Assistant Marketing Manager Resume Samples

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N Stanton

Nasir

Stanton

289 Leo Key

New York

+1 (555) 692 2157

289 Leo Key

New York

Phone

p +1 (555) 692 2157

Experience Experience

Dallas, TX

Assistant Marketing Manager

Dallas, TX

Leannon, Schumm and Gleichner

Dallas, TX

Assistant Marketing Manager

Assist with management of program budgets and provide monthly and quarterly budget forecasts to internal finance team
Assist with duties related to development and management of a large marketing program
Manage or assist with media planning, photoshoot planning, and ad creative development
Assist with traffic management with sales team and asset file management system (Oasis)
Will work closely with forecasting, production planning, and the Customer Management Group to developing and service account plans
Work closely with other teams to appraise the performance of activity undertaken. Identify and implement changes to drive up performance
Work closely with forecasting, production planning, and the Customer Management Group to developing and service account plans

New York, NY

Assistant Marketing Manager, Email

New York, NY

Barton and Sons

New York, NY

Assistant Marketing Manager, Email

Work with customer team and marketing team to develop, execute and analyze email campaigns
Develop and execute tests with holdouts and A/B test panels. Analyze test results and make recommendations to team with the learnings
Develop and execute customer segmentation and contact strategy for campaigns for both acquisition and retention
Analyze and report on campaign performance. Use learnings to make recommendations on future contact strategy and testing
Forecast demand and track performance to optimize engagement and conversion rates
Create email and digital contact strategy
Use customer analytics data to make recommendations for specific customer segments to optimize demand

present

Philadelphia, PA

Assistant Marketing Manager, Bibles

Philadelphia, PA

Fadel, Wintheiser and Morar

present

Philadelphia, PA

Assistant Marketing Manager, Bibles

present

Conduct media planning once product marketing plan is approved and handed-off by Sr. Marketing Director after each sales conference
Work with Bible Marketing team to track marketing budgets
Schedule guests, create agendas, and distribute notes & action item list for the weekly Bible Marketing team meeting
Work with finance to assign account codes for each new ISBN. Set up in finance system at beginning of fiscal year and balance monthly according to forecast
Assist director with execution of promotional plans and manage new product marketing plans and budgets as assigned
Analyze backlist Bibles for best-selling design opportunities
Analyze competitive Bible products for new title opportunities

Education Education

Bachelor’s Degree in Marketing

Oregon State University

Bachelor’s Degree in Marketing

Skills Skills

Knowledgeable in Marketing, and good command of IT knowledge
Highly proficient in basic computer applications including Word, Excel, PowerPoint, and Outlook
Strong organizational skills; able to track multiple projects and details
Excellent communication skills, both written and verbal; strong ability to write, copyedit and judge creative
S/he will be highly motivated, extremely organized and detail-oriented. Able to work in a fast paced environment. Experience with a deadline driven environment
Detail oriented and able to manage and track multiple 360 marketing campaigns
Support sales growth, retention and profitability of assigned segments through strategic planning and execution of marketing programs
Possess excellent written and strong interpersonal skills
Profitable execution of new program launches
Good marketing sense and strong initiative, innovative, proactive

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Assistant Marketing Manager Resume Examples & Samples

Identify, conceptualize, plan and manage special event strategies and activities independently and effectively(special events include but are not limited to talent tours, gala premieres, mall events, industry summits and road shows that are connected to promoting our theatrical release titles, etc)
Liaise with agencies/vendors/creative and production teams to develop detailed creative solutions and implement the event strategies and plans efficiently and effectively
Manage an event budget and ensure it is being used effectively to drive box office targets nationwide or specific to a location
Working with and under the supervision of he Sales director, take lead in developing in theater marketing materials that are effective, timely and efficient for our campaigns
Working with and under the supervision of he Sales director, initiate and come up with in theater campaigns and/or stunts that would directly generate box office with specifically targeted cinema chains or top cinemas for our films
Establish and maintain excellent relationships with strategic partners internally (ex. Studio) and externally

Assistant Marketing Manager, Trutv Resume Examples & Samples

Contribute to developing marketing strategy to support individual shows and the truTV brand
Support team in the day to day activities of the department (i.e., execute and develop PowerPoint presentations, coordinate internal events and presentations and other misc. tasks)
Help to manage all aspects of the Marketing budget (i.e. invoices, monthly finance charts, overall department budget documents)
Maintain strong working relationships with external agencies and other internal departments including Digital, Public Relations, Programming, Production, Legal and Finance; work with counterparts in other departments to support team and help achieve department goals
Monitor the competitive landscape, keep the department up-to-speed on what truTV's competitors are doing
3-4 years of cable television, network television, ad agency, or related marketing experience
Creative and strategic thinking skills with the ability to manage projects independently
Excellent interpersonal, verbal and written communication skills
Organized and detail oriented
Proficient in Word, Excel, PowerPoint, Photoshop and/or Illustrator

Assistant Marketing Manager Resume Examples & Samples

Full grasp of grammar and best use of words for a global impact
Experience in Marketing is a plus. Experience in Bilingual Copy Edit is essential
Not necessary
Bilingual (English and Spanish) both orally as well as written
Ability to translate from English to Spanish and Spanish to English
Ability to write/ create from original Spanish is more important than oral skills
Ability to create Copy Edit on their own
Ability to influence others internally
Ability to create priorities and meet all the deadlines

Assistant Marketing Manager Resume Examples & Samples

Assists in planning and creation of marketing plans as assigned
Oversees the timely execution of marketing plans for each book project
Works closely with authors on the execution of marketing plans including providing timely responsiveness, creative ideas, clear communication (oral & written), while being a team player throughout project
Hires/Manages outside design or web firms when necessary
Manages social media campaigns (facebook, twitter, pinterest, google+)
Coordinates materials and assets for Sales Conference presentations, including management of catalog deadlines
Researches and builds targeted blog lists by genre (Women’s, Leadership, Business, Political, Christian living, etc.)
Works alongside VP, Marketing to manage the budget by project and by overall budget
Serves publicists with the following activities: Oversees galley compilation/ordering process, Helps compile and deliver marketing and publicity updates, communicates and collaborates on marketing plans and how they can assist in publicity efforts
Assists in all corporate data input and internal communication with sales, design, and editorial

Assistant Marketing Manager Resume Examples & Samples

Act as a registry contact between cross functional teams as well as satisfying inquiries from the store teams through the Baby Registry mailbox
Communicate new Babies“R”Us Registry initiatives to BRU/TRU Store teams via, daily communication, monthly newsletters and Impact Planner
Manages projects as assigned
Maintains and monitors Babies“R”Us Registry collateral to ensure proper inventory on all vital items. Manage timeline and threshold for the updating and replenishment of all materials
Responsible for partnering with cross functional teams on Registry programs/initiatives and collateral as needed
Assist with the Registry budget by processing invoices and monthly reconciliation of charges
Monitor competitor efforts and industry trends
Leverages various data sources to develop analytical reporting on Baby Registry Programs
Minimum 2-3 years of related Marketing/Advertising experience
Bachelor's Degree in Business, Marketing or Related Area Preferred
Experience with retail store operations a plus
Ability to multi-task and strong organizational skills
Demonstrated ability to resolve escalation issues and problems
Excellent Communications - Verbal and Written
Experience managing the implementation of marketing programs
Self-starter with great attention to detail
Ability to work effectively with internal teams
Expert knowledge of Excel & PowerPoint

Assistant Marketing Manager, Bibles Resume Examples & Samples

Schedule guests, create agendas, and distribute notes & action item list for the weekly Bible Marketing team meeting
Assist with clerk incentive training initiatives as needed
Create promo pages as needed
Create cross product comparative analysis sheets as needed by product marketing director and channel director
Create product, cover design, and title research surveys with corporate research analyst as directed by product marketing director
1-3 years marketing experience

Assistant Marketing Manager Resume Examples & Samples

Responsibilities include, but are not limited to, marketing plan implementation, business analysis, execution of new program launches, packaging development, product portfolio & inventory management and budgeting
Participate in product development process and own all executional details of product set up (systems set up, working with forecasting & production planning, and developing account plans with CMG)
Coordinate business analysis & key initiative reporting on a weekly and monthly basis for senior management
Manage product portfolio including SKU rationalization and discontinuation recommendations
Execute all selling materials for product launches
Coordinate development of point of sale collateral and report and analyze competitive environment and trends
Responsible for key account calls which will entail business opportunities presentation
4 year degree required. MBA preferred
3 to 5 years marketing experience required
In depth knowledge of basics men underwear business
Proficient in Excel & Powerpoint applications
Excellent written and oral communication skills, as well as strong interpersonal and analytical skills are required
Must possess the ability to analyze and think strategically and objectively
Some overnight travel required

Assistant Marketing Manager Resume Examples & Samples

Responsibilities include, but are not limited to product portfolio & inventory management, marketing plan implementation, business analysis, execution of new program launches, and packaging development
Participate in the product development process and own all executional details of product launch readiness
Work closely with forecasting, production planning, and the Customer Management Group to develop and service account plans
Manage product portfolio including life-cycle analysis, SKU rationalization, discontinuation recommendations & disposition/exit strategies
Execute all selling materials for product launches including such things as development of point of sale collateral, customer presentations, photography, and product positioning and communication
Report and analyze competitive environment and trends, always looking for ways to grow share and learn from the marketplace
Understanding of all components of marketing (including: product, price, promotion, placement), and how to execute against them
Some overnight travel may be required

Assistant Marketing Manager Resume Examples & Samples

Assists in planning and creation of marketing plans
Oversees all projection sheets per project and CTX system to track spending on each project based on the overall budget per project determined by Director of Marketing
Oversees the timely execution of marketing plans for each project
Work with authors on the execution of marketing plans including providing timely responsiveness, creative ideas, clear communication (oral & written), while being a team player throughout project
Hires/manages outside design or web firms when necessary and manages that relationship
Works with social media coordinator to make sure each project gets fully integrated social media marketing
Continues to build Tommy Nelson Mommy blogger program and researches/builds blogs lists by genre based on project
Works alongside Director of Marketing to manage the budget py project and overall budget
Helps compile marketing updates to publicist to send Marketing/Publicity Updates to sales team
Assists in all corporate information input and internal communication with sales, design and editorial
2 years industry experience in book, music, children's or other entertainment marketing preferred. Experience with websites and working with bloggers preferred

Assistant Marketing Manager Resume Examples & Samples

Previous marketing experience including marketing implementation
Previous Product and/or Community Marketing experience
Strong communication and good analytical skills
Ability to juggle multiple priorities and to keep sight of key objectives
Self-motivation. Team player who works collaboratively with marketers from other teams
Must demonstrate accuracy and attention to detail
Excellent communication skills both oral and written with the ability to communicate effectively through a variety of mediums (electronic, phone, face to face)
Excellent time and project management skills with the ability to manage multiple projects in an organised and methodical manner
The ability to work effectively and collaboratively in teams as well as cross functionally
Must be a self-starter with the ability to manage own work and that of the team
Competent and efficient in Microsoft Office including Outlook, PowerPoint, Word and Excel
Education to degree level or equivalent and/or CIM qualification

Assistant Marketing Manager Resume Examples & Samples

Create community e-campaigns, including copywriting, content compilation and analysis
Engage with social media
Conduct market research
Assist with conference planning, including collateral design, event planning and product management
Support the Psychology marketing team on additional projects and tasks

Assistant Marketing Manager Resume Examples & Samples

Proven experience within marketing is essential
Education to degree level or equivalent is essential
Product and/or community marketing experience with a sound knowledge of and interest in the evolving STMS business is desirable
Professional marketing qualification is desirable
An interest and understanding of science and academics is desirable
Knowledge and understanding of systems and processes which support the marketing function, including Microsoft Office - Outlook, Word, Excel and Powerpoint
Experience setting up and running Social Media sites
Team player who supports others within their core team and works collaboratively with marketers from other teams
Good analytical skills
Good communication skills

Assistant Marketing Manager Resume Examples & Samples

40%: Project Management
Recommend veto on any communication that does not adhere to our graphic standards
In consultation with Senior Manager, advise client groups with regards to most appropriate advertising plan
Under the direction of the Senior Manager, manage the creative development and production from conception to execution providing guidance to the client
Management of agency relationships for individual initiatives and veto any creative execution that does not support and reflect the BMO Financial Group brand and that does not meet identified LOB business objectives
3-4 years of relevant Marketing experience
Working knowledge of Advertising Agencies as asset
Financial services experience an asset
Marketing degree/diploma or equivalent
Proven ability to manage relationships across many levels of the organization
Ability to interact at the Manager, Senior Manager and Director level
Experience in developing and managing projects at all steps of the marketing communication process
Strong communication and relationship management skills. Solid interpersonal skills are essential
Proven creative problem resolution skills
Oral, written and presentation skills
Strong project management skills with the ability to balance multiple projects and deadlines
Basic computer skills (PC)

Assistant Marketing Manager Resume Examples & Samples

Experienced in luxury retail sector with at least 6 years’ experience in Advertising and Marketing
Enthusiastic and self-motivated, with the ability to lead projects and be innovative and creative in new ideas
Ability to relay analytical insights and media knowledge
High level of communication, presentation and organization skills
Great network and contacts with digital industry
Able to work under stress, fast pace and changing environment
Strong proficiency with Microsoft and online software & systems (e.g. Google document, SAP)
Experience in Events or Retail Marketing will be an advantage

Assistant Marketing Manager Resume Examples & Samples

Responsible for marketing plan coordination, facilitation and oversight for Maidenform branded categories. Includes, but are not limited to business analysis, coordination of new program launches, packaging development, product portfolio and inventory management
Participate in the line review process and assist in developing account plans with sales
Coordinate business analysis and key initiative reporting on a weekly and monthly basis for senior management; manage product portfolio including SKU rationalization and discontinuation recommendations
Aid in the coordination of all selling materials for product launches and report/ analyze competitive environment and trends
Assist with key account calls which will entail business opportunities presentation
Will work autonomously, highly independent and professionally assertive
Ability to stretch to typical marketing responsibilities; i.e. business planning, new product launch, packaging, etc
Bachelor’s degree required, MBA preferred
3 to 5 years marketing experience
Proficient in Excel and Powerpoint applications
Strong interpersonal/communication required; works well with different stakeholders throughout the organization
Knowledge of managing business processes, planning and analytical skills are required

Assistant Marketing Manager Resume Examples & Samples

Support the planning, and manage the execution, of two SF based, 50+ person global marketing summits per year. Responsibilities include calendaring, agenda creation, presenter & presentation coordination, space and catering logistics
Support the planning and oversee execution of one international 15 person planning meeting per year. Responsibilities include calendaring, agenda creation, presentation & pre-read coordination, space and catering logistics
Manage and maintain the department budget. Connect monthly with finance and team to discuss budget updates on spending and recommendations where improvements can be made for future forecasts
Support the development of opening presentations and other marketing deliverables and regional “toolkits” at all key seasonal milestone meetings
Support the Global Marketing Planning & Operations team on other key initiatives including calendar development/management, information sharing & storage, PO processing, skill building activities, etc
Minimum of 5 years project management experience
Experienced in fashion/retail
Understanding of advertising practices and how integrated marketing campaigns are executed or in-house graphic design/internal agency experience preferred
Highly proficient in Microsoft Office applications, particularly Word and Excel
Skilled in basic principles of design software such as Adobe Creative Suite 5.5 (Photoshop, InDesign, Illustrator)
Excellent Communication Skills (oral and written) with all levels including executives
Strong collaborative and negotiation skills
Assertive decision-maker
Strategic thinker, skilled at balancing the creative need with business requirements
Ability to prioritize and manage multiple tasks under competing deadlines
Ability to take complex projects and processes, break them down into clear and simple tasks, calendars and communication
Ability to adapt well to changing priorities and react quickly
Mac/PC proficiency
Knowledge of photography shoot production processes is highly regarded
Acute attention to detail

Assistant Marketing Manager Resume Examples & Samples

Participate in product development process-including concept ideation/development, writing concept(s), understanding key cost drivers and customer strategy
Work with sales, forecasting, production planning, customer ops etc to profitably manage inventory and service customers. Key point person for development calendar, @Task, and TRAK meetings
Manage creation and execution of packaging; sell-in, point-of-sale, promotional, and digital materials. Customer Management to develop and execute account plans
Works closely with forecasting, sales, customer ops, finance, production planning, and other business units as well as canadian sales team in Toronto
Understands market opportunities, helps craft plan to profitably grow the business across the short and long term. Makes sound recommendations based on data and market knowledge to marketing leadership team
Inventory management: Manage inventory of existing styles and newly planned styles. Understands and manages TILs, LCA etc. Proactively identifies and manages inventory of declining styles
Serves at point person on team for brand website(s), emails to database, and any social media activities. Is up to speed on best practices from US brand team to implement and leverage for Canadian business
Manage inventory creation and minimize excess inventory and other specifications within timelines. Work with marketing manager in setting TILs (target inventory levels)
Manager marketing budget within budget across multiple brands/projects, including planning, reporting, accruals. Maintains accurate records with/for finance. Can summarize budget to marketing leadership
BS/BA degree plus 5 year experience or MBA plus 3 to 5 years experience required
Must posses excellent written and oral communication skills
Must have strong interpersonal and analytical skills
Computer proficiency is required

Assistant Marketing Manager Resume Examples & Samples

Creating and implementing periodic and ongoing e-mail campaigns
Managing and updating e-mail and print-mail databases
Designing, editing, and trafficking print, web, and radio advertising
Managing the Fisher Center’s social media accounts and website
Assisting in the production of promotional videos
Obtaining source materials relevant to event marketing
Researching artists and works for use in collateral material
Assisting audience development efforts

Assistant Marketing Manager Resume Examples & Samples

Assist in the flawless execution of all site marketing creative on Dockers.com through asset/link sheet delivery to the Operations Team, while tracking to deadlines
Lead day-to-day execution of site marketing campaigns, including creative brief and development, collaboration with key stakeholders to drive the best consumer experience on site
Create decks to present in weekly Creative Review meetings
Work directly with the Creative Team and facilitate feedback between Merchandising and Marketing for creative assets
QA for all site updates and delivery of any last minute creative changes
Manage Dockers.com Global Consumer Calendar to support multichannel business goals and site strategy, share out weekly to cross-functional distribution list
Drive consistency and integration across marketing campaigns and channels
Compile data for monthly/quarterly hindsight meetings
Experience: 1-3 years experience in Ecommerce or digital marketing
Execution: excellent attention to detail, organization and follow through
Project Management: ability to manage multiple campaigns and cross-functional input
Excellent written & verbal communication skills; strong analytical capability
Industry knowledge: passionate about apparel, Ecommerce and digital multichannel marketing
Proficient in Microsoft Excel and Power Point
Prior retail/apparel or Ecommerce experience preferred
Experience with Omniture or analytics tools
Experience with asset management tools such as Basecamp, JIRA or Scene 7

Assistant Marketing Manager Resume Examples & Samples

Develop and communicate detailed title campaigns directly with editors, publicists, authors and agents– from concept through execution. This will be for a mix of Christian, academic and mainstream books
Conceive and execute backlist promotions in both e and p formats
Present marketing plans, etc. at key meetings with editors, authors, agents, and company executives
Participate in the planning and preparation for all seasonal sales meetings
Manage budgets for assigned titles
Secure title specific partnerships with third party brands and companies as necessary
Oversee HarperOne presence at 2-3 tradeshows per year
Liaise with remote sales team to help drive sales for and build Christian books vertical
Support Associate Marketing Director with projects as needed
Minimum 2-3 years of marketing experience in the publishing industry
A positive, can-do attitude and possesses the ability to multi-task and work well with different types of personalities
Passion for the book publishing business
Up-to-date knowledge of digital publishing landscape and industry trends
Demonstrated experience using email and social media as a marketing and sales tool, and with social media community management
Familiarity with email and website analytics platforms, HTML, and Adobe Creative Suite a plus

Assistant Marketing Manager Resume Examples & Samples

Provide marketing support (above-the-line, below-the-line, online, events, premiums) to both institutional and pension marketing teams
Prepare marketing materials including presentations
Work closely with institutional marketing managers and various internal departments to coordinate, edit and review RFPs, RFIs and consultant questionnaire responses
Establish and maintain positive relationships with internal business partners across businesses and teams

Assistant Marketing Manager, Dockers.com Resume Examples & Samples

Partner with external vendors to ensure timely delivery of translations for Dockers® EU sites and any campaign testing activations
Manage Dockers.com Push Deck (the site bible) for weekly/monthly site creative changes, including promotions
Work in Omniture to acquire site metrics and maintain weekly reporting template, tracking KPI’s to present in Business Review meeting
Analyze performance against goals, provide insights and recommendations for site optimizations based on learnings

Assistant Marketing Manager Resume Examples & Samples

Previous product marketing experience, ideally within scholarly publishing
Knowledge of strategic marketing
Previous experience of event coordination is desirable
Education to degree level or equivalent is essential and ideally obtained or working towards the CIM qualification

Assistant Marketing Manager Resume Examples & Samples

Strong professional outlook and interpersonal skills to interface with all marketing support teams in order to actualize marketing programs. This includes on-going project management with Purchasing, Package Development, Creative, Displays, Finance, Research and Operations teams
Interface with all internal support groups (e.g., Creative, Packaging, Purchasing, Finance) as well as external vendors (Ad Agency, Public Relations agency, Promotional houses)
Execute plans via timely development of programs
Provide accurate, well-organized data in a timely manner

Assistant Marketing Manager Resume Examples & Samples

2-4 years general marketing experience; passion for digital and retail marketing
Strong computer skills, in-depth knowledge of Microsoft Excel, Word, PowerPoint, and Outlook
Both strategic and creative thinker
Adept at learning new tools and technologies
Interest in working in a collaborative, dynamic, fast-paced work environment
Strong attention to detail and accuracy
Ability to multi-task and prioritize work load
Knowledge of the Sports/Fitness/Outdoor industry, athletic experience or interest a plus

Assistant Marketing Manager Resume Examples & Samples

Help organize all project requests submitted to Sephora.com
Assist in the development and execution of site content strategies that market new merchandising campaigns, promotions, Beauty Insider updates, and store initiatives
Write and kickoff creative briefs that detail cross-functional business objectives, creative direction, and recommended testing strategies
Manage regular communication to key stakeholders, including marketing, merchandising, creative, and production
Review all campaign creative to ensure business objectives are met
QA all campaigns and releases to ensure accurate and error-free execution
Collaborate with Analytics to evaluate and track project performance
Analyze competitive marketplace and follow online and industry trends
Support Marketing Manager in special projects and initiatives
Ability to balance customer experience and business needs to ensure correct prioritization of work
Outstanding interpersonal skills; ability to develop and maintain relationships with cross-functional teams: Marketing, Merchandising, Creative, Production, Analytics, etc
Excels in fast-paced, high-volume and deadline-driven environment
Ability to manage several projects simultaneously and prioritize appropriately
Proven ability to build relationships and partnerships and work effectively in team environment
Familiar with site reporting and analytics to drive actions
Mastery of Microsoft Office
3-5 years of ecommerce or digital marketing experience

Assistant Marketing Manager Resume Examples & Samples

Manage and develop Credit Card Merchant Base with the objective to maximize spending and earnings to the Credit Card
Pitch and negotiate with merchant to find cooperate opportunity
Follow up end to end process of merchant campaign, including merchant bidding, merchant filing, card holders promotion, campaign status tracking, campaign data analysis and merchant payment
Manage and develop third party vendors which can bring more merchants
Work together with other department, e.g. compliance, legal, to accomplish task
Other tasks assigned by supervisor
Have active personality and in-depth social skills
Outstanding communication ability in Chinese and English
Ability to represent the firm to senior client management
Have abundant merchant resources is a plus
Have a strong sense of responsibility and commitment to teamwork
Able to work flexible/long hour, independent, enthusiastic, persistent, and an interested & fast learner

Assistant Marketing Manager Resume Examples & Samples

Online marketing experience
Detail- & goal-oriented
Familiarity with ESPs
Ability to analyze markets and customer needs and develop marketing plans and product recommendations based on these needs
Ability to travel

Ccb-assistant Marketing Manager Resume Examples & Samples

Degree holder in Business, Marketing Communications or related fields with 3-5 years of relevant experience
Great influencing and communication skill to deal with external and internal partners
E-savvy, creative, resourceful, self-motivated and proactive
Analytical, meticulous with a keen eye for details and able to think out of the box
Ability to multitask and work independently while being a team player in a dynamic and fast-paced environment
Good knowledge of Microsoft Applications (Excel, Word, PowerPoint)

Assistant Marketing Manager Resume Examples & Samples

Assist in the development of multichannel marketing campaignsincluding email, brand integration, social, SEM, SEO, direct mail and print. Set up tracking, work with marketing managers and our in-house creative team to help develop and deliver creative assets
Manage the execution of promotions: Coordinate with various marketing and creative teams to move projects through the process to meet deadlines. Complete needed forms, monitor schedules, troubleshoot issues, test and review promotions for accuracy to insure a positive customer experience
Monitor results, interpret data, share insights and pitch new promotion ideas:help monitor performance of campaigns, watch trends in results and work with the marketing teams to identify and implement new marketing opportunities
Support promotion activities as needed:work with teams throughout the organization to communicate marketing plans, gather assets, assist with creating meeting materials/presentations
Bachelor's degree in marketing, business, communications or similar
2+ years’ experience in marketing or business—online marketing experience is required
A solid understanding of e-commerce, digital marketing and hands-on experience in campaign set up and analytics including Google Analytics & Adobe Analytics, Facebook PPC, SEM
Strong communication and interpersonal skills
An eye for good marketing creative
Ability to thrive in an extremely face-paced environment and collaborate with various groups to meet tight deadlines
Curiosity and desire to watch competition, trends and suggest new ideas
Solid math skills and ability to interpret data
Strong knowledge of Microsoft Office Suites, especially Excel

Assistant Marketing Manager Resume Examples & Samples

Marketing Support & Product Ownership for Technical Products: Under the direction of the Technical Marketing Manager: Own the go-to-market strategies and deployment for product associated with the TAB Electronics imprint. Works with Marketing Services to channel the creation of all marketing collateral (digital and print). Maintains Technical ad schedule/submission deadlines. Handles Technical trade show logistics (shipments, signage & collateral, deadlines). Deep-dive market and competitive research, as needed
Campaign Effectiveness Reporting: Reports on effectiveness of key campaigns across STM (social media metrics, digital marketing metrics, SEO, Amazon activity, adkey revenue), lending valuable insight on future campaigns
STM Inbound Marketing Support: Works with vendors and analytics stakeholders to facilitate inbound marketing streams, including SEO and Adwords and coordination with MMs on social media vendor initiatives
STM Promotional Budget Management: Tracks spend in both Medical and Technical promotional budgets; works with MMs to ensure budgets stay on track
1-2+ years of marketing or sales experience

Assistant Marketing Manager Resume Examples & Samples

The Assistant Manager, Retention will work closely with the Senior Marketing Manager to execute the strategies developed to drive renewals, payments, and gift subscriptions. The Assistant Manager will work independently on the operational production and deployment of transactional emails
Create and deploy marketing emails
Manage marketing campaign timelines and meeting schedules
Reconcile expenses on a monthly basis
Work with internal and external designers to develop new email and direct mail creative
Update Excel marketing reports using third party data
Maintain library of live mail/email samples for all projects
Copy-edit and proofread multi-channel marketing material
Assume management of a single magazine’s retention marketing campaigns, exercising independent discretion and judgment regarding all marketing efforts
Manage relationship with outside partner across multiple brands, including QA, asset requests and reporting

Assistant Marketing Manager Resume Examples & Samples

Personal & Commercial Banking Canada (e.g., Customer Segment Management Team, product teams, Customer Insights & Decision Support (Leads), Personal Sales Force Effectiveness, Business Intelligence)
Wealth Management lines of business (e.g., BMO InvestorLine, BMO Nesbitt Burns, BMO Private Bank (Canada & U.S.), Enterprise Wealth Planning, PCG HQ)
Corporate / Enterprise Groups (e.g., Marketing, Research, Communications/PR, Customer Analytics, Risk, Technology and Operations, Strategy, Creative Services, Events)
External vendors (e.g., translation services, advertising agencies, production/fulfillment houses, lettershops, media partners, market research firms, consulting firms)
2- 4 years of relevant work experience
University degree in marketing or the equivalent (completed or in progress)
Familiarity with marketing/advertising projects as well as some experience with different aspects of business logistics: advertising, agency meetings, etc
Experience in project design and management
Knowledge of the advertising industry (trends and best practices)
Knowledge of the financial sector and awareness of the competition an asset
Excellent relationship management skills with demonstrated ability to consult, influence, and collaborate effectively with colleagues across levels of seniority and business groups
Strong analytical skills – ability to identify relevant information and define root issues
Thrives in a fast-paced, ever-changing work environment

Assistant Marketing Manager Resume Examples & Samples

Bachelors Degree required
Self- starter
Proficient in Office and Keynote
Proficient in Social Media platforms

Assistant Marketing Manager Resume Examples & Samples

Work with finance to assign account codes for each new ISBN. Set up in finance system at beginning of fiscal year and balance monthly according to forecast
Work with Bible Marketing team to track marketing budgets
Capture Bible Group action items at all sales meetings and presentations
Research potential award competitions and determine product submissions

Assistant Marketing Manager Resume Examples & Samples

Coordinate Sponsored Subscriptions including notification postcard, list management, production needs, scheduling with CDS and renewals team
Internet House web site offer updates + performance review
Conceive and coordinate design/key codes/production of the promotional subscription stuffers that get included in Rodale mailings Rodale PIP ( inserts/stuffers)
Premium inventory tracking + invoice management
Coordinate the offers/key codes/creative with the Consumer Marketing Manager for opportunities to offer (upsell) BI, RW, RT subscriptions as a purchase add-on when consumers are ordering other Rodale products
Non-xmas gift promotions - Coordinate internet house gift efforts in e-mail, on our sites, and social, including offers/key codes/creative, etc
Coordination of subscription offers needed for random miscellaneous offers/opportunities such as bookazines, database swaps (ie e-mail or direct mail), including creative/key coding, etc.)
Back-up Consumer Marketing Manager’s coordination and execution of e-mail, mag cards, partnership, ancillary products (e.g. RW GO, Rodale U, RW Half subscription integrations), mobile, sweeps, social efforts and key initiatives (e.g. Subscribe with Amazon, Criteo, etc.)
Assist Circ Directors with Agreement paperwork coordination
Creating unique key codes for specific promotions for fulfillment + tracking purposes

Assistant Marketing Manager Resume Examples & Samples

Marketing plan implementation
Business analysis
Packaging and point-of-sale development
Participate in the development of major initiatives
Coordinate public relations
Advertising and research activities
BS/BA degree plus 5 years experience required. MBA with 3 to 5 years marketing experience preferred
Ability to analyze and think strategically and objectively
Possess excellent written and oral communication skills
Strong Interpersonal skills
Computer proficiency (Word, Excel, PowerPoint, etc.)

Assistant / Marketing Manager Resume Examples & Samples

Provide efficient and highly effective support to the Regional Marketing Director
Anticipate project requirements and move fast to deliver to project deadlines
Execute the digital marketing strategy to include Social Media, Content Production and Management
Develop and implement integrated marketing programmes to promote properties and new developments
Effective event management planning from brief and budgeting to launch
Prepare content for all internal and external newsletters distributed in the region
Develop customer communication programmes in support of customer service initiatives to build loyalty
Communicate with and undertake marketing tasks as directed for the Sydney global marketing team and local stakeholders relating to Property Services Development
Conduct database management, including data acquisition and maintenance
Build and manage the relationship with external suppliers including communication / design agencies and gift suppliers
Ensure brand guidelines for properties are fully implemented
Develop and maintain property marketing budgets
Degree in Marketing
Online and Offline Marketing experience
Ability to take the lead on a range of projects in the absence of the Marketing Director
Highly ambitious, dynamic and able to work in a fast-paced environment
Strong communications experience both internal and external

Assistant Marketing Manager Resume Examples & Samples

Source and plan brand promotional activity and the Beauty Insider program, including product launch strategies and sampling
Work closely with Dotcom Merchant partners on category content projects that will increase traffic, conversion and sales. Understand web analytics data to help inform decisions
Work closely with Social Media team to build strategic calendars around major product launches, category stories, and brand initiatives
Partner with Events team on building strategic calendars around 360 marketing campaigns, category initiatives, and brand launches
Four year college degree required - marketing preferred or equivalent experience
Computer literate - excellent skills in MS Office (Word, Excel, PowerPoint)
Minimum 3-4 years, agency or marketing experience in a fast-paced environment - beauty preferred but not required
Strong interpersonal skills, approachable, positive and flexible. Able to work interactively and proactively with internal and external parties at all levels is a must
Self-starter, high degree of initiative and independence - not afraid to ask questions, take criticism and lead new initiatives
Resourceful and creative problem solver - at times with little direction/oversight
Able to handle sensitive, potentially difficult and confidential matters with discretion
Passion for marketing, beauty, and retail
Excitement for learning, open to new experiences and challenges in a fast-paced environment within a small team structure

Assistant Marketing Manager Resume Examples & Samples

Leverages best practices in digital (social media, search, email, etc.) and traditional (advertising, publicity, events) marketing methods to maximize unit sales and revenue
Builds reader, influencer and advocate communities via social media and email
Manages budget development and expense projections for assigned campaigns
Manages author relationships and ensures clear, effective project management across author and virtual team members
Manages pre-and-post show event planning for conferences and trade shows. Attends as required
High level of professionalism, relationship management, project management, attention to detail, and organization
Demonstrated experience using email, search engines and socialmedia as a marketing and sales tool

Assistant Marketing Manager, Olive Tree Resume Examples & Samples

Increase user base by driving new user acquisition through paid and free media, social media, and other advertising channels
Use App Store Optimization (ASO) and Search Engine Optimization (SEO) expertise to assure prime placement within app stores and search engines
Grow overall brand perception and awareness
Increase conversion rate of installs to new user accounts
Take ownership of Olive Tree’s social media and blog channels, making sure they are well-maintained and growing
Under the supervision of the Marketing Manager provide expertise and assistance in the creation and execution of marketing and promotional plans, especially as it relates to acquisition and perception in the market place
Handles additional tasks as directed by senior team members
Advanced ASO and SEO techniques
Expertise in advertising, paid and social media management
Excellent writing abilities for composition of ad copy, newsletter copy, blog posts, and social media interactions
Ability to evaluate various marketplaces and past performance to optimize advertising operations
Natural tendency to focus on results and gains fulfilment from achieving goals that translate into personal success
An outgoing digital persona that draws people and drives excitement for the platform
Personal drive to maximize performance, always striving for better results, and never satisfied with status-quo success rates
Natural empathy for and insight into customer needs and desires, translating into effective communication and user conversion increases
Takes direction and collaborates well with supervisors to create a winning mix of marketing and advertising efforts in all channels

Assistant Marketing Manager Resume Examples & Samples

Responsible for marketing plan coordination for the position’s assigned intimate apparel
Coordination of new program launches, packaging development, product portfolio and inventory management
Coordinate business analysis and key initiative reporting on a weekly and monthly basis for senior management
Aid in the coordination of all selling materials for product launches with sales and marketing personnel and report and analyze competitive environment and trends
Knowledge of intimate apparel business processes are essential
Must subscribe to the highest level of business ethics

Assistant Marketing Manager Resume Examples & Samples

Support national brand activity, events, and media outreach to introduce new products and brand initiatives
Manage or assist with media planning, photoshoot planning, and ad creative development
Partner with key retailers to execute coop marketing efforts and omni channel asset development in cooperation with the sales team
Manage the social and digital strategy for the brand, including platform launches, paid media strategy, and ongoing content development/optimization with agency partners
Bachelor’s degree required. Masters preferred
Experience with successful agency management and prior budget management is preferred
Demonstrated knowledge and understanding of marketing and consumer promotion
Exceptional organizational skills and ability to work cross-functionally
Strong oral and written communication skills required
Ability to think strategically and support tactical day-to-day execution to pro-actively drive growth

Assistant Marketing Manager, Trutv Resume Examples & Samples

Support team in the day to day activities of the department i.e., schedule meetings, develop and execute PowerPoint presentations, organize and archive key documents, coordinate internal events and presentations, limited clerical duties including travel coordination and other misc. tasks
Manage smaller level projects
Help manage EST creative and video deliverables across all truTV shows (iTunes, Amazon, Google Play)
Maintain strong working relationships with external agencies and other internal departments including Digital/Multi-Platform, Public Relations, On-Air, Creative, Programming, Production, Legal and Finance; work with counterparts in other departments to support team and achieve department goals
Help to manage all aspects of the Brand Strategy budget (i.e. process and track invoices, monitor monthly finance charts and overall department budget documents)
Assist team in developing advertising strategy and show positioning statements
Monitor the competitive landscape, keep the department updated on competitive marketing work
Provide on-site event support on an as-needed basis
Excellent interpersonal, verbal and written business communication skills
Strong working knowledge of the social and digital space
Desired: 3-5 years of cable television, network television, ad agency, or related experience, proficient in Word, Excel, PowerPoint, Outlook, Photoshop and/or Illustrator

Assistant Marketing Manager Resume Examples & Samples

Coordinate and manage all internal and external processes to prepare and launch styles two cycles per year, including P&L and budget responsibilities
Packaging- Creation with agency, claims substantiation, set up in system, and execution
Business and market analysis
Interactions with key licensing partners
Profitable execution of new program launches
LCA / inventory management
Sample management
Interpretation of Consumer research data
Possess excellent written and strong interpersonal skills
Computer proficiency- MS Excel and PPT and BI tools
Results and execution oriented

Assistant Marketing Manager Resume Examples & Samples

Responsible for marketing plan coordination, facilitation and oversight for Hanes bra category. Includes, but are not limited to business analysis, coordination of new program launches, packaging development, product portfolio and inventory management
Responsible for inventory analysis and tracking on weekly and monthly basis
Responsible for key account communication which will entail business opportunities presentation

Assistant Marketing Manager Resume Examples & Samples

Assist Marketing Manager with execution of promotional plans and manage product marketing plans and budgets for up to 30 books/yr as assigned. May serve as lead to manage product marketing plans and budgets for non-key titles
Through research and analysis, discover opportunities that could be created or improved to increase awareness, customer experience, and market share of W Publishing Titles via social marketing and digital marketing tactics
Participate and contribute ideas in team brainstorms
Oversee all reporting correspondence with authors (i.e. status reports, marketing plans, Basecamp online project management tool)
Create promotional materials (slides, flyers, memes, comparison charts, sell sheets, etc.) for campaigns and process orders for those that are outsourced for printing
Basic copywriting for marketing materials, cover letters, and other basic correspondence
Create and update product videos with outside vendors/in-house editor as needed per VP of Marketing and Marketing Manager’s direction
Assign and manage ad creative execution for assigned projects with designer once creative direction is set and handed off by Marketing Manager
For digital marketing campaigns, create ad tags and click trackers, deliver final files and links, monitor and report on ROI
Assist Marketing Manager with Sales Conference catalog materials (3x/year)
Assist Marketing Manager with pre-and post-show event planning for conferences and tradeshows
Assist as needed with processing invoices and vendor set up

Assistant Marketing Manager Resume Examples & Samples

Education: University Degree in Marketing, Business Management or related area
4+ years experience, preferably in marketing and/or operations
Fluent in English; Cantonese & Mandarin is highly desirable
Good MS Office skills required
Well organized and good attention to detail
Multi-tasker with ability to manage and meet deadlines
Self-starter, proactive and independent
Excellent analytical and communication skills
Possesses good interpersonal skills and business manner
Ability to work independently with minimum supervision on own area of job
Participation in decision making
Ability to provide solutions / problem solving capability
Manage and deliver small to medium size projects
Deputy to the Manager when individual is away
May require 5-10% travel with Manager or VP/GM

Assistant Marketing Manager Resume Examples & Samples

Participate in product development process - including concept ideation/development, writing concept(s), understanding key cost drivers and customer strategy
Works closely with forecasting, sales, customer ops, finance, production planning, and other business units as well as Canadian sales team in Toronto
Manage marketing budget within budget across multiple brands/projects, including planning, reporting, accruals. Maintains accurate records with/for finance. Can summarize budget to marketing leadership
BS/BA degree plus 5 years experience. MBA preferred
Computer proficiency

Assistant Marketing Manager Resume Examples & Samples

Financial Targets – Support the Marketing Manager to formulate the overall strategy for the balance transfer programs to achieve KPIs relating to account performance: utilisation, ANR, revolve rate,revenue and EBIT
Offer Development – Support Marketing Manager to work with Decision Management to develop Marketing Strategies to meet Financial Targets based on MIS and Portfolio Analytics, focusing on Balance Transfers, EPP and Pricing Management
Campaign Management – Support and manage the implementation and execution of monthly marketing campaigns to achieve Plan targets. This includes end to end campaign management across channels such as DM, eDM, online, sales leveraging and SMS to drive target response rates
Reporting and MIS – Support the Marketing Manager alongside the Decision Management teams in analysing existing data trends and profit modelling new tests to improve performance and response rates utilising the Decision Management Dashboards and maintain monthly business reporting
Budget Management – Support the Marketing Manager to manage marketing budgets and meet all reporting deadlines. Manage the monthly accrual and PO process for Portfolio campaigns. Support the Marketing Manager in reviewing the budget vs. actual, manage monthly variances and ensure ongoing optimisation of budget allocations
Stakeholder Management – Work closely with key internal stakeholders to gain support for campaign delivery including Product and Partner Teams, Digital, Decision Management, Risk, Telesales, Operations and other cross functional teams
Competitor/Process Improvement – Identify and Implement improvements to the Campaign Management and Fulfilment Processes. Conduct research to understand market trends and monitor competitor activities in relation to Balance Transfer programs. Utilise tools available (e.g MailPix) to review and monitor Portfolio Communications and Offers in the market

Assistant Marketing Manager Resume Examples & Samples

Implement integrated marketing plans though a variety of channels including (but not limited to) social media, email, direct mail, digital campaigns, conferences, events and advertising
Collaborate with relevant departments
Monitor and manage the invoicing/budget for campaigns. Ensure marketing budget is spent effectively and efficiently to meet objectives
Communicate marketing activities across the company, particularly to editorial, sales and Institutional Marketing counterparts
Represent the marketing department at key exhibitions around the world when needed
2+ years marketing experience in STM industry (preferably within an academic or professional publishing background)
Be organised; self motivated; able to balance priorities; able to demonstrate a calm and professional approach when working to deadlines: a can do attitude
Have excellent communication skills (written and verbal; awareness of building strong and effective working relationships both internally and externally)
Have strong analytical and numerical skills
Have excellent time and organizational management skills
Personal effectiveness in handling complexity, change and challenge in the external and corporate environments
Proficiency in MS Office (e.g. MS Excel, MS PowerPoint, etc)

Assistant Marketing Manager Resume Examples & Samples

Undergraduate University Degree or equivalent
Demonstrated ability to coordinate and manage multiple projects and priorities
Well-developed relationship building and management skills
Excellent knowledge of MS Office
At BMO Harris Bank, we have been helping our customers and communities for over 130 years. Working with us means being part of a team of talented, passionate individuals with a shared focus on working together to deliver great customer experiences. We stand behind your success with the support you need to turn your potential into performance

Assistant Marketing Manager Resume Examples & Samples

Product portfolio & inventory management, marketing plan implementation, business analysis, execution of new program launches, and packaging development
Work closely with forecasting, production planning, and the Customer Management Group to developing and service account plans
This role requires an understanding of all components of marketing (including: product, price, promotion, placement), and how to execute against them
Manage product portfolio including: life-cycle analysis, SKU rationalization, discontinuation recommendations & disposition/exit strategies
Execute all selling materials for product launches including such things as: development of point of sale collateral, customer presentations, photography, and product positioning and communication
Report and analyze competitive environment and trends, always looking for ways grow share and learn from the marketplace
May also be responsible for line review meetings and presentations, which could entail some overnight travel
BS/BA Degree in Business or Marketing with 2-3 years marketing experience. MBA preferred

Assistant Marketing Manager Resume Examples & Samples

Product roadmap/vision and handoff to supply chain, marketing plan implementation, business analysis, packaging and point-of-sale development and budget management
Participate in the development of major initiatives, coordinate public relations, advertising and research activities
The successful candidate must thrive in a fast paced environment with multiple priorities and possess the interpersonal skills to successfully interact across functions
Superior organization skills and an ability to balance multiple projects in a fast paced environment
Must subscribe to the highest standards of professional business ethics
BS/BA Degree in Business or Marketing with 2-3 years marketing experience (preferably with CPG company). MBA preferred
Experienced with information databases such as NPD, IRI, Nielsen, etc
Strong interpersonal skills and analytical skills
Highly literate with Microsoft Office, particularly Excel, and able to quickly learn other systems required to perform job activities
Ability to work cross functionally and lead cross functional teams
Ability to recognize a problem/need and develop a recommendation for fixing it
Outgoing personality (i.e. someone who can make account presentations with enthusiasm)

Assistant Marketing Manager Resume Examples & Samples

Responsible for supporting the development and managing the execution of clear brand building plans in line with the objectives of the division including: new product launches, promotions and communication strategies
Manage development of promotional activities, materials and presentations to support the core brand as well as new product launches/reinventions
Support development and execution of marketing plans and initiatives for SalonCentric, chains and local distributors
Interface with educators, sales team, distributors and key accounts for understanding of market trends and competitor activities
Manages development and execution of content on the essie Professional website and professional social media campaigns
Analyze internal and competitive launches and campaigns, including regular quantitative and qualitative reports, to keep the senior management team updated on launch performance and market dynamics

Assistant Marketing Manager Resume Examples & Samples

Campaign Planning
4 year Bachelor’s degree required – Marketing, Communications, Emerging Media preferred or equivalent experience
Minimum 3+ years of relevant Media buying/planning experience (Agency side preferred)
Working knowledge of Media terms & tools (analytics, measurements, tag management, ad servers, etc.)
Self-starter with high degree of motivation, ability to meet deadlines and to manage multiple projects
Ability to prioritize, work cooperatively and collaborate with cross-functional teams in fast paced environment
Exceptional attention to detail and excellent written and oral communication skills
Previous experience working in SAP (or other accounting systems)
Working knowledge of Microsoft Word, Excel, Powerpoint required
Interest and understanding of Influencers across Youtube and Social channels
Passion for Marketing, Beauty, and Retail

Assistant Marketing Manager Resume Examples & Samples

Product roadmap/vision and handoff to supply chain
Packaging and point-of-sale development and budget management
Outgoing personality (i.e. someone who can make account presentations with enthusiasm.)

Assistant Marketing Manager Resume Examples & Samples

Minimum 3-4 years, agency or marketing experience in a fast-paced environment – beauty preferred but not required
Self-starter, high degree of initiative and independence – not afraid to ask questions, take criticism and lead new initiatives
Excitement for learning, open to new experiences and challenges in a fast-paced environment

Assistant Marketing Manager Resume Examples & Samples

Inventory management
Understands market opportunities, helps craft plan to profitably grow the business across the short and long term
Makes sound recommendations based on data and market knowledge to marketing leadership team
Participate in the development of major initiatives and research activities

Assistant Marketing Manager Resume Examples & Samples

Product portfolio and inventory management
Execution of new program launches
Packaging development
Participate in the product development process
Own all executional details of product launch readiness
Will work closely with forecasting, production planning, and the Customer Management Group to developing and service account plans
Manage product portfolio including; life-cycle analysis, SKU rationalization, discontinuation recommendations and disposition/exit strategies
Execute all selling materials for product launches including such things as; development of point of sale collateral, customer presentations, photography, and product positioning and communication
Responsible for line review meetings and presentations, which could entail some overnight travel
Ambitious and thrive in a fast paced environment
Highest level of business ethics
Must be proficient in Excel & Powerpoint applications

Assistant Marketing Manager Resume Examples & Samples

You will prepare and implement marketing plans to generate traffic, increase customer awareness and (where appropriate) sales leads via a range of online and offline marketing activities including but not limited to email marketing, web marketing, social media, print marketing, exhibiting at events and direct marketing
Communicate marketing activities with key stakeholders, in particular Sales and Publishing
Promote sponsored content, targeting the researcher communities, driving online usage to meet client expectations
Drive engagement and registrations to sponsored webcasts to achieve corporate targets
Manage and monitor digital marketing efforts using available systems e.g. Webtrends, Silverpop, Altmetric
Analyse campaign results regularly and ensure key stakeholders are kept updated
Produce key campaign reports for sponsored projects
Represent the marketing department at key exhibitions around the world

Assistant Marketing Manager Resume Examples & Samples

In consultation with the title marketers, execute digital marketing activity for the HCCP Fiction team across all channels including support for online advertising activities, promotional emails, and social media outreach to target audiences
Manage creation of digital marketing assets (online ads, emails, web pages, graphics, memes, etc.) for internal and external email lists, blogs, affiliates, paid search, and social media marketing
Under the direction of the Senior Marketing Director, develop and execute multi-title programmatic digital marketing campaigns
In collaboration with Digital Sales team, develop and execute ebook promotional strategy
Identify online media outlets, execute media buy, setup target audiences, budgets, and bids
Monitor and track progress of digital ad campaigns and make real-time adjustments
Oversee the maintenance and continued development of the TNZFiction.com website
Monitor reporting on website traffic with Google Analytics along with recommendations for continued improvement to our various marketing goals (email registration, conversion, awareness, etc.)
Under the direction of the Senior Marketing Director, develop and support strategies and tactics for SEO
Working with the broader marketing team, assist with the development and execution of strategies to grow existing HCCP Fiction email lists; engage the recipients with meaningful content provided by the marketing team; monitor and track success (e.g. open rates, click-through rates, etc.)
Serve as a best practices resource for digital tactics and direct-response marketing, keeping abreast of emerging technologies and online/social/email successes; report findings and all campaign results to marketing team
Measure success, trends, and ROI of marketing initiatives
Perform other support functions of the HCCP Marketing department as needed, help with mailings, processing invoices, providing support for sales conference and trade shows, etc
Experience using Google Analytics or other leading web analytics tools
Experience with website content management systems
SEO knowledge
Strong communication, project management, and analytical skills
Proven track record of managing multiple deadline-driven projects with completion on time, on brand, and on budget

Assistant Marketing Manager Resume Examples & Samples

Own in-season US & Canada calendar management and help manage promotion change process with key business partners
Maintain database for tracking promotional activity on a weekly, quarterly, and annual basis
Assist in data pulls for performance of key promotions and quarterly hindsights using web analytics tools
Assist in the ongoing testing and development of key mobile initiatives including SMS
Partner with cross functional business partners including store teams, CRM, legal, inventory management, and web production to ensure flawless promotional execution
Own strategy, briefing, and creative review for quarterly refreshes of seasonal creative library
Own all final creative validation of promotional marketing communication across email, site & mobile
Provide additional day to day support for the promotional marketing team including in-season promotional strategy and execution
Ability to manage change, thrive in a fast paced environment, and deal with ambiguity
Strong organizational and time management/prioritization skills
Team player with interpersonal skills, able to partner and collaborate with cross-functional teams
Strong written and verbal communication skills, able to effectively communicate across teams and cultures
Proficient analytical skills, especially the ability to glean insights from data to problem solve and inform business decisions
1-3 years of work experience preferably in online marketing or online retail
Strong excel and analytical skills
Proficiency in Microsoft Word, Excel, and PowerPoint

Assistant Marketing Manager Resume Examples & Samples

Familiar with how to write a formal creative brief / creative copy doc and how to present it to creative and purchasing teams. Understands how a brief is tied to a budget and how timelines are imperative
Has great attention to detail and at proofing artwork and presentations
Excel -Knows how to refresh cube data and create pivot tables and track inventory in Streetsboro and SC DC’s when necessary
Power Point -Must be able to build clear and impactful presentations that relay the idea of Matrix merchandising clearly and effectively
Passport / DPM -Has an understanding of how to track FUEL, PDA and COSO in relation to passport and DPM and knows how to build material codes and PPK BOMs as well as Capex codes
Photo Shop -Has basic understanding and willing to learn more extensively
IWD -Will need to learn planogram software
SRM -Can effectively open and GR Purchase Orders

Assistant Marketing Manager Resume Examples & Samples

Marketing Services
Develop forecast proposals for new products/sku’s as well as revised forecasts for existing businesses affected by launch
Prepare and/or review MD’s for all necessary information, maintain accurate files on ongoing projects, keep abreast of all timetables for new product launches and ensure that deadlines are met in a timely manner
Monitor inventory levels for retail and promotional items to ensure appropriate stock levels
Coordinate bi-annual phase-out meeting, recommending products for discontinuation, reviewing obsolete inventory levels, and lost revenue implications
Creative
Initiate new Marketing proposals and drive development with Creative group
Generate/distribute creative fact sheets on new projects
Ensure that Creative is aware of all copy/package direction, providing components, working copy, etc
Manage display development, focusing on marketing objectives
Review all copy submissions
Verify art mechanicals use accurate for content, and that they are released on time
Monitor the accuracy of final copy/art mechanicals
Special Events
Work closely with sales team/all necessary departments to assist in development of all in-store events, outlining objectives and budgets
Ensure that all launch requirements are met
Follow-up on all results
Ensure that marketing is aware of latest spending estimates
Sales Reporting Responsibilities
Complete knowledge of unit/dollar volume for each product within brand responsibility both retail and net
New Products
Track net shipment performance of all new items for 6 months after launch
Issue post-launch status reports to ensure that all launch commitments and backup orders are met
Prepare quarterly brand review of new products vs. basic business
Track retail sell-thru of all launches for the first 12 weeks plus key products and categories on an ongoing basis
Additional responsibilities
Work with team to recommend strategic retail pricing for new products; recommend price increases for existing products
Prepare Competitive Pricing Review of all product segments and major prestige brands bi-annually
Maintain files of key competitive sampling vehicles/programs and competitive advertising and samples of new products as it applies to business segments
Market visits on an ongoing basis
Leads with Human Sensitivity – Demonstrates respect, develops others (i.e. explains strategic objectives and the meaning of projects; manages junior members as needed) and enriches team dynamics (i.e. motivates the team to work with diverse personalities and cultures)
Displays Sensitivity to Our “Métier” – Focuses on quality, continues to build personal knowledge of the beauty business and understanding of beauty
Demonstrates Entrepreneurship – Takes initiative (i.e. demonstrates resourcefulness), focuses on customers, improves performance (i.e. improves work processes to save time and resources) and develops a vision
Innovates – Shows curiosity, imagines creative solutions generating business value, promotes team creativity (i.e. participates in creative controversy using insightful questioning)
Achieves Results with Integrity – Conveys energy, focuses on results (i.e. accelerates multiple tasks to meet deadlines) and acts with integrity
Manages Complexity – Reasons from multiple perspectives (i.e. analyzes issues by combining listening, observation, reasoning and common sense) and makes decisions (i.e. finds solutions when facing dilemmas)
Interacts Effectively – Listens and communicates effectively (i.e. presents confidently and convinces others) and actively networks

Assistant Marketing Manager, Email Resume Examples & Samples

Work with customer team and marketing team to develop, execute and analyze email campaigns
Create email and digital contact strategy
Forecast demand and track performance to optimize engagement and conversion rates
Determine frequency of contact by customer segment
Drive strategies to increase email capture in a quality way
Develop and execute customer segmentation and contact strategy for campaigns for both acquisition and retention
Use customer analytics data to make recommendations for specific customer segments to optimize demand
Maintain email production calendar, processes & reporting
Develop and optimize triggered email series
Analyze and report on campaign performance. Use learnings to make recommendations on future contact strategy and testing
Develop and execute tests with holdouts and A/B test panels. Analyze test results and make recommendations to team with the learnings
Implement best industry practices for customer acquisition and retention
Other special projects as assigned
Minimum of 2-3 years of experience in email marketing preferred
Experience working with email service providers preferred
Attention to detail with the ability to execute projects from beginning to end with minimal supervision
Experience working with large amounts of data. Has the ability to work with data from multiple sources
Good organization skills, detail oriented, and driven to meet deadlines
Ability to work in a fast paced growing business, comfortable with ambiguity
Enjoys collaboration with business partners and being part of a team
Proficient in Microsoft Office, specifically Word, Excel, PowerPoint & Smart Sheet

Assistant Marketing Manager Resume Examples & Samples

Supporting the delivery of optimum customer communication experience and materials
Supporting the planning, development and delivery of programmes to deliver brand and channel objectives
Supporting the development of strong, creative propositions and compelling campaigns that are built on genuine customer insight
Work closely with other teams to appraise the performance of activity undertaken. Identify and implement changes to drive up performance
Support relationships with third party agencies and suppliers to deliver cost effective, on brand marketing to agreed business objectives
Develop working relationships across the business to ensure optimum customer experience and achievement of targets
Deliver programmes within budget. Take steps to improve cost efficiency
Develop and maintain detailed brand and channel knowledge, to facilitate strict adherence to regulatory policy
Implement agreed processes to ensure that all communications developed are compliant with the relevant codes and regulations
Extensive direct/social and channel marketing experience. Strong creative development and communication skills
Ability to interpret and present brand, channel and sales MI
Strong interpersonal skills both internally and externally
Effective decision maker

Assistant Marketing Manager Hospitality Based Resume Examples & Samples

Execute on short and long-term Institutional Europe strategic initiatives and programs, resulting in optimal growth, sales and profits
Align with markets and sales teams to drive EU value propositions, identify and capture customer problems and opportunities and leverage to develop and implement solutions
Actively manage product portfolio, govern financial performance, establish pricing and set business strategy to enhance financial performance of product line
Drive innovative strategies in response to customer needs, competitive offerings and changes in market and business priorities

Assistant Marketing Manager Resume Examples & Samples

Support the Institutional Marketing Strategy including creating and implementing strategies and plans for products and programs
Collaborate with other departments to produce world-class marketing collateral materials
Ensure accurate representation of Ecolab to the community with regards to product specific regulations and information. Oversee the design of product labels ensuring regulatory compliance, such as MSDS, WHMIS, Drug Identification Number (DIN) registration, Transportation of Dangerous Goods (TDG)
Completed post secondary degree/diploma in Marketing, Communications, International Business or related discipline
2 – 4 years direct experience in marketing, corporate marketing, journalism, or PR discipline
1 year supervisory or trainer experience is preferred
Strong time management, project management and organization skills. Ability to multi task and succeed in a rapidly evolving environment
Strong computer skills including Word, Excel, Email

Assistant Marketing Manager Resume Examples & Samples

Manage day- to day- activity for national, local and direct marketing plans that align with business goals and objectives
Creative development and execution of digital, mobile, print and direct mail/email marketing communications and sales materials to support growth strategies
Work with interactive partners on digital marketing activities including Allstate.com
Assist with new product marketing and communicating new technology and innovation products or programs
Manage required day-to-day tasks, including (but not limited to) integration across departments, status report and timeline management, legal and key stakeholder approvals, and maintaining centralized files for reference and compliance
Build and maintain relationships with key business partners and resources, including advertising agencies, strategy/product managers and legal teams Budget management, track and report on metrics
Strong attention-to-detail and meticulous follow-through
Solid communication and interpersonal skills
Creative thinking, strategic and analytical skills
Enjoy challenges, fast-paced and demanding culture
The ability to manage multiple projects simultaneously
3-5 years of Marketing experience in brand management/ad agency
Bachelor’s degree required; Master’s degree/MBA preferred: Marketing, Communications and/or Journalism concentration preferred

MBA Leadership Program Assistant Marketing Manager Resume Examples & Samples

Drive product positioning and competitive selling strategies as well as providing leadership in managing the logistics, market share and revenue of the product
Manage the development of marketing and sales aid/promotional materials for Field Sales to effectively promote and sell the product
Create and implement marketing programs to support a designated product line(s) and present those programs to Sr. Management
Manage and coordinate internal marketing research and market claims testing and data analysis
Collaborate with internal and external stakeholders to achieve objectives. These groups include external customers, sales, R&D, Regulatory Affairs, Manufacturing, Logistics, Marketing and Executive Management and external vendors or agencies
Lead cross functional project teams focused on execution of programs, initiatives and/or strategies
Execute monthly business performance analysis and reporting
Ability to collaborate effectively within the organization and externally with customers to get the job done
Personality and style that contribute to the high-energy, results-driven culture of the organization
Ability to cultivate relationships with internal and external customers
Ability to interact with R&D to represent customer perspective in order to provide input on product enhancements and new product development
Skills in strategic thinking, product positioning
Strong organizational skills. Ability to prioritize tasks in a fast-moving environment
Proven leadership ability
Attending University of Minnesota – Carlson, Northwestern University- Kellogg, University of Michigan – Ross, Indiana University – Kelley, University of Chicago – Booth, University of North Carolina – Keenan-Flagler, Penn State – Smeal, University of St. Thomas – Opus, Dartmouth College – Tuck, Duke University – Fuqua, Rice University – Jones, University of Notre Dame – Mendoza, University of Wisconsin-Madison – Wisconsin
Currently pursuing an MBA with a concentration in Marketing or General Management with an anticipated graduation date of May/June 2017 or full-time start in Summer 2017
A minimum of two years of related marketing experience

Assistant Marketing Manager Resume Examples & Samples

Bachelor's degree in Marketing, Journalism, English or closely related field
5-8 years marketing experience preferable in an A/E/C environment
Proficiency in MS Office Suite, including Word, Excel, PowerPoint and Outlook; Adobe InDesign
Internal and external service and client-related personality
Highly organized, detail-oriented professional with a desire to handle multiple projects in a fast-paced environment, able to work under pressure
An attitude and commitment to being an active participant of our employee-owned culture is a must; preference given to local candidates
Prior experience in a consulting engineering environment

Assistant Marketing Manager Resume Examples & Samples

Support the F&B Marketing Strategy including creating and implementing strategies and plans for products and programs
Ensure accurate representation of Ecolab to the community with regards to product specific regulations and information
Oversee the design of product labels ensuring regulatory compliance
Determine and execute effective solutions for product related issues such as forecasting of product sales for each of the warehouses, resolving product supply issues, and coordinating alternative solutions for product related issues
Degree in Marketing, Communications, International Business or related discipline
More than 3 years’ direct experience in marketing, corporate marketing, journalism, or PR discipline
Experience in the relevant market is strongly preferred
Strong time management, project management and organization skills
Ability to multi task and succeed in a rapidly evolving environment

Assistant Marketing Manager Resume Examples & Samples

Tertiary education preferred – degrees in marketing and communications would be well regarded
1 - 3 years’ experience in marketing preferably in the finance industry. Direct Mail and Digital Marketing experience also preferred
Strong Project Management and Time management skills
Strong skills in Excel and PowerPoint
Strong understanding of digital and social media channels
Strong analytical and numerical skills
Direct Mail Management and Digital Marketing experience a plus
Strong interpersonal and analytical skills

Assistant Marketing Manager Resume Examples & Samples

Develop and implement multiple marketing communication plans to drive qualified leads, financial performance and Trade satisfaction
Improve the Trade experience by optimizing communications and creating targeted messaging. This work includes print/digital advertising, direct response marketing (mail, digital, telemarketing), thought leadership (webinars, e-newsletters, case studies), Trade website content and related self-service tools
Manage the Trade website and keep it current. Update via content management system
Leverage a prospect database to drive Trade campaigns, including leveraging reporting capabilities to update a marketing dashboard and proactively review/analyze campaign results. Enable better lead relationship management and disposition reporting. Help put in place a marketing automation project
Determine campaign ROI’s, collaborating with the Analytics team, and ensure past campaign insights are implemented into future campaigns
Collaborate with Channel Sales and vendors to monitor lead activity and ensure alignment on all marketing efforts to increase business financial results and Trade satisfaction. Support Channel Sales to help achieve sales lead development process excellence
Manage the Trade budget to efficiently deliver on objectives and maximize business results
3+ years of Business-to-Business marketing and/or advertising-related work experience that ties into energy efficiency technical applications
Knowledge of relevant construction industry practices and current energy efficiency trends and developments
Proficient in relevant software e.g. Microsoft Office products (Excel, Word, PowerPoint). Working knowledge of Salesforce.com, marketing automation tools, website content management software desired
Knowledge of utility or energy industry business operations desired

Assistant Marketing Manager Resume Examples & Samples

Manage the planning, creative development and implementation of integrated marketing communications to support various programs and strategies, offering solutions and recommendations to manager and other contributing team members
Manage required day-to-day tasks, including status report and timeline management, meeting coordination, legal and key stakeholder approvals, and maintaining centralized files for reference and compliance
Assist with management of program budgets and provide monthly and quarterly budget forecasts to internal finance team
Develop presentations, program overviews, recaps, and other materials for internal meetings; present work internally to IMC leadership and other business partners
Contribute to integration across IMC teams and other departments, building relationships with internal and external business partners and resources
Work with solid level of independence on new or unfamiliar projects of moderate complexity
Intermediate organization and project/program/time management skills
Intermediate relationship, interpersonal and negotiation skills
Beginner solutions skills; flexible in times of change

Product Assistant Marketing Manager Resume Examples & Samples

Intermediate presentation development and delivery skills
Intermediate experience using Microsoft suite; advanced PowerPoint skills a plus
4+ years of Marketing experience, preferably including Advertising/Marketing Agency experience
Must be highly motivated and a passionate team player

Assistant Marketing Manager Resume Examples & Samples

Develops and actions a realistic and approved annual Public Relations Marketing Plans that represents our entire product.Maintains a current and accurate photo library
Attends relevant functions, events or receptions with a view to positively promoting our properties’ events or products
Prepares monthly and ad-hoc reports on the effectiveness of Public Relations/Marketing
Liaises with Fairmont DRO and carries out Public Relations/Marketing activities as requested by Fairmont
Ensure that all projects, expenses etc. are in accordance with the budget, which shall be submitted and approved in advance of the commitment
Copy write and proof reads all English copy, for all marketing material and collateral final approval required by the Cluster Director of Sales and Marketing
Continually develops and maintains a stock of accurate, informative and creative ad-hoc press kits
Assists in procurement of sponsors for events and activities
Attends the daily morning briefing
Carries out other additional duties from time to time as delegated by the hotel management
Plans and executes sales calls independently to media houses and established networks. A minimum of 6 calls per week are required
Hosts customer focus groups to promote new and existing products
Actively entertain key individual potential clients and media
To monitor advertising and provide feedback to agencies on positioning and appearance
To bring ideas and participate in the preparations of the promotional theme events, other promotional activities and invitation lists
To co-ordinates mailings as stated in the marketing plan
To keep close follow up on developments of the competitor hotels (occupancy, structural alterations, renovation, special campaigns, rate promotions, marketing efforts, theme events etc.)
To review daily, weekly or periodical press publications for either positive or negative articles written about the Hotel or the Company and take all necessary forms of action to develop positive responses
To communicate any special events related to business or staff achievements in order to maintain a pro-active image of the hotel within local and international press and other forms of media
Minimum 2-3 years of experience as a Marketing Executive or an Assistant Manager in well-known hospitality chain
Computer literate in Microsoft Window applications and other relevant computer applications required (design, video editor, photo editor, etc.)
University/College degree in a related discipline required
Strong interpersonal and problem solving abilities
Arabic speaker would be an added advantage

Assistant Marketing Manager Resume Examples & Samples

Manage the planning, creative development and implementation to support various programs and strategies, offering solutions and recommendations to manager and other contributing team members
Manage program budgets and provide monthly and quarterly budget forecasts to internal finance team
Assist with the development of presentations, program overviews, recaps, and other materials for internal meetings and presentations; present work internally to marketing leadership and other business partners
Contribute to integration across marketing teams and other departments, building relationships with internal and external business partners and resources
Work with solid level of independence on new or unfamiliar projects
Emphasis will be on building agent training materials and marketing programs through direct marketing tactics including digital and direct mail/email marketing communications, collateral as well as development of marketing and communication materials to support product/service rollouts designed for Allstate Agency use
5+ years of Marketing experience, preferably including B2B marketing experience

Assistant Marketing Manager Resume Examples & Samples

Manage all activity within the marketing department, ensuring all service standards are followed
Execute marketing plans and programs in conjunction with the Sales department to ensure profit growth
Oversee all marketing initiatives for the hotel
Research, analyze and monitor financial, technological, and demographic factors so that market opportunities may be capitalized on
Communicate with outside advertising agencies on ongoing campaigns
Recommend pricing strategy for the hotel that will result in the greatest market share
Follow departmental policies and procedures
Previous leadership experience within marketing required
Computer literate in Microsoft Window applications and other relevant computer applications required
Ability to focus attention on guest needs, remaining calm and courteous at all times

Assistant Marketing Manager Resume Examples & Samples

Demonstrated strategic planning experience (minimum of assisting with strategic planning process), including experience with tracking/development of ROMI
Understands segmentation and experience using segmentation in marketing planning process
Experience with variety of traditional and interactive marketing distribution channels (multi-channel marketing)
Demonstrates editing, written and verbal skills
Detail-oriented with exceptional organization skills/successful prioritization (ability to multi-task)
Project management skills drive a project from beginning to end
Equally comfortable working in a team environment as well as on their
Experience with segmentation analysis

Assistant Marketing Manager Resume Examples & Samples

Marketing Campaigns
Self-starter, resourceful, logical and creative problem solver
Detail oriented and able to manage and track multiple 360 marketing campaigns
Able to work with cross-functional teams and various levels throughout an organization
Strong organizational, analytical and presentation skills
Strong interpersonal skills, approachable, diplomatic and flexible
Computer proficiency including MS Office suite (Outlook, Word, Excel, PowerPoint)
1-4 years of marketing experience required
Experience in a retail, beauty, and/or agency environment preferred
Some travel and weekend hours required

Assistant Marketing Manager Resume Examples & Samples

Coordinates activities including product development and product line management
Formulated pricing strategies and forward views versus action on history
Creation of SWOT analysis, business plan or other strategic document
Active participant in derivative and innovation projects
Completes Market/Situational Analysis and/or Sales & Marketing Plan
Begin to craft product line strategy and market analysis
Comprehends supply chain strategy and makes recommends/implements productivity improvements
Completes all required training; CSP and New Marketer
Bachelor’s Degree in science, technical or engineering field
4 + years of sales and/or marketing experience in a business to business environment
Immigration sponsorship not offered for this position
Experience in the Chemical Water Treatment and/or Process industry
Experience in the Water Treatment and/or Paper Process industry
Experience with equipment and technology used in industrial applications
Strength in Microsoft office (Excel and PowerPoint), SAP, PROs Pricing Software

Assistant Marketing Manager, Campaigns Resume Examples & Samples

Lead cross-functional teams to bring key Color strategies to life via compelling marketing messaging and visual creative both in-store (e.g. fixtures, collateral) and in digital (e.g. social)
Brief the Creative and Editorial organization to bring elements of key strategies to life via compelling marketing messaging and visual creative
Partner with Brand marketing to ensure seamless and timely communication for key brands participating in each campaign
Work closely with Social, Events and Media teams to support the execution of campaigns ensuring consistency among all vehicles that reach the client
Manage on-going initiatives and campaigns that support key business priorities
Build reciprocal partnerships cross-functionally in a highly matrixed organization: merchandising/brand marketing, creative, store marketing, store education and loyalty
Influence across all levels to ensure all campaigns gets executed on-time and on-strategy

Assistant Marketing Manager, SEM Resume Examples & Samples

Assist in the planning and management of multi-million dollar annual paid search budgets for a family of business
Optimize spend using Macy’s Inc. promotional calendar, media plan, conversion events, online & offline sales
Provide weekly/monthly analysis of keyword performance based on traffic, conversion, and sales
Perform and report to organization ad copy, landing pages and network tests
Collaborate with SEO team to optimize specific area of business for natural search
Team up with NYC buyers on vendor co-op opportunities
Forecast traffic and sales results based on keywords and associated budgets
Keep abreast of the latest trends and emerging technologies with regards to SEM, SEO, mobile & social
BA/BS Degree in business or marketing-related major preferred or equivalent work experience
2+ years of work experience in a Digital Marketing role with a minimum of one year focused experience in Search Engine Marketing (SEM)
Previous experience in corporate retail preferred but not required
Possess strong quantitative and qualitative analysis skills
Highly motivated self-starter
Possess proven ability to work with cross-functional teams
Hands-on experience using a third-party search bidding tool (Marin Software preferred)
Possess advanced Microsoft Word, Excel, and PowerPoint skills
Must be comfortable working independently to achieve a successful result with minimal guidance
Tech-savvy and ability to learn new concepts and software applications quickly
Strong attention to detail along with solid verbal and written communication skills
Confidently handle multiple projects simultaneously and under deadlines
Comfortable presenting to groups
Have a passion for retail and an ability to keep on top of the latest trends

Assistant Marketing Manager Resume Examples & Samples

Play significant role in the creation, development, and execution of marketing strategies to meet business to business channel objectives
Partner with the Sales Managers to develop and own strategic channel partner programs
Drive pro-active and consistent communication about Channel Marketing initiatives, materials and messaging with our PR agency, marketing agency and all media partners
HK - design and develop all internal and external communication vehicles, which could include online content for Facebook, social media, in-store merchandizing, POSM
China - design and develop all internal and external communication vehicles, which could include online content for T-Mall, JD.com, Amazon, Weibo, WeChat and other social media, in-store merchandizing, POSM
Ensure proper / channel-focused and brand appropriate product collateral to promote new and existing products
Plan and manage channel marketing activities with local sales teams for promotions, new product launches, sales incentives, events, etc
Budget Tracking and Management for local marketing execution
Minimum 5 years direct experience managing marketing projects, online content preferable
Bachelor’s degree in Marketing, Advertising, Communications (or related field)
Proven communication and organizational skills. Strong project management skills with exceptional attention to detail
Able to work in a fast paced time sensitive environment, manage multiple projects and tasks simultaneously and meet deadlines
Possesses organizational, analytical and problem solving skills
Strong understanding of IT distributors, Resellers and LFR
Close relationship with print and online media preferable
Ability to communicate with associates internally and externally in an articulate and professional manner

Assistant Marketing Manager Resume Examples & Samples

Support the development of consumer communication plans as defined by the Business/Marketing Leader and Marketing Manager, and lead the execution of 18 month brand plan, integrating nutrition best practices, consumer insights and Health Canada recommendations
Manage product and packaging renovations, pricing, promotions, merchandising and distribution strategies to support brand and category plans
Lead development and implementation of social media strategy, including Facebook & Instagram
Supports building successful relationships with a high number of varied stakeholders, including regional & cross-functional teams, to ensure aligned and maximized plans
Provide fact based analytical support through regular performance & competitive analysis using all available research (AC Nielsen scan data, sales shipment data, etc.) to identify business issues and opportunities
Responsible for marketing spend management for infant nutrition brands
Perform general administrative responsibilities associated with brand portfolio (e.g. internal events, marketing presentations, etc.)
University degree in Business administration and/ or Marketing. An MBA is considered an asset
A minimum of 2 to 3 years of marketing experience required. CPG experience is preferred
Demonstrated proficiencies in marketing analysis (AC Nielsen, Budget Management)
Demonstrated ability to lead/motivate others in a team environment
Demonstrated ability in project management and handling complexity
Understanding of the 4P’s and their application
Computer literacy: MS Word, Excel, PowerPoint, Outlook and other MS applications
Passion for the infant/toddler category and nutrition category experience an asset
Social Media savvy an asset

Assistant Marketing Manager Resume Examples & Samples

Experience in developing managing marketing initiatives and campaigns from concept to execution, typically gained from 3 to 5 years of experience in a marketing, communications, or project management role
Experience in digital marketing, including website management & optimization; search engine marketing; digital display media advertising; content and social media marketing
Experience working with a variety of marketing disciplines, including digital, direct, analytics, promotional, experiential or event-based, advertising, merchandising, and market research
Results-oriented, driven and self-motivated with a commitment to excellence in performance
Ability to prioritize work and evaluate initiatives ‎based on their impact to the business and customer
Strong ability to influence people at all levels of the organization; proven change agent
Superior time management and multi-tasking skills – must be able to manage high work volumes
Strong analytical and problem-solving skills – ability to identify relevant information and define root issues maintaining a high standard of executional excellence and attention to detail

Assistant Marketing Manager Resume Examples & Samples

Develop, implement, monitor and control sales strategies. Analytical and technical skills are required along with working knowledge of reservations and front office
Accountable for price positioning, preparation of forecasts, business evaluation, inventory management and analysis, acting as the market demand and supply expert supporting the General Manager, Director of Sales and Front Office Manager, identifying future opportunities and effectively communicating to the Sales department
Organize and lead selling, inventory strategy and revenue meetings with the GM and Sales team, survey the market and adjust rates on a daily, weekly, monthly, and yearly basis and survey competition and read reports that allow profitable yield management in all available distribution channels and reservation sources: onsite, third-party reservation providers, websites

Assistant Marketing Manager Resume Examples & Samples

Assist in writing creative briefs and liaison with internal creative teams to ensure that all projects are produced to the best possible quality, at the best possible cost, on time, on brand, and are in line with the marketing and campaign strategy
Support launch collateral projects for assigned product lines including writing creative briefs, managing creative development from content review through completion, and ensure all assets are maintained throughout the duration of the campaign
Drive proactive and consistent communication about launch collateral with internal and external teams, specifically retail packaging, launch kits and marketing messaging
Review content from a marketing perspective to ensure communication hierarchy and product information are accurate and all related materials uphold brand standards
Own and manage content creation for Belkin.com, Amazon, and mass market
Open and track photography and production project requests
Collaborate with Product Management, Sales, Regional Product Management, and Legal to ensure accuracy of copy, specifications, legal marks, etc. for all materials produced
Collaborate with regional teams to understand regional requirements related to market needs including shelving, brand adjacencies, product assortment, and pack configurations; integrate key requirements into briefs for optimal global templates
Keep abreast of industry and competitive trends and regularly informing team of noteworthy news items and opportunities
Coordinate packaging deliverables for various regions (Americas, EMEA, APAC) to ensure timely launches within the regions
Responsible for all internal project management (or, if applicable, vendor management) including budget negotiation, timelines, review schedules as well as obtaining budget, content and legal approvals
Fulfill responsibilities under ISO 9001 and 14001; understand and fully support IS0 system
Comply with Health and Safety requirements of Belkin
Understand and follow company rules and regulations
Perform all other duties as assigned and required
Bachelor’s degree in marketing or business administration
2-3 years previous experience in a marketing role with hands-on experience creating marketing collateral including product specification sheets or catalogs, sales tools, interactive content, and merchandising
Direct experience with consumer electronics and mobility products is a strong plus
Detail orientation with exceptional proofing and reviewing skills
Excellent organization and project management capabilities with an ability to juggle multiple projects at once, keeping programs on schedule, while maintaining the highest quality for marketing deliverables
Customer orientation and team player attitude; exhibits strong collaboration and partnering skills.Responsible for managing and executing marketing deliverables for new product introductions including: product packaging, videos, photography, social media content, digital content and marketing collateral. This role collaborates with the Marketing Manager to develop and communicate key stories to all points of touch with consumers

Assistant Marketing Manager Resume Examples & Samples

2-3 years previous experience in a marketing role with hands-on experience creating marketing collateral including product specification sheets or catalogs, sales tools, interactive content, and merchandising. Agency experience a plus
Extremely detailed orientated with exceptional proofing and reviewing skills. Ability to pitch in and write marketing copy as needed
Customer orientation and team player attitude; exhibits strong collaboration and partnering skills
A natural born leader who can be a strategist one minute and a tactical problem solver the next
Someone with experience getting your "hands dirty" - you know how to get stuff done and don’t hesitate to jump in to make it happen
Creative, with proven track record for identifying innovative solutions to unique production challenges
Ability to work well with others; team player and customer focused
A Positive Attitude is a MUST

Assistant Marketing Manager Resume Examples & Samples

Work with Business Development team and Bank Partners for planning and development of all marketing activities. The incumbent will provide thought leadership on all marketing strategy that will drive growth in the market
Work closely with Bank partner’s product and marketing teams to develop and deliver marketing activities including segmentation, research, brand development, advertising, PR, new product development, channel expansion, distribution, loyalty, activation, rewards and network marketing. To deliver all marketing initiatives on time and on budget and with all New Cards Acquired (NCA), spend and billings targets met. This will also include merchant marketing programmes
Build and implement a distribution strategy for the markets to ensure NCA targets are met. This encompasses all channels including but not exclusively Direct Mail, Direct Sales, Telemarketing, Branch Sales and Interactive
Work closely with Bank partners on the successful set up, implementation, execution, ongoing management of early engagement and loyalty programmes that will ensure we meet billings targets for the markets
Partner with Risk Management team to develop across all PCS markets a product scorecard to identify key portfolio trends, areas of opportunities and potential watch-outs
In addition this position will work closely with the Marketing Manager, e-Commerce and Digital to develop and implement social media and digital strategies to drive online acquisition, lead generation and spend engagement
3-5 years marketing experience in Credit Card industry: a deep knowledge of the credit card industry and card marketing
Partner management: ability to inspire, influence and work with partners. Good relationship management skills
Expertise in data analytics to identify opportunities and drive marketing campaigns
Knowledge of digital or social media communication channels
Strong ability to drive results, and able to prioritize and manage multiple projects simultaneously in a fast moving environment
Ability to work and collaborate in a complex environment, with a diverse group of internal stakeholders and with external partners across multiple markets
Self-motivated and able to operate in environment of evolving priorities
Ability to embrace and drive change essential
University degree, preferably in marketing or business
Language: English

Assistant Marketing Manager Resume Examples & Samples

Assist in creating and implementing the marketing plan for the hotel
Work closely primarily with Rooms and Food & beverage teams as well as other departments for efficient creation and roll out of marketing plans
Establish a calendar of activities (Annual & monthly) in coordination with the relevant hotel departments
Create artworks based on marketing plans and create the designs of printed and digital materials required for different hotel departments and as directed by hotel management
Manage day to day activities of the hotel main social media channels, develop these channels and ensure strong hotel presence in these channels
Build relationship with key media contacts in the market
Manage all advertising jobs required, also, create and publish press releases on different hotel activities on a regular basis
Build relationship with different local and expat communities and attend networking events
Ensure brand standard is followed in all works
To be up to date with the latest trends and best practices in social media and digital marketing
Support in managing hotel CSR activities along with the relevant hotel departments
Manage hotel database
Support brand initiatives and ensure campaigns are communicated effectively
Identify potential opportunities & tools to market the hotel and its facilities
Fluent in both Arabic & English languages with good writing skills
Graphic design: experienced in working on Photoshop & Illustrator
Excellent organizational skill

Assistant Marketing Manager Resume Examples & Samples

Focuses on building hotel’s top line revenue by executing against the sales strategy
Analyzes and directs the property in decisions for marketing opportunities
Provides marketing channel mix (e.g. advertising (on and off line), promotions, public relations, direct mail, email, and demand generator links) planning as part of the overall property and market cluster plans
Identify trends when production is not meeting budget expectations and implement solutions
Proficient computer skills including but not limited to Microsoft Word, PowerPoint, Excel, and Outlook
Must be able to work a flexible schedule including night, weekends and holidays

E-commerce Assistant Marketing Manager Resume Examples & Samples

Lead the set-up of cross border E-commerce business model partnering with activity manager, account manager and sourcing markets; Plan and execute the business innovation with agility the test, learn and then roll out
Identify winning portfolio from global, set up the sourcing and sustainable supply operation process, and partner with account manager to develop the right pricing and promotion strategy across different sales platforms
Develop digital marketing strategy and KPI for brands from cross-border, including social commerce campaign development, media planning & execution monitoring
Provide effective support for customer sell-in on portfolio and activation plan
Be responsible for the tracking and develop regular report to local and global senior management
Develop social commerce marketing activations (idea, plan and KPI) around chocolate relevant seasons, e.g. CNY, Valentine’s Day, Chinese Valentine’s Day, Mid-autumn Festival, Halloween and Christmas
Bridge Seasonal Gifting team with E-commerce account team/customer marketing team to drive for synergy of strategy and plan
1 Familiar with E-commerce business operation, including channels, customers, promotion and product strategy
2 Familiar with cross-border business operation
3 Experience in online marketing
4 Ability to work cross functionally to ensure e-commerce principles are incorporated
5 Outstanding analytical skills, experience in interpreting test results & drawing conclusions
6 Strong English communication skill

Assistant Marketing Manager Resume Examples & Samples

Strong analytical, problem solving and data skills - ability to interpret and draw conclusions and identify opportunity from data
A curious mindset, a strong drive to achieve and an absolute passion for the customer
Knowledge of CRM system and marketing automation (Salesforce.com, Eloqua and Exact Target)
Strong written and verbal communication skills with a collaborative working style and ability to influence others
Team player with a customer-centric mindset
Effective time management and ability to prioritise and handle various workstreams simultaneously
Experience in a Marketing environment

Assistant Marketing Manager Resume Examples & Samples

Develop and activate integrated brand campaign, including all major consumer touch points (ATL, BTL, Digital and social media)
Support the management of the entire creative development process from brief to local activation, lead to generate creative concepts and executions
Support brand campaign execution

Assistant Marketing Manager Resume Examples & Samples

Develop required documentation for product line, including sales bulletins, product sell sheets, and catalogs, working in conjunction with Marketing Services, Engineering, Sales, and other relevant functions. Assume primary responsibility for the administration and documentation associated with the product development process (Stage-gate documents, NPR’s, ECR’s, etc.)
Assist the Marketing Manager to ensure that the new products are successfully managed within the Stage-Gate process.Initiate and submit for Management approval project justifications related to new product development for the assigned product lines. Prepare follow-up progress reports as required. Work closely with Engineering, Manufacturing and Marketing personnel to insure that schedules are maintained. Run cross functional project teams as required. Assist in the development of pro forma financials, in conjunction with Finance
Provide input into brand equity strategies and the development of communication and publicity plans (in conjunction with PR/Communications Mgr.)
Participate in trade shows, customer visits and other field sales travel as may be required to stay informed of market requirements and competitive conditions or to assist in selling efforts
Initiate market research activities as necessary to facilitate effective marketing planning activities and, particularly, new product development
Assist the Marketing Manager and other marketing department personnel developing and executing other key projects, as needed
Manage brand and product advertising, communication, and social media programs as assigned
Monitor progress against “go-to-market” program KPI’s during the year, and identify to Marketing Manager or other functions opportunities for improvement
Monitor key trends in the market that will impact the assigned product lines. Develop regular reports which analyze the impact of these trends, and define implications to the business
Assist in the development of pricing strategies for designated product lines by undertaking comprehensive review of competitive prices, channel margins, and discount programs
Develop and present sales training programs related to the assigned product lines as may be requested by the Sales Department
Provide support to international business units as needed, including communication of product strategies/plans, competition strategies, and best practices in advertising, packaging, promotion, merchandising
An MBA from a reputable business school is highly desirable
Prior work experience in marketing building products or other consumer durable goods is preferred. Familiarity with major appliances or electrical products a plus
Must have sufficient technical skills to execute new product development projects in a manufacturing and engineering environment
S/he will be able to initiate and support marketing communications and marketing services projects including advertising campaigns, packaging and merchandising development, sales collateral development, publicity programs, trade show management, etc
Must be intellectually curious with a firm understanding of general business principles, particularly within the housing market
Must possess strong analytical and quantitative problem solving abilities, and be results oriented
Must have financial and strategic thinking skills
Must be able to work collaboratively with teams comprised of diverse functions and backgrounds
Able to handle a broad range of activities with a “can do” attitude
S/he will be an effective communicator with excellent written and verbal communication skills

Assistant Marketing Manager Resume Examples & Samples

Researching industry trends and competitive information
Developing presentations, proofreading, creating analytical spreadsheets, Competitive price analysis
Assisting in development of integrated marketing programs
Research, develop and monitor project plans, timelines, and budgets
Building sales programs communications sales channels and sales materials, Distribution of sales leads, contests, and revenue programs
Organize and execute trade shows, presentations, and special projects
Competitive price analysis, research experience
2 years experience in Marketing and/or in Sales required; Data Management/Analysis, Advertising, Sales, and Trade Show/Event Management and Sales Training preferred
Bachelor's Degree required in Marketing or other related field
Proficiency in Microsoft office programs including Internet, Word, Excel, and PowerPoint experience preferred
Expected travel 30% of the time domestically and or internationally, including overnight

100

Assistant Marketing Manager, Japan Resume Examples & Samples

Responsible for planning and implementation of 360 marketing
Work with the sales, regional marketing team to implement and execute integrated marketing campaigns including positioning, messaging, and story on all marketing activities, collaterals, and vehicles to drive sell thru engines and to increase Belkin awareness
Execute community initiatives (events & experiences) and identify strategic sales opportunities
Identify, create and connect the community of technology mavens and influencers to build brand awareness
Be the marketing owner of in-channel and in-store marketing promotions with responsibility over the business’ profit margin, P&A, Marketing Opex
Support strategic sales partners with product, visual merchandising, buying and sell through strategies
Work with PR/SNS agencies to ensure proper messaging is communicated to relevant external stakeholders; collaborate on developing, deploying and measuring effective pitch ideas with PR and Product Management
Manage marketing budget and other resources as needed

101

Assistant Marketing Manager Resume Examples & Samples

Play significant role in the creation, development, and execution of marketing strategies to meet business objectives
HK - develop all internal and external communication vehicles, which could include online content for Facebook, social media, in-store merchandizing, POSM
China - develop all internal and external communication vehicles, which could include online content for T-Mall, JD.com, Amazon, Weibo, WeChat and other social media, in-store merchandizing, POSM
Minimum 5 years direct experience managing 360 marketing projects, both offline and online

102

Assistant Marketing Manager Resume Examples & Samples

Driving the development and execution of a range of marketing communication campaigns on time & on budget
Leading the execution of the Merchant communications for the annual “Shop Small” and ‘Member Favourite’ campaigns and pricing
Building and managing relationships with a range of internal stakeholders and external vendors such as creative agencies and mail houses
Ensure test & learn mindset with benchmarking to drive ongoing ROI efficiencies and develop new and innovative marketing solutions
Increasing communications engagement through delivery of analytics, insights and testing innovation
Managing team budget
Strong marketing communications and campaign background. Experience with B2B, SBOs or financial services would be an advantage
Excellent written, verbal, copywriting and presentation skills
Solid digital and social channel experience
Demonstrated skill in building and leveraging relationships
A team player able to successfully influence across multiple business groups (internal/external)
Self-Motivated, proactive, personable and high energy
Tertiary qualifications in marketing and/or communications
Highly organised – able to prioritise and manage multiple projects and tasks

103

Assistant Marketing Manager Resume Examples & Samples

Create marketing and field enablement tools to support revenue and growth objectives for Automotive Connected Services
Develop and apply expertise in Marketing, Automotive Connected Services, Professional Services and Application Services (must have knowledge of these areas)
Perform Competitive intelligence: research and maintain technical and business competitive intelligence in key segments and markets
Oversee and manage automotive industry solution launches
Drive and support partnership-related enablement materials and product marketing activities
Industry events: Attend tradeshows and other events to represent HARMAN and showcase its Cloud Platform
Understand complex buying/selling processes involving multiple decision-makers for software, service and solution purchases
Ensure effective and efficient two-way communication between HARMAN automotive connected services marketing and sales teams
Work cross-functionally across the marketing organization to oversee the timely execution of solution marketing plans
Align regularly with sales leaders of Harman CBUs in terms of actions and results
Creative writing skills
Product Marketing background (written technical and non-technical product information and website copy)
Recent graduate (within the past 2-4 years)
MBA would be great – but Undergraduate works too. Business Degree – Marketing – Software/IT Degree
Automotive background would be great but not totally necessary

104

Assistant Marketing Manager Resume Examples & Samples

With guidance from the Senior Marketing Manager, leads the development and implementation of business reviews and brand plans for the Cat Treats segment and assists with the Dog Treats and Wet Dog segments
University Degree required in Business Admin. MBA an asset
1 -2 years of previous marketing experience in a consumer packaging company
Demonstrated leadership abilities
Demonstrated initiative and ability to manage effectively in a fast paced multi-task environment
Strong project management skills and ability to follow through to completion with excellence
Strong communication and interpersonal skills, and must be committed to teamwork
Passion for pets
Advanced Skills with CRM/SAP, MS Word, Excel, PowerPoint as well as Nielsen Work Station Plus

105

HP AMM Sme-assistant Marketing Manager SME Resume Examples & Samples

Plan, organise and manage a programme of marketing activity (and associated budgets), including, but not limited to, direct marketing activities, working as a business partner to Haven Power’s Small-to-Medium (SME) business unit
Accountable for the delivery and performance of direct B2B marketing campaigns, implementing measurement processes, tools and capabilities needed to establish and embed best practice marketing effectiveness for both acquisition lead generation and retention management
Conduct competitor and market analysis to inform marketing strategy and plans
Develop aspects of the Haven Power marketing strategy in support of the Marketing Manager to deliver ROI
Work with the SME Sales department to manage data requirements for marketing campaigns and sale prospecting that are cost effective and fit for purpose
Represent the marketing department for business wide projects as and when required
Support and assist with any marketing and other business activity as and when reasonably required by the Marketing Manager and Marketing Director

106

Assistant Marketing Manager Resume Examples & Samples

Provide data, analysis, and recommendations to help develop long-range strategic plans for assigned category, including category growth strategies (both organic and inorganic) and product portfolio roadmap. Assist with developing presentation to management
Assist the Global Category Manager and/or Associate Marketing Manager with marketing deliverables for assigned new product development projects, such as “go to market” plan, digital marketing, market research, business intelligence, trade shows, advertising, promotional, merchandising, public relations, and marketing communications recommendations as it relates to category
Lead market or business research initiatives as assigned, providing data, analysis, and recommendations to inform action plans and achieve objectives
Help design and execute voice of customer initiatives to understand customer and consumer feedback in support of new product development projects and business initiatives as assigned. Interacts with customers and consumers as needed to understand opportunities and improvement areas
Provide input to the marketing requirements and business case justification for new product development scopes as assigned, working with the Global Category Manager to incorporate market and industry information, performance and feature targets, voice of customer information and forecast
Ensure that the assigned new product development projects are successfully managed and launched within the stage-gate process on time, on budget, and in scope in conjunction with the assigned project manager, or as project manager with support of the Global Category Manager and/or Associate Marketing Manager
Lead teams and projects as assigned or provide marketing representation to cross-functional teams as assigned. Utilize team leadership skills to drive accountability. May be requested to present projects to management for approvals and updates
Initiate and drive business processes and approvals relating to new product requests and engineering requests
Support development of annual marketing strategies, budgets, and plans and overarching brand and channel strategies
Maintain continual surveillance and evaluation of competitors’ products/programs, market and industry trends. Create and own competitive, market, and industry tracking documentation
Assist the Vice President of Marketing, Marketing Directors and other marketing department employees in developing and executing other key projects, as needed

107

Assistant Marketing Manager Resume Examples & Samples

Project management/organizational skills Advanced
Relationship Management/Interpersonal skills Intermediate
Comfort level presenting ideas and concepts to leadership Intermediate
Oral and written communications skills Advanced
Strategic and analytic skills Intermediate
Creative judgment Intermediate
Capacity to manage multiple projects simultaneously Intermediate

108

Assistant Marketing Manager Resume Examples & Samples

Assist in preparing marketing budgets
Assist in developing advertising concepts, placement and associated costs per community; coordinate review and order all collateral materials; i.e., brochures, mailers and weekly ad schedule
Assist in preparing and coordinating special events associated with new communities coming on line (i.e., grand opening weekend events, hard hat previews, model previews and private pre-general public model previews
Assist in coordinating and reviewing marketing plan prior to pre-sellout and sellout meetings
Assist in initiating and coordinating direct marketing campaigns
Assist in the coordination of "start up" of communities (i.e., sales office design/set-up, model park design, brochure design, product presentation, landscaping input, sales office/models surrounding plan)
Assist the Marketing Manager in working with community management to remedy problems concerning weekly traffic, target markets, demographics and community issues

109

Assistant Marketing Manager Resume Examples & Samples

Knows or has education to apply basic marketing mix concepts (e.g., brand positioning, brand architecture, SWOT analysis, competitive assessment, marketing objectives/strategies, customer segmentation)
Knows or is familiar with procedures and marketing mix elements that drive increase in volume and brand equity
Knows and applies basic marketing strategies (marketing programs)
Knows basic sales management concepts (sell-in process, benefits/features products, channels, and training)
Knows procedures and marketing elements in the majority of specialized area
Establishes courses of action for self and others to ensure that work is completed efficiently in light of the strategies and destination of the department and organization. Strong project management skills
Understands the complexities and interdependencies of information and events in order to develop more effective solutions and ideas
Generates alliances internally and externally by continuously identifying and acting on those things that will create success for the company and its customers, suppliers, community
Develops and uses collaboration for the purpose of accomplishing work objectives; develops relationships with other individuals by listening, sharing ideas, and appreciating others

110

Assistant Marketing Manager Resume Examples & Samples

Support the development of marketing materials (print and av) for our titles
Assist planning and execution of above the line advertising for our releases
Identify, conceptualize, plan and execute special event strategies and activities independently and effectively (special events include but are not limited to talent tours, gala premieres, mall events, industry summits and road shows that are connected to promoting our theatrical release titles, etc)
Working with and under the supervision of the marketing manager, take lead in developing in theater marketing materials that are effective, timely and efficient for our campaigns
Working with and under the supervision of the marketing manager, initiate and come up with in theater campaigns and/or stunts that would directly generate box office with specifically targeted cinema chains or top cinemas for our films
Day-to-day management and coordination with agencies and vendors to ensure timely and satisfactory delivery of work
Support manager to prepare presentations to management team, Business Units, or other functional teams as required
Minimum 3 ~ 5 years work experience in Marketing for leading multi-national company, 4A ad agency, FMCG company or entertainment related company
Demonstrate the ability in strategic planning, communication skills, media planning and execution and passion for the movie industry. A big edge will be given to candidate with strong team player and being able to work under pressure
An organized, self-motivated individual with an eye for details who is able to successfully implement multiple initiatives, run multiple tasks simultaneously and drive results for the project. The candidate must be a team player and is able to work with internal and external partners seamlessly. The successful candidate must be an avid movie fan. He/she is expected to possess the following qualities
Well developed computer skills (Excel, Word, PowerPoint, Outlook, etc.; Mac knowledge a plus not a must)
Bachelor’s degree in a leading university, local or foreign…Marketing/Advertising Management or Film Related degree a plus but not a must

111

Assistant Marketing Manager Resume Examples & Samples

BTB Marketing Experience
Experience with wide range of marketing tools, including strategic and tactical product marketing capabilities
Has a capability to think strategically and synthesize market, technical, and business insights into strategies

112

Assistant Marketing Manager, Brand Marketing Resume Examples & Samples

Support MM in development and execution of all 360 campaigns in partnership with internal cross-functional teams
Work closely with Dotcom Merchant partners on digital executions of 360 plans
Minimum 3-4 years of agency or marketing experience in a fast-paced environment – beauty preferred but not required
High level of accuracy; able to detect inconsistencies and errors including product names, grammar, etc

113

Assistant Marketing Manager Resume Examples & Samples

Creation of innovative marketing campaigns and promotions using B2B techniques to drive category growth and market share
Creation and delivery of promotional literature in conjunction with the commercial team
Responsibility for the delivery of price guides, maintenance of products listed based on range reviews from the commercial team
Management of CRM marketing communications such as lapsed/lapsing, cross sell/upsell using e-marketing (typically these will be monthly campaigns) ensuring successful delivery
Maintaining website content with the latest prices and products while engaging with F & P marketing to ensure overall web strategy is delivered
Marketing agency liaison: Design, e-marketing, website & PR
Database management: Oversee and manage the customer database to enable accurate, regular marketing communications
Manage the administration, development and organisation of any Trade Shows or events
Ad-hoc marketing; Delivery of ad-hoc marketing including creation of leaflets, product packaging and sales day events
Providing support to the Sales team in developing customer focused activity

114

Assistant Marketing Manager Resume Examples & Samples

Use data to analyse campaigns to develop a robust sales lead process to increase group sales in sustainability
Monitor market opportunities and use analysis to suggest new campaigns and marketing opportunities
Manage the brand marketing ensuring the key messages are consistent and in line with the marketing plan across the group
Administrative and project support to the Head of Marketing as dictated by business needs

115

Assistant Marketing Manager Resume Examples & Samples

Ethical, knowing and being able to perform conscientously and morally
Committed to developing a bright career in service industry
Eager to challenge self limit
Self-discipline
Independent
Capable of working alone or in team environment
Proud of delivering satisfactory service to others

116

Assistant Marketing Manager Resume Examples & Samples

The product marketer role encompasses the following marketing competencies: Portfolio Management, Growth and Innovation, Sales Activation, Marketing Strategies and Tactics, Analysis and Insights, as well as Brand Building
Formulates pricing strategies and forward views versus action on history
Creation of SWOT analysis, business plan or other strategic documents
Completes all required training including marketing, sales, safety, and leadership training programs
Bachelor's Degree in Science, Technical, Engineering or a related discipline and 5+ years of experience in a business to business environment including development of solid business acumen
Ability to build and maintain relationships and coordinate projects across different functional and regional groups
Ability to work well in a group as a solid team player
Commitment to detail and strong sense of urgency
Strong proficiency with Microsoft Office Suite applications
Must be able to travel up to 15%
MBA, preferably in Marketing and 5+ years of experience in a business to business environment including development of solid business acumen
Bachelor's Degree preferably in Engineering or Chemistry
Basic knowledge of SAP

117

Assistant Marketing Manager Resume Examples & Samples

Create integrated acquisition/retention campaigns across all channels and customer segments
Work closely with teams across marketing and UK Home to ensure we're communicating compelling customer messages and offers
Create multi-channel campaigns end to end: planning, building, testing, delivering and analysing
Work with internal and external stakeholders, including creative and media agencies
Adhere to Marketing governance, KPIs and accountability, including T&C framework
Within all aspects of the role, put the customer at the heart of decision making and support the UK ES&S ambition to lead the digital transformation of our industry
Experience in consumer-focused product and communications marketing
Experience in developing campaigns that deliver results
Ability to prepare, analyse and present statistical information

118

Assistant Marketing Manager Resume Examples & Samples

Communicate promotion strategies internally as well as to other stakeholders to inform the organization of key promotions, internal partnerships, and selling strategies that will maximize customer reach, recruitment, and profitability
Develop, analyze, and report on KPI, metrics, and sales of current and past promotions
Collaborate with team members to identify brand, category, retailer, and consumer trend opportunities that support annual strategies ensuring accuracy in all program/promotion materials
Work with creative department to develop powerful promotions and marketing campaigns to educate, motivate, and empower Associates to increase revenue
Proven success in developing or assisting in the development of marketing plans, communications, and promotions to increase business and profitability
Understanding of key marketing principles, including marketing mix and lifecycle analysis
The ability to work well in diverse, cross-functional teams to accomplish common goals
Above average project management skills and the ability to coordinate multiple tasks simultaneously while meeting deadlines

119

Assistant Marketing Manager Resume Examples & Samples

Create and curate content (written and visual) that will advocate the brand, help increase sales and raise brand awareness
Oversee the creative development and production of hotels marketing material and promotional activities (images, texts, descriptions)
Develop a comprehensive content strategy that is aligned with Raffles Dubai’s target customers and focused on driving awareness, conversion and revenue for the hotel, food & beverage and Spa
Manage brand image and communications through all communications platforms, both internal & external
Monitor industry trends and make recommendations for strategic growth and change
Initiate and implement creative ideas to market the hotel Food & Beverage and Spa offerings
Manage the hotel’s traditional marketing activities
Become the hotel brand champion to ensure all printed and digital collaterals are in line with brand guidelines
In charge of copywriting, design, layout, and the production of promotional materials
Ensure that Sales & Marketing budget is controlled and managing departmental accruals and forecast efficiently
Balance operational, administrative and colleague needs
Minimum 2 years experience in Graphic Design
Post-secondary diploma/degree in marketing and/or communications and/or public relations is an asset
Strong computer literacy (PowerPoint, Excel, Adobe Creative Suite)
Ability to understand and interpret financial data
Digital Marketing Knowledge
Detail-oriented: keen eye for proof reading
Ability to work flexible hours and days

120

Assistant Marketing Manager Resume Examples & Samples

3 years + experience in a previous marketing communications role
Marketing qualification e.g. degree, CIM, IDM
Experience of delivering challenging operational plans to achieve strategic aims
Confidence to work with senior product and technical stakeholders from across the business and in different locations
Experience of analysing briefs and leading activity from inception through to completion, to ensure complex business requirements and demanding regulatory timescales are met
A passion for writing and turning complex language in to meaningful messages, using our brand and tone of voice guidelines to bring membership to life and answer member needs
Experience of using insight to inform the way we communicate with members and to drive the best approach
Assertiveness, to gain the support of colleagues and 3rd parties, using negotiation and influencing skills, to drive positive member outcomes
Experience of budget management, with a real focus on efficiency
High standards of accuracy and attention to detail, to put quality at the heart of the work we produce

121

Assistant Marketing Manager Resume Examples & Samples

Main point of contact between marketing and sales divisions. Works with sales & marketing for all chain support, manage/facilitates key planning meetings, sell-in materials, communication guidelines, comps, images
Develops channel-specific programs and promotions as well as manage changes throughout the year, ensuring constant communication, input and feedback from Chains Account Directors and Marketing teams
Strong analytical skills, particularly in database management and excel
Strong presentation, creative, and critical thinking skills

122

Assistant Marketing Manager Resume Examples & Samples

Assist Marketing Manager with duties related to development and management of the overall marketing program, including managing specific programs or initiatives, preparing management reports, supporting go/no go analyses, and monitoring budgets and investments
Collaborate in program and client strategy as well as client or industry research
Develop, organize and design marketing materials, such as: qualifications; proposals; presentations; correspondence; project documentation (both in narrative and graphic form); and CRM Management
Lead pursuits including: developing strategy and capture plan, establishing work plan, writing/editing proposal sections, planning and manage pursuit team to schedules, engaging additional resources, coordinating reprographics production/shipping schedules, and developing interview strategy and presentations. This will involve frequent collaboration with internal staff across business lines and geographies to obtain materials/other information during project pursuits
Participate in major pursuit proposal reviews, client feedback and debriefs, problem resolution, acquisition integration, and client functions
Manage reporting of marketing performance indicators. Ensure local and national databases and reports are on time and up to date
Represent Marketing Manager when required at internal and external client meetings and functions
Support development and management of annual strategic plans in cooperation with market sector leadership
LI-KV1
Bachelors degree (Marketing, Business, Communications, Journalism or related technical field preferred)
Minimum 10 years marketing and business development experience in a consulting company for Engineering, Construction, and/or Architecture (experience marketing for water/wastewater/stormwater engineering preferred)
Ability to communicate effectively with clients to understand project and staffing needs
Ability to work as an effective team member with multiple personality styles, levels of staff and technical disciplines
Understanding of local water, wastewater and stormwater markets and competitors
Ability to develop client-focused strategies and messaging across broad technical areas
Hands-on marketing professional with experience in meeting facilitation, production, leading and managing the proposal process, as well as leading preparation for interviews
Excellent problem-solving skills; strong oral, written, and graphic communication skills
Ability to work overtime as needed
Strong organizational skills and attention to detail with ability to handle multiple tasks in a quality manner while meeting stringent deadlines in a fast paced team environment; proficiency in MS Office Suite including Word, Excel, PowerPoint and Outlook; and in Adobe Creative Suite including InDesign and Photoshop

123

Assistant Marketing Manager Resume Examples & Samples

Assist Director on marketing plan development, on brand, product or marketing of specialized area, including research
Assist in the development of brand positioning, brand architecture, competitive assessments, customer segmentation, solution brands and building on brand equity or specialized area
Development and execution of the marketing tactics
Assist in the new product launch plans and roll out to customers as applicable. Alignment with the Marketing function area needs (PR, Direct to Customer, Show Management, web)
Analyze marketing effectiveness versus objectives
Monthly department executive reports, financial and customer analysis, quarterly marketing dashboards
Clear communication of plans to internal and external stakeholders, and persuading others to support or agree to idea

124

Assistant Marketing Manager Resume Examples & Samples

Bachelor’s Degree, required. Marketing related majors, preferred
Minimum 2 years of general business experience, required
Minimum 1 year of experience or demonstrated knowledge in any of the following areas, required
Product or Service Marketing
Lead Generation
E-Business
Sales and Operations Support
This manager must have prior experience managing and delivering multiple projects on time and within budget. Demonstrated excellent, written, analytical skills and public speaking skills, required
Proficient in MS Word, MS Excel, and MS PowerPoint
Expected travel 25%, with overnight stays, required, domestically and internationally

125

Assistant Marketing Manager Resume Examples & Samples

Assist Marketing Manager with layout, design, write and coordinate advertising for/with various media channels
Assist in the operation and maintenance of the marketing and public relations for the company, primarily working with ad agency on community marketing materials and strategies, and to plan and prepare for model openings, then maintain models thereafter
Communicate with various departments to improve products and company image
Direct the design of flyers, direct mail pieces and other marketing collateral in coordination with ad agency and Sales Representatives
Coordinate selection of model options
Coordinate compilation and completion of brochures, signage and sales office
Manage the maintenance of model homes, advertising, signage, brochures, public relations, invoices
Marketing of all active and upcoming communities and approve marketing materials such as ad campaigns, press releases, website designs, e-blast campaigns, logos, direct mail campaigns, etc
Work closely with model merchandisers, landscape architects and on-site superintendents
Maintenance of model homes after model opening, including overseeing model maintenance which includes the cleaning, plant maintenance and landscape maintenance of the model complex
Bachelor's degree (B. A.) from four-year College or university; or 3 to 5 years related experience and/or training; or equivalent combination of education and experience
Must have a vehicle, a valid driver's license and be willing to travel

126

Assistant Marketing Manager Resume Examples & Samples

Manages the development of key brand communications and product messages. Formats used will include: Key trade shows and consumer events, Print and Digital Media
Assists in management of Global Marketing calendar, track and analyze campaigns and recommend strategies for growth
Serve as liaison between brand marketing and product management team; manages product data, outlines feature and benefit statements to be used across all media
Supports global retail education program by creating key product/technology data
Manages projects for key account partners including global bike parks, independent retail and sporting goods channels
Assists in management of global brand ambassador programs
Collaborate with other departments as requested
Demonstration of strong organizational and planning skills
Proven ability to multi-task and prioritize
Capable of both strategic thinking with tactical execution
Willingness to take initiative with minimal direction
Proficient in Microsoft Office (PowerPoint, Excel, Word)
Experience in managing successful Social Media marketing campaigns
Bachelors degree in Marketing or a related field
Professional experience working for a global product brand
Action sports industry experience is beneficial
A passion for bicycles, action sports, and/or outdoor lifestyle is ideal

127

Assistant Marketing Manager Resume Examples & Samples

Perform market segment analysis to provide insight as to customer and market needs
Develop marketing plans and campaign analytics reports as required
Ensure timely implementation, pre-and post-campaign communication and administration
Develop theme and content for TA initiative and campaign to build company and TA product brands to drive production growth
Develop TA sales kit, training material and marketing material to support all distribution channel
Ensures that all locally-developed creative marketing materials undergo brand review and adhere to strict brand guidelines
Marketing Budget control and monitor all marketing spending (ie.campaign, advertising expense). Be able to drive marketing activity within given budget
Coordinate in organizing customers events. Planning and coordinating all aspects before execution
Perform TA product knowledge and TA technical process training as required
Other responsibilities as assigned by immediate supervisor or head of department
Ability to work effectively in a high paced, high pressure environment
Demonstrated problem solving and leadership ability
Good marketing sense and strong initiative, innovative, proactive
Skilled with Microsoft Word, Excel, Power point
Ability to set goals, establish timelines, execute to successful conclusions
Minimum Bachelor degree(MBA in marketing is preferred)
Minimum 3 years work experience

128

Assistant Marketing Manager Resume Examples & Samples

Support development, execution and analysis of Marketing, Communications, Promotional and PR programs for Residential Pest Control services
Manage E-communication strategy and content development, including monthly E-mail campaigns and quarterly E-newsletter
Support management and analysis of Lead Generation and Brand Campaigns, including Directory Advertising, working closely with outside Agencies and internal departments
Monitor and analyze market trends; including monthly competitive pricing and activity reports
Develop creative briefs and oversee content production in support of products, services and promotions including collateral, video and social/digital
Customer survey development and analysis through survey tools
Work closely with technical team to generate content in support of marketing and PR plans
Collaboration and communication with cross functional teams in the development and implementation of marketing programs
Write copy, plans, presentations, direct marketing, sales enablement tools, blogs and other materials as needed to support Marketing plans and programs
Monitor marketing collateral to ensure adherence to corporate identity and branding standards across all channels
Ensure that corporate goals are achieved within an established budget
Flexibility to support and assume various roles as needed within the team, always maintaining a partner and customer focus
Support marketing meetings through scheduling, note taking, follow-up

129

Assistant Marketing Manager Resume Examples & Samples

Developing and maintaining master campaign schedule
Set up and ensure accurate implementation of campaign tracking codes across all channels, including secure all TFNs and URLs for each campaign
Collaborate with traffic manager to ensure project workflow schedule is optimal
Own QC process: message consistency between channels, grammar, variable content, and proper call to actions
Communicate with print vendor monthly list processing monthly instructions
Develop campaign dashboards and ensure data is properly flowing consistently and correctly into Google Analytics and internal CRM systems
Monitor and review campaign performance metrics and provide insight and recommendations for tests and optimizations
Communicate cross-functionally the monthly campaign and offer schedule across brands and promotion type
Develop strong relationships within Marketing and cross-functionally with Sales, Operations and Accounting
Problem-solve any issues as they arise and provide direction to the team
Bachelor's degree in Marketing or Business
2-4 years of marketing experience, preferably B2B
Proven experience with lead generation (SaaS Marketing experience a plus)
Experience using CRM software, preferably SFDC, Pardot, Eloqua, Marketo
Proven experience managing and/or coordinating projects across multiple channels
Knowledge of 3rd party marketing tools such as Google Analytics, Facebook, AdWords
Advanced knowledge of Excel
Comfortable working in a startup environment
Thieves working in a dynamic environment under tight timeframe
Solid analytic skills
Strong organizational, interpersonal, and communication (written and verbal) skills
Ability to work cross-functionally and with a wide range of employees with different skill sets

130

Assistant Marketing Manager Resume Examples & Samples

Liaison for Target Events Team- including sample ordering
Opportunity to interface with Target in weekly status meetings
Computer proficiency- MS Excel and PPT

131

Assistant Marketing Manager Resume Examples & Samples

Support the creation of clear directive briefs for all BoS and agency colleagues whilst ensuring a consistent approach is taken in the delivery of national campaigns
Support the implementation of ATL, BTL and or TTL campaigns at speed within budget and to deadlines
Deliver campaigns that drive brand awareness and preference, possibly by doing something a little different…

132

Assistant Marketing Manager Resume Examples & Samples

Able to deliver the financial growth objective for assigned brand through the development & implementation of the annual marketing plan
Develop, recommend and lead the execution of the marketing plan
Manage the effective deployment of the marketing budget
Work closely with the sales function to identify trade needs/opportunities, develop pricing as well as distribution strategies and trade promotions for the assigned brand
Encompasses creating brand/product awareness, identifying new product/business opportunities, launching new products, as well as creating and implementing integrated marketing campaigns to strengthen the brand's market position and drive consumer off-take in the office channels
Manage the full marketing mix, including advertising and promotional funds, inventory planning and demand forecast accuracy

133

Assistant Marketing Manager Resume Examples & Samples

Some college or college degree
Minimum 1 year in Retail, Marketing, Advertising, or comparable business experience
Must have interpersonal, communications skills (verbal and written)
Special events coordination and management experience
Math and organizational skills
Computer and digital media skills
Flexibility to work varied schedules including weekends and evenings

134

Assistant Marketing Manager Resume Examples & Samples

Develop creative marketing campaigns to support key business channels of the Resort, increasing awareness, driving revenue, and enhancing guest loyalty
Assist in managing agencies to support marketing campaigns, including digital agency, PR agency and creative agency
Manage Design and Production Coordinator supporting key business channels, including providing creative direction, coaching and mentorship
Coordinate and execute resort email campaigns, including copywriting, strategic list segmentation, deployment, internal distribution and post-deployment reporting for continual optimization
Manage social media planning and execution, including content generation for various platforms to include, but not limited to: Facebook, Instagram, Twitter, Pinterest, Snapchat, Youtube, Perioscope, LinkedIn
Write weekly blog posts supporting social media campaigns and marketing communications schedule
Monitor, publish and coordinate response to Wild Dunes Resort user-generated website content submissions typically including resort blog, photo and Ask-A-Pro posts
Monitor Resort reviews across online review platforms and coordinate and publish responses
Provide for ongoing website updates including packages, special offers, accolades, and other areas as needed
Ensure all content on partner and third party sites (as well as the corporate website) is accurate and provide for periodic audits and updates
Respond to corporate requests for package implementation, factual information updates, social media content, etc
Assist in and oversee photo and video shoots and offsite marketing events as needed
Work with internal departments to coordinate planning logistics for campaigns
Along with other members of the marketing team, assist in proofing all marketing materials before deployment
Participate in team ideations to generate new ideas to support business needs
Be digitally curious, exploring new opportunities for Resort and testing new initiatives
Compile monthly marketing communications as needed
Create press kits and update press kit materials as needed
Complete database entry for email opt-in submissions from on-property and event marketing collection
Attend monthly departmental ancillary revenue meetings and coordinate and execute implementation of revenue driving action items
Participate in all meetings as deemed necessary
Special projects and tasks, as required
Must have a Bachelor’s degree with a background in Marketing, Advertising, Communications, or Business
1-2 years of Marketing experience required
1-2 years hospitality experience preferred
Social media expertise across numerous channels required
Computer skills to include word, excel, and powerpoint required

135

Assistant Marketing Manager Resume Examples & Samples

Advanced communication skills to enable collaboration and build audience focussed sales and marketing assets
Prior experience leveraging data analytics to build marketing campaigns
Ability to work across cultural and business styles relevant for A/NZ employees and clients
Excel at project and time management, with a track record of on time, within budget execution
Visual and information design skills to develop clear, appealing, effective campaign /communication materials
Analytical skills to research, evaluate programs, assess performance, and make recommendations
Attention to detail to ensure accuracy, on target communication and report data
Competent with Microsoft Office and Adobe Creative Suite
Tertiary qualification in marketing or related discipline (desirable)
3+ years of marketing experience, preferably in a technology or professional services environment
Quality orientation to ensure that marketing materials reflect optimal presentation of the Infosys brand and customer brand guidelines
Demonstrable experience focusing on enterprise customer experience and bringing innovative marketing campaigns to market

136

Assistant Marketing Manager Resume Examples & Samples

Support the creation of clear directive briefs for colleagues and agencies while ensuring a consistent and “best-way” approach is taken in the delivery of personalised communications
Support the implementation of DM - digital print and digital channel campaigns at speed within budget and to deadlines
Deliver campaigns that deepen customer relationships, possibly by doing something a little different…

137

Assistant Marketing Manager Resume Examples & Samples

Support sales growth, retention and profitability of assigned segments through strategic planning and execution of marketing programs
Collaborate with cross functional teams in the development and launch of new platforms and products
Analyze insights and make recommendations to RD&E ensuring the development of products and services that anticipate and meet customer needs
Develop short and long-term strategies and plans for innovative demand generation marketing programs. This includes on-going market research, program development and positioning, pricing strategies and budgeting/forecasting
Assist in developing training programs and sales tools to support the sales force in response to customer and competitive needs
Review product and equipment lines in search of new opportunities or products which should be modified, cost reduced, improved, price increased, or discontinued
Provide competitive intelligence to field sales to counter competing products and services
This position will be within the Healthcare division within Surgical Solutions, driving top and bottom line targets
2+ years professional/marketing experience
Strong communication skills required
Healthcare Medical Device experience preferred
Strong organizational and project management skills, good attention to detail, the ability to use sound judgment, and leadership qualities
Demonstrated initiative and the ability to work independently or in a team atmosphere when handling multiple tasks

138

Assistant Marketing Manager Resume Examples & Samples

Work with Creative team to develop marketing materials for each campaign
Ensure creatives meet with partner standards
Coordinate marketing plan with the Data and Production teams to ensure timely and accurate delivery of all campaign materials
Act as a liaison between Marketing and the Account Management, Call Center, Legal and Repair Management teams to get projects defined, required approvals and campaigns executed
Manage marketing timelines and schedules to provide weekly updates to the business via the weekly Mail Plan meetings
Provide key mailing information to the Finance and Marketing Data teams to facilitate the creation of reports to monitor and track campaign performance
Bachelor’s degree in marketing, business or related area
A minimum of 3-5 years of general marketing experience including direct mail
Computer literate; intermediate Excel skills
Experience utilizing Adobe Acrobat or other design editing tools
Ability to work in a fast-paced team environment while maintaining a high degree of accuracy
Superior organizational and planning skills
Proven ability to multi-task and successfully manage multiple, concurrent projects

139

Assistant Marketing Manager Resume Examples & Samples

Assist with promotional initiatives and programs to drive sales of Del Monte products on a regional and national level, including but not limited to the coordination of national and regional promotions, customer specific promotions, in-store demos
Under the guidance of Sr. Marketing Manager, manage the participation in trade shows and special events when needed
Handle consumer relations by responding to customer inquiries/complaints
Under the guidance of Vice President, draft press announcements and other communications. Support Corporate crisis management
Prepare presentations for North America Senior Management
Act as a backup to Marketing Manager (Budgets and Contracts)
4 year College Degree, from an accredited institution
Knowledge of Microsoft Office Programs (i.e. Word, Excel, and Outlook, etc.)
Good knowledge of social and digital media platforms
Excellent analytical, communication, and interpersonal skills

140

Assistant Marketing Manager Resume Examples & Samples

Innovation product line marketing and industry required approvals to release to market
Takes ownership for market insights, such as market analysis, macro trends & drivers, SWOT’s customer future needs, VOC/VOB, competition and competitive threat mitigation, market map, share, and global PAC growth strategy development
Effectively manages and prioritizes innovation pipeline project development and their completion within agreed time frames to meet business deliverables
Supports and assists sales and regional operations teams on tenders and opportunities
Works closely and aligned with product line management, supply chain, procurement, manufacturing, business development and marketing teams to ensure all aspects of our technical and commercial offering are met
Leads, develops, and presents at sales opportunity workshops, rolling out new innovation to the sales teams and providing North American regional training support
Minimum of three years marketing, RD&E and/or sales experience in the petrochemical (CPI) market, with a strong CPI background in both Primary Olefins and Reactive monomers areas
B.Sc. or M.Sc. degree in Chemical Engineering, Chemistry or related technical field
MBA preferred but not essential

141

Assistant Marketing Manager Resume Examples & Samples

Bachelor’s Degree from an accredited university
Minimum of three years of experience in business development and/or sales
Master’s or Bachelor’s Degree in Business/ Marketing; or in Engineering preferred
Experiences in portfolios management and marketing from the related industries, with track records in building solutions buy-in and spec-in for the assigned portfolios
Experience working with cross-department business teams to define and prioritize opportunities
Comfortable with uncertainty and risk tasking

142

Assistant Marketing Manager Resume Examples & Samples

Manage innovation/renovation, packaging, pricing, promotional, merchandising and distribution strategies to support brand and category plans
Manage all launch related initiatives and communication, including research, packaging, product development, launch presentations and information to sales
Complete regular performance analysis using all available research (AC Nielsen scan data, Cognos, etc.), as well as competitive analysis
Provide fact-based analytical information to support consumer and customer initiatives and to drive portfolio profitability and growth
Support the overall marketing execution strategy (including administration) as defined by the Business/Marketing Leader and Marketing Manager
Develop presentations, tools, sell sheets and cycle kit materials for both medical sales team and retail sales team
Perform administrative responsibilities associated with brand portfolio (e.g. PIN forms)
Responsible for budget management
Perform administrative responsibilities associated with the brand portfolio
University degree in a business-related discipline preferred
A minimum of 2 to 3 years of marketing experience required. CPG experience is strongly preferred
Demonstrated strong proficiencies in marketing analysis (AC Nielsen, BW/CBR, PFME)
Self-motivated, results focused with strong analytical skills
Understanding of the 4P’s and their application. Ability to read and understand a P&L statement
An entrepreneurial/test & learn spirit with a passion for digital & social media marketing is an asset
Computer literacy: MS Word, Excel, PowerPoint, e-mail and other MS applications

143

Assistant Marketing Manager Resume Examples & Samples

4 year degree in Business or Communication (preferred, but not required based on equivalent experience)
Extensive Knowledge in all Microsoft Office Programs (Excel, Word and PowerPoint)
Ability to effectively organize and balance workload independently
Previous experience in event coordination and/or advertising (preferred, but not required)

144

Assistant Marketing Manager Resume Examples & Samples

Write and produce weekly marketing communications memos to all fascias/Fuse
Briefing creative agencies for creative executions for ATL comms and promotional POS
Management of budget calendar across all fascias including invoice receipting and regular liaising with Finance
Organisation of product, services etc. for TV shoots and photoshoots and attending as required
Liaising with the media agency in the planning and organisation of media schedules
Raising of all ATL purchase orders
Manage the Advertising and production calendar and make ready for month end presentation
Oversee the data entry of weekly product promotion discounts on to Navision and/or checking procedure
Regular store visits including competitors and being familiar with appropriate current promotional activities
Management and production of beds catalogue
Deputising as necessary for Marketing Manager

145

Assistant Marketing Manager, Cards Usage Resume Examples & Samples

Good interpersonal skills
Fast thinking with creative & determined mind
Excellent communication & presentation skills

146

Assistant Marketing Manager Resume Examples & Samples

Bachelor's Degree and a minimum of 3-6 years of experience in a marketing or customer experience organization and/or advertising/marketing communications agency
Has led the development and implementation of customer communication documents and digital email communications
Has worked in a team environment across a wide range of situations

147

Assistant Marketing Manager, SEM Resume Examples & Samples

Optimize campaigns and develop the long-term SEM strategy with the goal of driving sales growth
Foster relationships with major search vendors (Google, Bing, etc.), internal business partners and stakeholders
Define, monitor, and analyze all available SEM KPI’s to measure success
Stay abreast of new paid search engine marketing developments and opportunities in the SEM domain and incorporate into ongoing campaign management
Consistently demonstrates regular, dependable attendance & punctuality
3+ years of hands on SEM experience and BA/BS Degree in Business or marketing preferred
Microsoft Word, Excel, PowerPoint, third party bidding tools like Kenshoo preferred, tableau preferred
Ability to read, write, and interpret business and technical documents
Must be able to work independently with minimal supervision
Detail oriented, comfortable presenting in groups, ability to learn new software applications quickly

148

Assistant Marketing Manager Resume Examples & Samples

Contribute to the planning, creative development and implementation of integrated marketing communications (primarily 1:1) to support various programs and strategies, offering solutions and recommendations to manager and other contributing team members
Support day-to-day management of all elements through completion including creative development, campaign measurement and post program analysis
Experience in developing and implementing creative communications across multiple formats
3+ years of Marketing experience, preferably including Advertising/Marketing Agency experience

149

Assistant Marketing Manager, FC & GC Resume Examples & Samples

Build a high growth business that will help improve the lives of millions of people in China, while advancing Philips digital transformation journey as a global leader in Health Technology
4+ years of Business experience, preferably Sales and Marketing
A professional but fun workplace, A healthy work-life balance environment
An energetic, genuine, inventive, supportive and dynamic team atmosphere

150

Assistant Marketing Manager Resume Examples & Samples

Support product launch collateral projects including writing/editing creative briefs, managing creative development from content review through completion, and ensure all assets are maintained throughout the duration of the campaign/launch
Provide marketing assistance to the ANZ Marketing Manager, including administrative, communication & budget support
Assist with traffic management with sales team and asset file management system (Oasis)
Act as an escalation point to Customer Care and Technical support for product related enquiries
Support Sales by providing product information and collaterals as required
Provide information and feedback as requested by Global and Regional marketing
Participate in regional and global conference calls as required
Support operational and demand planning initiatives
Understand and comply with company policies and procedures
Conduct one’s self at all times in a professional and courteous manner that preserves the reputation of the Company
Communicate ideas, challenges and problems as they arise

151

Assistant Marketing Manager Resume Examples & Samples

Develop strong business relationships with key stakeholders to make sure marketing objectives are effectively aligned to business strategy
Support the development and delivery of marketing campaigns including defined briefs and integrated campaign plans
Work collaboratively with key stakeholders, utilising their expertise to help drive direction in order to deliver an effective marketing campaign
Support day to day management of the marketing budget, and be responsible for owning campaign budgets

152

Assistant Marketing Manager, English Audience Resume Examples & Samples

To spearhead the marketing strategy, planning and execution for the English Radio Stations Gold 90.5, Class 95, 987, Symphony & 938 LIVE
The person must have a clear understanding of the key audience for each brand, their customer journey, and how to effectively reach out to them at the various touchpoints. These includes designing a 360 campaigns across free-to-air, onground and digital and social channels
Having a creative mind with a focus on creating unique experiences for the customer will be an asset
Must be able to confidently manage budgets, prioritize resource and be comfortable in leading presentations to peers and higher management

153

Assistant Marketing Manager Resume Examples & Samples

Contribute to the planning, creative development and implementation of integrated marketing communications to support Home insurance programs and strategies that align with business goals and objectives, offering solutions and recommendations to manager and other contributing team members
Assist with creative development and execution of digital, mobile, print and direct mail/email marketing communications and sales materials to support growth strategies
Advanced experience using Microsoft suite and Powerpoint
Strong relationship, interpersonal and negotiation skills
Solid presentation development and delivery skills

154

Aftersales Assistant Marketing Manager Resume Examples & Samples

Manage the Nissan Aftersales product strategy to achieve an agreed business plan, turnover and profit targets
Lead the Product Managers to innovate, develop and enhance the performance and profitability of the NISSAN product range
Introduce and maximise opportunities for new products, both from the Nissan OE Range and locally sourced products and accessories
Enhance workshop retention through Service Plan penetration, development of fixed price offers, extended warranty and insurance sales
Specifically focus on development of Nissan Accessory sales, through extending our product range, increasing sales penetration, pricing and profit related activities to maximise turnover and profit
Oversee the delivery and growth of our trade parts operation, by proactively managing our trade agency Bluegrasscomms, and ensuring quality delivery of specific trade campaigns to both the dealer network and independent garages
Enhance our Approved Bodyshop program to gain dealer and body shop engagement
Liaise with Nissan Europe Aftersales to ensure new products are successfully launched in the UK market, and respond to all European ad hoc requests relating to Aftersales products
Manage local supplier and agency relationships to maximise efficiencies, opportunities and productivity (Bluegrass, TBWA and Oxford Automotive)
Develop and implement a product strategy for “additional products” including Merchandise, Workwear, Consumables, Tyres and Paint
Responsibility for the management of a team of three Product Managers and three support staff (graduates and under-graduates)
Work in co-operation with the Aftersales Marketing Communications team to develop customer communications to maximise sales and awareness of aftersales products, and grow customer retention
Financial management – PO’s, invoices, credits, accruals
Actively input into the strategic planning input of the annual Aftersales Business plan
A comprehensive and demonstrable Aftersales Marketing background gained preferably within Automotive. However a Manufacturing, or Parts background will be considered
Proven experience of managing and leading a team
Demonstrate in-depth understanding of Manufacturer Automotive Aftersales
Proven track record of success initiating, designing and developing strategies to deliver profitable growth of Aftermarket Product and campaigns
Analytical ability to analyse data to spot opportunities and causes for concern. Develop action plans to maximise opportunism and minimise deficit based on results of analysis
A confident communicator who can present to Nissan board of Directors, wider aftersales team, agencies and suppliers
Excellent PC skills using Microsoft (MS) Word, MS Excel, MS Access and MS PowerPoint
A graduate preferably in Marketing, Engineering or Business with at least 5 years of relevant experience
Budget control and external agency / supplier management experience
Hold a Full, Clean UK Driving Licence as you will be required to travel to different sites on an ad-hoc basis

155

Assistant Marketing Manager, Color Resume Examples & Samples

Digital/social media experience preferred
Computer literate – excellent skills in MS Office (Word, Excel, PowerPoint)
High level of maturity; ability to handle weekly communication with our brand partners
Resourceful and creative problem solver – at times with little direction/oversight
Strong organizational skills; able to track multiple projects and details
Passion for Sephora, our programs, clients, store associates and marketing

156

Assistant Marketing Manager Resume Examples & Samples

A Bachelor’s degree in Marketing
Minimum 1 year experience
Positive attitude and performance under high pressure
Interactive, self-motivated, open to changes, performing towards targets
Results focused and performance driven
Ability to handle multiple tasks simultaneously and continually meet deadlines
Excellent communication skills-interpersonal, verbal, and written
Ability to work successfully with different cultures across organization boundaries
Ability to work under pressure

157

Assistant Marketing Manager Resume Examples & Samples

Directly-report to head of the Solution Marketing of the Integrated Solution Center organization
Co- work with Global BU for solution positioning and downstream marketing strategy alignment
Co-work with Health Tech China Marketing team, and DI/iGT, US, PCMS & CS sales and marketing teams for strategy alignment and internal funnel communication
Co- work with Philips China GA functions for government relations set-up
Co- work with external partners for solution selling eco-system set up and branding
Coordinate all marcom events and PR, and create an “experience” that differentiates Philips Solutions from competitors and drives lead generation
Create external facing presentations for use by the Sales team and for selling situations
Coordinate NPI process, along with the Solutions Teams, for global solutions being brought into China
5+ years’ work experience, including 2+ years’ experience in medical industry (medical device, pharmaceutical, etc.)
3+ years’ marketing experience, or experience in related function (pre-sales, product manager, sales)
Knowledgeable in Marketing, and good command of IT knowledge
Creative & open minded
Leadership & teamwork
Very good communication skill and influential capability
Good command English in writing and speaking
Bachelor degree or above; clinical background preferrer

158

Assistant Marketing Manager Resume Examples & Samples

Research, develop, and execute inbound and outbound marketing campaigns to drive traffic and sales, with a heavy focus on digital and content marketing. Analyze sales data, competition, and campaign metrics to inform strategy
Curate and edit content for social media channels including the OUPblog, Twitter, Facebook and Tumblr, as well as manage strategy for subject specific Twitter channels
Thoroughly and critically assess new proposals based on market intelligence, and contribute to editorial strategies
Communicate regularly with authors, internal teams (Editorial, Publicity, Sales), external partners, and global OUP offices
Opportunity for business travel
Effectively work within a global team

159

Assistant Marketing Manager Resume Examples & Samples

High School diploma or GED, or 2 years of equivalent work experience; minimum 2 years experience in a similar position
Proficiency in reading and writing English (additional language required for certain positions)
Demonstrate openness to adapt to different cultural contexts based on location
Travel 20% to 50% of the time

160

Assistant Marketing Manager Resume Examples & Samples

Work in close contact with the general public in sales and marketing situations that require strong communication and customer
Planning and Organizing- Gathering information and resources required to set a plan of action for self and/or others; prioritizing and arranging
Organizational Capability- Understanding and leveraging associate talent and capabilities to meet work needs; supporting the attraction,
Business Acumen- Understanding and utilizing business information (e.g., Associate, Guest/Customer Satisfaction, Financial Performance) to

161

Assistant Marketing Manager Resume Examples & Samples

Experience in the creative development of integrated digital campaigns that include but are not limited to banner ads, mobile experiences, online video, social, and content marketing
Strong analytical skills with the ability to use this knowledge to understand and creatively optimize program learnings
Project management skills and experience managing external creative/media agencies
Strong communication skills-oral, written, and presentation
Relationship management skills and ability to work within a strong team environment
Ability to make decisions and work independently

162

Assistant Marketing Manager Resume Examples & Samples

Assist with duties related to development and management of a large marketing program
Work directly with marketing leadership to develop leads, prepare proposals and presentations, and coordinate business strategies
Represent marketing when required at internal and external client meetings and functions
Assist with client assignments, tracking and follow-up, and coordinate marketing efforts with technical staff
Supervise other marketing staff, manage specific clients, programs or initiatives, prepare management reports, and monitor budgets as needed
Perform other duties as needed
5+ years marketing experience, preferably in an A/E/C environment
Service and client-related personality
Highly organized, detail-oriented professional with a desire to handle multiple projects in a fast-paced environment
An attitude and commitment to being an active participant of our employee-owned culture is a must

163

Assistant Marketing Manager Resume Examples & Samples

Assist with overseeing all marketing initiatives for the hotel
Assist with overseeing the hotel’s advertising and promotion activities, including print, electronic, and direct mail
Work with the Communications Director and artists to oversee copywriting, design, layout, and the production of promotional materials
Computer literate in Adobe Create Suite programs (i.e. InDesign, Photoshop, illustrator, etc.) required
Social media strategy experience required

164

Assistant Marketing Manager Resume Examples & Samples

Master’s Degree
Understanding of inferential statistics (e.g. hypothesis/significance testing, sample size determination) and predictive analytics (e.g. rank ordering and model validations) from the perspective that these influence list selects and campaign performance
Prior experience with Campaign Management systems such as SAS, Red Point or Aprimo – that facilitate GUI-driven campaign list selects
Experience working with healthcare data and/or working in a regulated industry

165

Assistant Marketing Manager Resume Examples & Samples

University Degree, preferably in Marketing related area
Minimum of 8 years working experience in a similar capacity, preferably in the cosmetics industry or luxury retail experience or with regional exposure
Numerical & Analytical
Proactive to drive business results
Excellent in execution and demonstrates strong agility in strategic planning Excellent verbal and written communication
Reliable, Flexible, Displays Integrity
Pleasant Manner and positive working attitude

166

Assistant Marketing Manager Resume Examples & Samples

Successfully support the conference manager with meeting logistics and appropriate internal communications for assigned shows
Manage all logistical aspects for 17 smaller shows including booth size, branding, graphics, housing, floor location, sponsored events, symposia, and financial budgets
Manage all aspects for three to four off-site departmental meetings, including lodging, meeting space and food & beverage
Assist and support cross-functional teams consisting of Brand Marketing, Sales, Sales Training and Effectiveness, and Veterinary Technical Service Managers to ensure excellent pre-show communications, at-show execution and post-show reporting
Liaison with tradeshow vendors and agencies to ensure proper execution, desired exhibit experience and efficient logistics
Available nights and weekends for conference support remotely as needed
Assist with internal conference training and effective methodology to maximize conference effectiveness and ROI at all shows
Assist the maintenance of convention KPI dashboard that reflects conference results, competitive activity and return on objectives and investment
Provide day-to-day administrative tasks to support Sr. Manager and overall program
Manage internal legal review process
Manage promotional and literature ordering
Marketing/Advertising/Printing/Publications experience preferred

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