashboard management
Helps DCM team manage fulfillment & optimization calls with markets
Assists in the completion of urgent fulfillment requests
Cultivates a strong relationship with vendor teams that are utilized for various product fulfillment
Coordinates trainings for new fulfillment team members and market level employees
Assists Sr Manager in onboarding of new DCM hires and becomes a go-to resource for new hires
Examines SLA level reporting with the Sr Mgr, sparking additional training opportunities

Digital Campaign Manager Resume Examples & Samples

College degree or 3+ years’ experience working with digital media campaigns preferred
Solid knowledge of Microsoft Excel, Word, PowerPoint and Outlook
Strong and proven customer service experience
Accurate; with strong attention to detail
Ability to perform in a strategic and executional capacity
Demonstrated ability to multitask and work well under deadlines

Campaign Manager Resume Examples & Samples

An understanding of online marketing and lead generation in a B2B environments
Knowledge of cohort needs and behaviour
Experience with web, social and digital analytics; note: Weather uses an open source CMS, Hootsuite, Google Webmaster/SEO, and Google Analytics
Strong orientation toward teamwork; thrives in collaborative work environment
Good analytical skills and previous exposure to CRM systems such as Salesforce, HTML experience with the ability to review code for error is highly desirable
Understanding of email campaign performance metrics such as segmentation, a/b testing, essential. He/She must have an awareness of good data hygiene practices
Experience with marketing automation software such as Marketo and Unica is highly desirable. Experience with email marketing software is essential
Computer literacy: MS Office applications (including MS Word, PowerPoint, Outlook, Excel and Project), WebEx or GoToMeeting
Must be self-motivated and know when to seek guidance; detail-orientation is a must
Flexibility, ability to change priorities quickly, and capacity to handle multiple tasks
Effective collaborator with proven process improvement skills
Exceptional organisation and time management skills
Proven communication and interpersonal skills

Senior Campaign Manager Resume Examples & Samples

Coordinate with Meredith sellers and CSMs, and with clients and/or agencies, to obtain creative materials and set up Shopper campaigns
Effectively utilize internal tools such as Jira to manage communication within Meredith and Allrecipes
Implement Shopper campaigns to ensure accurate fidelity to mocks for Shopper ad products
Ensure that tracking tags are properly and accurately implemented so that the campaigns yield expected impressions, performance and revenue
Document and implement reporting requirements for campaigns; setup up campaign dashboards using Grocery Server tools; help prepare for Nielsen SimTests when necessary
Ensure clients’ ads are monitored and optimized
Provide weekly reports for campaigns; suggest measures to ensure full revenue expectations are realized

Campaign Manager Resume Examples & Samples

Event management
Digital & social media strategies
Establishing a cohort journey across all touch points
Using data driven techniques to determine right tactic and offer mix
Analyzing and assessing campaign performance and making adjustments based on findings
Driving marketing created revenue with emphasis on new buyers
Expert understanding of the marketing mix
Highly proficient in building campaigns

Campaign Manager Resume Examples & Samples

Manage and deliver branded content campaigns from initiation, execution to post campaign analysis as assigned by the Content producer. This would include production of work schedules and timelines as well as sourcing and processing relevant contractors and vendor invoices
Produce, schedule and deliver promotional materials/content card placements for digital campaigns across CNN International
Responsible for content amplification and optimization both on and off platform, ensuring we deliver against set campaign KPIs within budget
Responsible for cost and time management of live deals during the production and delivery process
Offer creative insights and perspectives to help develop and enhance our content offering and commercial products
Liaise effectively with multiple stakeholders including CNN adsales, editorial, marketing, clients and production teams across the APAC region
Active in identifying new production partners and first to market content initiatives across the region
Successful delivery and optimisation of branded content campaigns against predetermined KPIs
Management of commercial productions in up to the value of $2M including booking, management and organising payment of freelance staff, third-party suppliers, licensing agreements and all related expenses
Minimum 2-3 years experience delivering content marketing campaigns working within a creative environment (publisher of media/marketing agency/department)
Outstanding understanding of the publishing landscape including TV, Digital and Social and strong knowledge of the production process at all stages
Inception through to delivery
Proven experience in copywriting and copy-editing
Strong familiarity with content amplification platforms such as Unruly, Taboola, Outbrain and social media LinkedIn, Facebook, Instagram, Twitter, Snapchat etc
Experience in A/B headline testing and optimisation of digital campaigns
Knowledge of Photoshop -desirable
Excellent organisational and administrative skills
Advanced computer literacy in Microsoft Office (particularly Excel and Outlook), and Apple devices
Ability to multi-task and work under pressure to strict deadlines
Ability to negotiate best rates and budgets with third-party suppliers
Ability to build and maintain good working relationships
Ability to work with confidential information with complete discretion
Ability to work both autonomously and as a team player in a small team environment when required
Strong ability to learn and develop new skills
From time to time, this role is likely to involve some short-haul travel across the region as and when business needs require

Campaign Manager Resume Examples & Samples

Build, optimize, report on and generally manage campaigns in a programmatic set up
Design best practices for creative development on various campaigns based on campaign performance
Interpret campaign performance
Facilitate the implementation of pixels/tags on client sites
Perform research in support of various projects
Ensure knowledge sharing internally and externally
1-2 years’ experience in display, search, trafficking, ad operations or site analytics optimization
Interest and aptitude for analysis / analytics. You must be an analytical thinker
Have a passion to work with RTB, learn the Canadian space (data, inventory)
Have experience in tracking and optimization on digital media campaigns
Have hands on experience with optimizing campaigns- display campaigns, SEM, trafficking, etc
Understand basics of pixels/tags
Must be a team player & able to follow direction
Be excited and not afraid to be in a learning environment every day - this position will require hands on training and on the job learning of multiple platforms and technologies
Publisher side, trafficking and ad operations experience is an asset
Experience in traditional advertising, CRM, direct marketing and lead generation is a plus
Fundamental knowledge of online media metrics and analysis
A strong customer service mentality
Strong relationship skills, including the ability to participate in meetings and complete deliverables in a timely manner
Familiarity with ad serving and campaign management tools such as DoubleClick, Google Analytics, Google Ad Sense, etc

Digital Campaign Manager Resume Examples & Samples

Execute, optimize and evaluate all elements of each media campaign. Be the bridge from strategy to execution
Make real-time optimizations to the campaigns based on constant measurement and feedback especially with digital plans
Develop a standardized campaign tracker across all brands and deliver consistent cadence of share-outs
Work with planning teams to set all measurement metrics and KPIs for each campaign
Work with DMP lead to understand audience development and translate targets for execution
Collaborate with the brand and insights team and lead the thought process for how we link brand trackers, Nielsen measures and/or media metrics
Work with other Campaign Managers to ensure best practice sharing and consistent processes and reporting
Provide key learnings reports quarterly with recommendations for future plans
Collaborate with brand teams to develop required content plans for digital media plans
Understand the media landscape and look for opportunities to impact media plans with new partners and formats that could improve media performance
Bachelors required & MBA could be beneficial
5 years of digital marketing and/or digital media planning/buying
5 years of consumer marketing experience
Experience with programmatic media
Understanding of digital landscape including key media, measurement and technology companies

Campaign Manager Resume Examples & Samples

Manage all email marketing activity to maximise lead generation, revenue and engagement areas across our professional community
Build and manage all HTML based email marketing calendar to target demand generation
Plan, test and optimise new campaigns to increase relevance and personalisation of emails then report on their email effectiveness
Report on email effectiveness
Conduct data segmentation and targeting
Manage the data flow between the marketing automation software and CRM solution
Email marketing experience with a successful track record of building, deploying and optimising new campaigns to drive growth
Technical skills to build email campaigns including understanding segments and triggers
Strong knowledge of email best practice
Prior in-depth knowledge of marketing automation software (Adobe): building, running and managing campaigns
Stakeholder management and the ability to manage timescales and plan start to finish project management
Self-motivated, driven, strong initiative and desire to succeed
Demonstrable focus on email marketing demonstrated throughout your career
A passion for marketing automation

Roadshow Campaign Manager Resume Examples & Samples

Primary point of contact for clients and internal constituents (relationship managers, client services, analysts, product strategists, and MDs) across the business in relation to one-on-one meetings and our programme of premium roundtables
Building and maintaining a database of senior clients and sector coverage lists
Delivering both proactive campaigns and responding to reactive requests: agreeing schedules with analysts, initiating contact with market participants via telephone and email, qualifying and scheduling meeting activity and recording activity into a central calendar and database
Delivering a programme of roundtables in London and major European cities
Liaising with colleagues in the Event and Outreach Team and MIS to schedule dates and book diaries. Sourcing, booking and briefing venues, ordering catering, organising collateral, preparing print materials, welcoming guests and running events on the day
Organising rehearsals (as required), and producing briefing notes for chairman, speakers and staff
Delivering monthly reporting and outreach metrics, including MD and analyst levels reports, attendance figures, customer satisfaction scores and forecast / actual budget numbers
Must be educated to degree level (or equivalent)
Experience in roadshows coordination, investor related events and market research preferred
Proficient in the advanced use of Email, Word, Excel and PowerPoint
Knowledge of Salesforce.com or other CRM systems
Excellent communication skills both written and verbal, including the ability to build a rapport with people on the phone
Experience with taking ownership of an event campaign
Experience in using CRM systems and data to define, execute and measure investor campaigns to drive investor outreach
The knowledge to analyse data to drive business objectives
Well developed project management skills. Ability to multi task and work to tight deadlines in a fast paced, changing environment
Knowledge of events delivery including logistics, budget management and post event analysis
Good interpersonal skills and the ability to build strong professional relationships at all levels, with both internal and external parties
Creative problem solving skills and ability to diagnose issues and develop solutions
Ability to work autonomously with minimal supervision, yet integrate appropriately with the team and other areas within Moody’s
Highly organised and good time management skills
Fluency in English is essential. Fluency in a major European language would be desirable

Senior Campaign Manager Resume Examples & Samples

Finalize and execute the blueprint of a campaign on social platforms (Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest). Blueprints include campaign structure, bidding strategy, detailed versioning per segment, integration of A/B testing of artwork, copy or call to action and planning of the test to run
Implement the campaign and accurately manage budgets. The Campaign Manager will amplify campaings between selected distributions channels based on split in strategy
Set up campaign on PMD platform of choice including: credit validation, media allocation, tracking performance and optimization, detailed planning of the campaign (week, day, hour, frequency) and tagging rules
Implement a pool of unique targeting mixing
Relevant targeting options offered by each platform
Ad-‐hoc targeting he designs
Custom targeting based on tagging (website, app, mobile app,...) or database
Execute quality check of the creative assets and when relevant manage the approval of these assets
Identify the variables that can be optimized and execute optimization
Aggregate results and prepare weekly summary and key learnings
Prepare/present campaign reporting including evolution of all KPIs like media spent, engagement, and granular analysis
Prepare potential recommendations to Social Strategists based on the insights revealed through execution/optimization to re-‐adjust future plans
Manage and mentor junior staff and play an expanded leadership role on strategy definition
Entrepreneurship mindset
Social media enthusiast with an established understanding of the wider digital communications landscape
Left and right brained: demonstrate creativity in data analysis and understanding
Curious and have a “test, learn and optimize” culture
They like to push the limit and break the silo’s
2-‐3 years experience in social campaign management
Understanding of social platforms ecosystems formats, targeting options, tracking tool, and reporting
Expert in optimization of ongoing social campaigns on Facebook and Twitter through PMD platforms
Proven ability to independently manage multiple priorities in a fast paced and deadline driven environment
Candidate must have spreadsheet capabilities; can build detailed business reporting
Demonstrate a proven track record of social campaign management that produced positive business results
Previous experience in paid social agency preferred

Campaign Manager Resume Examples & Samples

Defining the strategy to integrate Banking & Capital Markets ISVs across Microsoft field sales motions, corporate and field marketing engines, and strategic initiatives
Successfully executing strategic campaigns to drive adoption of Banking & Capital Markets ISV solutions worldwide
Identifying net-new opportunities to integrate Banking & Capital Markets ISVs within co-sell and co-marketing motions, and piloting new campaigns and approaches for driving ISV GTM
Delivering resources to sales and DX teams to better identify top Banking & Capital Markets Partner solutions and engage them in new and existing opportunities
Collaborating with marketing, sales and DX teams to ensure Banking & Capital Markets ISV Partner solutions are integrated in local area industry activities as well as global campaigns, events, and sales engines
Evangelizing our Banking & Capital Markets ISV Partner success on Microsoft platforms across internal and external channels, and through global campaigns, events, and sales engines
Demonstrating thought-leadership and problem solving skills to tackle solutions based on sound hypotheses coupled with analytical reasoning and assessment
Delivering ongoing industry, trend identification, and competitive insights to the organization
Minimum of 7 years of experience in marketing or sales with a proven record of influencing and defining Partner and programs to grow new businesses
Industry Expertise: Experience working with customers and Partners in Banking & Capital Markets
Technical Skills: Experience in Cloud computing and Mobile, with an understanding of industry technologies, business drivers, and emerging trends. Deep knowledge and passion for driving adoption of Microsoft Mobile and Cloud technologies
Professional Skills: Executive presence and a proven record of building trusted relationships with and influencing senior executives. Exceptional leadership and community building skills. Cross-group collaboration skills with exceptional verbal and written communication. Highly motivated, results-driven with exceptional decision-making and follow through. Strong organization / prioritization and analytical skills are essential
Qualifications: bachelor’s degree in Business or Engineering or equivalent discipline required. MBA preferred

Digital Campaign Manager Resume Examples & Samples

Guide a team of digital experts to plan and execute all web, SEO/SEM, marketing database, email, social media campaigns to generate revenue and grow customer databases
Monitor Campaigns to ensure all campaigns are hitting the promised impressions goals and spots during their flights. With team, translate learnings into actionable insights
Work with social media, creative teams and implementation teams to ensure the digital vision comes to life
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies; Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to optimize the user experience
With Americas and Global team, craft URM platform and continually work to optimize
Utilize strong analytical ability to evaluate digital end-to-end customer experience across multiple channels and customer touch points
Work with team to prepare succinct reports detailing your work inclusing detailed results with move forward actions to optimize digital platform
Collaborate with agencies and other vendor partners

PPC Campaign Manager Resume Examples & Samples

Day-to-day management of large-scale paid search campaigns in Google & Bing/Yahoo
Driving continued optimization of SEM campaigns through performance analysis, ad copy testing, quality score improvement, keyword management, etc
Implementing and growing Adwords display campaigns
Identifying new opportunities to drive revenue & profitability
Leading conversion rate optimization (CRO) projects for the lead paths that you own
Staying current on SEM strategies, best practices, competitive landscape and keyword ecosystem

Senior Campaign Manager Resume Examples & Samples

8 - 12 years marketing experience in a role managing multi-channel marketing campaigns ( ie. email, direct mail, print, online and /or social media). Ideal candidate will have more than 3 years of marketing experience in the Healthcare & Life Sciences space
5+ years experience developing and executing new marketing strategies and programs for B2B organizations
5+ years experience driving demand and pipeline for the programs
5+ years experience managing marketing budgets, allocating & optimizing spend across tactics and experience with forecasting results
3+ years experience partnering with sales to deliver enterprise results
Past experience in using salesforce and/or other marketing tools such as Marketo, Eloqua, Responsys, Google Analytics, Omniture, etc
High energy and the ability to manage multiple initiatives
Works well under pressure or in a high growth environment that is constantly changing
Track record for delivering under tight deadlines
Strong understanding of demand generation and a track record of owning campaigns and driving success
Strong communication skills including story telling with PowerPoint, data crunching with Excel, use of salesforce.com, etc
Analytically inclined, exceptional organizational skills with rigorous attention to detail
Bachelor degree from a 4 year college/university with a 3.8 grade point average or higher
MBA a plus (but we love smart people who really love to innovate and get things done)

Campaign Manager Resume Examples & Samples

Management of online advertising campaigns
Monitor OSI delivery and find ways to optimize based on client’s success metrics
Work with Ad Ops to troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies

100

Campaign Manager Resume Examples & Samples

Develop the campaign strategy for various TD Garden and Boston Bruins business initiatives that takes into consideration the consistent messaging to fans with the most relevant information delivered at the right time in the right channel. After developing the strategy in partnership with the marketing and digital teams, this role will effectively manage the individual creating the mechanics of the campaign in the SAS Campaign Management tool
Bachelor’s degree in Marketing, Digital Services, Business or related field
5-7 years’ professional experience working in a team or agency environment managing digital and/or offline campaign strategy and execution

101

Global Campaign Manager Resume Examples & Samples

Design multi-touch marketing campaigns for cultivation of global contacts including digital and event marketing, call campaigns, and integration with country, partner, and account-based marketing initiatives
Development and day-to-day execution of the global demand generation plan including webinars, email programs, nurturing campaigns, website, SEO/SEM, and display advertising, ensuring all marketing investments can be tracked and measured
Work with internal and external copywriters/SMEs to develop compelling campaign content that is optimized for target personas and focused on customer pain points and critical business issues
Collaborate with regional field marketing teams to ensure successful adoption and adaptation of campaigns
Manage day-to-day marketing execution including corporate webinar program, content development, emails and nurture tracks, landing pages, and data analysis and reporting
Develop and implement testing strategies to improve campaign response/marketing ROI. Share learnings and best practices
Identify and initiate new campaigns and opportunities for existing campaigns based on analysis of past performance
Ability to negotiate contracts and manage external agencies and vendors
Manage project timelines and coordinate and lead campaign process with cross-functional teams
Evaluate performance and ROI of campaigns and report results to management

102

Email Campaign Manager Resume Examples & Samples

3 years of experience with email campaign management
Experience with Pardot and/or other marketing automation platforms (Marketo, Hub Spot etc.)
Ability to manage multiple projects and deliver on tight deadlines in a fast-paced corporate environment
Creativity and innovation focus with an eye on constant, measured improvement
Ability to think ‘out of the box’ as needed
Proficient in Microsoft Office Suite; basic knowledge of Adobe; HTML knowledge
Strong team player with outstanding collaborative and creative thinking skills
Solutions-focused, self-motivated and results-driven

103

Campaign Manager Resume Examples & Samples

Minimum 3-5 years campaign management experience
Knowledge of the Jewish community, local, nationally and in Israel an asset
Knowledge of CRM software
Develop and manage a mentorship and supervision plan, including formal evaluations, for all members of the campaign team
Develop and manage a comprehensive volunteer recruitment, training and appreciation plan
Oversee the coordination and implementation of the fundraising operations and programs within all of the campaign units
Create and manage the campaign budget
Oversee the development and management of a strategic fundraising plan that is in line with the Federation’s overall goals, priorities and future planning which will include corporate sponsorship and endowments
Manage an innovative communication plan in all areas of campaign
Oversee the management and continued development of the donor database
Create regular reports to allow for timely and accurate information sharing with the campaign team, CEO, and the board of directors

104

Senior Campaign Manager Resume Examples & Samples

Oversee all aspects of large fundraising campaign(s) to include the Light The Night Walk, Team In Training, School & Youth Programs, Man & Woman of the Year, Leukemia Cup Regatta, or special events
Provide input into the development of a strategic plan for the fundraising campaign(s), including fundraising goals, budget recommendations, vendors, volunteer goals, and timelines
Evaluate the effectiveness of the on-going fundraising campaign(s), including fundraising efficiency (cost/expense), community engagement, event satisfaction, and overall success of the campaign
Ensure revenue goals are met by partnering with chapter leadership to identify, recruit, manage and steward volunteer committees and event participants
Develop positive volunteer interactions through recruitment, mentoring, and providing comprehensive support for volunteer leadership and participants to develop and achieve personal fundraising plans, while focusing on the mission of LLS
4 years fundraising, sales, marketing, communications, event planning experience

105

Campaign Manager Resume Examples & Samples

Become the in-house technical expert on all video, programmatic and mobile technologies
Investigate and resolve ad unit and ad issues both internally and with Partners as appropriate
Deliver continuous innovation and improvement across the existing suite of ad serving tools, products and infrastructure
Work closely with Sales Planning and Revenue Operations on understanding ways to improve production
Outstanding troubleshooting, follow-through and problem solving skills, resourcefulness, and attention to detail
Ability to keep pace with rapid changes in ad products and business requirements
Hands-on experience with web debugging and developer tools
Knowledge of mobile, mobile video, programmatic and advanced tracking technologies
LI-JA1-WSJ

106

PPC Campaign Manager Resume Examples & Samples

Managing daily campaign spend, making sure to be in line with targets and monthly budgets
Keeping up to date on the latest PPC strategies and technologies and assisting in improving solution offerings
Collaborating with product and CRM to drive events focused on acquisition and engagement
Monitoring user behavior and LTV and provide regular reporting on results
Building and maintaining strategic relationships with key partners such as Google, Facebook and Twitter
BA or BS in math, engineering, economics or other quantitative field
3+ years of PPC management experience. Experience in the gaming industry is a plus
Proficient in re-marketing and re-targeting campaigns
Self-motivated and a team player
Deep understanding of online and advertising space, including tracking tools, technical integrations and best practices
Exceptional analytics skills and experience working in a metrics driven environment
Outstanding creativity and drive; excellent written and oral communication skills; strong attention to details
Consistent track record of exceeding targets
Genuine interest in social, gaming, analytics, and advertising a must
Passion for problem solving
Strong interpersonal skills and ability to work well independently or within a team environment
Strong sense of ownership, drive and urgency

107

Campaign Manager Resume Examples & Samples

They provide the sales teams with detailed campaign reports which include performance summary and optimization recommendations
Interface with Sales, Account Management, Creative Solution, and other teams to ensure campaign implementation, delivery, performance, optimisation and analysis
Serve as the main point of contact for your campaigns for both internal and external parties
Optimize ad campaigns to ensure complete delivery and maximum revenue
Responsible for the setup of complex campaigns including pre-roll and mobile and coordinating the whole process
Hold frequent meetings with sales. Provide optimization recommendations on best performing flights and increase the overall CTR and CPA for performance based campaigns and encourage repeat bookings through campaign performance and service
Correctly implement HTML/HTML5, and 3rd party tags to ensure ad server compatibility
Hands on experience of online ad servers, ideally Doubleclick/MRM
Strong understanding of the online advertising industry
An understanding of Third party ad servers. i.e. DFA, Sizemek, Flashtalking etc
Ad trafficking & Campaign management on multiplatform
VOD, Display and Mobile
Creative troubleshooting
Campaign optimisation
Campaign reporting

108

Campaign Manager Resume Examples & Samples

Development of web content and digital display advertising
Stakeholder management skills
Liaising with agencies to deliver campaigns on budget
Ensuring high levels of quality are achieved through effective risk management and regulatory compliance
Marketing campaign experience in the financial services industry
Budget management
CIM or IDM qualification

109

Digital Campaign Manager Resume Examples & Samples

Uses comprehensive knowledge of all digital ad products and fulfillment processes to effectively launch and maintain campaigns that achieve advertiser goals and KPIs
Liaison and single-point-of-contact between the markets and fulfillment providers for all digital fulfillment inquiries and issues
Checks inventory in the pre-sale process as needed to ensure availability prior to order processing
Reviews all orders to ensure proper documentation is supplied and secures any missing data from the digital sales team prior to handing off to the fulfillment team
Approves and/or escalates any orders that are exceptions to the standardized product catalog and SLAs
Launches fulfillment tasks for each order and sends required data to both internal and outsourced fulfillment providers
Holds fulfillment providers accountable for SLA delivery and escalates issues as needed
Monitors fulfillment status to ensure campaigns deliver desired results and makes recommendations to optimize delivery if needed
Reviews campaign performance and makes every effort to ensure client satisfaction and retention
Provides consistent feedback to fulfillment providers to facilitate continuous improvement in the quality of service and campaign results
Works with CMG training and support services to educate them on fulfillment best practices to ensure markets are properly trained

110

Campaign Manager Resume Examples & Samples

You will be the first point of post-sales contact clients will receive
Responsibilities include working with sales teams to understand client expectations, manage mobile display campaigns, utilize data insights to drive campaigns, and manage client objectives
Work across organizations and internal teams as a person who is aligned with technology, capable of explaining data to clients
Work will involve constant communication with local partners and international offices
3-5+ years of experience within marketing, specifically digital advertising
A relevant background working for an agency, or company providing digital solutions
Exceptional relationship and communication skills
Experience working on mobile campaigns or applications

111

Programmatic Campaign Manager Resume Examples & Samples

Manage the performance and delivery of programmatic campaigns across multiple platforms (desktop, mobile, video and tablet), with a key focus on the German advertising market
Act as the EU Mobile Product specialist managing new mobile strategies across multiple European markets
Manage the roll out of new mobile advertising products and train internal stake holders
Manage the use of audience and behavioural targeting segments based on Amazon customer insights to ensure campaign performance and delivery
Managing campaigns across variety of inventory sources; Owned and operated, directly negotiated and real time bidding
Work in a consultative approach to support internal teams across the division, including Account Management, Ad Operations, Sales, and Product Specialists
Support internal stakeholders with the development of campaign plans based on prior campaign performance and client goals
Act as main point of contact for technical issues and troubleshooting
Must have experience of the German advertising market
Must have strong experience of the digital advertising mobile supply landscape, with experience of managing new mobile strategies across multiple European markets, rolling out new mobile products, and training internal stakeholders
Proven experience in Account Management and/or Ad Operations

112

Campaign Manager Resume Examples & Samples

0 to 2 years working in digital, online or advertising like environment
Bachelors’ degree in Marketing, Advertising, or Business preferred
Digital advertising experience
Knowledge of 3rd party advertising tools such as DoubleClick
Experience using Microsoft Excel in a professional environment
Experience managing and or coordinating projects in a fast pace environment
Strong organizational, interpersonal, and communication (written and verbal) skills

113

Senior Campaign Manager Resume Examples & Samples

Coordinate campaigns across channels and products to support teams in creating and executing innovative advertising and brand campaigns to achieve brand goals
Based on the identified strategic approach, this role will partner with cross-functional teams to drive the appropriate channel marketing mix and supporting campaigns, including advertising, social creative, and promotions
Manage external & internal agencies and creative partners
Create and write appropriate campaign briefs, drive creative development, and own all aspects of the process including cost negotiations, schedule management, approvals, research and analysis
Partner with creative and media teams to develop and execute results-oriented campaigns that include traditional advertising channels (TV, print, OOH, digital), with a secondary focus on supporting select onsite and social creative needs
Understand business, marketing, and legal constraints and opportunities to drive the growth of Prime and or other brand(s) and categories
Drive development and execution of specific tactics and activities with cross-functional teams
Several years experience in consumer advertising and consumer marketing with consumer companies/products
Many years experience at an advertising agency, managing agency partners, or as a brand manager
Ability to create innovative new consumer marketing programs that generate results
Experience creating and owning successful large scale television, print, out of home, and other advertising/marketing campaigns
Comfort and proficiency at leveraging precious resources, including marketing budgets and personnel resources

114

Campaign Manager Resume Examples & Samples

Manage end to end campaigns for key accounts based in the UK: this includes campaign planning, forecasting and launch execution for multiple advertisers/brands. Once the campaign is live the Campaign Performance Manager is responsible for the campaign monitoring, optimization and in-depth reporting back to the clients
You will have a particular focus on campaign performance analysis to meet client’s marketing objective and KPIs, optimization and reporting for advertising campaigns running on Amazon.co.uk and IMDB, the Amazon Advertising Platform (AAP) and mobile advertising solutions (eg. Fire Tablet, Amazon App)
Coordinate the life circuit of advertising campaigns in collaboration with internal stakeholders
Develop and discuss consumer insights by analyzing the targeting & placement performance with the key account development team in UK
Develop presentations and uphold a high bar for presentation and proposal accuracy and quality
Responsible for overall satisfaction of clients from our key client accounts – ensuring their needs are met, communicating campaign progress and measuring progress to proactively address issues and develop solutions
Strong communication skills in English (both written and verbal)
University degree with an emphasis in Management, Marketing, Advertising or Business
Professional experience with online advertising, e.g. as account or campaign manager at a publisher, as media planner at an agency or similar
Confidence in the analysis of number-based reports and experience in MS Office (esp. Excel & PowerPoint)
An exceptional eye for detail, ability to solve problems and given the fast paced nature of our division, the aptitude to multi task
An organized approach and a real team player who is willing to roll up sleeves
Experience in contact with clients and in an international environment
Experience in tools such as Salesforce, DART (DSM/DFP) or JIRA is an advantage

115

Campaign Manager Resume Examples & Samples

Manage end to end campaigns for key accounts based in FR: this includes campaign planning, forecasting and launch execution for multiple advertisers/brands. Once the campaign is live the Campaign Performance Manager is responsible for the campaign monitoring, optimization and in-depth reporting back to the clients
You will have a particular focus on campaign performance analysis to meet client’s marketing objective and KPIs, optimization and reporting for advertising campaigns running on Amazon.fr, the Amazon Advertising Platform (AAP) and mobile advertising solutions (eg. Amazon App)
Develop and discuss consumer insights by analyzing the targeting & placement performance with the key account development team in FR
Strong communication skills in English (both written and verbal). French communication skills are a benefit, but not required

116

Senior Campaign Manager Resume Examples & Samples

Audit of local UK creative agencies and any UK related creative developed internally. Search of new agencies if appropriate
Key stakeholder in the drafting of the business case document which is the mandatory keystone of any ad campaign to be proposed, and the related creative brief. These two documents are the yardsticks of campaigns across devices, services and retail
Manage creative development (ideation, proposal and production/implementation), under the guidance of EU HQ in Luxembourg
Audit the project by project total creation budget and follow-up sign off and accounting
Liaise with dedicated campaign media planners/buyers on each project
Coordinate campaigns across channels and products to support teams in drafting and proposing innovative advertising and brand campaigns that will help achieve product goals
Based on the identified approved approach, this role will partner with cross-functional teams to implement the appropriate channel marketing mix and supporting campaigns, including advertising, social creative, and promotions
Audit external & internal agencies and creative partners
Participate in the creation and writing of appropriate campaign briefs, contribute to creative development, media plans and support all aspects of the process including schedule management, research and analysis
Work with advertising measurement tools and partner with research team to analyze advertising performance and continually propose improvements
Understand business, marketing, and legal constraints and opportunities to contribute to the growth of the product
Proactively propose and plan to address new market opportunities and react to unforeseen challenges
Contribute to the development and execution of specific tactics and activities with cross-functional teams
Analyze the results of launched initiatives and propose improvements through scalable, efficient new processes to help optimize resources at all times
The ideal candidate is a passionate consumer marketing leader with broad understanding of advertising and how to maximize results across channels
They must have a track record of success in developing and executing results-oriented campaigns that include traditional advertising channels (TV, print, OOH, digital), with a secondary focus on supporting select onsite and social creative needs
This person must have strong written and verbal communications skills, as well as an entrepreneurial spirit, the ability to influence others and strong cross-functional leadership
This person will have good creative judgement
He or she will be known for creativity and innovation but also for rigorous testing, measurement and iteration to improve results continuously
Experience working on international campaigns

117

Campaign Manager Resume Examples & Samples

Provide project/program management and guidance to teams, across various mass advertising and brand driven deliverables
Anticipate bottlenecks, provide escalation management, and anticipate and make tradeoffs to balance the business needs versus creative constraints
Proven track record of owning projects from start to finish and delivering successful results
Experience managing, tracking and communicating budgets to drive business line goals
Knowledge and proficiency with Project Management tools
Knowledge of video or photo shoot details and production timelines desired

118

Campaign Manager Resume Examples & Samples

One year digital advertising professional experience
Experience using Microsoft Excel
Strong Organizational, interpersonal, and communication (written and verbal) skills

119

Campaign Manager Resume Examples & Samples

3+ years’ experience working in online or digital advertising
Proficient with Microsoft Excel and common 3rd party ad servers such as DoubleClick
Digital advertising experience in the Autos vertical specifically (manufacturer, agency, publisher, other)

120

Campaign Manager Resume Examples & Samples

End-to-end champion of the post-sale ad campaign creation and execution process
Work with clients and Business Development Managers to understand campaign goals and objectives
Offer creative recommendations, based on best practices, and seek innovative solutions for custom campaigns to improve outcomes
Coordinate creative submissions and gather creative assets from advertisers
Work with design and production to produce compelling promotional campaigns that blow away our client’s expectations
Leverage workflow tools as well as meetings to hand off complete assets and insertion order details to Ad Operations for trafficking
Set timelines and manage expectations with all internal and external constituencies
Work with media agencies to develop, traffic and launch campaigns efficiently
Proven experience in campaign/partnership management
Technical understanding of DFP, 3rd party ad serving and tags
Working knowledge of industry trafficking and reporting tools (Dart, Atlas, Flashtalking, Eyeblaster etc)
Excellent communication skills and ability to carefully manage expectations across constituencies
A love of meeting – and beating – deadlines
High attention to detail, highly organized and efficient
Ability to prioritize multiple tasks without supervision
Strong teamwork and cross-functional coordination is a key for success
Excellence analytically with technical issues
Ability to thrive in a fast paced, constantly evolving team environment
Demonstrated good knowledge of MS Office

121

Senior Campaign Manager Resume Examples & Samples

In lieu of a Master’s degree, or foreign equivalent, and three (3) years of professional experience, employer will accept a Bachelor's degree, or foreign equivalent, and five (5) years professional experience, post-baccalaureate and progressive in nature
Base knowledge of the W3C’s Web Content Accessibility Guidelines v2.0
Exposure to current tools used by people with disabilities (screen readers and other assistive technologies)

122

Campaign Manager Resume Examples & Samples

Create and manage annual workplace giving campaign plans and timetable, employing a fund raising process that sets goals, and helps to identify volunteer leadership
Manage assigned accounts and provide excellent customer service to support key volunteers in account management
Research, evaluate and contact prospects for new account development
Ensure account data is accurate and information is collected, recorded and distributed accurately and timely
Design and implement training programs for campaign coordinators and other resource development volunteers
Identify CEO cultivation calls and coordinate details
Work with communications and marketing to ensure United Way brand strategy is integrated into campaign plans and execution. Assist with development, ordering and distribution of campaign materials
Monitor and motivate volunteers who are active in the annual campaign
Identify and assist in volunteer recruitment and recognition
Manage and monitor campaign progress on a regular basis making adjustments as necessary to attain goal and ensure that volunteers receive up-to-date reports on a timely basis
Cultivate community support for the United Way and develop relationships by maintaining contacts year round with companies and individuals
Attend key community events and activities as a way to promote the United Way of the Capital region’s mission, vision and core values becoming a defined community ambassador for United Way
Manage/participate in interdisciplinary work assignments as appropriate
Bachelor’s degree or equivalent experience in sales/marketing, fundraising or public or business administration
Prior experience in non-profit fundraising or equivalent work related experience
Demonstrate effective oral and written communication, public speaking, organizational and interpersonal skills
Computer proficient and detail-oriented

123

Campaign Manager Resume Examples & Samples

The Campaign Manager will be accountable for working with internal functions to implement compelling promotional campaigns for clients in support of our account management and sales teams
Work directly with the client or agency to gather all creative assets. Communicate creative specifications, provide clear timelines and set appropriate expectations to ensure the successful launch of advertising campaigns
Manage creative services for the Media Solutions group working closely with Account Managers and Business Development Managers
Meet tight deadlines and strive for zero errors in campaign delivery
Troubleshoot campaigns
Set up third party reporting as needed
Manage billing approvals from clients
Bachelors and / or proven experience including campaign/partnership management
Strong project management skills with the proven ability to work independently and take full ownership of projects with the ability to manage multiple tasks and tight deadlines with confidence and ease
Solid history of relationship growth successes
Excellent communication skills and ability to carefully manage expectations
Strong organization skills: attention to detail, diligence and follow-through, creative problem solver, effective time manager
Ability to thrive in a fast paced and dynamic environment
Demonstrated knowledge of MS Office
Familiar with JIRA and Salesforce is a plus
Knowledge of IAB guidelines and standards
Demonstrated ability to effectively communicate to seek to understand the needs of internal customers
Demonstrated ability to work flawlessly under pressure to meet deadlines
Ability to problem solve and provide creative solutions to meet internal client needs

124

Senior Campaign Manager Resume Examples & Samples

Flawless execution of all TTL customer communications
Work to develop customer communications plans, including targeting, messaging, channels and frequency
Responsible for the delivery of all customer facing elements of the retention programme
Work with internal and external teams to ensure all creative assets are delivered on time
Managing project plans and timelines to get sign off as required and meet all execution timings
Manage campaigns from end to end, from brief to sign off and execution
Monitor agency costs, make sure they are competitive and challenge where appropriate
Liaise with any external suppliers to ensure messages are delivered to Sky specifications, e.g. emails render correctly on all devices
Monitor and report back on campaign performance, devise and implement test and learn plans to drive improvement in loyalty metrics
Monitor benchmark competitor companies and bring fresh ideas to Sky
Experience of delivering highly tailored customer communications
Strong organisational skills with the ability to deliver a high volume of quality work, juggling multiple and concurrent tasks and hitting tight deadlines
Commercial awareness, able to monitor and manage budgets
Analytically capable, able to take IDS analysis, and derive insight to improve future campaign performance
Experience of working with the operational teams in the business
Highly collaborative approach and good relationship builder
Willingness to take ownership and responsibility
Ability to work in a fast paced and changing environment
Marketing, technical or business degree
Evidence of a drive for self-improvement and career progression

125

Campaign Manager Resume Examples & Samples

Campaign execution, including campaign pipeline management, change requests, prioritisation and management of timelines, end-to-end email marketing activities and eDM campaign set-up
Database analytics and segmentation, including developing and executing database marketing campaign reports, analysing results of campaigns and providing recommendations for testing and optimisation of campaigns
Working together with our agency and in-house resources to build emails to specification
Troubleshoot technical issues related to HTML templates
Design, build and implement best practice database marketing campaign templates (eDMs)
Maintaining relationships with our database management suppliers and CRM related agencies

126

Campaign Manager Resume Examples & Samples

Bachelors degree and proven experience in campaign/partnership management
Excellence analytically with technical issues – familiarity with 3rd party ad serving and tags highly desired
Korean, Japanese and Mandarin language fluency highly desired

127

Campaign Manager Resume Examples & Samples

Coordinate marketing programs, distribution strategy, work cross-functionally with field marketing, product, sales, events and others
Develop project timelines, define tasks and milestones and manage external resources as needed to ensure on-time delivery of projects; efficiently manage projects in Asana project management
Communicate and leverage U.S. campaign efforts to strengthen potential leads’ awareness of the SolarWinds MSP product offerings
Create emails and landing pages in Marketo adhering to brand identity, schedule email deployments
Create and manage SFDC campaigns; accurate data entry
Work closely with Product Marketing Manager to develop campaign strategy, messaging and execution
Collaborate with content and creative team for asset development
Collaborate closely with agencies and/or media partners to plan, implement, manage and optimize campaigns utilizing email, ad placement, content syndication, ad sponsorships, webinars, etc
Recommend strategy for future campaign tactics based on performance analytical data and system best practices
Use Marketo, Salesforce and Excel to measure and provide detailed reporting on campaign effectiveness: send/open/CTR stats, opportunity creation, CPL, valid trials, conversion, ROI, etc
Prepare status reports for Marketing and Solarwinds MSP leadership
Manage and track quarterly budgets against plan
Process insertion and purchase orders, invoices, track spend, etc
BS/BA preferred in a relevant discipline
3+ years working in a Marketing role, similar experience as outlined preferred
Experience using email marketing platform or marketing automation software (Marketo preferred)
Experience using project management methodology
Exceptional organizational skills; detail-oriented (type A is welcome)
Proven and demonstrated creative experience; excellent written and oral communication skills a plus
Proven experience successfully managing marketing programs/projects within budget and on time
CRM software knowledge (Salesforce) a plus
Interest in data flow, management and maintenance a plus
Basic HTML skills are an advantage, but not essential

128

Lead Generation Campaign Manager Resume Examples & Samples

1-2 years Previous contact centre experience in a managerial role of working within a sales / lead generation target driven environment
Educated to GCSE level or qualified by experience as a Manager
Line management experience in a fast paced, customer facing environment
Comprehensive experience of performance management including personal development plans, succession planning, appraisals, mentoring and coaching
Proven track record in employee motivation
Must be able to demonstrate enthusiasm and a driving passion for delivering exceptional customer service that consistently exceeds customer expectations
Must have proven experience of developing and targeting teams to achieve business objectives
Numeracy and advanced computer literacy (e.g. Microsoft Word, Excel and Outlook)

129

Digital Campaign Manager Resume Examples & Samples

Work with clients and Business Development Managers to understand campaign goals and objectives and take a consultative approach to advise on the best creative strategy and production practices for success
Implement compelling promotional campaigns for clients working directly with the client or agency to gather all creative assets
Communicate creative specifications, provide clear timelines and set appropriate expectations to ensure the successful launch of advertising campaigns
Lead creative services for the Media Solutions group working closely with clients, Business Development Managers and other key stakeholders
Work with revenue operations and accounting teams to manage month-end billing and invoicing process
LI-CM1

130

Senior Campaign Manager Resume Examples & Samples

Oversee all aspects of one or more Light The Night Walk(s) while developing positive volunteer interactions through recruitment, mentoring, and providing comprehensive support for volunteer leadership and participants to develop and achieve personal fundraising plans, while focusing on the mission of LLS
Implement organizational best practices with regard to recruiting and managing high level volunteers for Executive Board opportunities, revenue generation activities, expense and fiscal controls, marketing/promotions, and logistics resulting in chapter revenue growth and achievement of revenue goals
Ensure revenue goals are met by identifying, recruiting, managing, and stewarding volunteer committees and event participants
Identify and network with corporations, community groups, schools, and key donors to engage them in Light The Night participation
Manage and act as a resource to Campaign Manager(s) relating to their specific Walk-fundraising campaigns and efforts, as well as provide input for hiring, promotion, performance, and termination of those supervised, if applicable
4 years fundraising or sales experience required
Familiarity with non-profit fundraising techniques, strategies, and implementation. Non-profit walk fundraising experience a plus
Previous experience as a supervisor of staff

131

Senior Campaign Manager Resume Examples & Samples

Support the goal of accelerating Paid Prime Member growth as well as engagement in France, through delivering best-in-class marketing activities in France
Establish a data-driven approach to localization, generating clear learnings and success metrics
Work closely with the functional teams to understand the pipeline of new content releases that will support France across new and existing customers, and make sure the launch/growth playbook and initiatives are in line with local needs
Collaborate with internal teams including Amazon Prime, Retail and Kindle teams to achieve objectives and share best practice as required
Establishing effective and efficient working relationships with all Central Teams as appropriate
Native French Speaker with excellent written and oral English skills
Solid experience in customer facing online marketing management in an international environment
Hands-on mentality, experience in creating French campaigns based on international templates
Project management skills and the ability to work on different projects in parallel
Outstanding communication, problem-solving and organizational skills, and analytical skills
Attention to detail and passion for delivering a great customer experience
Desire to work in a fast-paced, challenging environment
Ability to excel in a lean, fast-paced work environment – hands-on mentality as well as self-initiative and self-confidence is a must
Experience with Brand Management

132

Campaign Manager Resume Examples & Samples

To support the business growth initiatives through efficient and accurate campaign activities either through automated or SAS based approaches
The execution of the SAS-based campaign management system, particularly the accurate delivery of campaign outputs to stakeholders on time. This involves creation of targeted offers and delivery of the outcome to various delivery channels
Ownership and management of the loading of all offers to the Sales and service sales palette, to aid Telemarketing sales
Integration of new marketing requirements as defined by Credit Cards, Consumer Loans or Retail Bank. Involves direct liaising with broader stakeholders such as marketing, telesales and risk teams
Contribute and manage the implementation of new project initiatives into existing processes
Contribute to process improvements by pro-actively identifying opportunities, propose solutions and implement changes
The management of stakeholders up to middle management level
Full compliance with stated Campaign Management policies, including QA, documentation and information security
Contribution to the implementation of the Campaign Management Framework project
Subject Matter expert responsible for Integration of new Partnership into the existing BAU campaign process
Execution of ad-hoc campaigns as required

133

Campaign Manager Resume Examples & Samples

Oversee all aspects of large fundraising campaign(s) to include the Light The Night Walk, or other fundraising campaigns
Provide input into the development of a strategic plan for the fundraising campaign(s), including fundraising goals, budget recommendations, vendors, volunteer goals, timelines,
Evaluate the effectiveness of the on-going fundraising campaign(s), including fundraising efficiency (cost/expense), community engagement, event satisfaction, overall success of the campaign and suggest improvements
Ensure revenue goals are attained by partnering with chapter leadership to identify, recruit, manage and steward volunteer committees and fundraising campaign participants
Manage and act as a resource to Campaign Specialists and Campaign Assistants relating to their fundraising campaigns and efforts, as well as provide input for hiring, promotion, performance, termination of those supervised
Supervise and train campaign staff in campaign best practices with an emphasis on volunteer development and fundraising
Identify, cultivate and lead campaign volunteers/donors/teams/participants by developing and implementing campaign appropriate strategies and relationship cultivation activities for successful recruitment, acknowledgement and retention of volunteers/donors/teams/participants
Identify and network with corporations, community groups, schools, and key donors to engage their support of LLS fundraising campaign(s)
2 – 4 years fundraising, communications, sales, marketing, event planning experience
Previous experience as a Campaign Specialist

134

Campaign Manager Resume Examples & Samples

Creation or optimization of related campaign elements such as email templates, forms, landing pages etc. ensuring implementation of agreed best practices
Involvement in global Marketing Communications projects as required
Support for online tools and processes in use by the department
Assist as needed in additional online marketing tasks
Considerable experience in digital / online/ e-marketing, including SEO/SEM
In depth knowledge / exposure to HTML and related technologies
Proven track record in direct marketing / campaign management
Familiar with all aspects of direct marketing / campaign management (on and off-line)
Solid understanding of database marketing/segmentation/modeling techniques/analytics
Proven project management skills/ability to interface effectively with IT
Able to work with customers databases and broadcast email systems
Experience ad affinity to implement agreed processes and best practice, to test and analyze performance and to make improvements
Ability to self-manage workload to meet deadlines
Team player, drive, initiative, pro-active attitude, result oriented
Educational level and experience
University degree, preferably in Marketing
Considerable experience in a strategic marketing/communications position
Some experience in publishing or related area

135

Campaign Manager Resume Examples & Samples

Clarifying campaign objectives, evaluate and prioritise
Identifying new channels and ideas to deliver campaign elements for different sectors/service lines (email, web, social, face to face, press, SEO/PPC etc.)
Confirming marketing investment/support
Briefing marketing and agency teams, outlining key audience and messages, agree roles & responsibilities. Develop response to brief with costs & timelines
Writing, editing and proofreading copy for promotional materials within marketing campaigns
Outlining best practice outputs & guidelines
Developing project/campaign plans
Project managing delivery of campaigns
Ensuring the Moorhouse brand and identity is adhered to in campaigns and in all communication collateral/channels
Ensuring accuracy of marketing materials and providing formal sign off if necessary
Delivering regular reports of campaign results, including web analysis and evaluation of KPIs
Collecting and using data to inform new campaigns and the evaluation of existing campaigns
Providing stakeholder updates (marketing and business stakeholders)
Keeping abreast of current trends in marketing
2:1 degree
Professional marketing qualification, such as the Diploma in Professional Marketing or the Professional Postgraduate Diploma in Marketing
At least three years’ experience working in B2B or B2C marketing, specifically in developing marketing campaigns

136

Campaign Manager Resume Examples & Samples

Plan and manage the implementation, tracking and measurement of integrated marketing campaigns
Create campaign production schedules, monitor activity and notify stakeholders of relevant outcomes, fluctuations, and plans
Define common campaign structure and elements to be used across global campaigns with input from the regional teams
Manage the master plan of activity to ensure that individual campaigns dovetail effectively without duplication or over-exposure whilst still achieving individual campaign objectives
Work with the program leads to obtain information to devise, prepare and produce campaign activity and content. Ensure all information is accurate and passes through the official sign off process
Document the responsibilities of various functions during the campaign planning and execution lifecycle and coordinate with key functions as they fulfil on the programs that comprise a campaign (reputation, demand creation, sales enablement, retention, market intelligence), and the tactics that comprise these programs
Act as an ombudsman for questions on campaign priorities, responsibilities, resources, best practice and timing
Day-to-day management of internal team member(s), outsource partner (SA) and external agencies, such as designers, to develop plans, creative and production that achieve ROI required per campaign
Know and understand customer personas and segmentation provided by program leads and extended marketing team member to help make well-informed decisions on segmentation and targeting of the campaigns, tailoring communications messages in each campaign to connect to relevant customer personas, mapped to region and buying cycle stage
Maintain regular measurement of the ROI of campaigns and ensure each campaign has clear metrics as agreed with product marketing/sector leads to ensure that campaigns are achieving appropriate return on investment in line with campaign goals
Deep & proven campaign planning and organisational skills with the ability to successfully multi task
Excellent judgment and creative problem solving skills
Customer-focused, with the ability to influence and engage direct and indirect reports and peers and build effective relationships
Stature, gravitas and confidence to gain the credibility and respect from all areas of the organisation
Able to make decisions in a changing environment and anticipate future needs
Self-motivated with an ability to thrive under pressure
Flexible, collaborative and proactive, a team leader who can positively and productively impact both strategic and tactical campaign initiatives
Excellent verbal, written and visual communications, presentation and motivational skills; polished interpersonal and influencing skills
Creative and innovative, with an eye for design and an understanding of the power of storytelling
Excellent analytical numerical skills
Experience with CRM
Understand the brand, customers and products
Plan the campaign roadmap and keep focus on strategic activity
Work proactively suggesting best practice, cross-promotion/sell opportunities, innovation
Optimise campaign elements to ensure messaging through the lead lifecylce is correct
Track response to evaluate the effectiveness of communictations. offering advice and guidance on optimisation
Support other marketing teams with technologies such as ExactTarget, Eloqua, Adobe Target, LookBook and SpredFast
Have a degree or equivalent
Have at least 3 years’ experience in a similar role
Be passionate about Email Marketing, Lead Lifecycle optimisation, on-site testing & segmentation
Have a proven track record in planning and implementing integrated campaigns
Be able to multitask and quickly change course as required by company or external market forces
Enjoy working with a results driven team and bring new ideas to help the team excel
Be inquisitive and proactive - showing an appetite to question current processes and look for new opportunities whilst learning and developing new skills
Demonstrate fine attention to detail in oral and written communications / reporting
Have a can-do attitude and be confident in engaging with senior people and departments to quickly understand requirements, recognise opportunities or issues and get things done
Like change and challenging projects
Be comfortable working daily with a global team, liaising with people abroad
We’ll pay you a competitive salary
We’ll contribute generously to your pension and allow you to take off almost 6 weeks’ vacation each year
If 6 weeks is too much, you can sell some of the days. If it’s not enough, you can buy some days
On top of that, you’ll be part of a global marketing community, working in a division of a successful, socially-responsible FTSE 100 organization
The career prospects will be bright for the right person

137

Adobe Campaign Manager Resume Examples & Samples

Relevant Master’s degree
At least 5 years work experience within web analytics
Defined, designed and implemented digital marketing capabilities and platforms for clients or companies
Experience from HTML, CSS, JavaScript and knowledge on how the front and backend ties together
Experience from Software Implementation e.g. SaaS, ERP
Worked with platforms like hybris, Adobe CQ/AEM (or any of the other AMC components), EpiServer, EpiServer Commerce, Oracle Commerce or Sitecore
Delivered projects or releases within the digital domain, either as a consultant or internally for a company
Strong analytical skills - can find, understand and analyze things that are not obvious or lie behind the surface
Potentially worked in a global environment with geographically distributed teams
Experience from working on projects in one of the Nordic countries
As a person you are a positive team player with good communication skills
Fluent English skills and ability to communicate in one of the Nordic languages
Ability to travel within Nordics

138

Email Campaign Manager Resume Examples & Samples

Primarily responsible for planning, coordinating and executing merchandising campaigns
Manage near term campaign calendar while ensuring channel performance, test and learn, and channel priorities are obtained
Facilitate weekly campaign execution meetings and confirm all campaign segmentation, selection logic and creative assets are ready for campaign launch
Document marketing tests and report out on results to Email team
Initiate coupon code request process by building a financial justification for the coupons and working with various internal partners to prepare the coupon codes for execution
Research Email industry best practices and provide recommendations for program improvement on ongoing basis
Assist with Email QA and verify campaign messaging and content is accurate
Work with creative team to communicate campaign creative requirements and ensure creative assets meet campaign goals
Utilize your campaign analytics experience to identify areas of improvement for merchandising campaigns
Previous experience as an Email marketing manager (preferably at least 4 years of experience)
Experience performing campaign analytics and translating results into campaign enhancements
Excellent organizational, written and verbal communication skills
LI-AW1

139

Campaign Manager Resume Examples & Samples

Work with marketing manager to develop and execute customer insight and VOC strategy
Build knowledge base for UK & IRE competitive landscape
5+ years of Marketing experience in a direct, b2b industrial market
Demonstrated success in lead generation programs
Developed creative content and campaign materials beyond product collateral
Metric driven, quantified approach to Marketing with a continuous improvement mindset
Excellent people skills
Tradeshows experience

140

Campaign Manager Resume Examples & Samples

Develop annual/quarterly demand generation plans for expanding the number of brands in our network, including specific SMB plans, based on business objectives delivered by sales and marketing leadership
Manage and deploy quarterly marketing budget against appropriate, high-performing initiatives that drive traffic and customer acquisition
Orchestrate cohesive customer experience/journey for Brand/SMB prospects and leads, starting with the initial (inbound/outbound) touchpoint, and continuing via Marketo nurture programs, BV.com, and sales team hand-offs
Set-up and deploy all campaign elements through our Marketing Automation System, Marketo, across all paid, earned and owned channels. This includes managing the lead flow/process, lead scoring, campaign reporting and optimization
Develop strong partnership with Brand and SMB sales teams, communicating all campaign plans and launch of new assets, as well managing all lead activity, campaign results and sales follow up actions
Champion, develop and coordinate relevant content/assets to support campaign initiatives, including case studies, e-books, infographics, etc
Collaborate closely with SMB product marketing manager on go-to-market plans, prospect and customer messaging, and key content assets, based on solution offering and sales cycle phase
Collaborate with Creative Resource Manager and creative resources/agencies to develop high-impact creative product that generates high-volume click-throughs, leads and conversions
Develop quarterly and monthly presentations to present to key stakeholders re: campaign successes and upcoming initiatives
Measure effectiveness of all campaign initiatives and optimize based on learnings
2+ years Marketo (or similar MAP software) experience
2+ years SFDC (or similar CRM software) experience
5-8 years’ experience planning, managing and executing acquisition campaigns, including both inbound and outbound tactics
Experience marketing to SMB customers and/or consumers, with an understanding of the acquisition funnel, conversion rates and other relevant KPI’s
Experience developing campaign-level reporting, including executive-level dashboards, using MAP and CRM reporting tools, and uncovering actionable insights
Experience planning, building, and executing effective lead and customer nurture programs
Collaborative work style; ability to work independently and in cross-functional teams
Strong copy-writing and presentation skills
Ability to lead the development of and communicate plans to marketing leadership, as well as other stakeholders/leaders within the organization
Ability to work in a fast-paced environment, ask questions and track down answers with confidence, and lead projects/programs with minimal direction
Experience working with and/or managing agencies
Marketo (or similar MAP) certification
Exercises courage to take calculated risk
Is optimistic and looks for solutions

141

Email Campaign Manager Resume Examples & Samples

3-5 years marketing experience in a similar role (client or agency side)
Undergraduate degree, preferably in Marketing
Experience in developing and executing monthly direct response email marketing campaigns
Experience in developing new creative ideas, and managing both creative and media agencies
Proven track record in delivering campaigns against KPIs e.g. visits/clicks/orders/sales
Creative flair and passion
Ability to challenge existing ways of doing things
Excellent attention to detail and high level of accuracy
Results orientated with strong analytical ability
Well organised with ability to multi-task
Strong time management skills and ability to work to tight deadlines
Adept at collaborative working
Track record of valuing creativity

142

Digital Campaign Manager Resume Examples & Samples

Provide operational support to DAS teams for campaign planning & execution
Manage Audience IQ campaign operations and services
Provide reporting services for DAS online activities & transactions
Provide advertiser deployment & onboarding support for AIQ programs

143

Campaign Manager Resume Examples & Samples

Degree in marketing or business related subject
Minimum of 5 years proposition development, campaign management, planning experience within a fast paced, product focused international environment
Fantastic attention to detail and flawless execution
The ability to manage numerous simultaneous projects at any one time
Strong working knowledge of campaign management systems
The ability to understand the complexities involved in managing marketing campaigns across different geographical regions
Uses quantitative analysis to evaluate results and integrates with quantitative information to draw accurate conclusions
Highly Results Driven - Demonstrates and fosters a clear understanding of priorities and a sense of ownership and commitment to achieving goals and organizational success. Acts with a strong sense of initiative and perseveres to achieve ambitious growth results
International experience within a matrix and process driven business
A genuine and demonstrable passion for all things marketing

144

Email Campaign Manager Resume Examples & Samples

Drive the email program strategy for new products at Groupon
Lead constant campaign optimization of email components - subject line, templates, content, etc
Develop deep understanding of drivers of campaign performance
Take an active role in planning and execution of email marketing campaigns
Partner with Brand and vertical merchandising teams to ensure copy and email deployment of various marketing programs
Run reports for individual campaigns and assist in tracking trends in email engagement metrics and financial performance
Work closely with vertical merchandising team on calendar planning, project prioritization and performance tracking
Serve as backup to all email marketing execution

145

Campaign Manager Resume Examples & Samples

Relationship management with key internal stakeholders from across the business to provide interpretative thinking and support to help them with internal communications delivery requirements
Preparation of relevant documents such as creative briefs, project plans, production schedules and budget trackers, to effectively manage the project from end-to-end
Creative input and direction, supported by the Head of Creative Services and senior designer/agency, to ensure the programmes and campaigns meet objectives, timescales, audiences, messaging and budget
Work with other internal colleagues to ensure we apply due diligence, best practice and adhere to policies and protocols (Regulatory; Legal; Brand). Also provide alignment between internal and external communications, where appropriate
Manage and work with third party suppliers to develop creative solutions and ensure agencies are kept updated on processes, brand guidelines, etc
Contribute to the evaluation of the effectiveness, and other measurement criteria, of all campaigns and projects
Assist with the management of external agencies and ensure they are up-to-speed with the Group’s assets, guidelines and other operating procedures
Proven experience in handling complex integrated communications campaigns and programmes across a diverse range of audiences
Excellent written, oral, interpersonal skills to work with senior leaders at key events or other projects
Excellent project management skills and adept at preparing in creative briefs; project documentation and budget management
Good experience of working with a range of agencies from design to video to event production
Previous experience of working with geographically dispersed audiences would be an asset
Experienced in multi-project management and able to juggle accordingly. This requires someone who is able to make decisions under pressure; results driven; flexible; collaborative and proactive and able to think strategically as well as tactically
Stature, gravitas and confidence, backed with the relevant experience, to gain respect and build effective working relationships from all areas of the organisation

146

Senior Campaign Manager Resume Examples & Samples

4-7 years of proven successful marketing experience in planning, delivering, and measuring marketing campaigns
Ability to understand what motivates buyers and translate that into content and campaigns
Experience influencing cross-functionally and at all levels to deliver on business goals
Ability to operate with a high level of autonomy and manage complex projects as a self-starter
Track record of effectively prioritizing and managing multiple projects simultaneously
Comfort with lead nurture, MQL funnels, and database marketing
Experience using Salesforce, marketing automation, and web targeting tools
Strong interest in Atlassian products and/or software development practices
Email systems, Google analytics, Salesforce and other marketing tools
B2B software marketing background or developer marketing background

147

Campaign Manager Resume Examples & Samples

Ownership of complete ad server setup (trafficking) on behalf of advertisers; actively manage incoming and outgoing creative assets and implement ad rotations, targeting, and supplemental tracking for assigned accounts
Perform thorough quality assurance and analysis of creative assets and third party ad tags; provide recommendations and actively contribute solutions to quickly resolve technical or creative spec related issues
Ensure the launch and tracking of media plan placements through third party and internal reporting tools; actively resolve issues, and work with publisher partners to launch placements per a media plan
Assist publishers with troubleshooting implementation, delivery, and functionality issues; provide assistance to Analysis team to actively combat third party reporting discrepancies
Provide regular status updates and reports to the internal team, the client, and regional sales management regarding outstanding campaign deliverables, timelines and suggested next steps
Understand media plan objectives, and suggest framework for campaign setup which will directly translate into reporting and performance outputs
Participate and contribute to weekly account status meetings, team updates, and client calls/meetings, as needed
Proactively escalate issues and communicate potential challenges to the campaign management Supervisor and appropriate account lead(s)

148

Campaign Manager Resume Examples & Samples

Working with the client and key members of the Design and Campaign Solutions teams to develop a client-specific set of workflows, documents, reporting, schedules and service level agreements to support the client's ongoing campaign needs. This may include but is not limited to
Campaign Request Forms (CRFs)
Campaign and client-specific editorial calendars, including scheduled send times, client input and approval dates, and other key time-based responsibilities for each party involved
Rules of engagement and/or service level agreements that indicate agreed-upon turnaround times for emails of varying complexity, CRF submission deadlines, content and email approval deadlines, the impact or consequences of re-work or in-process changes, guidelines and processes for rush requests and other information as appropriate. Where required, the Campaign Manager will work with ExactTarget legal and members of ExactTarget Services senior management to create and gain signature of a formal Service Level Agreement document
Campaign Configuration Guides to ensure consistency in execution for ExactTarget resources
Amends form to be used to communicate changes to campaigns
Serving as the primary point of contact for the client, and managing the communication process, including
Receiving Campaign Request Forms, creative and data assets and validating the completeness and accuracy with the client
Communicate and negotiate the feasibility and timing of rush/one-off campaigns (in accordance with SLA)
Updating CRF with in-process changes and ensuring that both the client and the ExactTarget resources associated with the campaign are aware of those changes
Assigning resources (in engagements where there is a dedicated Campaign team) or ensuring that ET Services Operations and appropriate members of the Campaign Solutions, Design and Deployment Solutions teams are appropriately engaged in the resource assignment process
Managing the issue escalation process for send errors or SLA violations
Managing the financial and resource utilization of the campaign engagement, including ownership of the OpenAir Project, communication of utilization to the customer on a regular basis, and resolution for under/over utilized projects

149

Senior Campaign Manager Resume Examples & Samples

5-10 years of proven successful marketing experience in planning, developing, executing, and measuring marketing campaigns
Strong track record of driving rapid lead and revenue growth through highly creative marketing programs
Expert knowledge of demand generation mix including email marketing, direct mail, social media, online marketing, channel marketing, webinars
Strong analytical skills, data driven, and fanatical obsession with achieving set goals and ROI
Standout communication skills with extraordinary ability to collaborate constructively and cross-functionally
Experience with lead nurture, marketing funnel, and database marketing
Experience using Salesforce and Marketo
Bachelor’s Degree required; Marketing, Economics or Business degree preferred

150

Campaign Manager Resume Examples & Samples

Executing a range of integrated marketing programs, including custom content and high-impact advertising, from kick-off to recap
Ensuring all programs are developed and delivered on time, within budget, and at a high caliber
Gathering, analyzing, and reporting on campaign metrics and analytics
Providing post-campaign recaps to clients and internal sales and marketing teams
Interfacing with different departments, including Content, Design, and Creative Strategy, to coordinate efforts and deliverables
Staying up to speed on, and educating the team about, trends in social, mobile, and native as they relate to the media industry
Ability to both “look up” and think conceptually and “look down” and execute exceptionally
Impeccable communication and relationship management skills, across both internal and external constituencies
A remarkable aptitude for organization, process, and structure
Ability to convey confidence and authority to senior clients
A calm, cool, and collected mind—a constitution that affords “grace under fire”—coupled with a personality inclined toward perpetual positivity and a sense of possibility
Understanding of Content Management Systems, front-web design (basic HTML), and relevant design software (Photoshop, Illustrator, InDesign) a plus
Familiarity with research and measurement tools like SimpleReach, comScore, @Plan, and Omniture is a plus
Spirit of Generosity - Equally, Atlantic Media seeks what we term a spirit of generosity – a natural disposition towards service and selfless conduct

151

Senior Campaign Manager Resume Examples & Samples

Oversee all aspects of large fundraising campaign(s) to include the Man & Woman of the Year or other special events as assigned
4 years fundraising, sales, marketing, communications, or event planning experience
Must have prior fundraising experience to be considered

152

Campaign Manager Resume Examples & Samples

2-5 years hands-on experience at publisher’s ad operations using DoubleClick for Publishers (DFP) including mobile advertising and tactical understanding of digital media planning process / workflow
Familiarity and direct hands-on experience with advertising implementations and related concepts (Tracking Pixels, 3rd party tags, click trackers, ad server macros etc.)
Fundamental understanding of HTML/ JavaScript is required and experience with web troubleshooting tools such as Firebug, Charles, Chrome/Safari Inspector or Web Developer Tools
Experience working with programmatic ad platforms is desirable
Excellent time management and multitasking skills are a must
Capable of working effectively with ever changing priorities and short deadlines

153

Campaign Manager Resume Examples & Samples

Lead creative services for the Media Solutions group working closely with Account Managers and Business Development Managers
Meet tight deadlines and target for zero errors in campaign delivery
Handle billing approvals from clients

154

Campaign Manager Resume Examples & Samples

You're passionate about advertising and want to learn about audience research, media buying, planning, account management, brand management, ad operations, or all of the above
Expert in Excel & MS Office apps
Motivated self-starter capable of taking initiative and negotiating tough situations – You are able to identify issues and are not afraid of taking matters in to your own hands
Play well with others - You have worked in inter-disciplinary teams and have a proven reputation for being helpful and easy to work with among sales people, marketers, and engineers alike
Able to effectively set up and use all ad units
Understands campaign drivers and initiates dialogue internally and externally for improvement (recommendations)
Basic project management and internal communication skills
BA/BS
Understanding of digital media ecosystems, online media and analytics tools is a major plus

155

Campaign Manager Resume Examples & Samples

Support high profile and complex video ad campaigns for Fortune 1000 advertisers, including leadership of communication and coordination with premier television advertising customers, the ad agencies that represent them and internal cross-functional groups
Partner with Ad Ops & Account Managers on day to day campaign management and management of troubleshooting issues to maximize campaign performance including, but not limited to ad serving, third party discrepancies, pacing, and reporting
Monitor On-Schedule-Indicator (OSI) delivery and find ways to optimize based on client’s success metrics
Responsible for campaign delivery, including campaign reporting, analysis, advertiser insights and order optimization
Schedule and run periodic campaign status update meetings with ad ops, account managers planners and senior stakeholders
Collaborate with Accounts Receivable team to close out monthly billing and resolve monthly and ongoing invoicing queries
Leading process improvement projects to drive increased efficiencies and ease of doing business from a delivery and optimization standpoint

156

Campaign Manager Resume Examples & Samples

Manage, plan, execute and optimise the overall category/brand digital strategy to increase brand awareness, consumer engagement and grow profitable revenue
Be the overall campaign manager across all activation activities while ensuring consistency and integration across all communication touchpoints (both online and offline)
Own and lead full mix of digital and non-digital marketing campaigns, setting clear KPIs and working with creative and media agencies to optimise on a weekly basis
Act as primary interface to the Marketing community to coordinate with relevant local functions SEO, PR, CRM, Analytics, Social and global activation teams
Coordinate with external and internal agencies to create fit for purpose assets to power campaign media plans and drive increased return on investment
Provide strategic support/consultancy to marketing and sales teams
Ensure the growth of the Philips owned domains such as the brand website and the Philips online shop
Ensure marketing campaigns support marketing sales objectives

157

Digital Campaign Manager Resume Examples & Samples

An excellent knowledge of Adobe Campaign tool (ex Neolane) is required
Microsoft Office applications skill (Word, Excel, PowerPoint)
A knowledge of databases - a datamining sensitivity
Fluent in English or good professional level

158

Campaign Manager Resume Examples & Samples

Manage the execution of cold list, enquirer and CRM mailings
Oversee offline/online integrated campaigns, including creative briefing and ensuring creatives and timings are cohesive
Manage proofing process for all related marketing communications
Manage campaign set up for relevant campaigns
Manage 3rd Party Inserts, including execution, delivery and working closely with the external agency
General administration related to campaigns

159

Campaign Manager Resume Examples & Samples

Selecting merchants and products to participate in LINE Shopping promotion/event
Merchant management by contacting merchants to join the campaign, negotiate the price, ensure product quality, ect
Ensure all campaign/promotion of curated products are working properly
Help to curate products and create campaign/promotion

160

Campaign Manager Resume Examples & Samples

Solid experience within a marketing function and a strong background in managing multi-channel campaigns
Ability to plan, manage and successfully deliver end to end complex campaigns simultaneously and within budget
You will have experience with creative copy writing and have a good eye for good design
Outstanding communication and interpersonal skills with an ability to influence
Experience managing both internal and external stakeholders

161

Junior Campaign Manager Resume Examples & Samples

Implement all running direct sale campaigns ensuring execution according to IO’s
Work closely with Account Management team on media plans and inventory allocations
Troubleshoot campaign issues including errors in serving, 3rd party discrepancies, pacing, and reporting
Become the expert on site specs, ad units and templates
Ability to work under pressure in a fast pace environment
Knowledge of 3rd party ad hosting systems, including Rich Media (Doubleclick, Pointroll, Atlas, etc)
Effective communicator, both written and oral
Passion for learning and creative problem-solving

162

Campaign Manager Resume Examples & Samples

2+ years in digital advertising or related industry managing complex operational processes and managing campaign delivery and performance
Strong organization and attention to detail is a must
Working knowledge of ad server (Google DFPP) and Order management system (Operative One) is required
Strong knowledge of campaign life cycle management, ad sales process and familiarity with online advertising ecosystem
Experience managing performance driven strategic campaigns is plus

163

Campaign Manager Resume Examples & Samples

Collaborate with AE's on coordination of campaign activities
Create and manage campaign production schedules
Prioritizing, scheduling, purchasing and workflow management
Some copywriting and creative production work
Oversee quality control to ensure all approvals are obtained
Develop metrics and track integrated campaign effectiveness
Prepare and disseminate campaign results reporting for internal and external clients
A comprehensive understanding of the creative development process
The ability to multi-task, problem-solve, and make decisions independently
Flexibility, dependability and able to work well with others in a fast-paced, hands-on environment
Bachelor’s degree in Marketing or related field required
2+ years successful experience in running multi-channel and multi-stakeholder media campaigns
Experience with social media, direct mail, email, print and digital advertising preferred
Campaign results reporting experience preferred
Working knowledge of InDesign and HTML preferred and intermediate level knowledge of Excel required

164

Campaign Manager Resume Examples & Samples

Activities will include advertising campaigns, production of printed materials, digital media campaigns, social media, media communications and events support, POS materials, customer events, calendar production and trade show participation
Development and preparation of advertising and presentation materials to brief internal and external stakeholders
Support the Brand Managers with ongoing review of budgets
Ensure that all activities are set up with correct reporting mechanisms to ensure that each activity is measured

165

Programmatic Campaign Manager Resume Examples & Samples

Lead monitoring and performance for all programmatic campaigns
Provide regular campaign updates to the Sales and/or Account Management teams to ensure the client’s KPI is met
Responsible for pacing, margin and performance for all programmatic campaigns
Provide insights and feedback to platform partners in order to improve functionality of the platforms used for media buying
1 + year experience in the programmatic media space
2 + years’ experience and proven track record of exceeding client’s goals on online advertising campaigns
Direct Response experience preferred but not a requirement
Professional and advanced skills in excel – pivot tables, chart making, etc

166

Campaign Manager Resume Examples & Samples

You will offer professional stakeholder management both internally and externally and be proactive when offering alternatives for client requirements
High attention to detail to provide accurate administration and campaign reporting
You will be responsible for managing client bookings, data entry and campaign validation across different client requests
Confident working to deadlines and offering a high level and accurate service
Strong understanding of Industry standards, delivering the parameters of specific design allocations and delivery targets for each campaign
You will be responsible for creative design allocation and providing production and posting instructions for the other teams
Working closely with finance, you will ensure new clients are on the booking systems and use our CRM system to accurately record sales data
You will produce accurate campaign reporting
You will be responsible for liaising with operations, production, posting managers, sales, trading, specialists and other stakeholders in the full campaign lifecycle when required
Confident communication and presentation skills when speaking with all levels
Previous experience working in a similar campaign or deadline driven environment would be an advantage
Previous experience using CRM systems to input data and produce reports would be an advantage
Fully conversant with all aspects of Microsoft packages with an intermediate skill set in Excel
An interest and understanding in traditional and digital OOH
A self-starter with the ability to prioritise in order to achieve deadlines and maintain clients expectations
The ability to use your initiative and a confident approach to decision making
Strong numeracy skills with exceptional attention to detail
Self-motivated and adaptable to work alone and be part of a team to support colleagues, share information and improve on best practices

167

Campaign Manager Resume Examples & Samples

Primary liaison between Clients/Agencies, Sales, Account Management, off-shore Trafficking, Design, and Retail for creative planning and technical support for all campaign executions throughout the campaign lifecycle
Utilising strong project management skills to drive creative delivery, implement campaign schedules, monitor campaigns and troubleshoot campaign related issues. Analyse asset related KPI’s and advise account teams on opportunities for optimization
Deliver client workshops to improve asset content, creative delivery, and raise awareness of Amazon policy, all based on a deep understanding of the end-to-end user journey
Quality assurance of campaign assets to meet high bars for design and content in accordance with creative acceptance and ad policy
Contribution and ownership of local and international projects relating to improvement of products, workflows, and go to market for new products
Strong academic credentials: Bachelor’s degree preferably in Media, Computer Science, or Business preferred or equivalent work experience
Proven experience in a digital environment and technology. Adaptable and fast in learning new processes and tools, demonstrating strong technical/operational capabilities
Proven experience in a client facing Ad Operations role with the ability to communicate effectively (in English and German) across all levels with internal and external stakeholders, underlined by strong presentation, verbal, and written communication skills, ideally honed
High attention to detail, proven ability to deliver campaigns whilst keeping people and process moving to tight deadlines
Team player with a solution focused and customer centric attitude, and the ability to work independently and accurately in a high pressure environment
High affinity towards data and technology with proven ability to dive deep and analyse opportunities and drive processes improvement
Good working knowledge of MS Office, understanding of Photoshop, HTML5, and Rich Media, as well as experience in ad trafficking and/or digital creative production, familiarity with Salesforce is a bonus
Masters degree
International experience

168

Campaign Manager Resume Examples & Samples

Work with sales teams to understand client expectations
Day to day management of mobile display campaigns
Meet and exceeding campaign goals through campaign strategy and optimization
Work with data to arrive at insights and strategies about campaigns
Management of client expectations, communication and reporting metrics
Help the product management team in designing better products by communicating market realities and expectations
Work with publishing team to secure inventories required for meeting the client objectives
More than 5 years of ad exec, online media, or other advertising experience and knowledge of online ad serving (Mobile advertising experience a strong plus)
Exceptional relationship management and communications
Teamwork and interpersonal skills
Comfort and experience with a fast paced start-up environment

169

Global Campaign Manager Resume Examples & Samples

Take responsibility for the delivery of strategy documentation and budget recommendations into the Display and Client Services teams
Turn client / client service / display team requests into actionable briefs, take the initiative to set your own agenda where appropriate
Demonstrate advanced understanding of the display marketplace and RTB technology
Be able to take the initiative and be a confident communicator
Take responsibility of the output of other team members by helping manage workloads and assist with problem solving
Show commercial awareness through involvement in invoicing process, spend delivery checks and by securing and growing campaign investment
Traffic, QA and launch new online display campaigns to best practice requirements
Monitor campaign delivery with great attention to detail ensuring KPIs are met
Provide top level and deep insight reporting and analysis for clients and senior team
Translate deep analysis to effective campaign optimisation and performance uplift
Get involved in the strategic planning of new AMNET campaigns and show ability to accurately forecast potential delivery and ROI for campaigns
Play an active role in the development of AMNET by providing feedback and suggesting improvements to current workflow and processes

170

Campaign Manager Resume Examples & Samples

Oversee execution of strategy, process and timelines for branded content campaigns on YouTube and social platforms
Client relations including: brand/product education, reviews and approvals, deadline management; and ongoing communication
Influencer relations including: selection process, rate negotiation, contracting, onboarding, deadline management; and ongoing communications

171

Campaign Manager Resume Examples & Samples

Self –starter with effective project management skills
Minimum 2 years experience in a similar role
Ability to operate under pressure and meet deadlines in a fast paced, multitasking, complex environment
Bachelor degree in marketing/ communications or a similar field
Experience in SaaS business and with Security/Cloud products is a plus

172

Campaign Manager Resume Examples & Samples

Develop and execute highly targeted, integrated multi channel awareness and lead generation campaigns with a clear knowledge and a sharp focus on digital channels
Demonstrate success in developing campaigns that combine message development, Search engine optimization (SEO) and Search engine marketing (SEM), content marketing, lead qualification and continuous nurture
Perform detailed analysis at global and local levels measuring, analyzing and regularly reporting on lead generation activity, identifying trends, challenges and optimizing plans where necessary to improve campaign performance
Ongoing project management of the execution of campaigns and programs including timelines, Return on Investment (ROI)/results, best practices, and vendor management
A minimum of 3-5+ years of experience in managing marketing campaigns
Experience in driving programs and projects across cross functional teams within an organization
Knowledge of digital marketing including SEO, social media, building communities and agency relationships
Problem solving and data analytical skills
Experience in Software as a service (SaaS) marketing best practices desired
BS/BA in Communications, Marketing or related field

173

Campaign Manager Resume Examples & Samples

Candidate must have 4+ years in Campaign Management
Must possess and understand how to apply deep client/partner insights to campaign design
Ability to tailor marketing based on cohort selection and data
Understand how to use digital and non-digital tactics at each stage of the buyer/partner journey
Understand how to create compelling end-to-end digital client experiences, including content
Understand how content/tactic is measured and optimized
Ability to manage projects and influence extended team members
Must have experience with data and using analytics to measure campaign performance and make optimizations
Must have experience with Agency Management including the ability to lead campaign management, execution and optimization to produce target results
Experience with Unica 9.1
Experience working with channel partners

174

Campaign Manager Resume Examples & Samples

Identify and create best-in-class, consumer-facing digital marketing and communications across all channels to align with business and marketing objectives
Responsible for marrying strategy with rich consumer insights to inform best-in-class digital marketing and communications across all digital and offline channels
Create innovative ideas that bridge offline and online Web, mobile, CRM, social, gaming, SEM/SEO and digital media among other components to provide solutions that connect insights and communication to business and marketing objectives
Provide strategic direction based on in-depth consumer insights to inform best in class digital marketing across all digital channels and the interaction and intersection with offline experiences. An ability to fuse and integrate from a consumer’s point of view and connect to motivations and behaviors
Be a digital thought leader and evangelist for the benefits and role of digital solutions
Provide thought leadership on the development of platform specific strategies (Web, mobile, CRM, social, gaming, SEM/SEO, digital media, etc.)
Collaborate with external partners and is responsible for identifying opportunities to broaden and/or strengthen working relationships that drive greater digital marketing effectiveness and efficiency
3+ years campaign management experience
Familiarity with marketing automation, with a specific focus on response and lead management
Basic knowledge of graphical arts and web content management software
Inspirational, compelling personality; the kind of person others always look to for ideas
Relishes debate, finds possibility where there is none, and worries about the crinkle that others ignore
Ability to understand and define what content relates best to which buyer's cohorts and campaign stages
Ability to provide big picture strategic thinking, vision and insights to drive big ideas and digital initiatives
Thinks of digital with a sound strategy in mind rather than a short term trend
Understands how to engage and manage digital and/or event agencies
Ability to analyze campaign performance and apply these insights to optimize campaign design / performance and course correct campaigns in process

175

Campaign Manager Resume Examples & Samples

Marketing experience across multiple disciplines
Self-starter with a can-do attitude
Strong relationship and stakeholder management skills across multiple levels
Can grasp the “big picture” to optimise delivery of their part of the overall plan and give context to ensure that plans and objectives are aligned
A resilient creative and strategic thinker who is flexible and determined
A genuine desire to Believe in Better and deliver

176

Senior Campaign Manager Resume Examples & Samples

Proven experience in BTL marketing
Analytical skills and an entrepreneurial approach to spot and act on opportunities to drive increased performance
Experience with creative content development and briefing
Good understanding of the financial services industry and working within a regulated environment
Ability to cope well in a busy environment and manage multiple campaigns at any one time
Good organisational skills and attention to detail
Capable of managing senior stakeholders and agencies
My Discounts - a discounts website for all our employees, with great discounts, cash back savings and offers across hundreds of brilliant high street brands, travel, tickets, gym memberships and much more

177

Campaign Manager Resume Examples & Samples

Ideally, you are educated to master's level in marketing, communications or economics, or have equivalent experience
You have 3 to 5 years of experience in a marketing role and/or in managing commercial campaigns
You have a strong affinity with the digital world and a good understanding of digital channels and media, as well as digital marketing techniques
You are proactive and results oriented
You are well-organised and able to work on your own
You have analytical abilities and are capable of structured thinking
Project management skills would be an asset
You have an keen eye for what is happening on the market, as well as bring customer oriented
You are creative and open to new ways of doing business and communicating/interacting with our customers
You have excellent knowledge of Word, Excel and PowerPoint
Experience with tools for reporting, marketing and/or campaign management, or familiarity with marketing databases/data warehouses would be an asset
You are bilingual in French and Dutch, and speak excellent English

178

Digital Campaign Manager Resume Examples & Samples

Analytical – Will love geeking out with us over pivot tables and diving into spreadsheets of data to understand what drives performance. Master of manipulating pivot tables and using VLOOKUP or INDEX MATCH functions
Creative – Appreciates that digital advertising campaigns are equal parts data analytics and good creative design. Can tap into both their right and left brain to come up with creative solutions
Growth Mentality – Embraces intellectual challenges and seizes opportunities to improve skills and seek out new knowledge
Organized and Detail-Oriented – Obsessively makes to-do lists and can’t stand to let things fall through the cracks because they genuinely care about their campaigns’ success
Flexible & a Team Player – Willing to try and learn new skills in order to support the team as a whole. While the primary function will be campaign management and optimization, there are opportunities and a need to support other digital marketing areas
Campaign Strategy & Planning– Work with lead generation and analytics teams to build measurable campaigns, scalable on a global level. Analyze user behavior and search intent when building these strategies to maximize the effects of targeting and nurturing throughout the user journey
Campaign Creation – Build campaigns from the ground up, including account set-up, campaign planning/organization, competitive analysis, keyword research and ad copy writing. Understanding the role the campaign plays in the user journey and sales cycle
Campaign Management & Optimization – Manage campaigns to ensure that they continually improve over time. Test and optimize bids, keywords, text ads, image ads and landing pages to improve campaign performance. Create content for the landing pages
Reporting & Analysis – Master the art of performance analysis and client reporting through the daily use of tools such as Google Analytics, Google Trends, AdWords and in house software
BA/BS in Marketing
3+ years experience with Google AdWords and AdWords Keyword Planner required, (experience with Bing Ads or other display ad providers preferred)
3+ years experience managing PPC (pay-per-click) advertising campaigns on Google and other digital marketing channels, including display
3+ years experience with building and tagging retargeting audiences and how these tactics contribute to the overall user journey and sales funnel
3+ years experience with paid advertising on Facebook and/or other Social networks is a plus
Strong mathematical and analytical skills, with advanced Excel knowledge (V-lookups or index match functions, pivot tables) required
Bonus: ABM experience and tag management tools

179

Campaign Manager Resume Examples & Samples

Work with Creative team to develop marketing materials for each campaign
Ensure creatives meet with partner standards
Coordinate marketing plan with the Data and Production teams to ensure timely and accurate delivery of all campaign materials
Act as a liaison between Marketing and the Account Management, Call Center, Legal and Repair Management teams to get projects defined, required approvals and campaigns executed
Manage marketing timelines and schedules to provide weekly updates to the business via the weekly Mail Plan meetings
Provide key mailing information to the Finance and Marketing Data teams to facilitate the creation of reports to monitor and track campaign performance
Bachelor’s degree in marketing, business or related area
A minimum of 3-5 years of general marketing experience including direct mail
Computer literate; intermediate Excel skills
Experience utilizing Adobe Acrobat or other design editing tools
Ability to work in a fast-paced team environment while maintaining a high degree of accuracy
Superior organizational and planning skills
Proven ability to multi-task and successfully manage multiple, concurrent projects

180

Campaign Manager Resume Examples & Samples

Coordinate campaigns across channels and products to support teams in creating and executing content and brand campaigns to achieve product goals
Decode consumer behavior trends, insights, and strategic approach to partner with cross-functional teams and drive the appropriate channel marketing mix and supporting campaigns, including digital advertising, social, creative, mobile and promotions
Create and write appropriate campaign briefs and drive creative development and own all aspects of the process including cost negotiations, schedule management, approvals, research and analysis
Must have a track record of success in developing and executing results-oriented campaigns on digital advertising channels (onsite, mobile and social) with a secondary focus on supporting select ATL/ on ground activation creative needs
Work with advertising measurement tools and partner with research team to continually improve upon analytical success metrics related to digital advertising and content performance
Understand business, marketing, and legal constraints and opportunities to drive the growth of the product
Proactively plan to address new market opportunities and react to unforeseen challenges
Drive development and execution of specific tactics and activities with cross-functional teams by maintaining a detailed cross –platform content development and deployment calendar
Analyze the results of launched initiatives and drive improvements through scalable, efficient new processes to optimize our resources at all times
Bachelor's degree in marketing, communications, business or related field preferred
7+ years experience in consumer advertising and consumer marketing with digital/high-technology consumer companies/products
Please provide a portfolio or links to projects you have had a major role in creating
Excellent understanding of consumer brand advertising strategies especially in the digital and high-technology mobile and social space
Ability to aggressively create innovative new consumer marketing programs that generate results
Experience creating and owning successful large scale digital (online, mobile and social) and other advertising/marketing campaigns

181

Campaign Manager Resume Examples & Samples

18 or older. High School Diploma/GED required
Pre-employment screening required
Proven ability to adapt to changing environments
Open to learning new and amazing tricks

182

Senior Campaign Manager Resume Examples & Samples

Work closely with the Content and Studios team to understand the pipeline of new content releases that will support France across new and existing customers, and make sure the launch/growth playbook and initiatives are in line with local needs and strategy
Fluent French Speaker with excellent written and oral English skills
Knowledge of film & TV, the entertainment market place and new platforms

183

Digital Campaign Manager Resume Examples & Samples

Manage client accounts from a campaign production standpoint
Responsible for overseeing campaign set-up, testing, deployment, and QA
Initial escalation contact for both Client and internal teams regarding campaign production
Ensure overall Client satisfaction through timely and accurate campaign deployment
Participate in the quality assurance process to ensure final product meets Client’s expectations
Production training to include Client process, product enhancements, ticketing system, support

184

Campaign Manager Resume Examples & Samples

Project Manager, Email Marketing/CRM, Agency side
Account Manager (with past project management or email project lead experience), Email/CRM, Agency side
CRM Assistant Manager (with past project management or email project lead experience), Client Side (company must have CRM program in place)
ESP Account Manager or Senior Project Manager (Email System Provider - such as Exact Target)
Cross functional understanding
Technical comprehension
Business context comprehension

185

Campaign Manager Resume Examples & Samples

Work with creative team to develop marketing materials for each campaign
Ensure creatives meet with partner standards and Legal and state compliance
Coordinate marketing plan with the Data and Production Teams to ensure timely and accurate delivery of all campaign materials
BA in marketing, business or related area
Strong organization & planning skills
Ability to work in fast paced, growth environment
Must be team player & collaborative
Ability to quickly adapt to change
Desired Computer skilss: Excel, Adobe Acrobat or other design editing tools

186

Campaign Manager Resume Examples & Samples

Participate in the development of business intelligence applications and reporting dashboards
Support team in the review and evaluation of complex business systems and assessing user needs
Run reporting across several markets for business leads
Manage DCM reporting on a national scale
Assisting role in meeting with product owners and key stakeholders in the development of requirements
Partner with the digital planning team to create an appropriate measurement strategy for each campaign
Once appropriate client reporting is determined, work with global systems teams to define, standardize and automate the reports
Support KPI reporting and for specific clients
Utilize proprietary tools and third party ad serving technologies to report and review clients’ post campaign data
Observe, evaluate trends of digital campaigns and provides recommendations for optimizing
Ensure that quality and timeliness of measurement deliverables meet client expectations
Assists in the development of presentations, overviews, and tactical POVs
Ensure key information is provided to team regarding client issues, internal agency issues, changes in account status, etc
3+ years’ campaign management experience
Expresses oneself clearly and concisely in oral communications
Writes in a clear, compelling and concise manner
Organizes ideas and information logically and sequentially
Proficient in MS Excel and PowerPoint (MS Access, SQL Server a plus)
Ability to pull actionable insights from the campaign data and clearly communicate them to the team or client
Ability to contribute to improvements in processes in an effort to increase efficiencies

187

Campaign Manager Resume Examples & Samples

Leading the production team by managing the workflow from contract signing through successful online publishing
Planning, implementation and management of online promotional programs
Maintain on-going communication and working closely with both internal and external stakeholders
Focus on challenging processes in order to improve the organization's ability to produce high-quality web-based programs
Effectively communicating with and co-ordinate the work of multiple internal teams to ensure quality and timeliness of program delivery
2+ years of experience in an external client-facing environment preferred
Experience working with business owners to understand need and realize solutions and working with technologists in assessing technical design
Hands-on experience in front-end web development required (HTML/JS/CSS)
Self-motivated, a natural problem-solver and a good communicator

188

Campaign Manager Resume Examples & Samples

Manage the campaign request workflow for brand integrations & sponsorships alongside the PM and provide sales, editorial & creative support throughout the duration of these campaigns. This will entail dealing with internal and external customers on campaign requests for The Huffington Post UK, Microsoft properties, AOL properties, One Display & BeOn
The Branded Content Analyst will also be responsible for helping drive revenue with their Sales counterparts and Head of Solutions, through Media, Creative, PR agencies. This role is pivotal in building out saleable opportunities both pro-actively and in line with the vertical strategy. The BCA will have the ability and confidence to deal with internal and external stakeholders, comfortable presenting new concepts and ideas to clients and to the wider sales function
Manage delivery, tracking of campaign targets and promotion
Working with Audience Development team to Implement and improve processes relating to the delivery of branded content campaigns
Work with internal stakeholders across various departments to ensure campaigns go live on time and delivers in full to campaign KPIs/budget
Delivering excellent service and relationship management across various internal and external stakeholders
Lead collaboration with creative, video and network teams to produce effective cross-platform solution reporting and deliver to client
Deep campaign analysis and troubleshooting
Co-ordinate and lead the creation of end of campaign PCA’s working with Sales and AM teams
Provide audience forecasting/pricing to Sales/Monetisation for Sponsorship and Brand Channel packaging
Advanced user in Omniture and/or Google Analytics is a must
Excellent Excel, Powerpoint, Google Applications skills and experience
Ability to present PCAs to client/agencies confidently
Knowledge of paid for traffic sources and Facebook Ad Manager is desirable
The ideal candidate will have experience of managing multiple projects and dealing with various stakeholders across Sales, Creative, Video, Technology and Editorial
They will need to have solid experience working in digital media, marketing and social media strategies
Self-sufficient, ambitious, enthusiastic, proactive and resourceful
Proven ability to establish and maintain strong working relationships with colleagues
Previous experience working in a client facing role in a fast paced environment with frequent pressure to prioritise work and meet deadlines
A problem solver who is keen to innovate in a fast moving industry
The candidate will have an analytical mind, excellent attention to detail and the ability to interpret large amounts of data

189

Campaign Manager Resume Examples & Samples

Educated to degree level or equivalent with a relevant marketing, PR or communication qualification
Experience of developing and implementing cost-effective marketing or communication plans, with campaign experience in B2B and/or professional services in a commercially driven organisation as part of a high performing team
Background in national or regional PR and/or marketing management/campaigns – with demonstrable experience across both disciplines
Writing high quality, relevant communications for internal and external audiences across a range of channels for (staff/clients) and markets
Proven track record of taking strategy through to action
A highly effective team player with proven experience of managing integrated campaigns

190

Global Campaign Manager Resume Examples & Samples

Proven experience in the successful execution of demand generation campaigns including outbound and inbound tactics
Strong marketing capability – from concept through execution – for digital multi-channel marketing programs for acquisition, up-sell/cross sell, nurture, goals according to marketing principles and best practices
An acute focus on innovative campaigns/program/tactics/channels that successfully target key personas, break through the clutter of the B2B market and drive leads and conversion
Compelling communication skills to act as a campaign champion and to ensure positive communication with internal audiences and executives
Strong analytical skills to understand the campaign metrics and provide meaningful analysis of the campaign performance leveraging Salesforce.com and Eloqua reporting and dashboards
An ability to analyze and improve the quality of campaigns based on KPIs
Strong project management skills to work closely with team members, product marketing, industry experts, and field marketers to ensure timely execution on all campaigns

191

Campaign Manager Resume Examples & Samples

Develop, lead and execute an integrated digital campaign strategy that supports the business objectives to drive awareness, consideration, engagement, response and conversion to pipeline and create new leads
Responsible for campaign configuration and mapping through Unica 9.1
Measure campaign results, conversion rates, cost per response/return on investment, other digital and social KPIs
Support campaign strategy and drive execution for solution announcements and launch plans
Drive response and lead management strategy (with LDRs, sales, partners, routes) and tracking
Collaborating with and project managing their expert team to plan and execute a compelling journey by incorporating events/F2F engagements, digital and programmatic activities in their strategy
Using data to analyze campaign performance and journey experience, and making adjustments to improve outcomes based on findings
Developing a content blueprint, a digital experience and third-party media plan to target clients throughout their journey
Providing guidance on campaign execution and share best practices recommendations
Must have 5+ years of experience in managing marketing campaigns
Degree in Business, Marketing, Communications, Public Relations or other similar creative writing and/or design field is strongly preferred

192

Campaign Manager Ebayplus Resume Examples & Samples

Execute the loyalty, retention and trust communication strategy for Marketing DE in collaboration with the business unit
Align with business analytics teams for customer segmentation and profiling
Define tactics that deliver against strategy according to KPIs
Define channels to execute these tactics according to KPIs
Develop, execute and project manage campaign activities for each channel

193

Programmatic Campaign Manager Resume Examples & Samples

Implement, execute and guide campaigns (client and internal) through their entire lifecycle
Leverage data and insights from multiple platforms and planning/forecasting tools within DSPs to inform campaign recommendations, budgets, bid strategies, and performance waterfalls
Understand how to translate media objectives and strategies into programmatic campaign recommendations and strategies across multiple platforms (video, display, social, native)
Assist in audience development initiatives to increase traffic and engagement
Generate reports on a regular basis, ensuring proper campaign delivery and performance
Analyze campaign data & optimize towards maximum performance, ROAS or other KPI
Be the thought leader in digital media optimization
Bachelor’s degree in relevant field or equivalent experience
Excellent analytical and quantitative skills with the ability to understand complex systems and processes
At least 5+ years of digital media/video, social, search or trading experience – knowledge of the programmatic landscape is critical for this role
Firsthand experience using DSPs, DFP/DFA and other 3rd party ad servers, DMPs, 3rd party verification services is required
Advanced MS Excel skills and experience in creative problem solving
Ability to multitask and remain detail-oriented in a fast-paced, dynamic environment
Deep understanding of ad server technologies and the overall digital media ecosystem
Experience with Facebook Ads Manager/Power Editor is a huge plus
Experience in Health, Finance or Content Networks is also a plus

194

Junior Digital Campaign Manager Resume Examples & Samples

Consumer Marketing + Audience Growth
Marketing Activities
Artist Websites
Partner Relationships
UMG Activity

195

Programmatic Campaign Manager Resume Examples & Samples

Regular review and optimization of self-service campaigns across revenue, performance KPIs, and budget pacing
Analyze performance and unique opportunities to understand value provided by DSPs and other vendors
Design and implement tests to evaluate DSP platforms and varying campaign strategies
Work with internal teams to create optimization strategies that align with campaign goals, delivery, and performance
Provide performance and audience insights for partner-facing campaign performance reports
Help lead supply analysis and key partner relationship development (PMPs)
Advance Programmatic mobile, video, and native strategies
Participate in regular knowledge sessions to share and learn new strategies for optimization and enhancement
Educate broader Disney Customer Engagement team on how Programmatic works and its value
3 - 5+ years Digital media experience
2 - 3 years of self-service RTB/Programmatic buying experience
Experience leveraging DSP’s (such as DBM, AOP, Turn) and/or digital bid management systems
Quick learner who loves to pick up new tools/software for reporting & analysis
Organized, detail oriented, and highly focused
Good technical communicator – can work with DSP teams
People person – can work with Brand and other internal teams to plan and optimize campaigns for performance
Cool under pressure and able to concentrate in the middle of any chaos
Passion for online advertising technology
Familiarity of how web sites and online ads work
Strong understanding of online ad serving concepts for video and mobile
Extensive use and knowledge of ad servers and rich media vendors
Working HTML/JavaScript knowledge
Familiarity with web debugging tools (Firebug, HTTPFox, Fiddler, etc.)

196

Campaign Manager Resume Examples & Samples

Manages and facilitates the fulfillment of larger contracts with more specific and complex requirements, revisions, and copy into a traffic-ready status, including transferring orders from sales to traffic/stewardship, facilitating copy instructions and related communications between clients and traffic, and processing revisions as required leveraging shared services resources as appropriate. Determines when to deviate from established policies and procedures to ensure fulfillment of contract requirements
Develops partnership with sales organization to lead all efforts to maintain and manage the execution of the entire client campaign life cycle such as making schedule changes, developing and implementing efficiencies and opportunities, and acting as first responder for any client issues that arise
Develops and executes alternative solutions to ensure attainment of client expectations and to resolve issues for make goods/under delivery
Outstanding ability to multi-task
Advanced Microsoft Office suite skills, specifically Excel, Word, Outlook

197

Campaign Manager Resume Examples & Samples

Oversee all aspects of large fundraising campaign(s) to include the Light The Night Walk, Team In Training, Student Series Programs, Man & Woman of the Year, Leukemia Cup Regatta, or other fundraising campaigns
Manage and act as a resource to Campaign Specialist and Campaign Assistants relating to their fundraising campaigns and efforts, as well as provide input for hiring, promotion, performance, termination of those supervised
Previous experience as a Campaign Supervisor

198

Campaign Manager, Interconnect Resume Examples & Samples

Acts as primary business partner to traffic and other departments, as necessary, to ensure fulfillment of any special requirements by interpreting contract requirements, researching discrepancies or inconsistencies, and developing and implementing alternative solutions
Review and act on pre-empt notices, oversell reports, and other related inventory information
Develops ad hoc performance reports, provides analysis, insight, and recommendations to enhance success of current and future campaign performance, such as ratings achievements, run rates
Develops best practices or solutions to improve campaign processes and define metrics to measure process effectiveness
Exemplary follow-up/follow through
Ability to embrace change in a fast paced environment
Willingness to learn new systems and software
Note -This posting is reflective of multipleCampaign Managerpositions available at this location

199

Campaign Manager Resume Examples & Samples

Develop and execute highly targeted, integrated multi-channel awareness and demand generation campaigns with a sharp focus on digital channels
Measure and report performance of digital marketing campaigns; assess against goals - return on investment (ROI) and key performance indicators (KPIs)
Apply KPIs, analytics, and insights to better profile, target, and retarget prospects; drive continual optimization of campaign performance
Partner with diamond team, agency, digital/web, and social teams to develop a digital strategy that engages the target audience and ensures marketing objectives are strategically aligned across the buyers’ digital journey
Interlock with global geography, profession, and industry teams to ensure successful campaign adoption and execution
Work collaboratively and effectively with all levels of management and staff within the organization
Minimum 2 years of experience in a campaign management or project management role
Bachelor’s Degree in Marketing or related technical field
Familiarity with Cloud Platforms and IBM related offerings
Ability to understand and define what content relates best to which buyers and campaign stage
Creative and detail oriented professional with effective critical thinking and interpersonal skills
Strong facilitation and collaboration skills to unite and orchestrate cross-functional teams
Extremely strong communication skills – verbal and written - and the ability to improvise when necessary
Industry skills and experience (Cloud computing, storage, networking, infrastructure, cloud security, hybrid cloud)

200

Campaign Manager Resume Examples & Samples

Traffic and maintain campaigns across the Reuters network, ensuring that deal terms are met including delivery rates, start and end date, reporting requirements
Work with internal partners and 3rd party vendors to facilitate implementation of integrated campaign elements including online, mobile web/app and video ads
Deliver against key KPIs including View-ability and Audience targeting
Maintain and communicate technical specs to sales team, clients and agencies
Test campaign assets to ensure compliance with Reuters creative specifications
Monitor campaign performance to ensure full delivery while maximising creative performance
Troubleshoot operational campaign issues
Proactively provide insight and analysis into inventory availability across Reuters properties to assist sales team in achieving a maximum sell through
Manage end of month billing and reconciliation
Keep on top of industry trends in online advertising and ad operations
Be as the point of contact for EMEA programmatic trading
The ideal candidate for this role will be an individual with solid experience working in Ad Operations (preferably from an Online Publisher) who is looking to gain and develop commercial experience at one of the world’s premium news publishers
Significant experience working with DFP Premium
Experience with Doubleclick, Sizmek, Flashtalking, Celtra
Basic knowledge and experience of programmatic advertising
Knowledge on view-ability and fraud
Excellent Excel (Pivot table, V-Lookups & Formulas) and PowerPoint skills
Superb communication, both oral and written
Outstanding attention to detail, time management and the ability to multitask
HTML/Javascript and troubleshooting skills
A can do attitude
Interested in the future of news
A sense of humor always helps
Computer literate – all rounder in all Microsoft products
Experience working in Ad Operations preferably from an Online Publisher
Ability to work both independently and collaboratively within a team

201

Global Campaign Manager Resume Examples & Samples

Working with a cross-functional team, create and execute on the communications strategy for major Commerce Cloud events including Dreamforce, XChange - the annual Commerce Cloud user conferences, and other cornerstone events like IRCE, Shop.org and NRF
Work closely with the Commerce Cloud events team to ensure communications are aligned with presentations, signage and other branding for a consistent customer experience
Work closely with the corporate events and campaigns teams at Salesforce to ensure that the communications plan and strategy is consistent with the overall events magic experience
Work closely with regional marketing, product marketing, sales and customer success to ensure that each touchpoint in the customer journey is consistent and educational for the audience while also accelerating registration generation and anticipated pipeline in room before, during and after the event
Work with content marketing and social media teams to create a cohesive plan for communications before, on-site and post-event
Work within team to identify and communicate virtual and online events as needed
Attention to Detail: # your favorite non-profit organization on your resume
7 - 10 years of experience, with an emphasis on major event communications
Must be data driven and results oriented with a strong base knowledge of audience acquisition for SaaS companies
Strong written, interpersonal and communication skills
Able to work on complex tasks independently while collaborating with others
Experience managing events communication in a B2B SaaS technology setting is a plus
Flexible attitude and experience working in a fast-paced environment

202

Integrated Campaign Manager Resume Examples & Samples

2-5 years hands-on experience at a publisher or portal coordinating high impact and custom advertising integrations
Solid understanding of advertising campaign metrics
Knowledge of Microsoft Office Suite, SalesForce, order management systems. Excellent Excel skills required such as pivot tables, Vlookups
Strong attention to detail and ability to work collaboratively with others in an open environment as part of a team with genuine curiosity on how things work
Strong verbal and written communication, tasks follow through, and interpersonal skills

203

Digital Campaign Manager Resume Examples & Samples

Experience of copywriting digital ads and content
Able to work with a team and to be an individual contributor
Experience working with a task management system (e.g. Basecamp) or CRM (e.g. Salesforce)
Knowledge of additional elements of digital and traditional marketing
The ideal candidate must possess an understanding of B2B and B2C strategies, with a strong background in pay-per-click (PPC) management. This role requires the ability to operate on both a strategic and tactical level, touching all aspects of the search marketing roadmap including keyword management, competitive research, bidding strategies, creative testing, and analytics, etc
3-5 years’ experience managing paid search engine marketing and social ad campaigns
Google AdWords & Analytics Certifications
Knowledge and experience with web analytical tools and interfaces is required
Proven track-record of delivering qualified SEM and social ad traffic from both an acquisition and conversion standpoint
Web platform experience including content management and e-commerce systems a plus

204

Digital Campaign Manager Resume Examples & Samples

Conception, creation and management of promotions to drive ecommerce growth
Measure, report on and improve effectiveness of promotional activity
Management of all media related activity, including negotiations, advertising buys, campaign management, creation of ads, and insertion of ads and reporting
Works closely with external vendors for media placement as well as internal collaboration with our creative team to develop needed advertisements
Conception, creation and management of cross-vertical promotions
Improvement of trackable ROI related to advertising spend
A BA/BS in Marketing or related field, advanced education preferred
3+ years of experience in web/ecommerce or promotional campaign execution
Proficiency in Microsoft Office tools
Understanding of, and experience with media planning, fulfillment, analysis and reporting. Both for paid and unpaid placements
Proven success with reporting, and improving ROI
Desire for continuous improvement

205

Digital Campaign Manager Resume Examples & Samples

Positive communicator, both verbal and written
Excellent time management skills in order to meet regular tight deadlines
Copy writing and proof-reading skills
Be a team player with a positive attitude
Be receptive and able to respond to feedback
Product and market awareness
A drive and desire to succeed

206

Digital Campaign Manager Resume Examples & Samples

Collaborate with brand stakeholders to develop and execute data-driven audience growth plans across all content distribution platforms
Identify new opportunities and best practices based on emerging digital trends, competitive business intelligence and consumer insights
Work cross-functionally to identify opportunities, execute brand initiatives and maximize client engagement 
Work closely with digital leadership to determine and meet growth KPIs and ensure that they align with revenue strategy 
Manage overall audience development testing strategy -- including funnel optimization, distribution channel mix and headline & image optimization
Apply SEO initiatives and best practices to the content strategy to strengthen and optimize both website and keyword rankings
Demonstrate domain specific expertise
BS/BA 
5+ years of experience with a major website, digital advertising agency or online marketing, financial, health, or HR organization 
In-depth knowledge of digital analytics 
Expertise in one or more of the following distribution channels: Social, SEO, Email 
Hands-on experience managing digital audience acquisition programs
Strong client (internal and external) relationship skills 
Strong analytical, writing, and presentation skills 
Strong project management skills. Ability to juggle multiple projects and prioritize. Deadline oriented 
Entrepreneurial, digitally savvy, creative and experimental in the approach to problem solving, with exceptional analytical and critical thinking skills
Ability to clearly articulate and present initiatives to creative and technical teams alike

207

Campaign Manager Resume Examples & Samples

Launches campaigns, provides Q&A and troubleshoots all technical issues - 20%
Works with Account Managers and/or client creative partners to recommend necessary creative changes - 10%
A minimum of 1 - 2 years experience in digital media and/or digital advertising operations
Experience in adserving technologies such as DFA and Mediamind
Incredible focus and attention to detail
Must have strong Excel skills
Excellent writer/verbal communication and effective problem solving skills
Exceptional eye for detail/organizational skills
Proven experience developing persuasive presentations
Ability to work in a dynamic, fast-pace environment

208

Junior Campaign Manager Resume Examples & Samples

Works with client team to coordinate implementation of ad-serving (trafficking), rich media, branding studies, and all other advertising technologies - 50%
Monitors campaign delivery and provides daily and/or weekly and/or monthly reporting - 10%
Provides to Account Managers requested reports and charts for analysis and implements optimization recommendations – 10%
Ability to work independently as well as being a team player
Ability to conduct comprehensive client-facing research

209

Campaign Manager Resume Examples & Samples

30% - Act as the liaison between client, publishers and creative vendors to manage the creation of custom units for multiple campaigns. This includes managing asset delivery, production timelines and client approvals
20% - Coordinate implementation of ad-serving (trafficking), rich media, branding studies, and all other advertising technologies
20% - Launch and monitor campaign delivery daily and work with publishers to ensure campaigns are pacing toward full delivery
10% - Provide QA and troubleshoots all technical issues
10% - Work with Media Team to review weekly reporting and give input on creative level recommendations
5% - Prepare monthly billing reconciliations and work with billing to liaise with publishers
5% - Compile POVs on relevant creative trends (ex. New ad units, new video executions, etc)
Bachelor Degree (Business or Graphic Design preferred)
Experience in developing digital advertising creative
Highly organized & capable of working on multiple campaigns simultaneously
Experience with online ad servers
Ability to work in fast paced and creative environment

210

Adobe Campaign Manager Lead Resume Examples & Samples

Create specific artifacts for tasks allocated by supervisor
Share artifact with supervisor for review
Upload article in the knowledge management repository
Seek inputs from knowledge repository to resolve problems
Apply best practices/ learning during development activities
Proficiency Legends

211

Webshop Campaign Manager Resume Examples & Samples

HBO/Master’s Degree in Marketing, Economics, Communications or related studies
1-2 Years of experience in campaign management, online marketing or merchandising in an e-commerce environment
Knowledge of optimizing campaigns on lead generation, conversion, basket value and retention
Affinity and understanding of e-commerce systems and operations. Experience with Hybris is a plus
Excellent communication skills and able to convince others
Proactiveness, results oriented and analytical skills. Looking to make improvements and changes
Fluent in English and Dutch, French is a plus
Willingness to travel up to 10% to our sales office in Brussels

212

Senior Campaign Manager Resume Examples & Samples

Technical aptitude (i.e., able to analyze HTTP and VAST requests)
Demonstrated problem-solving and troubleshooting skills
Knowledge of standard online marketing and advertising terms and concepts

213

Senior Campaign Manager Resume Examples & Samples

Play an intergral role on the Ad Ops team that oversees the trafficking, set-up, and QA of all digital media campaigns run through our media agencies
Oversee trafficking deliverables and perform regular quality checks, making sure tags are wrapped with 3rd party pixels and internal trackers are loading
Ensure proper setup of marketing and creative tests with media agency Ad Ops teams
Serve as primary escalation contact during troubleshooting and trafficking phase
Proactively identify ways to streamline the campaign workflow
Identify and drive efficient ways to work or opportunities for automation

214

Campaign Manager Resume Examples & Samples

Serve as the day-to-day internal contact for all post-sale actions related to advertising campaigns, partnering with account team to provide expert campaign execution and analytics
Coordinate with Sales Planning, Account Management and Ad Ops to confirm pertinent information required to successfully launch and manage campaigns
Revise IOs for optimizations and help to identify upsell opportunities
Coordinate with Ad Ops and Account Management to answer spec questions and ensure smooth and timely asset tagging and collection
Provide screenshots (tear sheets) at launch
Determine bill amounts for accurate and timely invoicing
Provide account team weekly campaign updates and performance reports throughout the duration of a campaign
Attend weekly meetings with the account team to discuss the status of campaigns and address any issues
Assist with data and build for campaign wrap-up reports
1-2 years of experience in sales support, digital experience preferred
Familiarity with Agency Media Planning / Buying tools and Order Management Systems (AdBook)

215

Ad Campaign Manager Resume Examples & Samples

Own and manage ad campaigns, including ad trafficking, quality assurance, performance monitoring and optimization, campaign asset troubleshooting, reporting, etc
Use best practices to track, measure, and analyze campaign and flight activities
Resolve delivery and performance problems
Setup and test ad creative to run on the web, mobile devices, and e-mail platforms
Troubleshoot campaign issues including errors in ad serving, 3rd party discrepancies, optimization issues, conversion metrics, reporting issues, etc
Monitor campaigns throughout their lifecycle and communicate with Client Account Manager and clients on issues and status
Provide reporting to Ad Sales team and clients
Work closely with Client Account Managers to complete proposals
Execute change requests and revisions to ad campaigns
Follow ad operations workflow and suggest enhancements to the process
Assist ad server configuration for creative templates, tags, targets and products
Assist ad integration to websites, including setting up testing flights, QA’ing and providing ad specs
Coordinate and communicate across multiple teams to maximize revenue and campaign optimization strategies

216

Adobe Campaign Manager Resume Examples & Samples

Create and update knowledge articles in the knowledge management repository
Provide guidance to team members to maintain all documentation related to project
Conduct KT sessions
Create knowledge articles on the problem, workaround solutions
Monitor and report the usage of knowledge articles
Maintain knowledge management database

217

Campaign Manager Resume Examples & Samples

Provide the sales teams with regular reports on available inventory by targeting type. Ensure that our available inventory is correctly managed and offer solutions as required for targeting to ensure the sales team can offer solutions to advertisers
Manage orders from the point of booking through to delivery including generating and sending order forms, chasing and inserting advert creative, checking compliance and monitoring delivery to an agreed goal
Provide visibility to the operations team and the sales team for the status of all orders ensuring campaigns start on schedule and are delivering as expected and that potential issues are raised pro-actively with a view to early resolution of problems. Where possible, set up automated alerts and a process that operates as an early warning system for potential issues
Testing of all advert creative, ensuring they meet FT specifications, are legally compliant and work correctly on the site. Build strong working relationships with creative agencies
Pro-actively provide campaign reporting and presentations tailored to the stage of a campaign and work with the sales teams and advertisers to optimise campaigns to an agreed metric
Work with the Planning Team to provide insight on aspects of the campaign that perform well and also which aspects of the campaign are under-performing. Work together on optimisation ideas that will help to improve campaign performance
Ensure that you or a designated colleague respond to all standard emails within 4 hours and that business critical issues are responded to within one hour
Pro-actively work to ensure that the tools and process in place are fit for purpose suggesting changes and enhancements and discussing these with the team and management
Assist with testing enhancements to both the site and the tools the team uses
Regularly provide updates to the operations team managers on campaign performance and any potential issues

218

Adobe Campaign Manager Resume Examples & Samples

Responsible for delivery of assigned module/ components /phases of a project
Responsible for people Management, including goal setting and providing performance feedback
Responsible for Status reporting
Responsible for guiding the development team
Responsible for Knowledge transfer and arriving at SLAs for steady state
Technical problem solving skills

219

Campaign Manager Resume Examples & Samples

Routes to Market: Modify campaigns & mix to align to RTM strategy
Business Knowledge: Understand the marketing intelligence behind the segment
Digital Client Experience: Understand how to create & execute compelling end-to-end digital client experiences. Extend / link to events
Tactic Mix: Use digital and non-digital tactics at each stage of the buyer’s journey; Create investment plan across POE
End-to-End Execution: Understand all components that lead to execution – design, deploy, measure, optimize
Response & Lead Management: Understand, define and execute end to end lead management across buyer journey. Includes front end campaign instrumentation, use of scoring tools/logic, results/ actions with IOTs to meet marketing objectives (create & influence)
Marketing Automation: Understand Unica 9.1 / marketing automation capabilities. Leverage capabilities to prepare/evolve campaign, how to glean actionable insights/outcomes from results to optimize the project for maximum return and deployment effectiveness
Collaborative Influence: Influence and drive diamond squad and other constituents (sales, IOTs, CHQ) to meet objectives

220

Campaign Manager, Platinum Resume Examples & Samples

Understands the business environment, anticipates trends, and develops strategies to assist clients
Ability to build rapport and trust over the phone or via other media (IM, chat, JoinMe, etc…)
High Level of expertise in digital product knowledge and industry knowledge including
2+ years of Internet Marketing Experience preferred

221

Campaign Manager Resume Examples & Samples

Minimum of 10 years of experience in retail merchandising at the headquarters level supporting a similar sized store/branch network
Demonstrated ability to manage multiple initiatives
Excellent interpersonal and listening skills
Highly motivated, results-driven self-starter
Strong presentation and negotiation skills

222

Campaign Manager Resume Examples & Samples

Managing and directing cross-functional Brand, Creative, Marketing, and Operations departments to ensure timely delivery of samples of luxury beauty products to monthly subscribers throughout North America
Ensuring smooth campaign execution by managing supply logistics, sourcing and tracking of all assets from brand partners to internal teams
Improving campaign process and executions by analyzing campaign outcomes and communicating best practices
Assuring quality of Beautybox experience by attentively inspecting individual box products and overall box composition
Establishing, Executing, and Maintaining Campaign Management Department SOP in order to support internal and external parties
Creating beauty discovery experiences by facilitating the Business Development team’s prospecting of new beauty brands and fostering established partnerships
Assisting brands in adapting and validating marketing and product strategies based on customer survey analysis
Enhancing customer loyalty programs to optimize customer retention and strategizes best practices to acquire new subscribers

223

Campaign Manager Resume Examples & Samples

Manage internal creative partners
Create and write appropriate campaign briefs, drive creative development, and own all aspects of the process including budget, schedule management, approvals, research and analysis
Partner with creative and media teams to develop results-oriented campaigns that focus on supporting select onsite and social creative needs
Proactively plan to address new market segment opportunities and react to unforeseen challenges
5+ years experience account management at an advertising or marketing agency, managing partners
Excellent understanding of consumer brand advertising strategies especially in the digital and high-technology space
Experience creating and owning successful integrated campaigns

224

Senior Campaign Manager Resume Examples & Samples

Partner with the Amazon business teams to proactively plan for brand and marketing programs and understand business opportunities and challenges. Drive budget planning, proactively engage with their partners, reporting on progress, opportunities for new initiatives, and/or optimization of their creative projects
Coordinate programs across channels to support teams in creating and executing marketing and brand campaigns to achieve category specific goals
Partner with the research team to continually improve upon success metrics related to advertising program performance and apply learning to future programs or business challenges
Partner with operations and research team to develop and present a quarterly business review document that provides internal business teams with a recap of goals, actions performed, results and areas of opportunity
Understand business, marketing and legal constraints and opportunities to drive the growth of your portfolio of products
Analyze campaign results and drive improvements through scalable, efficient new processes to optimize our resources at all times
10+ years experience in consumer advertising, account management and consumer marketing with consumer companies/products
Bachelor's degree in Business or other related field
High attention to detail including precise and effective communications and proven ability to manage multiple, competing priorities simultaneously

225

Digital Ad Campaign Manager Resume Examples & Samples

Takes ownership of advertising campaigns from the point of booking through to delivery including generating and sending order forms, chasing and inserting advert creative, checking compliance and monitoring delivery to an agreed goal
Maintains up-to-date reporting such as revenue sheets, campaign changes, cancellations, etc. Assists to resolve booking, billing and campaign related enquiries
Manages campaigns that are delivered via programmatic and self service channels ensuring the deals are correctly configured and deliver in full
Provides sales with the best of class audience segments to achieve optimal ad targetting
Builds and maintains strong working relationships with sales and creative agencies
Submits regular updates on campaign performance and any potential issues
A close partner to the sales team informing them of any issues with campaigns, talking to sales with regards new opportunities and always seeking to improve the proposition
Ensure that campaigns operate to the global standard with a high level of optimisation, analysis and reporting and always seeking to deliver the best outcome for the advertiser's objectives
Participate in and perform special tasks and projects that may be assigned

226

Campaign Manager Resume Examples & Samples

Bachelor's degree (B. A.) from four-year college or university; or 2+ years related experience and/or training; or equivalent combination of education and experience
Minimum of one year online ad trafficking experience using an ad server, preferably DFP
Familiarity with the various forms of online creative formats preferable (html, java, flash, rich media, etc.)
Basic understanding of backend ad server framework and algorithms
Basic understanding of the advertising technology landscape, and experience interacting with many of the leading players across the “Lumascape”
Ability to recommend improvements in trafficking, QA and 3rd party troubleshooting processes
Understanding publisher ad tags
Analytical skills and ability to identify trends in data; deciphering underlying causes
Experience helping implement and maintain training programs
Understanding of 3rd/4th party ad servers, data tags, rich media vendors, etc

227

Campaign Manager Resume Examples & Samples

Drive investor and service campaigns by effectively partnering with the marketing teams, business partners, creative teams and channel owners. Demonstrate interpersonal influence and negotiation skills with various business partners to develop solutions that meet business objectives
Provide functional expertise, best practices and recommendations regarding the execution of marketing and advertising campaigns. Demonstrate how marketing communications can improve the reach and enhance the effectiveness of the Capital Group and American Funds brands
Manage creative agency engagement and relationships to ensure that projects are meeting the objectives, timelines and budgets
Work closely with the analytics team to create, measure, analyze, and optimize the performance of advertising campaigns and provide insights, key learnings and recommendations to affiliated teams
Build and support a strong campaign operations team
Minimum of 5 years of experience in digital marketing or campaign management
Agency account management is a plus
Financial marketing or product experience is strongly preferred
Proven business relationship management experience in a complex environment. Demonstrated success in closely partnering with the business and marketing teams to deliver cross-channel campaigns. An ability to act as the strategist and translator with regard to how business goals can be achieved through the use of multi-channel communications and advertising
Ability to manage a diverse, high-volume, deadline-driven workload
Outstanding relationship skills, and the organizational savvy and maturity to work effectively across the business and cross-functionally

228

Senior AU Campaign Manager Resume Examples & Samples

Bachelor’s degree in public health, health communications, journalism, public relations, social sciences, or equivalent required
8+ years of communications experience required
Demonstrated experience with federal health agencies and developing and implementing public health communications campaigns
Subject matter expertise in healthcare or public health
Knowledge about the issues of antibiotic resistance, antibiotic use, and infection control or similar complex public health topics
Prior experience working with Centers for Disease Control and Prevention, National Institutes of Health, or other Health and Human Services agencies
Excellent verbal, written, and organizational skills
Strong project management, decision-making, strategic thinking, and analytical skills
Ability to think creatively and provide innovative solutions to clients’ communications challenges/problems
Demonstrated, outstanding level of professionalism in providing support, including ability to exercise good judgment, discretion, tact, and diplomacy

229

Campaign Manager Resume Examples & Samples

This position is part of a job family. Placement will be determined by skills and qualifications of the candidate
Manage strategic positioning along with tactical responsibilities such as identifying campaign/program messages, target markets, campaign calendars, content maps, execution plans as well as executing on creative briefs in partnership with other areas
Responsible for end to end execution of lead generation, cross-sell, and re-targeting campaigns as well as lead-nurturing programs using our marketing automation tools; setup and execute tactical tasks
Develop innovative ways to use marketing communications (print, web, email, landing pages, multimedia and social media tools) to foster collaboration and communication across all levels of the organization
Strong project management skills to gather requirements, create communication plans, execute, report progress or obstacles to keep projects on deadline and on budget
Monitor campaign progress on an ongoing basis, providing status updates to the stakeholders, managing risk and issue resolution and taking corrective action as necessary
Analyze campaign results and optimize to increase engagement, lead quality, conversion rates, program performance and the effectiveness of marketing spend
Advise on Campaign Management functionality and marketing best practices
Continually find potential efficiencies and implement as needed
Ensure marketing business requirements and needs are supported with appropriate marketing automation tools, data, application functionality, or other resources as required
Responsible for supporting, communicating and adhering to the company’s mission, vision and core values
Turn solution goals and objectives into scalable, actionable integrated marketing plans that deliver results
Implement testing methodologies (A/B) to continually improve overall initiatives
Research new vendor and program opportunities that generate leads, prospects, and new clients
Secure timely estimate/proposal/change order approvals if working with an outside agency
Perform special projects and other related work as required or requested
College degree (or equivalent experience) in marketing, business, or insurance
Three or more years of experience working marketing strategy and campaigns
Sound understanding of the prospecting and sales processes; partnership of sales, insurance, and marketing
Ability to lead cross-functional teams and present to colleagues, business areas, and executive groups
Sound understanding of customer journey, content messaging, tactical plans, and synthesizing results to make optimization recommendations
Previous marketing, and/or sales experience within the insurance and financial services industry
Five or more years of experience working with marketing strategy and campaigns
Three or more years working with marketing automation tools
Life and/or Investment Services marketing experience

230

Campaign Manager Resume Examples & Samples

Manage all eCRM and direct mail campaigns, working closely with HQ to ensure campaign creatives are received on time and subsequently all campaigns are briefed at local level within defined timelines working closely with all key stakeholders (printers, creative agencies and cross functional teams) for deployment
Manage and lead end to end testing ensuring all offer mechanics are set up correctly, working closely with IT/ E-commerce/CRC to ensure all offers are working well before campaign is deployed
Manage 360 campaign activation brief, ensuring call centre, boutiques and e-commerce are aware of each campaign 3 months before deployment. Lead campaign kick off meetings and weekly review meetings to ensure all campaigns deliverables are on time while highlighting any risks that may occur
Drive testing strategy for all email and direct mail campaigns, working closely with CRM Insights Specialists to deliver overall plan
Manage early reads campaign results to wider CRM team sharing initial results/insights
Management of pre and post campaign analysis working closely with the Insights Specialist and Data Analyst to understand the impact of each email/DM campaign in order to impact/ improve the performance for future campaigns. Present overall campaign wrap up to senior management team
Work closely with Digital Team to ensure all email campaigns are properly tagged to ensure trackable results and effective measurement of all our campaigns
Management and delivery of all local campaigns, to drive incremental sales namely

231

Campaign Manager Resume Examples & Samples

Work with stakeholders to define campaign requirements and play a leadership role in overcoming executional challenges by proactively proposing potential solutions
Manage the end-to-end execution and coordination of multiple campaigns with concurrent, and sometimes competing deadlines in a fast-paced, dynamic environment
Develop executional campaign strategy and execute internal processes by becoming an expert resource in the procedures and systems that support the marketing campaign process
Establish and monitor campaign execution requirements documents
Ensure campaigns are completed on-time and that objectives conform to line of business standards, operations objectives, and client needs
Organize and direct the activities of campaign teams to ensure quality results and timeliness of campaign completion
Resolve conflicts through collaboration, relationship skills and negotiations with impacted areas, involving management, as appropriate
Prepare standard and ad hoc management reports and presentations for assigned campaigns, as needed
3 - 5 years marketing execution, project execution, OR related experiences
Developing and maintaining strong working relationships with cross-functional partners and key stakeholders both inside and outside the company
Motivating, influencing and leading others, without a direct reporting relationship
Listening, providing clarity and communicating effectively
Organizing information and providing high-level and detailed information effectively to various levels and roles
Working as part of a team
Following procedures or specified processes striving for flawless execution
Overseeing a project’s scope; recognizing and managing requests that are out of scope
Writing Requirements Documents
Ensuring information protection and risk policies are implemented to protect sensitive information and uphold legal and/or regulatory obligations
Understanding of core marketing channels: Digital, Email, Direct Mail
Fluency in Microsoft Outlook, Word, Excel, PowerPoint
Strong communication skills (written, verbal, in-person and over the phone)
Experience in a regulated industry with an understanding of the risks and controls functions and their impacts on marketing campaign management
Project/strategic planning and business background with understanding of the financial industry Business Team structure
Business analysis and process mapping experience
Root cause analysis experience
Strong understanding of and experience managing campaign or project execution
Problem analysis and resolution expertise

232

Capial Campaign Manager Resume Examples & Samples

Thorough understanding of a development operation in a complex environment; Partnership-building skills
Ability to solve practical problems, exercise significant judgment and make decisions
Excellent organizational and follow-through skills. Ability to manage multiple projects and see projects through to a timely completion. Ability to work independently, with minimal supervision
Ability to speak clearly and persuasively with individuals of varying backgrounds and levels of sophistication; demonstrate group presentation skills
High level ability to write proposals, reports and correspondence; present numerical data affectively and synthesize complex ideas and data into concise motivational messages to secure philanthropic support
Experience in developing and implementing strategies for achieving goals and assess against benchmarks
Experience in budget planning, analysis, management and oversight. Ability to review, analyze and manipulate complex statistical data for solicitation purposes. Ability to work with and apply mathematical concepts such as probability, statistical inference, fractions, percentages, ratios, and proportions
Solid knowledge of Microsoft Office applications and experience with complex database required, preferably Raiser’s Edge

233

Campaign Manager Resume Examples & Samples

Campaign managers will own the relationship with the business units they have been assigned and will be the primary communicator from ad operations. Campaign managers should be able to handle many questions/issues as they arise without having to escalate to their Team Lead or Supervisor
Campaign Managers will have mastered the digital workflow that connects the business units they support and the ad servers we maintain to fulfill buys across the Gannett ad network
Must fully understand all aspects of the ad servers and how to appropriately schedule campaigns
Must fully understand all aspects of the ad servers, ad specs, creative templates and ad tags to ensure proper execution of creative elements to campaigns
Must have in depth knowledge of ad server delivery logic to troubleshoot delivery issues and provide effective solutions to manage campaign delivery in full
Provides urgent support to their business units as requested

234

Digital Campaign Manager Resume Examples & Samples

Managing the day-to-day relationships with our clients and digital partners. Invoicing, raising purchase orders and contracts
Maintaining a shared pipeline and coordinating campaigns to minimise channel conflict
Managing a high volume of varied new business/test and learn campaign requests in line with the priorities of EMS and managing stakeholders' expectations accordingly
Provide sales support in commercials/ production of case studies
Ensuring that the information being delivered is consistently of the highest accuracy and is compliant with all regulatory requirements
Assisting with post-campaign reporting, ensuring the outcomes are communicated appropriately
Driving continuous improvement and efficiencies in workflow processes – input into the creation of work flow where needed
Support moving campaigns and new business initiatives in the digital space from test and learn to roll out
Create and maintain a campaign reporting repository
Driving previous learning's through to new campaign requests
Interest or previous experience in Marketing
Ability to work under pressure and manage differing priorities in a fast-paced, high-volume environment
Microsoft Excel reporting skills
Ability to problem solve, analyse new opportunities and remedy existing inefficiencies
Facebook Marketing, AdWords and SEO experience would be an advantage
Highly supportive team culture
Opportunity to manage multiple campaigns at varying stages across a range of stakeholders
Extensive career progression opportunities available within a Global company

235

Campaign Manager Resume Examples & Samples

Co-facilitate and support strategic and operational campaign planning
In collaboration with Development team leaders, manage and update strategies around key campaign donors and help monitor performance across frontline teams
Serve as the key staff liaison to the volunteer leadership including Campaign Co-chairs and Campaign Committee. Help to coordinate the work of the volunteers, utilize their skills and talents well and provide motivation
Manage Campaign Committee meetings, sub-committees, project work, and all logistics and administration including scheduling, designing meeting agendas, drafting talking points, arranging for speakers, overseeing activities, and managing business meetings, events, and social outings. Record accurate meeting notes, assign and follow up on all action items
Prepare campaign updates for delivery to University leadership such as Board of Trustees, Board of Regents, and Board of Fellows
Directly present campaign updates to internal audiences across campus including academic leadership, staff leadership, and various committees and groups
Coordinate with the University Marketing and Communication (UMC) regarding major campaign marketing projects and collateral. In concert with UMC, develop integrated marketing campaign strategies and activity plans for key programs that use channels effectively, including website updates and social media activity, to deliver campaign objectives and lead generative activity
In collaboration with UMC and the AVP, manage project timelines, work flow and deadlines for campaign case statements
Work with UMC and the Senior Director of Public Relations to oversee campaign communications; creating content, integrate campaign milestones into ongoing public relations outreach
Coordinate with Donor Relations/Stewardship, Alumni Relations and University Events and Protocol around campaign events
Conduct research, assemble and analyze data to prepare reports and documents
Interact closely with internal staff, senior administrators, including the President’s Office, and externally, regarding campaign items
Organize and coordinate executive outreach and external relations efforts and oversee special projects
Prioritize conflicting needs; handle matters expeditiously and proactively and follow through on projects to successful completion, often with deadline pressures
In collaboration with the Assistant Vice President for Advancement Services, provide campaign forecasting and tracking
Using the University’s donor CRM database and other tools, run reports and create briefing information; process updates
Provide project management for various internal and external committee and board meetings
Manage campaign budget and expenses for various events
May be required to attend conference and training sessions within
Strong working knowledge and understanding of fundraising and donor relations concepts, principles, procedures and techniques. Specific knowledge regarding fundraising campaigns is preferred
Proven experience using technology to display data and communicate effectively
Knowledge of ethical and fiscally-sound budget management practices
Understanding and appreciation of the mission of Santa Clara University and the vision and values of a Jesuit Catholic educational institution
Must be a goal-oriented and exceedingly well-organized individual who can demonstrate accountability, initiative, creativity and focus in a rapidly changing and intellectually stimulating environment
Exceptional verbal, written, and editing skills and an ability to synthesize information and compose clear and effective prose. Strong writing and editing experience, preferably demonstrated in an academic setting
Very strong interpersonal skills, patience, persistence, enthusiasm, and the ability to build relationships with stakeholders, including staff, board members, external partners and donors
Expert planning, coordination and organizational skills that reflect ability to perform and prioritize multiple tasks seamlessly with excellent attention to detail and accuracy
Skilled in utilizing complex databases, with a preference for experience with CRMs or fundraising databases
Excellent technology skills; expert use of advanced functions of MS Office suite, especially Excel and PowerPoint, along with proficient utilization of online resources
Demonstrated ability to establish credibility with broad and diverse constituencies within a complex organization based upon integrity, critical thinking, outstanding operational performance, customer service orientation and excellent interpersonal skills
Demonstrated sound judgment in situations requiring independent decision-making
Proven ability to handle confidential information with discretion
Ability to coordinate and implement initiatives that deepen the level of understanding of and commitment to the institution and enhancing its resources, reputation and relationships
Demonstrated ability to manage time and workload to multitask and achieve goals in a deadline-driven environment while maintaining strong attention to detail
Ability to take initiative, present options, and anticipate outcomes; to work with both urgency and calm; the ability to juggle multiple projects simultaneously; flexibility; and comfort working in a fast-paced and changing environment
Four to six years of professional experience; experience within higher education preferred
Direct experience within development or advancement programs preferred
Proven successful project management, with preference for project management within and across a complex organization

236

Campaign Manager Resume Examples & Samples

Campaign Management - Strategy & Execution
Develop marketing campaign strategies that utilize effective communication channels and achieve campaign objectives
Works closely with the Lender Marketing team to source and analyze data for campaign strategies
Translates business goals into actionable campaign and targeting to drive campaign performance
Collaborates with marketing and sales teams to understand objectives, sales strategy, and effective execution of marketing campaigns
Manages the implementation, tracking and measurement of integrated marketing campaigns, on-time and within budget
Presents results and recommendations for campaign strategies for marketing teams
Manages implementation of marketing campaigns including
Develops campaign strategy and execution points
Serves as project manager to drive campaign execution
Pulls campaign lists and performs quality assurance checks against the data
Makes recommendations around possible customer segments to target
5+ years of experience in marketing/advertising preferred; experience within the automotive, media or technology industries preferred
Experience with Marketing Automation Platforms, Eloqua preferred
Experience with Sales CRM, Salesforce preferred
Demonstrated experience in creating and implementing consumer marketing campaigns
Proven ability to gather data and make marketing recommendations

237

Campaign Manager Veg & Potato Resume Examples & Samples

Marketing campaign for the strategic products for Vegetables crops and Potato CP
Organize and coordinate campaign team in order to define campaign targets and calendar of activities
Plan and control marketing activities
Manage of the marketing communication at the national media level
Prepare national promo and media plans
Provide marketing support for the new products launch
Plan and control promo actions for key products: develop of promo mechanics, design promo materials, analyse of effectiveness
Organize the customer events according to Syngenta standards (Learning Agro centres, Field Crop Conferences, Field Days, Seminars, etc.) Keep all events focused around Marketing strategy and plans
Manage design and production of the materials for all types of marketing communication, including digital (visuals, articles, catalogues, leaflets, brochures, big boards, banners, etc)
Participate in the Loyalty programs development
Continuously analyse market and track competitors’ marketing activities
Collects clients’ and sales force feedbacks regarding marketing activities
Contribute to brand plans preparation and development of product positioning
From 1 years of experience in Marketing as a brand manager or marketing specialist
Marketing campaign designing and implementation
New product introduction experience
Marketing knowledge including: Marketing Strategy, Marketing communications and tools, Branding, Segmentation, Product positioning principles and Standard Marketing performance indicators
Media market familiarity
General agricultural knowledge

238

Programmatic Campaign Manager Resume Examples & Samples

20% - Develop digital media plans leveraging data and insights from programmatic platforms and planning and forecasting tools
Create media plans as part of the pre-sales proposal process for programmatic digital display, video, and audio advertising that support client goals, objectives, and key performance indicators (KPI’s)
Validate and adjust media plans as part of the post-sales campaign setup process to ensure they are still aligned properly with client KPI’s
20% - Onboard new clients and campaigns while adhering to strict service level agreements (SLA’s)
Confirm all pre-launch information is available in the order management system and workflow tools to complete campaign setup
Collaborate with other teams to address gaps or challenges preventing the on-time launch of campaigns
Configure new client accounts and campaigns for digital display, video, and audio in CMG’s programmatic demand-side platforms
50% - Perform ongoing campaign management and optimization to meet client goals, objectives, and KPI’s
Monitor campaign delivery and budget pacing and make adjustments when those elements are off-track
Monitor primary and secondary performance metrics and adjust budgets, targeting, and the overall media mix to improve them over the duration of the campaigns
Collaborate with creative, analytics, and tag management teams to troubleshoot problems that may arise with campaign assets and performance
10% - Provide thought leadership on programmatic technology to CMG and our clients
Become an expert on identifying and executing best practices for CMG’s programmatic platforms and maintain a strong depth of knowledge of the programmatic advertising industry
Assist CMG’s sales leadership and training teams to identify ways to grow programmatic revenue while achieving client’s goals
Provide clear communication to, and collaborate with, other digital media planning resources on programmatic strategies, campaign performance expectations, and other key information
2-5 years of digital advertising campaign management experience in display, video, and/or audio
Experience managing digital marketing campaigns within DSP interfaces
Experience in applying campaign analytics and audience data to digital marketing campaigns

239

Campaign Manager Resume Examples & Samples

To work in partnership with Sales Managers across EMEA, being responsible for the creation and production of a variety of market leading collateral (pitch books, presentations, executive summaries, brochures etc) to support significant new business opportunities in the region
Creating, designing and producing high-quality presentations according to the brand standard within tight deadlines
Accurately creating pitch books/presentations for current and potential clients
Knowledge and experience in all aspects of presentation preparations
Interact with internal clients to manage expectations and timeframes
Act as overall owner of the end-to-end sales collateral process within EMEA sales
Work alongside Sales Managers/deal teams to capture and document key client requirements/ “win themes” throughout the sales process and articulate these within the presentations
Building out a range of collateral to support the life-cycle of a typical complex sales process
Liaise with all related areas such as Compliance, Marketing, Product and SME’s to enhance key presentation content/ collateral
Develop and maintain core content library for Sales team to leverage
Separately, to support Head of Sales in development of board/management group presentations, reports/ strategy documents
Ad-hoc requests such as preparation of material for Senior Management and All-Staff meetings
Perform quality control checks on the data and content ensuring relevance and consistency
Creating bespoke templates
Effective time management, with proven ability to multi-task a number of competing deliverables to a high standard and on time
High level of inter-personal skills, with ability to interact effectively with all levels, up to Executive Management
Ability to cultivate and maintain an effective internal and external network
Consultative and strategic approach, with ability to ask probing questions to gain required information
Awareness of cultural and market nuances in each of our key sectors would be helpful
Understanding of how to deliver a high-end prospect experience
Creative and flexible mind set – ability to think outside the box
Good understanding of global custody/finance
Alignment to Northern Trust ‘A’ Approach
Interest in technology an advantage
Strong desire to continuously improve skill set

240

Senior Campaign Manager, BDR / SDR Resume Examples & Samples

Define outbound campaigns targeted at the security and IT Ops buyer and practioner to optimize pipeline
Align Product Marketing priorities with sales success by defining, instrumenting, measuring and executing outbound campaigns for business development teams
Scale outbound marketing activities globally, based on best practices and regional requirements
Develop and project manage integrated marketing campaigns, in partnership with the rest of the marketing team, stepping in to fill in gaps as necessary
Drive sales enablement and sales tool creation in support of outbound marketing campaigns
Analyze and segment customer data to help define prospect and customer with high engagement and revenue growth potential
Establish goals and KPIs for campaigns based on historical or projected results, and tie back actual performance and revenue impact
Test new tools to innovate and scale programs, with an emphasis on driving new logo pipeline generation

241

Campaign Manager Resume Examples & Samples

1/ Propose and monitor cross channel campaigns to reach the trade shows objectives and ensure a tailored relationship with our customers
Ensure the use of the marketing automation tool (Eloqua) by training the teams and support the implementation of the “change” process through a strong collaboration with digital marketing teams
Define and build automated marketing campaigns in line wqith the brands strategies, customer journeys, and sales objectives
Ensure the delivery of the campaigns with the different teams involved (Digital, Data & Analytics, sales)
Monitor the results of the different actions, define the relevant KPIs and adopt a A/B test approach
2 / Share best practices regarding campaigns and actions to be implemented
3/ ensure qualified leads to sales and marketing teams and help convert them

242

Campaign Manager Resume Examples & Samples

Lead technical approach and implementation of all digital media plans via collaboration with necessary internal and external partners, ensuring proper tag set-up and implementation
Manage relationship with ad server and any other necessary technology partners
Manage tag implementation needed to conduct research studies
Primary partner to programmatic and social platforms when launching campaigns
Provide Q&A support and troubleshoot all technical issues associated to a digital media plan
Monitor campaign delivery and provide daily and/or weekly and/or monthly reporting
Notify team of any tracking issues that may affect budgets and/or performance
Work with analytics partner and vendors to provide requested performance analysis and optimization recommendations
Work with Digital Specialist, Analyst teams, Planner, and creative partners to help them understand creative and test performance
Assist with creation and implementation of third party and web analytics tags/pixels when necessary
5-7 years of related and relevant experience required
Bachelor's degree required, in Marketing or similar field preferred
Experience with tag management platforms is required (Adobe DTM preferred; Ensighten, Tealium, Google Tag Manager a plus)
Basic experience with HTML/CSS a plus
Experience with media buying technologies such as social buying platforms, DSPs (DataXu a plus), third party ad servers, and web analytics platforms (Adobe a plus
Experience with Creative Management Platforms
Deep knowledge of the digital media landscape
Advanced computer knowledge (Microsoft Suite: Excel, Powerpoint)
Strong analytical thinking skills
Ability to communicate with simplicity and influence broadly
Able to work independently and have excellent time management skills
Problem solver with the ability to develop creative solutions
Organized, and detail-oriented with strong attention to follow-through
Nimble and flexible to succeed in a fast-paced environment and balance multiple projects
Ability to quickly learn and leverage new technologies

243

Digial Campaign Manager Resume Examples & Samples

Handling the trafficking and delivery of media assets and third party ad serving code to client services for onward transmission to the chosen media suppliers, in advance of campaigns going live
Working closely with clients and client service members to build a comprehensive measurement strategy both on a campaign-by-campaign basis and for longer term ongoing reporting
Managing campaign data and following up with detailed analysis and reporting, whilst measuring ROI and the effectiveness of marketing, then optimising future campaigns based on those findings for improved performance
Presenting statistics, reports and advice to clients, or client-facing staff members, to assist in maintaining positive relationships
Understanding the overall client strategy to ensure that all the information and recommendations necessary to begin the campaign have been made and agreed with the client as well as understanding the testing objectives for each campaign
Day-to-day administration work together with maintaining and improving regular daily, weekly and monthly reports and automating where possible
Strong analytical skills, with 2+ years’ experience of running, managing, analysing and reporting as well as overseeing budget, metrics, marketing spend, ROI and results on a day-to-day basis
Expert knowledge of DoubleClick Campaign Manager. Familiarity with the rest of the DoubleClick stack and Google 360 suite is beneficial
Experience of operating within tight deadlines, delivering results to plan and multi-tasking
Educated to degree level, preferably in a numerical or analytical subject
Able to approach new problems in with an analytical mind-set and discover elegant and simple solutions
Able to work flexibly and multi-task in an unpredictable environment and under some pressure, with strong prioritisation skills
Passionate about Digital and excited by the potential it can provide
Exposure to HTML and JavaScript, and able to leverage these languages to expand tracking and data collection is an advantage
Experience with Microsoft office is essential, especially Excel

244

Campaign Manager Resume Examples & Samples

Control and manage Profit and loss of overall campaign launched
Ensure timely implementation, pre-and post-campaign communication and administration
Dealing with other departments to initiate insurance direct marketing campaign management platform and strategic product design
Dealing with Tele Marketing, Retention and Billing Rescue team to keep service level standards and drive for a peak Performance outcome
Participate in product development, competitor’s analysis, business plan, budget and any other brainstorm session that will encourage / promote the profit to the distribution or enhance customer’s satisfaction
Responsible for monitoring and reporting on local competitor activity
Other responsibilities as assigned by immediate supervisor or head of department

245

Senior Campaign Manager, Light The Night Resume Examples & Samples

Oversee all aspects of Light The Night Walk in San Antonio
Provide input into the development of a strategic plan for the fundraising campaign, including fundraising goals, budget recommendations, vendors, volunteer goals, and timelines
Evaluate the effectiveness of the on-going fundraising campaign, including fundraising efficiency (cost/expense), community engagement, event satisfaction, and overall success of the campaign
Ensure revenue goals are met by partnering with chapter leadership to identify, recruit, manage and steward the corporate community, volunteer committees and event participants
Identify, network with and recruit corporations, community groups, schools, and key donors to engage them in the LLS fundraising campaign
Manage and act as a resource to Campaign Managers and Campaign Assistants relating to their fundraising campaigns and efforts, as well as provide input for hiring, promotion, performance, termination of those supervised
Develop/modify marketing materials (brochures, recruitment, promotional flyers, pledge forms) to promote the fundraising campaign
Maintain a working knowledge of the LLS's mission and programs to promote the Society's fundraising, research, and patient initiatives
4 years fundraising and/or sales experience
Previous experience as a Campaign Manager

246

Campaign Manager Resume Examples & Samples

Demonstrate excellent interpersonal communication skills and confidentiality in all matters relating to business
Carry out any reasonable request by Management of which employee is capable of performing
Lead the collection systems department to improve system capabilities and stability of the systems used by Collections operations team members
Direct the design and development of new system functionality
Monitor the calling campaigns processes and system usage to ensure minimum liability and maximum resource availability
Oversee all data imports and exports of leads to the Noble system Manage the support and enhancement of the Noble system
Optimize hardware and software opportunities to further drive marketing efficiencies
Identify, develop and enable integration of the various operating systems and future systems to enable greater operation functionality and efficiencies
Proficient in Excel, Word, Access and PowerPoint
Strong general PC Skills
Campaign Management can include phones, email and text
Analyze campaign results and create strategies
Should be knowledgeable in Microsoft SQL Server (2000 or 2005) including DTS
Knowledge of Query Analyzer and T-SQL stored procedures and triggers strongly desired
Network and server experience

247

Email Campaign Manager Resume Examples & Samples

Lead the development and execution of the Groupon Goods email marketing and innovation strategy
Manage step-by-step process of email campaigns including but not limited to coordination with design and editorial, defining template structure with merchandising, structuring A/B tests, setting up campaign and delivery, and reporting on results
Identify optimization opportunities of email components
Develop deep understanding of campaign performance by running reports to track trends in email engagement metrics and financial performance
Work closely with Groupon's central merchandising team on calendar planning, project prioritization, and performance tracking

248

Campaign Manager Resume Examples & Samples

Experience in managing and developing a company’s brand identity
Good understanding on communication channels to ensure the key message reaches the target audience
Strong analytical skills to study the effectiveness of campaigns for post mortem purposes
Strategy:Work closely with the Head of Partnership to set up a structured mid to long term marketing calendar and identify partners that elevate Grab’s brand and enhance the user’s Grab ride
Campaign management:Strategize, optimize and manage the go-to-market for partnership campaigns through communication channels such as Facebook, Google ads, internal communication channels and partner channels
Post mortem:Strong analytical skills to study the effectiveness of the communication channels, mechanics and impact of the campaign and how to improve future campaigns
Prior experience in budget management is a plus point
This role requires the individual to work well with peers from different departments. Having managerial experience is a plus

249

Campaign Manager Resume Examples & Samples

Oversee all aspects of Student of the Year and provide support for Man & Woman of the Year fundraising campaigns
Identify, cultivate and lead campaign volunteers/donors/teams/participants by developing and implementing campaign-appropriate strategies and relationship cultivation activities for successful recruitment, acknowledgement and retention of volunteers/donors/teams/participants
Connections to Oregon & SW Washington high schools helpful

250

Campaign Manager Resume Examples & Samples

Plan, project manage, and implement strategic marketing programs for corporate marketing and the development of messaging and materials to support them
Ensure campaign assets and activities are on brand and integrated within corporate campaigns and initiatives and industry events and connect with the GTM strategy
Maintain day-to-day relationship with team of stakeholders to deliver guidance, support, and collaboration to achieve corporate marketing goals
Work with other corporate marketing personnel and agencies to understand outcomes of campaign activities and apply learnings from analytics, paid search, SEO, display, paid social, organic social, and web strategies to optimize campaign effectiveness and cost efficiencies across channels
Work with agency to plan and secure paid media placements in national and global outlets
Create marketing and project plans that align with corporate strategy
Manage multiple simultaneous programs and projects with cross-functional teams
Bachelor's degree, preferably in marketing, communications, or a related field
5+ years of experience in marketing or account management
Flexibility to adapt to a constantly changing environment
Experience with strategy development and project management of marketing plans and tactics, creative processes, and digital marketing
Ability to work on your own as well as in a group setting
Engaged and highly responsive
Motivated and detail-oriented with the ability to handle multiple tasks at once and quickly prioritize projects in a fast-paced, deadline-oriented environment
Excellent leadership, organizational, communication, interpersonal, collaboration, and project and account management skills
Experience working for a technology organization is a plus
Working knowledge or understanding of agile methodologies is a plus

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