Brand Manager / Senior Brand Manager Resume Samples

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H Graham

Helene

Graham

6382 Wintheiser Hollow

San Francisco

+1 (555) 198 8560

6382 Wintheiser Hollow

San Francisco

Phone

p +1 (555) 198 8560

Experience Experience

Boston, MA

Brand & Digital Senior Manager

Boston, MA

Sauer and Sons

Boston, MA

Brand & Digital Senior Manager

Monitoring and analyzing key performance indicators to continually improve our external visibility
Be part of the Marcom management team: define communication strategy, promote our expertise and ensure quality and relevance of the framework
Developing and presenting communication analysis and recommendations
Managing and assisting a team of experts in order to ensure that the projects are completed within deadlines and that the objectives are successfully met
Expand your network in the Luxembourgish and international market
Enjoy flexible work arrangements
Work with recognized experts and be part of a dynamic team delivering cutting-edge solutions to our clients

Chicago, IL

Brand Account Manager, Senior Advisory

Chicago, IL

Brown LLC

Chicago, IL

Brand Account Manager, Senior Advisory

Work closely with Project/Traffic Managers to ensure expectations are properly set and managed
Establish and manage strategic relationships with internal business partners
Establish communication routines to keep internal stakeholders informed of portfolio status, project timelines, budget impact, etc
Ensure high-quality production of marketing materials (content) described in marketing plans including, but not limited to: collateral, sales tools, flyers, videos, white papers, case studies, customer testimonials, direct mail, blogs and e-marketing/web to drive lead generation and sales
Monitor business “body of work” to ensure alignment of priorities
Identify opportunities to “connect dots” across multiple disciplines - PR, Internal Communications, Editorial, Creative, Digital, Events, Production and Thought Leadership
Dynamically assess and manage account portfolios

present

Dallas, TX

Private Brand Senior Operations Manager

Dallas, TX

Schumm, Kris and Pagac

present

Dallas, TX

Private Brand Senior Operations Manager

present

Manage and develop a team of Operations Manager in achieving goals and KPI
Manage vendors and Logistic Service Providers’ performances
Resolve Vendor disputes and manage charge backs for low performing vendor
Manage vendors’ goods on time delivery; Key KPI will be driving vendor on time delivery
Assist in setting up operation process and LEAN projects with vendors
Manage, design and implement logistics projects and new initiatives from different stakeholders
Conduct weekly vendor training via Webinars / Onsite; Own and continuously improve vendor self-services and trainings

Education Education

Bachelor’s Degree in Business Management

Kaplan University

Bachelor’s Degree in Business Management

Skills Skills

Strong business acumen and business consulting skills
Proven ability to think strategically
Able to move easily between strategic and tactical activity
Excellent project management skills
Strong, experienced people manager
Able to multi-task and work well under pressure
Demonstrated ability to influence
Confident interacting with senior management

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15 Brand Manager / Senior Brand Manager resume templates

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Senior Local Brand Manager Resume Examples & Samples

You hold a degree in marketing, advertising, economics, business administration or similar with excellent academic track record and references
You have several years of relevant work experience, preferably in Fashion and/or Retail
You have a strong ability to prioritize projects and can successfully handle multiple deadlines
You have an analytical mindset. Numbers, analyses and reports are familiar territory for you
You take responsibility for the quality of your work
You have previously led a small team and love supporting your team members as they develop
You possess local knowledge of Austria and Switzerland and you are fluent in German
Your English skills are impressive

Senior Regional Brand Manager Resume Examples & Samples

Lead end to end brand strategy across 14 countries in the APAC region
Define and develop the direction for the consumer marketing plan including; owning category P&L, portfolio definition, business planning and reporting processes
Responsible for ATL and BTL activities including appreciation of the 4P's ie Price, Product, Positioning, Promotion
Close collaboration with Global, Regional and Country Marketing teams and Consumer Insights and Analytics teams
Creative briefing of product tool-kits and deployment to your designated countries
Experience of multiple markets in APAC region, ideally China, Japan, ANZ, Korea
Extensive Consumer Marketing experience, ideally from a major brand within FMCG, Lifestyle, Consumer Electronics
Numerically minded, with strong commercial instinct, able to own P&L and forecasting process experience
Strong understanding of the execution of 4P's across multiple markets
People should be able to work in a fast-paced environment, act decisively, create and drive change, and able to work collaboratively
People should have strong communication skills and it is essential you have a high command of the English language, both written and verbal

Senior Manager, Trim, Gap Brand Resume Examples & Samples

Excellent technical knowledge of all trim & packaging components
Ability to work closely and partner effectively with design, vendors, product and all other cross-functional global partners
Strong strategic/analytical skills
Ability to negotiate and build consensus across multiple functions
Working knowledge and understanding of Production
Some Management skills
Ability to regularly interface with and influence senior management
Bachelor’s degree in textiles or design or equivalent experience preferred
5 to 8 years in trim industry working with trims
1 to 2 years of management experience preferred
Ability to travel throughout the U.S. and Internationally as needed

Senior Manager, Customer & Brand Insights Resume Examples & Samples

Personal Banking – everyday banking, personal savings & investing, direct channels, cross border banking, real estate secured lending, and personal lending
Insurance – general insurance (home/auto), travel/medical, life
Credit Cards – TD, Aeroplan, business cards
Business Banking, Wealth, and TDAF (TD Auto Finance)
Digital Channels, Internal Insights tools
Segments (diversity, New to Canada, PWD, aboriginal, LGBT etc.)
Leverage strong business consulting skills to help internal clients achieve their business objectives
Effectively communicate results to business partners and provide actionable recommendations based on business-focused analysis
Ensure a high level of service by setting clear standards and continuously seek out and assess the effectiveness of existing and new insight techniques and approaches
Aggregating and synthesizing research findings and analysis with other Customer Knowledge sources internal and external to Marketing in order to contribute to the pursuit of actionable customer insights
Recommend/champion possible enhancements to increase efficiencies, resolve issues and better serve business needs
Build and manage the development and coaching of a high quality and well-respected team of specialists and experts
Build and maintain positive working relationships by effectively communicating and regularly sharing information, learning and knowledge with internal and external business partners and suppliers
Minimum of 10 years professional experience in any of marketing research, customer insights, management consulting, brand / product management, business strategy in progressively responsible positions
Strong business acumen and business consulting skills
Proven ability to think strategically
Able to move easily between strategic and tactical activity
Demonstrated ability to influence
Able to multi-task and work well under pressure
Confident interacting with senior management
Strong, experienced people manager

Brand Account Manager, Senior Advisory Resume Examples & Samples

Establish and manage strategic relationships with internal business partners
Work closely with Project/Traffic Managers to ensure expectations are properly set and managed
Monitor and report on portfolio progress
Identify opportunities to “connect dots” across multiple disciplines - PR, Internal Communications, Editorial, Creative, Digital, Events, Production and Thought Leadership
Use metrics on an ongoing basis to optimize portfolio of marketing communication offerings
Minimum—Bachelor’s degree in marketing communications or more than 7 years related experience and/or training

Senior Manager of Brand Service Innovation Resume Examples & Samples

Strong verbal and written communication skills with senior leaders and business partners
Proven track record of implementing and using project management best practices
Experience in building relationships in HQ and Field leadership, facilitating and supporting cross- functional teams to deliver project execution
Understanding of Field/Retail Operations within a complex retail environment
Demonstrated ability to think strategically and determine impact of decisions on the business
Ability to work independently and influence without authority at all levels
Strong problem solving skills with the ability to manage multiple projects concurrently
Analytical thinking skills, including the ability to understand data and use it to drive decision making
Demonstrated leadership and influence capabilities
Problem Solver: Ability to utilize exceptional problem-solving skills to work through difficult challenges
Proficient in Word, Excel and Powerpoint
BA/BS in operations/project management or business, MBA preferred; or equivalent experience
Minimum 7 years retail field experience working in a complex retail environment – including a minimum of 5 years in a management capacity
North America Travel

Senior Regional Brand Manager Resume Examples & Samples

Develop launch strategy for a new hair care brand in Latin America (positioning, ideal portfolio, rhythm of innovation, sequence strategy)
Lead pipeline development in partnership multi-functional teams (Global, R&D, Packaging, Regulatory)
Create complete communication toolkits for key Regional initiatives
Influence global pipeline to address Latin America insights, opportunities & costs needs
Partner with markets to ensure growth plans are in place
Strong leader who is able to work in a matrix structure and influence senior managers in multi-functional teams
Strong focus on strategic thinking balanced with execution in marketplace
Ability to identify/create consumer insights and translate into winning concepts/claims
Resilient, proactive and autonomousMarketing

Senior Global Brand Comms Manager Resume Examples & Samples

You'll have a Degree in Marketing or related field, Master preferred
You'll have 6-8 years of experience in Brand Marketing ideally in Fashion, Retail, FMCG
You'll have experience in managing 360° campaigns and coordinating agencies
You'll have a deep understanding of media landscape including all digital touchpoints
You'll have strong strategic thinking and communication skills
You'll have an eye for creative and out of the box thinking
You'll have qualitative and quantitative analytical skills, familiar with market research methods
You've got excellent project management skills and ability to motivate others under pressure
You possess great knowledge of international fashion industry, trends and digital developments
You're proactive, have a hands-on mentality with the strong will to get things done
You'll have people management experience
Work experience in an international environment
You're fluent in English, German is a plus

Senior Manager, Audi Brand Cost Controlling Resume Examples & Samples

Responsible for the brand budget planning and budget management processes for Audi of America, on a monthly/annual basis and also as part of the corporate planning round process
Manages one additional Brand Cost Controller; team responsible for all brand costs within Operations, Field, Marketing, Communications, Strategy, Product, and Executive cost centers
Coordinates activities around the VW Group purchasing process for the Audi brand; streamlines process for efficiency and optimization
Delivers brand cost reporting used by key executive stakeholders for the overall financial steering of Audi of America
Lead all Audi brand cost controlling team responsibilities & processes
Alignment of key financial processes across VW Group of America, Audi of America, and AUDI AG
Responsible for the development, design, and implementation of a benchmark adequate cost controlling system that follows VW Group and Audi procedures and practices, in close cooperation with the budget custodians throughout Audi of America; using check and balance procedures, four-eye-principles and early warning processes
Responsible for the development of planning round financial forecast, incorporating inputs from all business areas and target implementation assigned from AUDI AG and Audi of America leadership
Support executive leadership of Audi of America on the development of a profitable growth strategy and key operational projects that align with the corporate strategy
Monitor Service Level agreements and contracts with affiliated companies, suppliers, vendors, etc
Deliver monthly forecasts and required reporting, including key financial KPI’s
Provide detailed variance analysis versus approved budgets
Develop and implement financial input into the Audi of America business review meetings
7-10 years
Analytical expertise
Business development insights
Collaboration with various stakeholders
Communication/presentation/negotiation skills
SAP Finance experience
Computer proficiency, particularly in Microsoft suite – Outlook, Excel, PowerPoint, Word
Cost controlling experience

Senior Category Brand Manager, Candy Resume Examples & Samples

Drives the execution and performance of annual Candy category marketing plans in Turkey aligned with the category strategy for P&L delivery with a monthly / quarterly and annual horizon
Implements superior consumer and customer activation of Kent – Olips – Jelibon’s brand equity , renovation and innovation
Manages connection & media planning and buying locally for Candy brands
Provides thought leadership to the cross-functional category team to enhance synergies across Turkey and aligned execution of strategic and operational plans

Senior Manager, Employment Brand Resume Examples & Samples

Create and execute recruitment branding strategies to help both passive and active candidates understand what a unique and compelling opportunity it is to work at Groupon
Support the global recruiting team through digital, social, video, and traditional media
Partner with various key internal stakeholders including Engineering/Product, Sales, Marketing, PR and Communications, and HR in the ideation and execution of both short and long term campaigns and strategies
Manage, create, and implement innovative internal and external communication campaigns utilizing a variety of media across social, web and print. Communications programs may include advertising, internal communications, recruiting events, and public relations initiatives
Partner with vendors such as Glassdoor, LinkedIn, and other career sites to develop and tell the Groupon employee story
Establish and evaluate metrics and benchmarks for Employment Branding programs
Ensure Groupon stays on pace with and ahead of the changing landscape of social media/tools, digital marketing, etc
Bachelor's degree preferred in marketing or related field
5-8+ years of experience in the branding or digital marketing space
Experience managing people or a small team
Creativity and flexibility

Senior Manager, DTC Brand Resume Examples & Samples

Integrated core brand and functional teamwork
Omnichannel seasonal strategy and execution
Cross-category commerce driven initiatives with authentic, connected and distinctive brand orientation
Capturing a holistic view and strategically programming messaging and service/category activations across DTC platforms (focusing within a team that has dedicated seasonal responsibility)
Working to establish models and frameworks for best practice retail consumer engagement
Driving cross-category commerce specific initiatives (e.g. Gifting strategy, module based product “shops”, retail experiences tied to sporting moments)
Contributing to the mapping of consumer journey within retail channels, from insights to execution
Helping to pioneer an evolved vertical consumer engagement engine for Nike, elevating the brand experience and commercial payoff of a smartly aligned targeted communications strategy across paid, earned and owned platforms, as well as next level service
Committing to an update and upgrade of go-to-market responsibilities, ultimately helping to ideate an evolved end-to-end game plan offense for DTC Brand
Contributing to a weekly deliverable of “read/react” reporting and actions
Partnering with geos and territories (DTC Brand + Business leaders) to inspire and enable our consumer within and across DTC channels, as well as drive commerce goals
Help mine research, competitive intel and best practices to drive overall expertise and industry leadership
Specific focus on one of three areas: digital screen + email content management, brand packaging at retail, brand service models driving membership
Grow understanding of KPI’s with Consumer Knowledge and DTC teams to define short term and long term success metrics for global, geo, and territory teams

Senior International Brand Manager Resume Examples & Samples

Develop and maintain a clear portfolio strategy and innovation road map by defining key consumer insights, competitive analyses, technology trends, business needs and market opportunities
Manage the product development cycle by leading ideations, product propositions, product design and steer product development to deliver delightful consumer experience by working closely with the R&D teams and external agencies
Lead commercial planning for all initiatives, considering portfolio planning and role of channels, product range, product configuration, price, promotion, volume assumptions, margin requirements, building and aligning business cases with key stakeholders
Lead external agencies (innovation, creative, media, design) to drive the marketing mix offer with effective packaging design and TTL communication, delivering against the brand objectives and commercial targets, ensuring the deployment of a globally consistent brand
Ensure timely approval of all relevant trademarks, mix elements and product claims through LEX, R&D and SP&I
Develop a rich understanding of key markets, consumer wants, marketing segmentation and key competitive activity (creative, product, pricing, packaging, programmes) throughout the world to enhance development of brand strategies, communications and innovation opportunities that will fully exploit brand potential
Effectively manage, guide and develop a team of direct reports
Senior international brand marketing experience
Experience gained in one or more international blue chip FMCG companies, and/or entrepreneurial consumer-facing companies (ideally with experience in new or disruptive categories or technology driven sectors)
Management of a l brand group/marketing team
Ability to lead a large and diverse team, with strong interpersonal, negotiation and influencing skills
Fluency in written and spoken English, possessing effective communication, briefing and presentation skills
Strong analytic skills & logical/creative thinking
Experience in digital marketing
Resilient, flexible and confident to work in a fast paced dynamic environment

Senior Assistant Manager Detroit Brand House Resume Examples & Samples

Minimum of 2 – 3 years of retail or equivalent management experience preferred
Demonstrated proficiency in sales generation, training, and leading of functional teams
Demonstrated ability to analyze business trends and reporting to drive sales
Demonstrated ability to work in a fast‐paced and deadline‐oriented environment
Ability to perform Essential Job Functions

Senior Digital Brand Manager Resume Examples & Samples

5 days a week (flexible on working hours/days)
Facilitate a creative content map for all in-scope EMEA brands by partnering with the regional business, media agency, lead markets, resulting from the consumer decision journey process, existing assets, planning new requirements
Own updates of this integrated content map and work with regional business to ensure stakeholders – clusters, business leaders, Total Brand Experience (TBX) – receive updates & access to assets, timings, new news
Work with content producer/ lead market to assure on-time & to-quality new asset delivery
Keep track of consumer decision journey thinking & ecosystem recommended for key brand/ key targets/ key initiatives. Work with the regional business, clusters (brand teams & TBX) and medical agency to apply it as a living model
Understand latest landscape developments in each touchpoint to assure application of TBX Media Operations guidelines by touchpoint across EMEA
Work with Media Operations and other Brand Manager for TBX to audit market plans versus TBX touchpoint guidelines. Work with regional business and clusters (brand teams & TBX) to course correct where necessary
Identify media/brand/business performance of key content assets & formats across all touchpoints versus KPIs. Partner with other Brand Manager for TBX to identify meta power partner TP learnings
Work with regional business and clusters to scale applied content performance insights, to drive better outcomes
Partner with GPG to identify & deploy models which drive Health Care Professional (HCP) recommendation in a digital world. Support Digital Ops manager and clusters for “Project Beyond” developments including CRM
Partner with PR EMEA & clusters (TBX, brand teams) to identify influencer models and how to resource to win in EMEA
Digital, Media or Advertising agency or in-house/client side experience essential
FMCG experience essential
Deep passion & openness for learning new campaign techniques. An SME in integrated creative
Highly business focused – understands & values KPIs, performance, focus, brand building
Outstanding oral and written communication skills one-on-one and in large groups, with the ability to communicate high-level concepts and overall business direction quickly and succinctly
Critical ability to be proactive with the drive to get things done. A self-starter who will thrive left alone
The ability to collaborate successfully and build relationships with internal teams, suppliers and agencies & creative people is required. Must be capable of a close job share relationship

Senior Manager, Print Production, Gap Brand Resume Examples & Samples

Source, develop and manage print projects from project inception to hand-offs and in store fulfillment
Manage production, scheduling and budgeting of Marketing programs across sub-brands
Forecast projects by obtaining estimates with various print and production suppliers
Ensure proper and timely delivery for corporate and studio set ups
Review weekly budget status and keep track of accruals
Determine opportunities for cost savings and efficiencies in production
Lead color process across marketing and attend press checks as needed
7+ years pre-press and print production management experience
Experience managing significant budgets with proven ability to negotiate best cost and quality
In-store print production experience including signage, posters and POP
Basic knowledge in Adobe Illustrator, Quark, Adobe Acrobat and Photoshop

Senior HCP Brand Manager, Gout Franchise Resume Examples & Samples

Under the direction of the Associate Director HCP, develop, gain approval, and launch sales rep delivered promotional tactics in support of the Brand Plan
Under the direction of the Associate Director HCP, develop, gain approval for, and deploy field-force-facing communications regarding promotional material, sample allocations, POA information and workshop material, and Sales Force Advisory agendas, material and follow up
Execute the development of sales training materials, communications and strategically guide the development of new hire and POA meeting content in alignment with sales training
Manage external vendor(s) to support the successful execution of promotional speaker programs and ensure seamless integration with the field sales force
Manage external vendors in the production, distribution, and reporting of promotional materials and product samples
Execute the tradeshow plan, including development of materials and programs to support national and local tradeshows
Manage and maintain agency relationships to ensure high engagement and quality deliverables that deliver measurable results which are aligned with core strategy
3 to 5 years of pharmaceutical HCP brand promotion and management experience, with competency and proven experience in multi-channel marketing, both online and offline
A strong customer-oriented mindset, with the ability to identify and understand external and internal customer needs to inform the design and development of customer-facing messaging, programs, and services
Independent self-starter with strong interpersonal skills including the ability to communicate effectively and influence at all levels without authority
Proven ability to work well in cross-functional teams, with strong collaborative skills
Highly developed project management, planning, problem solving and prioritization skills
Excellent written and verbal communication skills, in addition to excellent presentation skills
A passion for creating and building brands
Interest in working in an entrepreneurial culture
Field sales, sales training or advertising agency experience a plus

Senior Category Brand Manager Meals, KSA Resume Examples & Samples

Drives the execution and performance of annual category marketing plans in the country / cluster aligned with the category strategy for P&L delivery with a monthly / quarterly and annual horizon
Manages connection & media planning and buying locally
Provides thought leadership to the cross-functional category team to enhance synergies across the cluster/market and aligned execution of strategic and operational plans
Builds differentiating capabilities to ensure superior execution at the point of buying
Min of 7 years’ relevant experience in blue chip multinational FMCGs in both marketing & Sales roles with involvement in broad commercial issues
Demonstrable experience in the development and execution of outstanding marketing programmes based on consumer insights
Demonstrable experience in the development and introduction of new products and marketing opportunities and brand repositioning
In-depth understanding of consumer needs

Private Brand Senior Operations Manager Resume Examples & Samples

Drive process reengineering to enhance existing logistics and shipping operations in vendors
Manage, design and implement logistics projects and new initiatives from different stakeholders
Manage vendors and Logistic Service Providers’ performances
Manage and develop a team of Operations Manager in achieving goals and KPI
Manage vendors’ goods on time delivery; Key KPI will be driving vendor on time delivery
Follow up on any issues within the supply chain from orders being placed until goods are delivered to the dock
Coordinate among destinations, Logistic Service Provider and vendors to trouble shoot and resolve issues
Conduct regular and qualitative business-case analyses to improve operation processes
Assist in setting up operation process and LEAN projects with vendors
Conduct weekly vendor training via Webinars / Onsite; Own and continuously improve vendor self-services and trainings
Optimize Bonded Logistic Park operations
Resolve Vendor disputes and manage charge backs for low performing vendor
Bachelor degree in Mathematics / Science / Engineering / Business
8+ years in operations, logistics, process improvement / Supply Chain
Experience working with complex data sets and proficiency in Excel
Proven ability to lead large and complex cross-functional projects
Excellent written and Verbal English
Positive “can do” attitude
MBA or Degree in Maths or Sciences
Experience in retail and /or logistics operations
Knowledge of SQL and Microsoft Access
Experience working with process improvement techniques such as Kaizen, Lean Manufacturing or Six Sigma
Flexible, possess strong written and oral communication skills, be team oriented, and able to meet tight deadlines while working on several projects simultaneously
A proven team leader and role model

Senior Product Brand Manager Resume Examples & Samples

Team lead for the Product Brand Marketing team
Ambassador for maritime products (SAILOR and SeaTel brands)
Product Brand value proposition and messaging across verticals
Product launches across verticals
Product campaigns across verticals
Product PR & advertising across verticals
You have extensive experience with product branding on highly technical products from a similar job in a similar industry
You are straight forward, extrovert, interested in people and possess a can-do attitude
You consider digitalization as a natural part of marketing and product branding
You master Microsoft Outlook, Word and PowerPoint effortlessly

Brand & Digital Senior Manager Resume Examples & Samples

Inspire and lead a team of 12 people (Designers, Social Media & Digital experts)
Advise the business, define priorities and drive projects
Be part of the Marcom management team: define communication strategy, promote our expertise and ensure quality and relevance of the framework
Are a passionate self-starter able to plan, organize, prioritize, manage and complete projects on time in a fast-paced environment
Hold a Master degree in Business Management, Marketing or a related area
Have at least 8 to 10 years of experience in Marketing and Communication (management experience is required)
Have excellent writing, editing and communication skills in English, with the ability to clearly articulate your ideas in front of a panel of senior executives
Are capable of building strong working relationships across all levels of the firm
Maintain your knowledge on industry trends and best practices
Have the ability to manage numerous projects simultaneously
Have excellent problem solving and analytical skills

Senior Innovation Brand Manager Resume Examples & Samples

Identify opportunity areas and lead the Ideation process to develop winning ideas
Work closely with the Brand team to develop a compelling vision for Innovation on Kellogg Brands and ensure it is aligned with the brand strategy
Develop strong Innovation calendar aligned to the business targets
Develop robust consumer insights and concepts which are consumer validated
Develop winning business cases to bring projects through the stage gate process
Work closely with the Insight & Planning team to ensure the concept is continuously improved through consumer validation and robust research
Communicate effectively throughout the organisation on the power and potential of Innovation ideas
Engage with the markets to ensure their local market knowledge is captured and a clear understanding is gained of the potential of the initiative in each individual market

Senior Manager, Global Employment Brand Resume Examples & Samples

Drive strategy and execution of all employment brand related content across all channels
Manage and develop the employment brand team as well as external agency resources
Lead all planning and budgeting activities related to employer brand
Identify KPIs and measure content effectiveness to define/ refine strategy
Drive new opportunities to elevate the brand by identifying trends, conducting analysis of competitors and understanding industry best practices
Capture the imagination of our candidates with engaging and compelling content
Deliver clear and compelling presentations of strategies and ideas to senior stakeholders
8+ years of marketing strategy experience with emphasis on brand and digital marketing
5+ years managing creative (internal and agency)
5+ years managing a team
Previous agency experience preferred