PPC Manager Resume Samples

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KL
K Ledner
Kira
Ledner
654 Liliana Drive
Phoenix
AZ
+1 (555) 847 1430
654 Liliana Drive
Phoenix
AZ
Phone
p +1 (555) 847 1430
Experience Experience
Phoenix, AZ
Assistant PPC Manager
Phoenix, AZ
Weimann, Reichel and Casper
Phoenix, AZ
Assistant PPC Manager
  • Develop and establish standard processes for order request, scheduling, improve late code and past due backlog
  • Overall management of on time delivery performance to schedule and request. Drive root causes analysis and lead cross team improvement
  • Develop optimum inventory tactics that support of lean material flow from suppliers to Hayco and to customers
  • Ensure data integrity of material master related set up to support efficiency and accuracy plan such as MOQ, Lot size, safety stock, procurement
  • Certified supply chain and or material planning professional
  • Help drive the strategy and implementation of in-house technologies to execute & optimise PPC campaigns
  • Work alongside Digital Marketing to improve sales journeys through the website, optimising for commercial gain based on technical insights (A/B,MVT)
Chicago, IL
PPC Manager
Chicago, IL
Willms and Sons
Chicago, IL
PPC Manager
  • Provide timely support and communication cross-departments
  • Be responsible for all employee activity including performance monitoring, regular performance scoring, annual reviews, hiring and recruitment
  • Consistent and proven success of high levels of team performance, quality assurance, and book of business growth
  • Own and manage a multi-million pound PPC budget to achieve pre-agreed channel targets
  • Manage the weekly performance of digital agencies, ensuring activity is completed on time and to budget
  • Drive the expansion of PPC activity into new countries globally
  • Generate and refine keywords and ad copy; create and manage RLSA segmentation and activity
present
Philadelphia, PA
Group PPC Manager
Philadelphia, PA
Muller Inc
present
Philadelphia, PA
Group PPC Manager
present
  • To develop and manage the wider Paid Search team to an industry leading standard
  • Provide support for team to develop accounts through application of market insights, best practice, testing and innovation
  • Work collaboratively with client services to research pitches for new business opportunities/ documentation, including cross channel integration
  • Help clients and the team understand the full value of search and the impact that it has, other than in hitting a client’s KPIs
  • Auditing internal accounts – looking for new opportunities and communicating these to the teams in manner that can be easily translated into action
  • Ensure proper Quality Assurance of campaign builds and ongoing campaign changes
  • Provide regular data reporting on department and campaign performance in aggregate to key stakeholders within G/O Digital
Education Education
Bachelor’s Degree in Numeracy
Bachelor’s Degree in Numeracy
Temple University
Bachelor’s Degree in Numeracy
Skills Skills
  • You should be highly organised and have the ability to juggle demanding clients and complex campaigns without losing sight of deadlines
  • You should be a strong communicator and able to be clear and calm to both clients and colleagues
  • You should have proven knowledge of paid search campaign tools, including 3rd party tracking
  • You’ll have a full understanding of PPC editorial tools (e.g. DoubleClick for Search, Google AdWords, Google Analytics) to provide support to the rest of the team
  • You should have a good grounding of PPC experience and experience of running PPC campaigns for clients
  • You should be self-sufficient and able to manage your own workload and have an eagerness to consistently surpass expectations
  • You should have worked within a media, marketing or agency environment and be used to juggling multiple, complex campaigns for varied clients
  • You should be a smart, motivated and results driven character
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11 PPC Manager resume templates

1

PPC Manager Resume Examples & Samples

  • Manage a team of certified PPC professionals with a sense of urgency and accountability
  • Ensure proper Quality Assurance of campaign builds and ongoing campaign changes
  • Set and hold the team accountable to monthly benchmarks including pacing, campaign performance, meeting SLAs and customer satisfaction
  • Provide regular data reporting on department and campaign performance in aggregate to key stakeholders within G/O Digital
  • Aid in development of product deliverables, standard operating procedures, enhancements and training materials
  • Provide timely support and communication cross-departments
  • Be responsible for all employee activity including performance monitoring, regular performance scoring, annual reviews, hiring and recruitment
  • A dynamic, entrepreneurial culture
  • Competitive compensation & benefits
2

PPC Manager Resume Examples & Samples

  • Own and manage a multi-million pound PPC budget to achieve pre-agreed channel targets
  • Manage the weekly performance of digital agencies, ensuring activity is completed on time and to budget
  • Develop a globally scalable yet adaptable PPC strategy. Oversee its implementation and continual improvement
  • Drive the expansion of PPC activity into new countries globally
  • Generate and refine keywords and ad copy; create and manage RLSA segmentation and activity
  • Help drive the strategy and implementation of in-house technologies to execute & optimise PPC campaigns
  • Work alongside Digital Marketing to improve sales journeys through the website, optimising for commercial gain based on technical insights (A/B,MVT)
  • Be the company evangelist/industry expert for PPC liaising closely with Google
  • Report performance to a senior internal audience
  • Work with our internal Business Intelligence team to help drive attribution and customer lifetime value tracking models
  • Liaise with regional offices to ensure activity is tailored for local markets and best practice is shared globally
  • Co-ordinate with the other Acquisition team members to drive balanced and complementary campaigns
  • 3-5 years' experience in senior PPC management roles
  • Must be proficient in setting up and using search technology solutions (Marin, Adobe, etc)
  • Able to work in a fast-paced, creative environment
  • Experience setting up and growing global, multi-lingual PPC campaigns (China and Nordics are advantageous)
  • Educated to a degree standard, preferable a scientific discipline
  • Digital agency media buying experience
3

PPC Manager Resume Examples & Samples

  • Experience in other areas of digital marketing is an advantage
  • Passionate about digital media and committed to building a career in search marketing
  • Highly literate with a good understanding of how language is used
  • Has led or managed a team or is keen to do so
  • Advanced knowledge of Excel, PowerPoint
4

PPC Manager Resume Examples & Samples

  • Responsible for quality checking all work output from your team across all clients; ensuring that it conforms to agency best practice
  • Monitor client results and delivery against forecast. Provide clear strategic direction on how to improve performance and growth in investment
  • Ensure deadlines are met, pro-actively work on accounts where necessary
  • Create, implement and manage client processes including analytics, tracking, reporting, finance & internal audits
  • Build & maintain account development plans outlining all key tasks for clients, managing the implementation through the team
  • Experienced in team management & development of others, including coaching & mentoring
5

PPC Manager Resume Examples & Samples

  • Manage all aspects of the SEM lifecycle, including keyword research, account creation, billing setup, campaign management, bid management, DKI, Multi-Channel Attribution, ad copy, landing pages, automation and staying up-to-date on best practices for SEM strategy
  • Clearly communicate SEO and PPC best practices to other teams & individuals within the organization and how to apply them to our clients’ sites
  • Analyze keyword costs, ad copy, landing pages, and cost per conversion Identify and inform management of client opportunities, potential risks, and other key issues
  • Manage PPC campaigns and set up reporting and ROI tracking within internal tracking systems and Google Analytics
  • Communicate with clients via ticketing system, phone, or other electronic medium
  • Collaborate with Account Managers in the implementation of campaigns for effective reporting and return on investment (ROI) measurement
  • Regular internal reporting on client account metrics, billing, and aggregate performance
  • Monitor and report on campaign performance and continually make improvement recommendations to the Professional Services Team
  • Properly link AdWords with Webmaster Tools and Google Analytics
  • Interface regularly with the Strategic Partner Manager at Google
  • Be in in-house expert on all things PPC/AdWords
  • Assist client with questions regarding DNS, domain transfers, and perform basic email trouble-shooting
  • 1 - 3 years experience in an SEO / PPC account management role overseeing multiple client accounts
  • Google AdWords* Certification, mandatory
  • Google Analytics* Certification, preferred
  • Must have in-depth experience managing campaigns with both platforms
  • Working knowledge of HTML and CSS
  • Advanced Excel proficiency (pivot tables, vlookup, statistical modeling, etc.)
  • Demonstrated excellent oral and written communication skills, with the ability to interact effectively at all levels of internal and external clients (business, creative, medical, and technical contacts at all levels)
  • Ability to implement appropriate conversion and analytics tags on client websites
  • Solid understanding of SEO practices and implementation
  • Able to promptly and professionally respond to SEO related email and phone calls
  • Experience with WYSIWYG editors
  • Photoshop, HTML and CSS experience is required
  • Understanding of DNS, domain management, and email setup is preferred
  • Strong analytical, planning and problem-solving skills
6

Assistant PPC Manager Resume Examples & Samples

  • Good understanding of demand pattern and seasonality and get align with marketing for a demand plan that drive production and supply plan
  • Thorough understanding in-house as well as suppliers capacities & constraints, relevant resources such as labor, machines, mold, unique processes
  • Lead team to manage daily or hourly production plan as appropriate in standardize approach
  • Develop and establish standard processes for order request, scheduling, improve late code and past due backlog
  • Overall management of on time delivery performance to schedule and request. Drive root causes analysis and lead cross team improvement
  • Develop optimum inventory tactics that support of lean material flow from suppliers to Hayco and to customers
  • Ensure data integrity of material master related set up to support efficiency and accuracy plan such as MOQ, Lot size, safety stock, procurement
7

China PPC Manager Resume Examples & Samples

  • Decision making with the Divisional Marketing & Chanel Heads on the overall strategy & development of campaigns
  • Planning and coordinating the setup of campaigns across Myprotein for all available platforms with the wider marketing & trading teams - Including (but not limited to) Baidu, Qihoo360, Sogou, wechat, Google, Bing & Facebook
  • Planning and delivering to the agreed sales & ROI targets
  • Staying up to date with emerging industry trends /best practices and implementing these advancements with the teams where appropriate
  • Researching new and innovative ways to create engaging and relevant content for the site and blogs
  • Working with our in-house design team on new advert and page creatives
  • Running detailed analysis of performance data to identify improvements
  • Liaising with external account managers ensuring campaigns are running efficiently and working on improvements or new features
8

PPC Manager Resume Examples & Samples

  • Proven track record in paid search
  • Proven track record of managing at least £20,000/month paid search budget
  • Proven knowledge of paid search campaign tools including 3rd party tracking
  • Experience managing Google Shopping campaigns
  • Experience working across other biddable media channels e.g. Facebook, Twitter preferable
  • Proven track record of training and developing junior paid search expert
9

Group PPC Manager Resume Examples & Samples

  • Provide support for team to develop accounts through application of market insights, best practice, testing and innovation
  • Challenge ways of working, shape processes to develop our paid search product to meet client needs and to help us stay at the forefront of the industry
  • Auditing internal accounts – looking for new opportunities and communicating these to the teams in manner that can be easily translated into action
  • Help clients and the team understand the full value of search and the impact that it has, other than in hitting a client’s KPIs
  • Take the lead on business critical meetings for key clients and to help turn the more complex client service / client requests into implementable briefs
  • Work collaboratively with client services to research pitches for new business opportunities/ documentation, including cross channel integration
  • To develop and manage the wider Paid Search team to an industry leading standard
  • Identify and implement training and development for the team, whilst supporting others to line manage and enable all to reach their potential
  • Significant and demonstrable experience in channel working at tier 1 Google agencies / clients
  • Experienced in leading a team & development of others, inc training, coaching & mentoring
  • Google AdWords, Google Analytics, Bing and DoubleClick Certified
  • Passionate about the internet and technology, with a keen interest in the development of paid search as a channel, keeping track of new developments within the industry
  • Ability to pre-empt macro issues and challenges to be pro-active in producing solutions
  • Able to work under pressure and adapt the plan, on multiple tasks and with time critical deadlines
  • A high degree of numeracy and literacy skills are essential
  • An advanced user of Microsoft packages and other relvant tools & technology
  • Highly skilled in creative thinking & problem solving, with a keen eye to attention to detail
10

PPC Manager Resume Examples & Samples

  • You should have a good grounding of PPC experience and experience of running PPC campaigns for clients
  • You should have worked within a media, marketing or agency environment and be used to juggling multiple, complex campaigns for varied clients
  • You should have proven knowledge of paid search campaign tools, including 3rd party tracking
  • You’ll have a full understanding of PPC editorial tools (e.g. DoubleClick for Search, Google AdWords, Google Analytics) to provide support to the rest of the team